Betterbox Comm Ltd v. BB Tech Inc ( 2002 )


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  •                                                                                                                            Opinions of the United
    2002 Decisions                                                                                                             States Court of Appeals
    for the Third Circuit
    8-14-2002
    Betterbox Comm Ltd v. BB Tech Inc
    Precedential or Non-Precedential: Precedential
    Docket No. 01-2456
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    Recommended Citation
    "Betterbox Comm Ltd v. BB Tech Inc" (2002). 2002 Decisions. Paper 500.
    http://digitalcommons.law.villanova.edu/thirdcircuit_2002/500
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    PRECEDENTIAL
    Filed August 13, 2002
    UNITED STATES COURT OF APPEALS
    FOR THE THIRD CIRCUIT
    No. 01-2456
    BETTERBOX COMMUNICATIONS LTD
    v.
    BB TECHNOLOGIES, INC.;
    BLACK BOX CORPORATION,
    Appellants
    ON APPEAL FROM THE
    UNITED STATES DISTRICT COURT FOR THE
    WESTERN DISTRICT OF PENNSYLVANIA
    (Dist. Court No. 98-CV-702)
    District Court Judge: Honorable Donetta W. Ambrose
    Argued: May 7, 2002
    Before: NYGAARD, ALITO, and ROSENN, Circuit Ju dges.
    (Opinion Filed: August 13, 2002)
    ANTOINETTE R. STONE (Argued)
    ELLEN E. FARINA
    Buchanan Ingersoll, P.C.
    11 Penn Center, 14th Floor
    1835 Market Street
    Philadelphia, PA 19103-2985
    MICHAEL L. DEVER
    BRYAN H. OPALKO
    Buchanan Ingersoll, P.C.
    One Oxford Center, 20th Floor
    301 Grant Street
    Pittsburgh, PA 15219-1410
    Counsel for Appellants
    MARK SCHONFELD (Argued)
    HILLEL I. PARNESS
    Brown Raysman Millstein Felder
    & Steiner, LLP
    900 Third Avenue
    New York, NY 10022
    Counsel for Appellee
    OPINION OF THE COURT
    ALITO, Circuit Judge:
    This is an appeal in a declaratory judgment action
    commenced by Betterbox Communications, Ltd.
    ("Betterbox"), against Black Box Corporation ("Black Box")
    and a wholly owned subsidiary. Betterbox and Black Box
    sell competing computer-related products through catalog
    marketing. In 1995, Betterbox, a British company, applied
    to the United States Patent and Trademark Office ("PTO")
    for trademark registration based on its intended use of the
    Betterbox name and box design in the United States. Black
    Box objected that Betterbox’s name and box design
    infringed on its trademarks. Betterbox then brought this
    action in federal court seeking a declaration of no
    infringement, and Black Box counterclaimed for trademark
    infringement, unfair competition, and trademark dilution.
    After a trial, the jury returned a verdict for Betterbox, and
    the District Court entered judgment accordingly on
    November 16, 2000. In post-trial orders, the District Court
    denied Black Box’s motions for a new trial under Fed. R.
    Civ. P. 59(a) and for relief from judgment under Fed. R. Civ.
    P. 60(b). This appeal followed.
    2
    On appeal, Black Box argues that the District Court
    erred in admitting the testimony of Betterbox’s expert
    witness, in admitting evidence of Betterbox’s trademark
    registrations in foreign countries, and in refusing to grant
    relief from the judgment based on newly discovered
    evidence. We review these rulings for an abuse of
    discretion. See In re Cendant Corp. Prides Litig., 
    234 F.3d 166
    , 170 (3d Cir. 2000); Abrams v. Lightolier Inc., 
    50 F.3d 1204
    , 1213 (3d Cir. 1995). We affirm.
    I.
    Betterbox and Black Box each sought to introduce the
    testimony of an expert witness on the following question:
    whether there was a likelihood that consumers would be
    confused by the Betterbox and Black Box marks. Each side
    also filed a pre-trial motion in limine to exclude the other’s
    expert, but the District Court permitted both experts to
    testify.
    A.
    Black Box argues that the District Court erred because
    Betterbox’s expert, John Schulte, lacked the qualifications
    needed by an expert. The admissibility of expert testimony
    is governed by Federal Rule of Evidence 702, which
    requires an expert witness to have "specialized knowledge"
    regarding the area of testimony. "The basis of this
    specialized knowledge ‘can be practical experience as well
    as academic training and credentials,’ " and"[w]e have
    interpreted the specialized knowledge requirement
    liberally." Waldorf v. Shuta, 
    142 F.3d 601
    , 625 (3d Cir.
    1998) (citation omitted). However, " ‘at a minimum, a
    proffered   expert witness . . . must possess skill or
    knowledge   greater than the average layman . . . .’ " 
    Id.
    (citation   omitted). See also, e.g., Elcock v. Kmart Corp., 
    233 F.3d 734
    ,   741 (3d Cir. 2000).
