Utica Mutual Insurance v. Herbert H. Landy Insurance Agency, Inc. ( 2016 )


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  •           United States Court of Appeals
    For the First Circuit
    No. 15-1220
    UTICA MUTUAL INSURANCE COMPANY,
    Plaintiff, Appellant,
    v.
    HERBERT H. LANDY INSURANCE AGENCY, INC.,
    Defendant, Appellee,
    CRES INSURANCE SERVICES, LLC,
    Defendant.
    APPEAL FROM THE UNITED STATES DISTRICT COURT
    FOR THE DISTRICT OF MASSACHUSETTS
    [Hon. Indira Talwani, U.S. District Judge]
    Before
    Howard, Chief Judge,
    Lynch and Lipez, Circuit Judges.
    Erin K. Higgins, with whom Russell F. Conn, Katherine A.
    Kelter, and Conn Kavanaugh Rosenthal Peisch & Ford LLP were on
    brief, for appellant.
    John A.K. Grunert, with whom Goganian & Associates, P.C. was
    on brief, for appellee.
    April 19, 2016
    HOWARD, Chief Judge.    Utica Mutual Insurance Company
    ("Utica") appeals from a summary judgment order requiring it to
    defend its insured Herbert H. Landy Insurance Agency ("Landy") in
    a California state court lawsuit. Agreeing with the district court
    that Utica is obligated to defend Landy under its professional
    liability insurance policy, we affirm.
    I. Background
    Landy and Utica each are insurance companies.      Landy
    provides insurance to real estate professionals, and Utica insured
    Landy under a professional liability insurance policy.        This
    policy, which the parties agree is governed by Massachusetts law,
    contains a "duty to defend" obligation that required Utica to
    defend Landy in certain lawsuits arising from errors and omissions
    in Landy's provision of professional services as an insurance
    broker and agent.
    Landy alleges that Utica's duty to defend was triggered
    when Landy was sued by CRES Insurance Services, LLC ("CRES"). CRES
    is a competitor of Landy in the California real estate professional
    liability insurance market.   CRES sued Landy in California state
    court, alleging that Landy had engaged in unfair business practices
    in violation of California state law.1
    1 The underlying action is CRES Ins. Servs. LLC v. Sun Coast
    Gen. Ins. Agency, Inc., Herbert H. Landy Ins. Agency, Inc.,
    Alexander Anthony Ins., LLC, d/b/a Alexander Anthony Ins. Agency,
    - 2 -
    Specifically, CRES alleged that California law divides
    the relevant insurance market between "admitted" and "surplus"
    insurers.     See generally Cal. Ins. Code § 1763; Cal. Code Regs.
    tit. 10, §§ 2131-2140; 39 Cal. Jur. 3d Insurance Companies § 227.2
    According to CRES's complaint, admitted insurers generally charge
    higher premiums than surplus insurers.      Nevertheless, California
    law favors the admitted insurers.     See Cal. Code Regs. tit. 10, §
    2132(a). California permits an insurance broker to offer a surplus
    insurer's policy only in limited circumstances when the admitted
    pool is deemed inadequate.       See Cal. Ins. Code § 1763(a); Cal.
    Code Regs. tit. 10, § 2132(b).     CRES alleged that Landy improperly
    offered surplus insurers' policies despite the adequacy of the
    admitted market.
    Based on these facts, CRES asserted two causes of action.
    CRES's first claim was a statutory claim alleging that Landy's
    violation of the state insurance code constituted unfair business
    practices.     See Cal. Bus. & Prof. Code § 17200, et seq.
    CRES's second claim was for negligence, alleging that
    Landy's conduct negligently interfered with CRES's prospective
    LLC, and Does 1 to 100, No. 30–2009–00332596–CU–BT–CJC, (Cal. Sup.
    Ct., Orange Cty.). This action has since settled.
    2 "Admitted" insurers are those admitted to do business in
    California by the state insurance commissioner.     See Cal. Ins.
