U.S. FTC v. Chierico ( 2000 )


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  •                                                            [PUBLISH]
    IN THE UNITED STATES COURT OF APPEALS
    FILED
    FOR THE ELEVENTH CIRCUIT       U.S. COURT OF APPEALS
    ELEVENTH CIRCUIT
    MAR 24 2000
    THOMAS K. KAHN
    CLERK
    No. 98-5290
    D. C. Docket No. 96-174CV-KMM
    STUART J. MCGREGOR
    Receiver-Appellee.
    _______________________________________________________
    UNITED STATES FEDERAL TRADE COMMISSION,
    Plaintiff-Appellee,
    versus
    TERI CHIERICO, MICHAEL CHIERICO,
    et al.,
    Defendants-Appellants,
    WILLIAM BETHELL, et al.,
    Defendants.
    __________________________________________________________________
    No. 99-13250
    D.C. Docket No. 96-01754-CV-KMM
    UNITED STATES FEDERAL TRADE COMMISSION,
    Plaintiff-Appellee,
    versus
    TERI CHIERICO, MICHAEL CHIERICO,
    Defendants-Appellants,
    AMERICAN BUSINESS SUPPLIES, et al.,
    Defendants.
    __________________________________________________________________
    No. 99-13868
    D.C. Docket No. 96-01754-CV-KMM
    UNITED STATES FEDERAL TRADE COMMISSION,
    Plaintiff-Appellee,
    versus
    MICHAEL CHIERICO, AMERICAN BUSINESS SUPPLIES,
    INC., et al.,
    Defendants-Appellants,
    CREATIVE BUSINESS CONSULTANTS, INC.,
    2
    Defendant.
    Appeals from the United States District Court
    for the Southern District of Florida
    (March 24, 2000)
    Before COX and DUBINA, Circuit Judges, and KRAVITCH, Senior Circuit Judge.
    DUBINA, Circuit Judge:
    This case arises from the district court’s entry of three consecutive civil
    contempt orders against all or some of the defendants. Originally, the district court
    held all of the defendants in contempt for violating the terms of a Stipulated Final
    Judgment which resolved an underlying civil complaint brought by the Federal Trade
    Commission (“FTC”) for violations of the FTC Act, 
    15 U.S.C. § 41
     et seq. The
    subsequent two contempt findings resulted from the two non-corporate defendants’
    failure to comply with the previous contempt order(s). The defendants challenge all
    three contempt orders, as well as the assessment of damages for consumer redress. For
    the reasons discussed below, we affirm in part and vacate and remand in part.
    I. BACKGROUND
    3
    On June 26, 1996, the FTC initiated an action against Michael Chierico,
    American Business Supplies, Inc., Interstate Office Systems, Inc., and Nationwide
    Office Products, Inc. (“the defendants”). The FTC complaint alleged that these
    defendants engaged in a variety of deceptive acts and practices in connection with
    their nationwide telemarketing of photocopier toner and other office supplies, in
    violation of both Section 5 of the FTC Act, 
    15 U.S.C. § 45
    , and the Telemarketing and
    Consumer Fraud and Abuse Prevention Act, 
    15 U.S.C. § 6101
     et seq.
    On June 28, 1996, the district court granted the FTC’s request for an “Ex Parte
    Temporary Restraining Order with Asset Freeze, Appointment of Receiver, and Other
    Equitable Relief” (“TRO”). (R1-20). On the same day the defendants received notice
    of the TRO, Michael Chierico’s wife, Teri Chierico, who was not a named defendant
    at the time, attempted to withdraw $500,000 from an account held jointly with her
    husband. This attempted withdrawal violated the asset freeze. As a result, the FTC
    named Teri Chierico as a defendant in its amended complaint.
    On November 13, 1996, the district court entered a Stipulated Final Judgment
    (“Final Judgment”) which resolved the underlying FTC action. Michael Chierico
    signed the Final Judgment on his own behalf and on behalf of the corporate
    defendants, and Teri Chierico signed the Final Judgment on her own behalf. The Final
    Judgment prohibited the defendants, including Teri Chierico, from, inter alia, making
    4
    misrepresentations designed to trick prospective customers into accepting shipment
    of, or paying for, office products; from using misrepresentations, threats, or coercion
    to complete sales; and from shipping and billing for unordered merchandise.