    In the present case, the District Court did not abuse its
    discretion in ruling that Schulte’s practical experience
    sufficed under this liberal test. Schulte had worked actively
    for 20 years in the field of direct marketing and mail-order
    catalogs. He had extensive experience in "marketing and
    3
    the use of logos and how they are used in the marketplace
    as far as advertising." Appendix at 317. As the chairman of
    the National Mail Order Association, he had consulted with
    the Association’s members on how to market through
    catalogs, had edited the Association’s publication Mail
    Order Digest, and had reviewed and analyzed about 10,000
    catalogs in the previous five years. He had published a
    variety of articles on direct marketing, had taken courses in
    graphic design, and had designed corporate logos. Schulte
    even had about four years’ experience as the owner of a
    business involved in the direct marketing of computer
    products.
    Black Box argues that Schulte’s experience with respect
    to the marketing of computers was insufficient because he
    had worked in that specific field for only four years and
    because that experience had preceded the time of the trial
    by eight years. See Appellant’s Br. at 17. This argument is
    not persuasive. Four years of experience at the helm of a
    company is substantial, and Black Box has not explained
    why the passage of eight years between that period and the
    commencement of the trial diminished Schulte’s
    qualifications. If Schulte had been called to testify as an
    expert regarding a field of knowledge that had changed
    greatly during the past few years, Black Box’s argument
    might have force, but Black Box has not called to our
    attention any such changes regarding the question whether
    the competing marks in this case created a likelihood of
    confusion.
    Black Box also faults Schulte’s experience because it did
    not concern "the catalog marketing of electronic data
    communications and computer connectivity products." Id.
    at 18. As noted, however, Schulte had extensive experience
    in catalog marketing, as well as four years of experience
    marketing computer products. Black Box has not pointed
    out anything that is fundamentally different about the
    catalog marketing of "data communications and computer
    connectivity products" as opposed to other computer
    products. Id. Thus, Schulte’s lack of experience in
    marketing the precise type of computer components sold by
    these companies does not establish that the District Court
    abused its discretion in ruling that his qualifications met
    the standard of Rule 702.
    4
    Black Box argues, finally, that Schulte did not have
    experience in evaluating the so-called Lapp factors that we
    have found to be useful in determining whether there is a
    likelihood of confusion between marks. See Interspace Corp.
    v. Lapp, Inc., 
    721 F.2d 460
    , 463 (3d Cir. 1983); A & H
    Sportswear, Inc. v. Victoria’s Secret Stores, Inc. , 
    237 F.3d 198
    , 210-15 (3d Cir. 2000). These factors, however, are not
    mandatory; they "are meant to be tools, not hurdles."
    A & H Sportswear, 
    237 F.3d at 214
    . Schulte’s experience
    plainly related to a number of the Lapp factors, namely,
    factors (1), (3), (7), (8), and (9). For all these reasons, we see
    no basis for disturbing the District Court’s determination
    regarding Schulte’s qualifications.
    B.
    Black Box also argues that Schulte should not have been
    allowed to testify as an expert because his methodology was
    deficient. In Daubert v. Merrell Dow Pharms., Inc., 
    509 U.S. 579
    , 592-93 (1993), the Supreme Court held that under
    Rule 702 the trial judge must make "a preliminary
    assessment of whether the reasoning or methodology
    underlying the [expert’s] testimony is scientifically valid."
    The Court noted factors relating to the reliability of an
    expert’s scientific methodology, including whether the
    theory or technique "can be (and has been) tested," whether
    it "has been subjected to peer review and publication,"
    whether the known or potential error rate is acceptable,
    and whether it is generally accepted within a relevant
    scientific community. 
    Id. at 593-94
    . But the Court stressed
    that "[t]he inquiry envisioned by Rule 702 is. . . a flexible
    one." 
    Id. at 594
    .
    In Kumho Tire Co. v. Carmichael, 
    526 U.S. 137
    , 149-50
    (1999), the Court held that the basic gatekeeping function
    described in Daubert applies to all expert testimony, not
    just "scientific" testimony. But the Court added that in
    cases not involving scientific testimony, " ‘[t]he factors
    identified in Daubert may or may not be pertinent in
    assessing reliability, depending on the nature of the issue,
    the expert’s particular expertise, and the subject of his
    testimony.’ " 
    Id. at 150
     (citation omitted). In such cases, the
    Court said, "the relevant reliability concerns may focus
    5
    upon personal knowledge or experience." Id . In addition,
    the Court made it clear that a court of appeals is to apply
    an abuse-of-discretion standard, not only to a trial court’s
    ultimate decision to admit or exclude expert testimony, but
    to "the trial court’s decision about how to determine
    reliability." 
    Id. at 152
    .