    Code § 700.      "Surplus" insurers, also known as nonadmitted
    insurers, are those that are not so admitted and are subject to
    restrictions on their ability to provide insurance in California.
    See Cal. Ins. Code §§ 25, 1763.
    - 3 -
    economic          advantage.         Specifically,    CRES    asserted      that      Landy
    "failed       to        act   with    reasonable     care,"    including        "in     the
    solicitation and placement of [insurance policies]."                        It further
    alleged that Landy "failed to conduct a diligent search of the
    admitted market, filed falsified documentation relating to the
    search, and evaded scrutiny . . . by failing to file required
    statements."
    Landy demanded that Utica defend it in the CRES lawsuit
    under       the    policy.       In   response,    Utica     filed   this    action      in
    Massachusetts federal district court, seeking a declaration that
    CRES's negligence claim did not trigger its duty to defend.3
    The    parties      dispute   the    meaning       of   two      policy
    provisions.             First, the policy covers only suits arising from
    Landy's errors or omissions in "rendering or failing to render
    professional services" as an insurance broker or insurance agent.4
    3
    Landy concedes that CRES's statutory claim does not trigger
    the duty to defend. And Utica does not contest that if CRES's
    negligence claim triggers the duty to defend, then Utica is
    responsible for defending the entire CRES lawsuit, as well as for
    paying Landy's attorney fees and costs in this action.
    4 Specifically, the policy provides that in order to trigger
    Utica's duty to defend, Landy's
    "loss" must arise out of "wrongful acts"
    committed in the conduct of the insured's
    business, wherever committed or alleged to
    have been committed, by the insured or any
    person for whose "wrongful acts" the insured
    is legally liable in rendering or failing to
    render professional services as:
    (1) A General Insurance Agent;
    (2) An Insurance Broker;
    - 4 -
    It does not provide comprehensive liability insurance.             Utica
    argues that CRES's negligence claim did not arise from alleged
    errors in Landy's professional insurance services, but rather from
    Landy's allegedly unfair business practices.        Landy's position is
    that the two are not mutually exclusive:        Landy's allegedly unfair
    business practices were committed in the course of providing
    allegedly negligent professional insurance services.
    Second,   the   policy    expressly    excludes   coverage   for
    "unfair competition of any type."          The policy also contains an
    exclusion for intentional misconduct.5 Utica argues that, in order
    (3) An Insurance Agent;
    (4) An Insurance Consultant;
    (5) A Managing, Master, or Brokerage General
    Agent;
    . . .
    (7) A Surplus Lines Broker; . . . .
    "Wrongful act" is defined as "any negligent act, error, or
    negligent omission to which this insurance applies."
    "Loss" means
    any amount which an insured becomes legally
    obligated to pay as damages for any "claim"
    arising out of a "wrongful act" to which this
    insurance applies and shall include judgments
    and settlements.    To the extent allowed by
    law,   "loss"   shall  include   punitive  or
    exemplary damages. "Loss" shall not include:
    a. Fines or penalties imposed by law;
    b. Taxes; and
    c. Matters which may be deemed uninsurable
    under the law pursuant to which the policy
    shall be construed.
    5 The intentional misconduct exclusion applies to
    [a]ny active and deliberate, dishonest,
    criminal, fraudulent, malicious, or knowing
    conduct committed or alleged to have been
    committed by or at the direction of the
    - 5 -
    to give independent meaning to both the unfair competition and
    intentional     misconduct     exclusions,       the    unfair    competition
    provision excludes not only intentional unfair competition, but
    also negligent unfair competition.             Utica characterizes CRES's
    negligence    claim   as   just    such   a   claim    of   negligent   unfair
    competition.
    Landy disagrees for two reasons.            It says that under
    Massachusetts law, "unfair competition" encompasses only conduct
    that   misleads   consumers,      and   the   CRES    complaint   includes   no
    allegations of consumer confusion.            Alternatively, Landy argues
    that the exclusion does not apply to negligent performance of
    professional services, even if that negligence also harmed a
    business competitor.
    On competing motions for summary judgment, the district
    court denied Utica's motion and granted summary judgment to Landy.