    Moreover, the Final Judgment ordered the payment of $1 million to redress consumers
    injured by the fraud. In addition, the Final Judgment required the defendants to obtain
    a performance bond from a surety company before engaging in future telemarketing.
    In January 1997, Michael Chierico and the corporate defendants paid the first
    bond installment and resumed telemarketing sales. On June 23, 1998, pursuant to a
    sealed motion by the FTC, the district court entered an Emergency Show Cause Order
    upon finding good cause to believe the defendants had violated and were likely to
    further violate the Final Judgment. The Emergency Order froze all of the defendants’
    assets and appointed a receiver to manage, wind down, and liquidate the corporate
    defendants.
    On June 24, 1998, the defendants received service of the Emergency Order. The
    district court commenced a three-day evidentiary hearing the next day (“First
    Contempt Hearing”). At the conclusion of the hearing, the court entered its First
    Contempt Order which found that all of the defendants had violated the Final
    Judgment and held them in contempt. In order to “to coerce compliance with the
    Stipulated Final Judgment and to compensate for injuries resulting from defendants’
    5
    contumacious conduct,” the district court (1) directed forfeiture of the $400,000 bond,
    (2) conveyed to the FTC all right, title, and interest in all of the defendants’ assets
    previously frozen by the court’s Emergency Order, and (3) directed Michael and Teri
    Chierico (“the Chiericos”) to provide the FTC with a certified check in the amount of
    $2 million to be funded, if necessary, by all realizable equity in the couple’s residence.
    (R4-120). The court’s basis for taking substantially all of the Chiericos’ property and
    assets was its finding that the fraudulent telemarketing practices had caused “at least”
    $7.2 million in consumer injury. The $7.2 million figure represents the corporate
    defendants’ gross receipts from December 18, 1996, to June 23, 1998. Finally, the
    order enjoined all of the defendants from telemarketing in the future.
    In an effort to comply with the First Contempt Order, the Chiericos attempted
    to raise the $2 million by listing their home for sale and applying through a mortgage
    lender/broker to refinance their home. Despite these efforts, the Chiericos failed to
    make the required $2 million payment by July 31, 1998.
    On August 5, 1998, the FTC filed another Emergency Show Cause Motion.
    After conducting an evidentiary hearing, the district court concluded that the
    Chiericos’ failed efforts to sell or refinance their home did not excuse their
    noncompliance with the First Contempt Order. Therefore, the district court held the
    Chiericos in contempt (“Second Contempt Order”) for their failure to “make all
    6
    reasonable efforts” to comply with Section II.B.3 of the First Contempt Order, which
    required payment of $2 million to the FTC.
    To ensure payment of the $2 million, the Second Contempt Order required the
    Chiericos to (1) prepare loan applications for a second mortgage and supply those to
    the receiver by August 19, 1998, (2) obtain a firm commitment for a loan to be
    secured by the realizable equity in their home by September 11, 1998, and (3) close
    a loan secured by their home by September 25, 1998. The court’s order provided that,
    if the Chiericos failed to complete any of the above steps, they would be required to
    transfer marketable title to their home to the FTC. If they failed to transfer title, the
    order provided that the Chiericos would be “arrested and taken into custody and
    incarcerated until such time as they can demonstrate that they have complied with
    [the] order.” (R5-169-3).
    On August 21, 1998, the Chiericos filed timely notices of appeal, challenging
    the district court’s First and Second Contempt Orders. Both the district court and this
    court denied the Chiericos’ Motion to Stay the orders pending appeal.
    Pursuant to the Second Contempt Order, the Chiericos provided the receiver
    with an acceptable loan application, but the receiver failed to secure a loan. Therefore,
    the order directed the Chiericos to convey title to their home to the FTC. On June 25,
    1999, the FTC filed a third Show Cause Motion, and the district court conducted an
    7
    evidentiary hearing on that motion. Despite the receiver’s inability to procure a loan
    against the Chiericos’ home, the district court rejected the Chiericos’ argument that
    it was impossible to comply with the Second Contempt Order and concluded that the
    Chiericos’ only means of compliance was to deed their home to the FTC or go to jail.