    In the present case, Schulte’s testimony was based on his
    "personal knowledge or experience," Kumho Tire, 
    526 U.S. at 150
    , rather than a methodology that satisfies the
    Daubert factors. Schulte testified that he examined the
    companies’s catalogs, that he informally surveyed
    colleagues, and that he evaluated the catalogs’ target
    market. In his report, he stated that he focused on the
    following factors: "[t]he perception of the names," "[t]he
    sophistication of the target audience/market,"[t]he
    graphic logo design," and "[t]he presence in the market
    place and the look and feel of the catalogs." Appendix at 86.
    Although he did not consider all of the factors that we
    noted in A & H Sportswear, his analysis tracked many of
    them.
    In order to hold that the District Court erred in admitting
    Schulte’s testimony, we would have to conclude that the
    District Court abused the considerable discretion that it
    enjoyed to determine the criteria for judging reliability
    under the particular circumstances present here. We find it
    unnecessary, however, to decide this question because we
    are convinced that even if the District Court erred, the error
    was harmless.
    In a civil case, an error is harmless if it is highly probable
    that it did not affect the complaining party’s substantial
    rights. See McQueeny v. Wilmington Trust Co., 
    779 F.2d 916
    , 924, 926 (3d Cir. 1985). Under this standard, the
    admission of Schulte’s testimony, even if erroneous, was
    harmless. Our reading of the record reveals that Betterbox
    did not rely heavily on that testimony. For example, in his
    closing, Betterbox’s attorney made only a passing reference
    to Schulte, suggesting that the jury consider that testimony
    in conjunction with its own common sense. See Appendix
    at 792. In addition, the simplicity of Schulte’s methodology
    diminished the likelihood that it unduly swayed the
    members of the jury. The jurors were able to examine the
    6
    marks themselves and consider whether, under the
    instructions given by the court, they were confusingly
    similar. The testimony of Black Box’s expert, William Dean,
    must also be considered. Dean testified for Black Box on
    likelihood of confusion, and his qualifications and
    methodology were nearly indistinguishable from Schulte’s.
    Dean’s methodology was even simpler than Schulte’s. He
    did not conduct any survey but instead, relying on his
    experience, he examined the competing catalogs and
    rendered an opinion of likely confusion.
    The District Court, as noted, admitted the testimony of
    both experts. If the District Court had agreed with Black
    Box’s arguments regarding Schulte’s testimony, it would
    have been compelled to exclude Dean’s testimony as well.
    We see no reason to believe that Schulte’s testimony was
    any more convincing than Dean’s, and Black Box has not
    offered any such reason. Taking all these factors into
    account, we are convinced that any error in admitting
    Schulte’s testimony was harmless.
    II.
    At trial, Betterbox introduced evidence of its existing
    trademark registrations in Canada, the United Kingdom,
    and the European Union. Black Box argues that this
    evidence was irrelevant and highly prejudicial and therefore
    should not have been admitted. First, Black Box contends
    that because trademark law is territorial in nature,
    evidence about Betterbox’s trademarks in countries other
    than the United States was irrelevant. Second, Black Box
    maintains that this evidence prejudiced the jury by creating
    "a false impression that Betterbox had obtained rights in
    and to the Betterbox name and box design in the United
    States by virtue of having used and registered its
    trademarks outside the United States." Appellant’s Br. at 24
    (emphases added).
    We are not persuaded by Black Box’s arguments. Below,
    Black Box had asserted that Betterbox was attempting
    intentionally and in bad faith to trade off Black Box’s name.
    Black Box also had alleged actual trademark confusion
    among consumers in Europe. See Appendix at 41, 384,
    7
    470, 761. In response, Betterbox sought to introduce
    evidence that it was using its trademarks in Europe
    lawfully. This evidence was relevant, i.e., it had a tendency
    to prove good faith. The District Court ruled this evidence
    admissible because it was "precisely this type of evidence
    which is relevant to [Black Box’s] allegations of willful or
    intentional conduct." Appendix at 74.1 We agree. We also
    see no basis for disturbing the District Court’s refusal to
    exclude this evidence under Federal Rule of Evidence 403.
    The District Court had broad discretion in ruling on the
    Rule 403 request, see e.g., United States v. Lopez, 
    271 F.3d 472
    , 482 (3d Cir. 2001), and we note that the Court gave
    a limiting instruction regarding this evidence. See Appendix
    at 754.
    III.
    Black Box’s final argument is that the PTO’s cancellation
    of Betterbox’s trademark registration a few weeks after trial
    constitutes "newly discovered evidence" that entitled Black
    Box to relief from the judgment under Fed. R. Civ. P. 60(b).
    Betterbox’s application for registration succeeded shortly
    after Black Box apparently ceased to oppose the
    application. The PTO issued to Betterbox 
    Registration No. 2,288,337
     on October 26, 1999. According to counsel for
    Black Box, an employee of counsel’s firm spoke by
    telephone to a PTO official shortly before the trial began on
    November 13, 2000. The official reportedly stated orally
    that the Betterbox registration had been inadvertently
    issued and would be canceled but that the PTO could not
    locate the Betterbox file at that time.2
    _________________________________________________________________
    1. This evidence could reasonably be admitted to show that Betterbox’s
    intent in entering the United States was not to poach on Black Box’s
    established mark but rather to build on Betterbox’s own goodwill,
    already accumulated in other countries.