    UTICA Mut. Ins. Co. v. Herbert H. Landy Ins. Agency Inc., No. 13-
    insured. If a "suit" is brought against the
    insured alleging both "wrongful acts" within
    the coverage of the policy and dishonest,
    fraudulent, malicious, or criminal conduct,
    then [Utica] will defend the insured in the
    trial court, but [Utica] shall not have any
    liability for any judgment for dishonest,
    fraudulent, malicious, or criminal conduct nor
    shall [Utica] have any further obligation to
    defend after judgment in the trial court.
    This exclusion applies only to insureds who
    participated in, acted with knowledge of, or
    acquiesced to such conduct.
    - 6 -
    11471, 
    2014 WL 5475038
    , at *1 (D. Mass. Oct. 29, 2014).     It held
    that the policy required Utica to defend Landy in the CRES lawsuit
    because CRES's negligence claim arose out of Landy's allegedly
    negligent performance of professional services, and because the
    exclusion for unfair competition did not cover CRES's negligence
    claim.
    II. Analysis
    We review summary judgment decisions de novo.   Batista
    v. Cooperativa De Vivienda Jardines De San Ignacio, 
    776 F.3d 38
    ,
    41 (1st Cir. 2015).   We may affirm a grant of summary judgment on
    any ground supported by the record, so long as there is no genuine
    issue as to any material fact and the moving party is entitled to
    judgment as a matter of law.    
    Id. at 42.
      "Where [as here] facts
    are not in dispute, the interpretation and application of the
    [insurance] policy language is a question of law.   The parties and
    the district court agree that Massachusetts law governs, and we
    accept this premise."    Massamont Ins. Agency, Inc. v. Utica Mut.
    Ins. Co., 
    489 F.3d 71
    , 72 (1st Cir. 2007) (citation omitted).
    Generally the insured bears the initial burden of establishing
    coverage, while the insurer bears the burden on exclusions from
    coverage.   Boazova v. Safety Ins. Co., 
    968 N.E.2d 385
    , 390 (Mass.
    2012).
    - 7 -
    Three sets of settled principles under Massachusetts
    decisional law guide our analysis.      First, on the duty to defend,
    the Massachusetts Supreme Judicial Court has stated that
    [a]n insurer has a duty to defend an insured
    when the allegations in a complaint are
    reasonably susceptible of an interpretation
    that states or roughly sketches a claim
    covered by the policy terms. . . . In order
    for the duty of defense to arise, the
    underlying complaint need only show, through
    general allegations, a possibility that the
    liability claim falls within the insurance
    coverage.   There is no requirement that the
    facts alleged in the complaint specifically
    and unequivocally make out a claim within the
    coverage.   However, when the allegations in
    the underlying complaint lie expressly outside
    the policy coverage and its purpose, the
    insurer is relieved of the duty to investigate
    or defend the claimant.     The nature of the
    claim and not the ultimate judgment against
    the insured triggers the duty to defend even
    though the plaintiff may not succeed and the
    claim may, in fact, be weak or frivolous. . . .
    Metropolitan Prop. & Cas. Ins. Co. v. Morrison, 
    951 N.E.2d 662
    ,
    667 (Mass. 2011) (citations and internal formatting omitted).
    Second,   the   Massachusetts   court   construes   insurance
    contracts in the same way as ordinary contracts.      
    Id. at 671.
    [W]e must construe the words of the policy in
    their usual and ordinary sense.     Every word
    must be presumed to have been employed with a
    purpose and must be given meaning and effect
    whenever practicable.      If in doubt, we
    consider what an objectively reasonable
    insured, reading the relevant policy language,
    would expect to be covered. When confronting
    ambiguous language, we construe the policy in
    favor of the insured and against the drafter,
    who is invariably the insurer, unless specific
    - 8 -
    policy language is controlled by statute or
    prescribed by another authority. This rule of
    construction applies with particular force to
    exclusionary provisions.
    See 
    id. (citations and
    internal formatting omitted).