    Because signing the deed would have mooted the underlying appeals from the First
    and Second Contempt Orders, upon advice of counsel, the Chiericos refused to sign
    the deed.
    After the hearing, the district court entered a written order finding the Chiericos
    in contempt for the third time (“Third Contempt Order”) for failing “to close on a loan
    against the realized equity in the [home] and [failing] to transfer marketable title in the
    [home] to the Receiver.” (2nd Supp. R3-242-2). Accordingly, the district court
    ordered that “Michael and Teri Chierico shall be committed to the custody of the
    United States Marshal . . . until such time as they purge themselves of contempt by
    transferring marketable title . . . to the Receiver.” (2nd Supp. R3-242-2).
    Two days after the district court issued its Third Contempt Order, the Chiericos
    filed timely notices of appeal, as well as an Emergency Motion for Stay Pending
    Appeal in this court. A panel of this court1 construed the Emergency Motion for Stay
    as a Motion for Release Pending Appeal and granted it, thereby releasing the
    1
    McGregor v. Chierico, Nos. 98-5290 & 99-13250 (11th Cir. filed Sept. 3, 1999).
    8
    Chiericos from incarceration. This court consolidated the appeal from the Third
    Contempt Order with the initial appeal from the First and Second Contempt Orders.
    In the present appeal, the defendants challenge the district court’s finding that
    they violated the Final Judgment. They also challenge the district court’s finding that
    their contumacious conduct caused over $7.2 million in “actual damage” to
    consumers. Accordingly, the Chiericos challenge the district court’s order that they
    forfeit substantially all of their assets to the FTC in order to fund the payment of
    consumer redress. In addition, the Chiericos assert that the district court’s Second and
    Third Contempt Orders relating to their failure to liquidate the equity in their home
    should be vacated because the orders violate Florida’s constitutional homestead
    exemption.
    II. STANDARD OF REVIEW
    This court reviews the grant or denial of a motion for civil contempt under the
    abuse of discretion standard. See Jordan v. Wilson, 
    851 F.2d 1290
    , 1292 (11th Cir.
    1988) (per curiam). Upon appellate review, a civil contempt order may be upheld only
    if the proof of the defendant’s contempt is clear and convincing. See 
    id.
     “This clear
    and convincing proof must also demonstrate that 1) the allegedly violated order was
    9
    valid and lawful; 2) the order was clear, definite and unambiguous; and 3) the alleged
    violator had the ability to comply with the order.” 
    Id.
     at 1292 n.2.
    III . DISCUSSION
    A. Teri Chierico
    Teri Chierico argues that the district court abused its discretion by finding that
    she violated the Final Judgment. She alleges that, in evaluating the FTC’s charges, the
    district court simply lumped together all of the defendants without considering the
    weight of the evidence as it applied to each individual and corporate defendant. She
    also argues that the FTC did not offer clear and convincing evidence that she, in
    particular, engaged in telemarketing activities and by this omission, failed to prove
    that she violated the Final Judgment.2 Consequently, Teri Chierico asserts that we
    should vacate the district court’s contempt order.
    As a preliminary matter, we recognize that, with limited exceptions, active
    participation in telemarketing following the entry of the Final Judgment is a
    prerequisite to the district court’s finding that the defendants violated the Final
    Judgment. Close analysis of the evidence reveals that Teri Chierico did not actively
    2
    On appeal, the FTC does not argue against the merits of Teri Chierico’s challenge to the
    sufficiency of the evidence presented against her at the First Contempt Hearing. Rather, the FTC
    contends that Teri Chierico has waived her right to appeal because of default. We reject this
    argument.