    2. Several weeks after the conclusion of the trial, the PTO finally found
    the file of Black Box’s opposition, which the PTO had been unable to
    locate throughout the trial. In the cancellation notice, dated December 8,
    2000, the PTO offered a chronology of the proceedings concerning
    Betterbox’s trademark. See Appendix at 162-64.
    8
    Black Box moved in limine to exclude the Betterbox
    certificate of registration. The District Court stated that it
    was inclined to exclude the certificate if it received "some
    sort of official writing from the Patent Office-- that this
    registration is going to be recalled or revoked." Appendix at
    379. However, without such a writing, the Court stated, the
    registration certificate would be admissible. See 
    id.
     No such
    writing was produced, and the Court admitted the
    certificate. On December 8, 2000, about three weeks after
    trial, the PTO issued a notice that Betterbox’s application
    would be forwarded to the Commissioner of Trademarks
    "for cancellation of inadvertently issued Registration . . .
    and [for] restoration to pending application status."
    Appendix at 164.
    Under Rule 60(b), newly discovered evidence must be
    evidence that "by due diligence could not have been
    discovered in time to move for a new trial under[Fed. R.
    Civ. P. 59(b)]." In addition, the evidence must be "evidence
    of facts in existence at the time of trial." Bohus v. Beloff,
    _________________________________________________________________
    In July 1997, Black Box filed with the PTO a notice of opposition
    (Opposition No. 107,801) against Betterbox’s application for trademark
    registration (Serial No. 75/011,373). Betterbox timely filed its answer. In
    June 1999, the PTO ordered Black Box to show cause why it had failed
    to file its brief. Then the alleged rupture in communication occurred.
    Black Box claims it sent a response to the PTO on July 7, 1999. "For
    reasons unknown to the [PTO’s Trademark Trial and Appeal] Board," this
    response was not "associated with the file" at the PTO until after the
    trial. Appendix at 164. Apparently unaware of any response from Black
    Box, the PTO ordered dismissal with prejudice of Black Box’s opposition.
    Six days later, on August 26, Black Box allegedly sent the PTO a
    response to the dismissal order, but this response was likewise
    inexplicably "not associated with the file." Appendix at 164.
    Following the perceived cessation of opposition, the PTO issued
    Betterbox its registration in October 26, 1999. Exactly a year later, in
    preparation for trial, Black Box faxed copies of its two responses (dated
    July 7 and August 26) to the PTO. Unfortunately, the PTO was unable
    to locate Black Box’s opposition file in its warehouse until several weeks
    after trial. On December 8, 2000, the PTO ordered Betterbox’s
    registration canceled as "inadvertently issued" and restored the
    application to "pending" status. Appendix at 164.
    9
    
    950 F.2d 919
    , 930 (3d Cir. 1991); see also United States v.
    Jasin, 
    280 F.3d 355
    , 362 (3d Cir. 2002) (criminal case).
    Because newly discovered evidence must concern facts in
    existence at the time of trial, the notice of cancellation of
    the Betterbox registration cannot qualify as newly
    discovered insofar as it simply shows that the Betterbox
    registration was canceled. This is so because the fact of
    cancellation was not in existence at the time of trial.
    Recognizing this, Black Box suggests that the post-trial
    cancellation shows that, at the time of trial, the PTO had
    already decided to cancel the Betterbox registration but
    had simply not yet done so due to administrative delay.
    However, the December 8 notice of cancellation does not
    reveal that a decision to cancel had been made at the time
    of trial.3
    Furthermore, even if such an internal decision had been
    made, Black Box has not shown that it exercised due
    diligence in attempting to obtain evidence of such a
    _________________________________________________________________
    3. We note the future tense of the December 8 notice, stating that
    Betterbox’s file "will be forwarded . . . for cancellation." Appendix at 164.
    Moreover, we cannot infer that the mere filing of Black Box’s opposition
    prior to trial rendered cancellation a fact in existence during the trial.
    A party that disputes the right of another to register its mark can
    resist at two stages of the administrative process: (1) after the
    application (by filing an opposition) or (2) after registration occurs (by
    filing a petition to cancel). Filing an opposition, as Black Box did here,
    does not automatically nullify a trademark application. Instead, the filing
    initiates an adversarial process that is adjudicated by the PTO’s
    Trademark Trial and Appeal Board.
    To successfully prosecute an opposition, the opposer has the burden
    of proving two elements: (1) standing, i.e., the opposer will likely be
    damaged by the registration, and (2) valid grounds why the applicant is
    not entitled to register the mark it claims. See J. Thomas McCarthy,
    McCarthy on Trademarks and Unfair CompetitionS 20:1 et seq. (4th ed.