    Third, for purposes of professional service insurance
    policies, Massachusetts defines
    [a] professional act or service [a]s one
    arising   out    of   a    vocation,    calling,
    occupation,     or      employment     involving
    specialized knowledge, labor, or skill, and
    the labor or skill involved is predominantly
    mental or intellectual, rather than physical
    or manual.        In determining whether a
    particular act is of a professional nature or
    a professional service we must look not to the
    title or character of the party performing the
    act, but to the act itself. . . .        [T]here
    must be a causal relationship between the
    alleged    harm     and     the    complained-of
    professional act or service . . . not an act
    or service that requires no professional
    skill. Common sense, of course, will always
    provide a useful guide in differentiating
    covered from uncovered cases.
    Roe v. Fed. Ins. Co., 
    587 N.E.2d 214
    , 217 (Mass. 1992) (internal
    formatting omitted).
    The touchstone for professional services coverage is
    whether the alleged wrongful act or omission is inherent in the
    practice of the profession.     See id.; see also 
    Massamont, 489 F.3d at 73
    .    Thus, professional liability policies generally do not
    cover,   for   example,   business   management   activities,   business
    decisions of a nonprofessional nature, activities not requiring
    professional expertise, or activities totally unrelated to the
    - 9 -
    profession.     See Med. Records Assocs., Inc. v. Am. Empire Surplus
    Lines Ins. Co., 
    142 F.3d 512
    , 514-16 (1st Cir. 1998).              While these
    other acts may "set the stage" for the performance of professional
    services, they are not themselves professional services and thus
    are   not   covered       by   most   professional     liability      policies.
    
    Massamont, 489 F.3d at 74
    .6
    A. Professional Liability
    Applying this law to the facts here, CRES's complaint
    can be reasonably construed to sketch a professional liability
    claim,    and   it   is   therefore    covered   by   the   policy.     CRES's
    negligence claim alleged that Landy "failed to act with reasonable
    care in the solicitation and placement [of insurance policies]."
    It further alleged that Landy "failed to conduct a diligent search
    of the admitted market, filed falsified documentation relating to
    the search, and evaded scrutiny . . . by failing to file required
    statements."     As we explain below, these activities -- soliciting
    and placing insurance policies, searching the admitted market, and
    6This is not to say that a professional liability policy can
    never cover errors in non-professional activities.       Whether it
    does depends on how the policy is worded.      See, e.g., Visiting
    Nurse Ass'n of Greater Phila. v. St. Paul Fire & Marine Ins. Co.,
    
    65 F.3d 1097
    , 1102 (3d Cir. 1995) (citing Biborosch v. Transamerica
    Ins. Co., 
    603 A.2d 1050
    (Pa. Super. Ct. 1992)) (broadly worded
    policy covering profession of "Manager" covered wrongful
    employment termination suit). The policy here, however, is not so
    broadly worded, but covers the usual, limited range of professional
    errors like those recognized in Roe, Massamont, and Medical Records
    Associates.
    - 10 -
    filing related documentation -- are part of the professional
    activity of an insurance agent or broker.
    Generally speaking, only insurance professionals solicit
    and place insurance policies and conduct due diligence into the
    admitted insurance market.7     Indeed, California law criminalizes
    7   As described by Landy:
    "Placing" a real estate agents and brokers
    errors   and   omissions     insurance   policy
    typically involves, among other things,
    understanding the type and extent of coverage
    a particular applicant needs; determining what
    endorsements   may    be   appropriate  for   a
    particular applicant; determining whether a
    particular insurer is a good match for the
    particular applicant; rating the applicant and
    determining what the premium should be in
    light of the applicant's potential exposure,
    claims history, and level of coverage;
    determining what regulatory requirements must
    be met if a particular applicant is placed
    with a particular insurer; and making certain
    that required regulatory filings are properly
    made. . . .