    10
    participate in the telemarketing business. She did not serve as an officer, shareholder,
    director, or employee of any of the defendant corporations. In fact, aside from her
    marriage to Michael Chierico, Teri Chierico’s only relation to the telemarketing
    business derives from her status as a shareholder and employee of the non-defendant
    corporation, Chierico Enterprises, Inc. Chierico Enterprises owns the building which
    housed Michael Chierico’s businesses. Teri Chierico served as a secretary and
    property manager and collected rent payments from the defendant corporations on
    behalf of Chierico Enterprises. Although Chierico Enterprises undeniably took money
    from the defendant corporations, there is no allegation that Chierico Enterprises
    engaged in any wrongdoing. Consequently, Teri Chierico’s relationship with Chierico
    Enterprises should not impact upon the contempt charges levied against her.3
    Despite the lack of any business relationship between Teri Chierico and her
    husband’s telemarketing businesses, the FTC insists that Teri Chierico was “part and
    parcel of this operation.” (1st Supp. R2- 363). In conflict with this assertion, the FTC
    acknowledges that it presented minimal evidence at the First Contempt Hearing
    relating to Teri Chierico. The FTC only produced evidence that she occasionally
    visited her husband’s telemarketing office with their children and “that’s it.” “That’s
    3
    Teri Chierico’s relationship with Chierico Enterprises is relevant to the FTC’s allegation
    that she became an officer of the corporation and according to the Final Judgment, was required to
    report this fact to the FTC as it constitutes a change in her employment status. See Section III.A.3
    infra.
    11
    the only thing she does in this operation.” (1st Supp. R2- 363). None of the facts
    presented by the FTC provide clear and convincing evidence that Teri Chierico
    engaged in telemarketing activities and, by doing so, violated the terms of the Final
    Judgment. (1st Supp. R2-363). In our view, the FTC included Teri Chierico in these
    contempt proceedings, not because she poses a threat to the innocent public, but
    because, as Michael Chierico’s wife, she received some money from her husband’s
    businesses. This fact alone is not sufficient to support a finding of contempt. After a
    careful analysis of each basis for the contempt finding, we conclude that the district
    court erred in finding Teri Chierico in contempt for violating the Final Judgment.
    1. The Bond Requirement
    Teri Chierico asserts that she never directly engaged in the telemarketing
    business after the entry of the Final Judgment and, thus, was not required to satisfy the
    bond requirement. The Final Judgment prohibited the defendants from engaging in
    telemarketing without first obtaining a performance bond.4 The bond, executed in
    favor of both the FTC and the defendants’ telemarketing customers, ensured the
    availability of reparations to customers harmed by the defendants’ telemarketing
    4
    Initially a $100,000 bond was required, with a provision raising it to $200,000 after six
    months, and then $400,000 after 18 months.
    12
    practices. The bond requirement applied only to those defendants who participated in
    telemarketing after the Final Judgment. Thus, although other defendants decided to
    re-enter the telemarketing business, a defendant who did not re-enter the telemarketing
    business after the entry of the Final Judgment was not bound to fulfill the bond
    requirement.
    In its original Show Cause Motion, the FTC alleged that Teri Chierico played
    a substantial role in her husband’s post-Final Judgment telemarketing activities, yet
    the FTC failed to produce any evidence during the First Contempt Hearing to support
    this allegation. As a result, we conclude that Teri Chierico was never responsible for
    posting any of the bonds described in the Final Judgment because the bond
    requirements apply only to those defendants who engaged in telemarketing. Thus, the
    district court erred in finding that Teri Chierico violated the bond requirements.
    2. Prohibited Telemarketing Activities and Maintenance of Business Records
    The district court’s First Contempt Order finds that the “defendants’ acts and
    practices in connection with the sale of toner violates the following injunctive
    provisions of the Final Order: Section I.A, subsections 1-6, Section I.B, subsections
    1-4, Section I.B, and Section I.E.” (R4-120-2). All of these sections prohibit certain
    business activities in relation to telemarketing, such as misrepresentation and violation
    13
    of the FTC’s Telemarketing Sales Rule, 16 C.F.R. Part 310. In addition, the district
    court found that Teri Chierico violated Sections VII.B and D of the Final Judgment
    which require that the defendant maintain certain business records “in connection with
    the advertising, offering for sale, sale, or distribution of any goods by means of
    telemarketing.” (R4-100-20). Given that the FTC presented no evidence that Teri
    Chierico participated in any way in telemarketing, there is no basis for the district
    court’s finding that she violated these sections of the Final Judgment. Therefore, we
    conclude that the district court erred in finding that Teri Chierico violated the above
    cited provisions of the Final Judgment.