    2001); Siegrun D. Kane, Trademark Law: A Practitioner’s Guide S 18 (3rd
    ed. 2000). Similarly, filing a petition to cancel does not automatically
    cancel a trademark’s registration; the opposer has the same burden of
    proving analogous elements. See 
    id.
     Even if the proceeding results in a
    cancellation, the cancellation does not typically have retroactive effect.
    Absent contrary direction from the PTO, the registration was valid until
    canceled.
    10
    decision. Black Box did not attempt to depose or subpoena
    anyone from the PTO. We suspect, as Black Box argues,
    that the PTO would have refused to provide any evidence
    about an internal decision that had not been officially
    released, but the fact remains that Black Box did not take
    the obvious steps that would have demonstrated this.
    Black Box also did not ask for a trial continuance for the
    purpose of obtaining evidence that cancellation was
    imminent. We would view this appeal differently if the
    District Court had denied a continuance and admitted the
    Betterbox registration despite a credible proffer that the
    PTO was in the process of canceling that registration. But
    that is not what occurred.
    We review the denial of Black Box’s Rule 60(b) motion for
    abuse of discretion. See In re Cendant Corporation Prides
    Litigation, 
    234 F.3d 166
    , 170 (3d Cir. 2000)." ‘[W]e will not
    interfere with the [D]istrict [C]ourt’s exercise of discretion
    unless there is a definite and firm conviction that the court
    . . . committed a clear error of judgment.’ " 
    Id.
     (citation
    omitted). Under this standard, we cannot overturn the
    District Court’s ruling.
    IV.
    For the foregoing reasons, we affirm the judgment of the
    District Court.
    11
    ROSENN, Circuit Judge, dissenting:
    I believe the District Court committed reversible error in
    admitting the testimony of Betterbox’s sole expert witness,
    John D. Schulte, and in refusing to grant relief from the
    judgment based on newly discovered evidence. I, therefore,
    respectfully dissent.
    I.
    A brief statement of the background of this declaratory
    judgment action may provide perspective. Black Box
    Corporation (Black Box) is a corporation organized under
    Delaware law with its principal place of business in
    Pittsburgh, Pennsylvania. It has been in the business of
    selling computer-related products and services throughout
    the United States and in foreign countries, primarily
    through its catalogs. Since commencement of its operations
    in 1976, it has utilized the Black Box name and its Black
    Box design in marketing its products, catalogs, vehicles and
    marketing materials. Between 1978 and 1985, the United
    States Patent and Trademark Office (USPTO) issued it
    registrations for the Black Box name and box design. As of
    the end of the fiscal year 2000, it posted $500 million in
    revenues.
    Betterbox Communications, Ltd. (Betterbox) is a
    corporation organized under the laws of the United
    Kingdom with its principal place of business in Keynes,
    England. Founded in 1988 by Horacio Baioes, a former
    Black Box manager, the company obtained a trademark
    registration for the mark "Betterbox" in the United
    Kingdom. In 1995, Betterbox decided to enter the American
    market and applied for trademark registration with the
    USPTO based on its intended use of the Betterbox name
    and box design in the United States. Betterbox and Black
    Box sell competing products in the same channels of trade,
    marketing them through the use of catalogs. Sensing that
    Black Box would oppose its entry into the American
    market, Betterbox organized a corporation known as
    Performance Communications, Inc. This corporation, also
    with headquarters in Pittsburgh, Pennsylvania, sells the
    same products as the parties to this litigation.
    12
    Black Box objected to Betterbox’s application,
    complaining that the Betterbox name and box design
    infringed on Black Box’s trademarks and demanded of
    Betterbox that it refrain from the use of the Betterbox name
    and box design. Betterbox filed this action for a declaratory
    judgment, which is now on appeal.
    II.
    Prior to trial, Black Box moved to exclude the testimony
    of John Schulte, Betterbox’s expert, pursuant to Daubert v.
    Merrell Dow Pharmaceuticals, Inc., 
    509 U.S. 579
     (1993). The
    District Court denied Black Box’s motion to exclude
    Schulte’s testimony, finding him qualified to testify as an
    expert on the issue of whether there was a likelihood that
    customers would be confused by the Black Box and
    Betterbox names and box designs and that his opinion was
    sufficiently reliable to meet Daubert standards. The majority
    concludes that the District Court did not abuse its
    discretion in admitting Schulte’s testimony primarily
    because of his practical experience "in the field of direct
    marketing and mail-order catalogs," and in the marketing
    and use of logos and their use as advertising. (Maj. op. at
    3).
    The undisputed issue before the District Court was
    whether there was a likelihood of confusion for customers
    in the same market served by these potential competitors
    using the Black Box and Betterbox names and box designs
    in the same channels of trade and advertising through the
    same media.