    Landy employees were trained, either through
    formal education or through experience in the
    insurance industry or both, to, among other
    things,    evaluate      the   complexity    of
    transactions applicants typically handle,
    investigate and evaluate the claims histories
    of   applicants,    evaluate    the  level   of
    experience of applicants' licensed sales
    staffs, investigate applicants' relationships
    with and degree of control over independent
    contractors    and      part-time    employees,
    investigate the extent to which an applicant's
    service   and    operations    or   syndication
    activities may affect coverage expectations,
    identify and understand specialized statutes
    and regulations that are relevant to placement
    of coverage for the applicant with particular
    insurers, and evaluate the adequacy of filings
    - 11 -
    the transaction of insurance without a valid license.       Cal. Ins.
    Code § 1633.   Moreover, these activities are not ordinary business
    activities common to other professions -- such as renting a
    building, purchasing supplies, charging fees, hiring employees, or
    contracting to expand one's business.   See 
    Massamont, 489 F.3d at 73
    -74.   Nor are they business decisions of a non-professional
    nature, such as violating a contract in order to procure a business
    advantage, see 
    id., or stealing
    trade secrets or other property,
    see Albert J. Schiff Assocs., Inc. v. Flack, 
    417 N.E.2d 84
    , 87-88
    (N.Y. 1980); Crum & Forster Managers Corp. v. Resolution Trust
    Corp., 
    620 N.E.2d 1073
    , 1079 (Ill. 1993).
    Neither   are   these   activities   ones   not   requiring
    professional expertise, such as sending a client a bill, answering
    a phone call, driving to a specified location, see Med. Records
    
    Assocs., 142 F.3d at 512
    , or discarding old files, see Saint
    Consulting Grp., Inc. v. Endurance Am. Specialty Ins. Co., 
    699 F.3d 544
    , 555 (1st Cir. 2012).    To the contrary, solicitation and
    placement of insurance policies and research of the admitted
    that those statutes or regulations may
    require.
    Placing a real estate agents and brokers
    errors   and   omissions   insurance   policy
    typically draws on special training or
    attainments, exacts the use or application of
    special learning or attainments, and involves
    exercise of professional judgment.
    Utica did not contest the factual accuracy of these
    statements, although it did assert that they were not material.
    - 12 -
    insurance market require knowledge and skills particular to the
    insurance       profession.     Finally,     there   is   no     claim   that    these
    activities are wholly unrelated to the insurance profession.                      Cf.,
    e.g., 
    Roe, 587 N.E.2d at 218
    (sexual assault is unrelated to
    profession of dentistry).
    Utica's counterarguments are unpersuasive. First, Utica
    contends that the labels in the complaint, such as "negligence"
    and "reasonable care" are not dispositive.                Rather, Utica urges us
    to assess the source of the alleged injury.                       And because the
    gravamen    of     the   CRES    complaint     was     Landy's    unfair   business
    practices, not its professional negligence, the policy does not
    apply.
    Utica is correct that labels are not controlling, see
    Bagley v. Monticello Ins. Co., 
    720 N.E.2d 813
    , 817 (Mass. 1999),
    and that professional and business activities are not identical,
    see Med. Records 
    Assocs., 142 F.3d at 515
    .                But neither are these
    two categories mutually exclusive, for the provision of insurance
    is   both   a    profession     and   a    business.      Naturally      then,    some
    professional decisions also affect business practices.                      Such is
    the case here.      Landy's allegedly unfair business practices derive
    from alleged errors in the performance of professional services:
    negligent solicitation and placement of insurance policies and
    failure to conduct due diligence into the admitted insurance
    market.
    - 13 -
    Second,    Utica    suggests    that     professional    liability
    insurance does not cover claims by competitors at all, relying on
    an unpublished district court opinion in Welch Foods, Inc. v. Nat'l
    Union Fire Ins. Co., No. 09-12087, 
    2010 WL 3928704
    , at *5 (D. Mass.
    Oct. 1, 2010) aff'd on other grounds, 
    659 F.3d 191
    (1st Cir. 2011).
    Welch Foods addressed whether professional liability insurance for
    "promotion    and    marketing    services"     covered    false   advertising
    claims brought by the insured's competitor.               See 
    id. at *5.