    3. Change in Employment Status
    Section VI.A of the Final Judgment creates affirmative obligations that apply
    independent of any resumed telemarketing activity. Section VI.A required Teri
    Chierico to report to the FTC any change in her employment status. The FTC did not
    present any evidence at the First Contempt Hearing as to a change in Teri Chierico’s
    employment status, rather it first raised the charge (inappropriately) during closing
    argument. (1st Supp. R2-365). Even if we accept the FTC’s allegation, the burden
    rests on the complaining party, here the FTC, to show by clear and convincing
    evidence that the alleged contemnor acted in violation of the court’s order. See
    14
    Jordan, 
    851 F.2d at 1292
    . Thus, the district court’s finding is unsupported by the
    evidence and, as such, constitutes an abuse of discretion.
    4. Consumer Redress
    In civil contempt proceedings, a party guilty of contempt may be required to
    compensate those injured by its contempt.5 See In re DuPont De Nemours & Co.
    (Benlate Litigation), 
    99 F.3d 363
    , 368 (11th Cir. 1996). The district court predicated
    its assessment of redress for consumer injury against Teri Chierico upon a finding that
    she engaged in fraudulent telemarketing after signing the Final Judgment. (R4-120-2).
    Teri Chierico appeals this portion of the order on the basis that she never engaged in
    telemarketing activity and, accordingly, could not have caused any consumer injury.
    With no evidence to support its allegation that Teri Chierico engaged in
    telemarketing activity, the FTC argues alternatively that, “in any event,” Teri Chierico
    should be held liable for the payment of consumer redress because she is a “conduit
    . . . a sort of fallback position for Michael Chierico” whereby he can protect his ill-
    5
    District courts are afforded wide discretion in fashioning an equitable remedy for civil
    contempt. See United States v. City of Miami, 
    195 F.3d 1292
    , 1298 (11th Cir. 1999). The sanctions
    may serve to either (1) coerce the contemnor to comply with a court order, or (2) compensate a party
    for losses suffered as a result of the contemnor’s act. See id; see also United States v. United Mine
    Workers of America, 
    330 U.S. 258
    , 304 (1947) (“Where compensation is intended, a fine is imposed
    . . . . Such fine must of course be based upon evidence of complainant's actual loss, and his right,
    as a civil litigant, to the compensatory fine is dependent upon the outcome of the basic
    controversy.”) (footnote omitted).
    15
    begotten assets. (1st Supp. R2-361). Pursuant to this reasoning, the FTC requested that
    the district court order the forfeiture of “all of the assets in this case – boat, bank
    accounts, everything,” regardless of whether they belong to Michael Chierico or Teri
    Chierico. While this argument certainly deepens the pocket from which the FTC can
    collect, it ignores the fact that a court cannot use its contempt power to acquire assets
    owned by innocent individuals. Fundamental fairness requires that Teri Chierico not
    be held liable for consumer redress when she did not participate in any acts which
    caused harm to consumers.
    That said, we must now determine what effect Teri Chierico’s innocence will
    have upon the validity of the district court’s order that the Chiericos forfeit jointly
    held property, in particular, their family home. The district court’s order mandates that
    the defendants supply to the FTC a certified check for $2 million “to be used for
    payment of consumer redress.” (R4-120-4). The order indicated that the funds for the
    check “shall be supplied through the conversion of any realizable equity in the
    defendants’ home . . . .” (R4-120-4). The family home referenced in the First
    Contempt Order is owned by Michael and Teri Chierico as tenants by the entirety.
    This court has already determined that severance of a tenancy by the entirety
    for the purpose of taking the property owned by a guilty spouse, works a partial taking
    of the innocent spouse’s property. See United States v. One Single Family Residence,
    16
    
    894 F.2d 1511
    , 1515 (11th Cir. 1990). The partial taking results from the fact that “[a]
    tenant by the entireties holds an indivisible right to own and occupy the entire
    property.” Havoco of Am., Ltd. v. Hill, 
    197 F.3d 1135
    , 1139 (11th Cir. 1999) (internal
    quotations omitted). To convert that right to own and occupy into a tenancy in
    common would effect an unlawful taking. See One Single Family Residence, 
    894 F.2d at 1516
    .