    Infringement of a federally registered trademark is
    determined by the test of whether the use of the mark is
    "likely to cause confusion, or to cause mistake, or to
    deceive." J. Thomas McCarthy, McCarthy on Trademarks
    and Unfair Competition, S 23.1 (4th ed. 2001) (internal
    quotations omitted).
    The likelihood of confusion analysis requires the
    evaluation of a number of factors, ten of which were
    considered by this court in Scott Paper Co. v. Scott’s Liquid
    Gold, Inc., 
    589 F.2d 1225
    , 1229 (3d Cir. 1978), and
    reaffirmed in A & H Sportswear, Inc. v. Victoria’s Secret
    13
    Stores, Inc., 
    237 F.3d 198
    , 215 (3d Cir. 2000). See also Ford
    Motor Co. v. Summit Motor Products, Inc., 
    930 F.2d 277
    , 293
    (3d Cir. 1991). Among the factors considered in the analysis
    are the degree of similarity between the owner’s mark and
    the alleged infringing mark, the strength of the owner’s
    mark, the price of the goods and other factors indicative of
    the care and attention expected of consumers when making
    the purchase, the defendant’s intent in adopting the mark,
    and the extent to which the targets of the parties’ sales
    efforts are the same. Ford Motor, 
    930 F.2d at 293
    . The most
    important of these factors is the degree of similarity
    between the two names. See id.. Moreover,"[i]t is well-
    established that likelihood of confusion should be
    determined by viewing the two marks from the perspective
    of an ordinary consumer of the goods or services." 
    Id.
    (internal quotations omitted).
    Schulte, Betterbox’s witness, was not qualified to testify
    as an expert in this case. He did not describe whether or
    how he considered any of the above factors. He could not
    articulate the methodology he used to arrive at his
    conclusions, every one of which was predicated upon his
    personal, unsupported, subjective belief. His testimony on
    cross-examination strikingly illuminates his lack of
    expertise on the issue of consumer likelihood of confusion.
    He testified:
    Q: Have you done any test mailings to determine the
    target market for either Black Box or Betterbox?
    A: No, I have not conducted any mailings for them.
    . . . .
    Q: But you haven’t done any investigation to
    determine who Black Box’s customers are, have
    you?
    A: Other than examining the products in their
    catalog, no.
    Q: So you don’t even know who their customers are
    specifically?
    A: If I was to name them -- I couldn’t name their
    customers. I could name the type of customers
    they are.
    14
    Q: And you would name the type of customers based
    solely on the fact that you’ve looked at the
    products in the catalog, correct?
    A: Well, I have to use my common sense.
    Q: Well, is there any other basis for your statement
    that you know who the customers are?
    A: Besides what they are selling?
    Q: Yes.
    A: No.
    Q: Are you an expert in trademark infringement?
    A: No, I’m not.
    Q: Are you an expert in determining likelihood of
    confusion?
    A: I would say I’m not an expert in that, no.
    Although the District Court held that Schulte’s
    methodology exhibited a sufficient "degree of rigor," neither
    the Court nor Schulte explained what that methodology
    entailed. His cross-examination plainly shows that he had
    no methodology. Therefore, closer scrutiny than is
    customarily afforded under abuse of discretion review is
    appropriate here. United States v. Mathis, 
    264 F.3d 321
    ,
    338 (3d Cir. 2001) ("We find it difficult to accord the
    customary degree of deference to the District Court’s
    discretion . . . because the District Court explained its
    ruling with little more than a series of conclusions.").
    Although the standard for qualifying an expert witness is
    generally liberal, we pragmatically have recognized that the
    standard has some limits. To qualify as an expert,"Rule
    702 requires the witness to have ‘specialized knowledge’
    regarding the area of testimony." Waldorf v. Shuta, 
    142 F.3d 601
    , 625 (3d Cir. 1998). Although we have applied
    Rule 702 liberally, we have not permitted every proffered
    witness to qualify as an expert. 
    Id.
    The issue before the jury did not concern catalog
    marketing or even more specifically catalog marketing of
    electronic communications and computer connectivity
    15
    products. The specific question before the court and jury
    concerned trademark infringement and, in the words of
    Betterbox’s counsel, "the issue of likelihood of consumer
    confusion." Furthermore, as counsel for Betterbox observed
    in their motion in limine argument to exclude Black Box’s
    expert: "Market analysts exploring the question of
    consumer confusion in a specific market commonly
    conduct consumer confusion surveys. Even when they do
    not conduct a full scale survey, they define and research
    the demographics of consumers in the relevant market."
    Schulte admits he did not conduct any surveys. He
    acknowledged that "I’m not an expert" in determining the
    likelihood of confusion. His testimony was precisely the
    type of "subjective belief or unsupported speculation"
    disapproved by Daubert. 
    509 U.S. at 590
    . The District
    Court abused its discretion in allowing it.
    In Aloe Coal Co. v. Clark Equipment Co., 
    816 F.2d 110
    ,
    114 (3d Cir. 1987), we held that a District Court abused its
    discretion in allowing a tractor sales representative to
    testify as an expert regarding the cause of a tractor fire.