       The
    district court in that case observed that professional liability
    insurance is "usually intended to provide liability protection for
    insureds     whose     clients    hire   them    to     provide    professional
    services."     
    Id. Such insurance
    is "not intended to cover claims
    by competitors."        
    Id. (citing Visiting
    Nurse 
    Ass'n, 65 F.3d at 1102
    ).
    That general observation is unexceptional, but it is not
    a categorical rule.        While professional liability policies often
    do    not   cover    competitor    suits     alleging     negligent    business
    decisions, the reason is that the alleged wrongful act is not
    inherent in the practice of the profession, not that the suit was
    brought by a competitor.         See 
    Roe, 587 N.E.2d at 217
    .          The gauge
    is the nature of the act, not the identity of the parties.                  See
    
    id. Relatedly, Utica
    argues that the policy does not apply
    because Landy did not breach any professional duties owed to CRES.
    - 14 -
    It   is    true    that      CRES      did     not    allege       that   Landy    breached
    professional duties to it.                But professional liability coverage is
    not necessarily restricted to lawsuits based on allegations of
    breach of professional duty to the plaintiff.                        See Harad v. Aetna
    Cas. & Sur. Co., 
    839 F.2d 979
    , 984 (3d Cir. 1988).                          And there is
    no reason to read this policy so narrowly.
    Here,      the       policy       covers    losses      "aris[ing]      out   of
    'wrongful    acts'       .    .    .   in      rendering       or   failing     to    render
    professional services."             "The phrase 'arising out of' must be read
    expansively," and suggests "but for" causation. 
    Bagley, 720 N.E.2d at 816
    .     Thus, the policy applies where, as here, CRES alleges
    injuries    actually         caused       by    Landy's     wrongful      performance      of
    professional      services.            CRES      need    not   allege     any     breach   of
    professional duties owed to CRES itself.
    B. Exclusion for "Unfair Competition of Any Type"
    Turning         to     the        policy's      exclusion      for      "unfair
    competition       of   any    type,"         Utica    has    not    met   its     burden   of
    establishing that the exclusion applies.                       In construing insurance
    policies,    some      Massachusetts            courts      have    interpreted      "unfair
    competition" according to its common law meaning: "conduct that
    causes confusion on the part of consumers, such as palming off or
    passing off."          Open Software Found., Inc. v. U.S. Fid. & Guar.
    Co., 
    307 F.3d 11
    , 17 (1st Cir. 2002).                     See also generally Datacomm
    Interface, Inc. v. Computerworld, Inc., 
    489 N.E.2d 185
    , 191-92
    - 15 -
    (Mass. 1986) (discussing various forms of unfair competition).
    Accordingly, "unfair competition" does not encompass the full
    range of unfair business practices prohibited by state statutes.
    See Open 
    Software, 307 F.3d at 19
    n.9 ("Massachusetts courts
    construe the term 'unfair competition' in a liability insurance
    policy not only to signify that common law tort, but also to
    distinguish it from the statutory cause of action for unfair
    business practices under Chapter 93A.").
    The policy at issue here refers to "unfair competition
    of any type."   Applying the Massachusetts definition as described
    by the cases above, this means "any type" of "conduct that causes
    confusion on the part of consumers."8     The CRES lawsuit, however,
    did not allege consumer confusion.      Therefore, given the meaning
    of "unfair" competition in Massachusetts law, Utica has not shown
    that the exclusion applies.
    In an attempt to get around this plain reading, Utica
    argues that the modifier "any type" expands "unfair competition"
    to encompass CRES's negligence claim -- even though that claim did
    not allege consumer confusion.   We disagree.    Read naturally, the
    phrase "any type" refers to every kind of the noun that it
    modifies.   See, e.g., Ali v. Fed. Bureau of Prisons, 
    552 U.S. 214
    ,
    8 We take Massachusetts law as described in the cases above
    but offer no prediction about whether in the future Massachusetts
    law might be more flexible so as to encompass other types of
    conduct as "unfair competition."