    Although One Single Family Residence is a forfeiture case, and Havoco of
    America, Ltd. is a bankruptcy case, the reasoning of those cases may be readily
    extended to the civil contempt context. See 197 F.3d at 1139; 
    894 F.2d at 1512
    . As
    tenants by the entireties, this court cannot extract Michael Chierico’s rights in the
    family home without affecting Teri Chierico’s rights. Because the district court erred
    in holding Teri Chierico in contempt, it would be unjust to force her to relinquish any
    innocently held property rights. Thus, in effect, protection of Teri Chierico’s interest
    in the family home renders Michael Chierico’s interest in the home unreachable by the
    court’s contempt power.
    In conclusion, we must vacate the portion of the district court’s First Contempt
    Order which requires the conversion of Teri Chierico’s realizable equity in the family
    home for the provision of consumer redress. Vacating this aspect of the First
    17
    Contempt Order necessarily impacts upon the Second and Third Contempt Orders,6
    which hold both Michael and Teri Chierico in contempt for their failure to comply
    with this limited element of the First Contempt Order. Accordingly, the Second and
    Third Contempt Orders must be vacated as well.7
    B. Michael Chierico
    Michael Chierico8 presents all of the same issues on appeal as Teri Chierico, but
    in contrast to the case against his wife, we conclude that the FTC presented ample
    evidence at the First Contempt hearing of Michael Chierico’s misconduct in
    connection with his telemarketing. Consequently, Michael Chierico’s appeal from the
    district court’s finding that he violated the Final Judgment is without merit.9
    6
    The government argues that we lack jurisdiction to review the Third Contempt Order on the
    theory that the order is non-final and therefore, any appeal at this point constitutes an impermissible
    interlocutory appeal. The Third Contempt Order is the direct result of the Chiericos’ failure to
    comply with the Second Contempt Order. Our decision to vacate the Second Contempt Order moots
    the sole ground relied upon by the district court to hold the Chiericos in contempt for a third time.
    Thus, the Third Contempt order is essentially unenforceable. Accordingly, we vacate the Third
    Contempt Order without reaching the jurisdictional question.
    7
    Because the tenancy by the entirety effectively protects Michael Chierico’s interest in the
    family home, we need not determine the difficult issue of whether the district court properly used
    its contempt power to override the homestead exception in Florida’s Constitution.
    8
    The three corporate defendants join Michael Chierico in his appeal from the First Contempt
    Order. After thorough consideration, we deem their arguments uncompelling.
    9
    Michael Chierico also appeals from Section III of the First Contempt Order which
    permanently enjoins him from “engaging or participating, whether directly or indirectly,” in any
    capacity, in telemarketing as defined by the Final Judgment and from engaging in the sale of office
    18
    Nonetheless, Michael Chierico’s appeal from the district court’s assessment of the
    amount of consumer redress deserves some discussion.
    The district court ordered forfeiture of substantially all of Michael Chierico’s
    assets to fund payment of consumer compensation pursuant to the court’s finding that
    the defendants’ contumacious conduct resulted in at least $7,282,404 in consumer
    injuries. Michael Chierico appeals the damages award as excessive. The district
    court’s ability to order payment of consumer redress is limited to actual damages. See
    City of Miami, 
    195 F.3d at 1298
     (“[A] court’s civil contempt power is measured solely
    by the requirements of full remedial relief.”)(internal quotations omitted).
    “An award of damages in a civil contempt proceeding requires proof of both the
    fact of injury to the aggrieved party and the amount of damages the aggrieved party
    has suffered.” Graves v. Kemsco Group, Inc., 
    864 F.2d 754
    , 756 (Fed. Cir. 1988). The
    standard of proof for the amount of damages, once contempt has been established by
    clear and convincing evidence, is unclear. At least three other circuits have held that
    the injury need only be proven by a preponderance of the evidence. See In re General
    Motors Corp., 
    110 F.3d 1003
    , 1018 (4th Cir.1997); Reliance Ins. Co. v. Mast Constr.
    supplies via direct mail. (R4-120-4). Contrary to Michael Chierico’s contention, the permanent ban
    was not a contempt sanction, but a modification of Section II of the Final Judgment. Section II’s
    bond requirement and injunctive provisions were intended to ensure Michael Chierico’s compliance
    with the law and protect consumers from further injury. In light of Michael Chierico’s continued
    fraudulent practices after the entry of the Final Judgment, the district court did not abuse its
    discretion in modifying Section II of the Final Judgment.