    Although we have not regarded academic training as a
    prerequisite for qualifying an expert witness, in order to
    qualify as an expert, he or she must possess skill or
    knowledge greater than the average layman. 
    Id. at 114
    . A
    pediatrician is not an expert in orthopedics merely because
    both are doctors in medicine; a pulmonologist cannot claim
    to be an expert as a pharmacologist and a toxicologist as
    well as a physician. See Diaz v. Johnson Matthey, Inc., 
    893 F. Supp. 358
    , 373 (D.N.J. 1995).
    In Waldorf, we cited several Third Circuit district court
    cases in which witnesses were disqualified from providing
    expert testimony. 
    142 F.3d at 625-26
    . Although academic
    training is not essential, and practical experience may
    qualify a person as an expert witness, an expert in this
    case must have "specialized knowledge" in the area of
    likelihood of confusion in trademarks. Schulte
    acknowledges he had none. At the Daubert hearing, he
    testified that his experience was limited to the catalog
    marketing industry and his expertise was in knowing how
    people shop in catalogs. As for experience in the computer
    industry, he owned a company that for four years sold
    16
    computers and computer components. Schulte, however,
    points to nothing in that experience that provided him with
    expertise in determining the likelihood of consumer
    confusion in the purchase of similarly named computer
    products that are similarly marketed.
    The majority concludes that even if the court erred in
    admitting Schulte’s testimony, the error was harmless
    because Betterbox did not rely heavily on that testimony. It
    reasoned that, in addition, "the simplicity of Schulte’s
    methodology diminished the likelihood that it unduly
    swayed the members of the jury." However, Schulte’s
    methodology not only was not simple, but, as he concedes,
    there was no methodology. Furthermore, whether Betterbox
    relied heavily on his testimony is speculative, as is the
    conclusion that his lack of methodology likely did not
    influence the jury. We have no way of calibrating the degree
    of jury reliance on Schulte’s testimony. The weight afforded
    Schulte’s testimony can be calculated only by the jurors,
    not by the judges. As Betterbox’s only expert witness on an
    esoteric question regarding the likelihood of consumer
    confusion in trademark infringement, Schulte’s testimony
    was crucial. Therefore, allowing an unqualified witness to
    testify as an expert in this case cannot be dismissed as
    harmless error.
    Nor is the "harmless error" rationale fortified by the
    majority’s observation that Black Box’s expert’s
    qualifications and methodology were nearly
    indistinguishable from Schulte’s. If that were true, and
    there is no evidence that it is, it only compounds the error,
    because the jury then would have been beset by two
    unqualified witnesses portrayed as experts. The District
    Court’s original error in permitting Schulte to testify as an
    expert is not dissipated by allowing an allegedly unqualified
    expert to testify for Black Box. Moreover, the burden of
    proof was on Betterbox, who brought the suit, and the
    District Court erred in the standard it first set for qualifying
    Betterbox’s expert witness. The error was not harmless.1
    _________________________________________________________________
    1. I concur with the majority’s conclusion that the admission of
    Betterbox’s evidence of its existing foreign trademark registrations was
    not error because this ruling is premised on the evidence’s relevance in
    17
    II.
    I also believe the District Court erred in not granting
    Black Box’s motion for relief from the judgment under
    Federal Rule of Civil Procedure (F.R.C.P.) 60(b) on the basis
    of newly discovered evidence. A major pillar of Betterbox’s
    case to the jury consisted of proof of the certification of
    registration by the USPTO of the Betterbox and design
    mark. However, Black Box was not informed until a few
    days before trial that Betterbox intended to add the
    Certificate of Registration to its exhibit list. Black Box
    promptly filed a motion in limine to exclude it on the
    ground that it had been inadvertently issued. The motion
    was denied because Black Box could not prove the
    cancellation of the Certificate of Registration. Equally, if not
    more important, it could not prove that the certificate had
    been issued erroneously.
    Betterbox presented the certificate to the jury during the
    trial and focused on it during its opening and closing
    arguments to the jury. Counsel for Betterbox specifically
    argued in his summation that in analyzing the likelihood of
    confusion, he wanted the jury to consider "that the United
    States Government has given its opinion on this issue. As
    I showed you yesterday, the United States of America has
    issued a certificate of registration." Horacio Baioes testified
    that the Certificate of Registration issued to Betterbox in
    1999 by the United States Patent Office "authorized me to
    use my logo and trademark wherever it was registered."