    - 16 -
    220 (2008) (The "use of 'any' to modify 'other law enforcement
    officer' is most naturally read to mean law enforcement officers
    of     whatever       kind.");     see   also      any,       Webster's     Third    New
    International Dictionary (1993) (defining "any" to mean "one or
    some indiscriminately of whatever kind"). And while the word "any"
    may     have     an    "expansive"       meaning,        it     does   not    have    a
    "transformative" one: it can "never change in the least[] the clear
    meaning of the phrase" it modifies.                     Freeman v. Quicken Loans,
    Inc., 
    132 S. Ct. 2034
    , 2042 (2012); see also 
    Ali, 552 U.S. at 220
    n.4.      For     example,       "any    type     of    fruit"    includes     apples,
    blueberries, cranberries, and every other kind of fruit.                       It does
    not include leafy vegetables or red meat.
    Similarly,    the    provision          here   should   be    construed
    consistently with the term of art "unfair competition."                      See Lodge
    Corp. v. Assurance Co. of Am., 
    775 N.E.2d 1250
    , 1252 n.4 (Mass.
    App. Ct. 2002) ("technical terms and words of art are given their
    technical meaning when used in a transaction within their technical
    field" (quoting Restatement (Second) of Contracts § 202(3)(b)
    (1981))).       Accordingly, "any type of unfair competition" means
    every kind of conduct leading to consumer confusion.                      At the very
    least, this is a reasonable construction.                      Even assuming that a
    more expansive construction is also reasonable, Massachusetts law
    requires us to adopt the construction more favorable to the
    insured, Landy. See 
    Metropolitan, 951 N.E.2d at 671
    .
    - 17 -
    Utica also makes two further arguments based on the canon
    against   surplusage.     Under     this     canon,   "[e]very    word   in   an
    insurance contract must be presumed to have been employed with a
    purpose and must be given meaning and effect whenever practicable."
    Valley Forge Ins. Co. v. Field, 
    670 F.3d 93
    , 99 (1st Cir. 2012).
    Utica first argues that the provision must embrace forms of unfair
    competition not recognized by the common law -- such as CRES's
    negligence claim -- lest the modifier "any type" be surplus.
    Even   assuming   that    the     provision   embraces    forms    of
    competition not recognized by the common law, however, we do not
    think that it necessarily covers CRES's negligence claim.                As the
    Supreme Judicial Court has recognized, the traditional core of
    unfair competition is consumer confusion as to the source or origin
    of goods or services.     
    Datacomm, 489 N.E.2d at 192
    .           However, some
    courts have expanded the term beyond its common law meaning to
    include "confusion as to sponsorship, endorsement, or some other
    affiliation."     
    Id. Thus, "any
    type" can be reasonably construed
    to embrace these other forms of consumer confusion.              But even this
    expanded reading does not extend beyond consumer confusion. CRES's
    negligence claim would not be excluded, and again, we are required
    to adopt the reasonable construction more favorable to the insured.
    See 
    Metropolitan, 951 N.E.2d at 671
    .9
    9 By doing so, we do not mean to transform "any type of unfair
    competition" into a new term of art under Massachusetts law. "As
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    Utica's second surplusage canon-based argument fares no
    better.   Utica says that "any type" must embrace negligence claims
    since a different provision of the policy excludes intentional
    claims.   This argument is unavailing, however.    To restate, the
    CRES lawsuit did not allege any kind of consumer confusion, whether
    intentional or negligent.10
    III. Conclusion
    For the foregoing reasons, the judgment of the district
    court is AFFIRMED.
    a federal court sitting in diversity, we try to apply our best
    understanding of the principles [Massachusetts] has adopted. It
    is not our role to expand [Massachusetts] law; that is left to the
    courts of [Massachusetts]." Douglas v. York Cty., 
    433 F.3d 143
    ,
    149 (1st Cir. 2005).
    10 The parties agree that if the judgment is affirmed on
    appeal, then the district court's award of attorney fees and costs
    was proper.
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