    19
    Co., 
    159 F.3d 1311
    , 1318 (10th Cir. 1998); Graves, 
    864 F.2d at 755
     (applying Seventh
    Circuit law); but see Gregory v. Depte, 
    896 F.2d 31
    , 40 (3d.Cir.1990) (Becker, J.,
    concurring and dissenting) (“civil contempt awards . . . must be vacated if they appear
    to us excessive, or unsupported by clear and convincing evidence”). We agree with
    the Fourth Circuit that, “[s]ince [the court] has already found by clear and convincing
    evidence that harm has occurred, the damages issue should be treated no differently
    than any other run-of-the-mill civil action.” In re General Motors Corp., 
    110 F.3d at 1018
    . Thus, in a civil contempt action, we hold that damages must be proven by a
    preponderance of the evidence.
    At the First Contempt Hearing, the FTC bore the burden of proving the amount
    of consumer injury by a preponderance of the evidence. Following the FTC’s
    recommendation, the district court valued the amount of damages according to the
    gross sales generated by the defendant companies during the relevant 18-month
    period.10 Michael Chierico contends that gross sales is not the appropriate measure of
    damages because not all of his customers were misled and because his customers
    received some benefit from the toner.
    10
    Although the First Contempt Order assessed $7.2 million in damages, in actuality, the court
    limited actual recovery to roughly $3 million. The discrepancy between the $7.2 million assessed
    in damages and the order of forfeiture of approximately $3 million in assets results from the fact that
    the district court could not have (logically) ordered the Chiericos to pay the full $7.2 million because
    they clearly did not have sufficient assets to make such a payment.
    20
    1. Extent of the Misrepresentation
    Michael Chierico asserts that the district court's award of consumer redress in
    the amount of gross sales was inappropriate because the FTC did not prove actual
    reliance on false and misleading statements for each of his customers. He argues
    instead that the court should limit its assessment of consumer redress to those losses
    specifically proven by the FTC.
    The inherent equitable powers of the federal courts authorize the district court
    to order payment of consumer redress for injury caused by Michael Chierico’s
    contumacious conduct. See Granfinanciera v. Nordberg, 
    872 F.2d 397
    , 400-01 (11th
    Cir. 1989). In the underlying action, the sanctions imposed by the district court would
    have been authorized by Section 13(b) of the Federal Trade Commission Act, 
    15 U.S.C. § 53
    (b), which provides a remedy, specifically in the form of injunctive relief,
    for consumers harmed by “unfair or deceptive acts or practices in or affecting
    commerce.” 
    15 U.S.C. § 45
     (a)(1). Federal courts have used their inherent equitable
    power to justify the use of non-injunctive equitable sanctions as permissible remedies
    under section 13(b). See FTC v. Security Rare Coin & Bullion Corp., 
    931 F.2d 1312
    ,
    1314 (8th Cir. 1991) (“Where Congress allows resort to equity for the enforcement
    of a statute, all the inherent equitable powers of the district court are available for the
    21
    proper and complete exercise of the court’s equitable jurisdiction, unless the statute
    explicitly . . . limits the scope of that jurisdiction.”); accord FTC v. Gem
    Merchandising Corp., 
    87 F.3d 466
    , 470 (11th Cir. 1996) (holding that “section 13(b)
    permits a district court to order a defendant to disgorge illegally obtained funds”). The
    analysis which applies to consumer remedies issued under section 13(b) is instructive
    in the case before us because the remedy for Michael Chierico’s contemptuous
    conduct is closely akin to the remedy for the statutory violation which lies at the heart
    of this action.
    Liability under the FTC Act is predicated upon certain misrepresentations or
    misleading statements, coupled with action taken in reliance upon those statements.
    Proof of individual reliance by each purchasing customer is not a prerequisite to the
    provision of equitable relief needed to redress fraud. See FTC v. Figgie Int’l, Inc., 
    994 F.2d 595
    , 605 (9th Cir. 1993). “A presumption of actual reliance arises once the [FTC]
    has proved that the defendant made material misrepresentations, that they were widely
    disseminated, and that consumers purchased the defendant’s product.” 
    Id. at 605-06
    ;
    see also Security Rare Coin, 
    931 F.2d at 1316
    .
    22
    The FTC presented evidence that Michael Chierico’s businesses routinely used
    deceptive calling scripts to induce the purchase of toner.11 In most cases, the
    telemarketer made credible and persuasive misrepresentations concerning the
    existence of a preexisting relationship between Michael Chierico’s businesses and the
    purchasing company. The evidence provided by the FTC creates a presumption that
    the fraudulent statements of Michael Chierico’s telemarketers induced customers to
    accept and pay for unordered toner. Given this presumption, the FTC need not prove
    subjective reliance by each customer, as “[i]t would be virtually impossible for the
    FTC to offer such proof, and to require it would thwart and frustrate the public
    purposes of FTC action.” Security Rare Coin, 
    931 F.2d at 1316
    . Because it is clear
    from the record that Michael Chierico failed to successfully rebut the presumption of
    fraud raised by the FTC’s evidence, all that is left for us to review is the district
    court’s valuation of the losses sustained by Michael Chierico’s customers.
    2. Amount of Refund Needed to Redress Injury
    11
    The modus operandi of Michael Chierico’s telemarketers was to call businesses, and using
    pretense, learn the name of an employee authorized to make toner purchases, as well as the make
    and model of the businesses’ copiers. The telemarketers would then make a second call to each
    business and, using the information gained during the first call, trick whoever answered the
    telephone into believing that the business had already ordered toner. Thus, the second call sounded
    like a confirmation of an already placed order when, in actuality, no such order had been placed.
    Supporting this pattern, the FTC offered evidence that 95% of the customers who complained said
    that they had not ordered the toner they received.
    23
    Michael Chierico challenges the district court’s $7.2 million valuation of the
    damages caused by his fraudulent telemarketing. He argues that the FTC’s evidence
    supports, at best, several thousand dollars in damages. Michael Chierico bases this
    argument on the existence of a full refund policy, coupled with the FTC’s failure to
    show that the complaining businesses did not receive toner, or did not use the toner
    they received. We review the district court’s assessment of contempt sanctions for an
    abuse of discretion. See Jove Eng’g, Inc. v. Internal Revenue Serv., 
    92 F.3d 1539
    ,
    1559 (11th Cir. 1996).
    “[T]here can be no ‘equity’ in a compensatory award except as it provides a
    fair equivalent for some loss.” Gregory, 896 F.2d at 35 (quoting National Drying
    Mach. Co. v. Ackoff, 
    245 F.2d 192
    , 195 (3d Cir. 1957)). While it may be true that the
    defrauded businesses received a useful product, and though less likely, they may have
    even received the product at a competitive price,12 the central issue here is whether the
    seller’s misrepresentations tainted the customer’s purchasing decisions. See Figgie,
    
    994 F.2d at 606
    . We agree with the Ninth Circuit in Figgie that in cases like this,
    “[t]he fraud in the selling, not the value of the thing sold, is what entitles consumers
    12
    To support the claim that his prices were fair, Michael Chierico points to the fact that an
    overwhelming majority of the products sold were sold at prices which had been incorporated into
    the Final Judgment. He also argues that the existence of his company’s “beat price” policy, whereby
    it would sell its product at a lower price than any of its customers claimed could be obtained from
    a different vendor, supports a finding that consumer injuries were limited to only a few specific
    cases.
    24
    in this case to full refunds . . . for each [product] that is not useful to them.” Id.13
    Accordingly, we affirm the district court’s assessment of damages in the amount of
    gross sales.
    IV. CONCLUSION
    For the reasons set forth in this opinion, we vacate the First Contempt Order as
    it pertains to Teri Chierico. In all other respects, we affirm the First Contempt Order.
    We vacate the Second and Third Contempt Orders entered against the Chiericos and
    remand this case for further proceedings consistent with this opinion.
    AFFIRMED in part, VACATED in part, and REMANDED.
    13
    All of the consumer witnesses presented by the FTC testified that they normally receive
    toner without additional charge through their copier service contracts. Thus, the toner sold by
    Michael Chierico afforded no benefit to these customers. Michael Chierico failed to offer any
    evidence to rebut the presumption that the vast majority of his customers had no need for the toner
    they received.
    25