    Counsel for Betterbox further informed the jury that the
    Certificate of Registration says "that the application . . . for
    _________________________________________________________________
    rebutting Black Box’s contention that Betterbox, by entering the United
    States market, intended to trade on Black Box’s goodwill. In ordinary
    trademark litigation, however, evidence of foreign registrations is
    irrelevant. See, e.g., Fuji Photo Film Co. v. Shinohara Shoji Kabushiki
    Kaisha, 
    754 F.2d 591
    , 599-600 (5th Cir. 1985) (holding general
    principles of trademark law compelled conclusion that admission into
    evidence of foreign trademark practices was error); Double J of Broward
    Inc. v. Skalony Sportswear GmbH, 
    21 U.S.P.Q.2d 1609
    , 1612 (1991)
    ("Information concerning applicant’s foreign activities, including foreign
    trademark applications and/or registrations, is not relevant to the issues
    in an opposition proceeding.").
    18
    the trademark . . . was examined and determined to be in
    compliance with the requirements of the law and with the
    regulations prescribed by the director of the United States
    Patent and Trademark Office." He further reminded the jury
    of the Court’s instructions concerning "a presumption
    arising from . . . Betterbox’s mark, and here is Betterbox’s
    registered trademark from Washington, D.C. So that’s
    another indicator . . . you have the United States
    Government as well issuing a certificate of registration."
    The Trial Court instructed the jury that it should
    consider the registration of the trademark "in determining
    whether Betterbox has a protectable trademark right in the
    Betterbox and design mark." It further informed the jury:
    "Because Betterbox’s trademark has been registered, there
    is a presumption that Betterbox has a protectable
    trademark right and that [Betterbox] . . . is entitled to use
    the Betterbox and design mark exclusively on its data
    communications products."
    The prejudicial effect on the jury of the instructions and
    the foregoing argument to the jury is demonstrated by one
    of the first questions from the jury. The jury inquired
    whether "the trademark depicted in the U.S. certificate of
    registration [is] the trademark that Betterbox will use [in]
    the shaded box on the catalog?" Black Box asserts that the
    jury’s question demonstrates that it accepted Betterbox’s
    closing argument to reach the erroneous conclusion that
    the United States Patent Office had already declared that
    the Black Box and Betterbox marks were not confusingly
    similar "and that Betterbox was authorized by the
    Trademark Office to use the design shown in the . . .
    registration."
    Betterbox’s argument, the instructions to the jury, and
    Baioes’s testimony were boldly predicated upon a valid
    trademark registration by the United States Patent Office of
    Betterbox’s name and logo design. However, there was no
    valid trademark registration. On December 8, 2000, more
    than ten days after the verdict, the USPTO officially
    acknowledged that the registration to Betterbox had been
    issued erroneously. The series of mistakes that led to the
    improvident issuance of the registration are described by
    the majority in its third footnote and in the Order vacating
    19
    the judgment authorizing the registration. Thus, Betterbox
    had no right whatsoever in the name and logo at the time
    of trial or since. It was not entitled to any presumptive
    protectable trademark right; it was not "entitled to use the
    Betterbox and design mark exclusively on its . . . products."
    Under Rule 60(b), a court may relieve a party from a final
    judgment because of newly discovered evidence that could
    not have been discovered in time to move for a new trial
    under Rule 59(b). The Rule requires that the evidence be
    discovered after trial and the failure to learn of it must not
    have been caused by a lack of diligence. Stridiron v.
    Stridiron, 
    698 F.2d 204
    , 207 (3d Cir. 1983). The evidence
    must be material to the issues involved, not merely
    cumulative, and of such a nature that it probably would
    change the outcome of the litigation. 
    Id.
     The majority
    rejects the Certificate of Cancellation as newly discovered
    evidence "because the fact of cancellation was not in
    existence at the time of trial." (Maj. op. at 10).
    The requirement that the newly discovered evidence be in
    existence at the time of trial does not mandate that"the
    fact of cancellation" exist at the time of trial. A critical issue
    at the trial was whether Betterbox possessed a valid
    Certificate of Registration from the USPTO. The newly
    discovered evidence relating to this fact is the USPTO Order
    of December 8, 2000, vacating its default judgment. The
    actual notice of cancellation, although not in existence at
    the time of trial, was simply ministerial. Thus,"the crucial
    question should not be when the evidence was created, but
    whether the evidence was of facts that were in existence at
    the time of trial. Evidence should meet the newly-discovered
    evidence test even if it did not come into existence until
    after the trial, so long as the evidence is of facts that were
    in existence at the time of trial." 12 JAMES WM. MOORE ET AL.,
    MOORE’S FEDERAL PRACTICE S 60.42[3][a] (3d ed. 2000); accord
    Nat’l Anti-Hunger Coalition v. Executive Comm. Etc. , 
    711 F.2d 1071
    , 1075 n.3 (D.C. Cir. 1983).
    However, Black Box maintained at trial that this
    Certificate of Registration was inadvertently issued on the
    basis of an erroneous default judgment entered by the
    USPTO. Counsel for Black Box informed the Court that the
    USPTO could not provide any information concerning the
    20
    status of the Betterbox registration because it could not
    locate the file.
    The majority asserts that Black Box did not exercise due
    diligence in attempting to obtain evidence of the USPTO
    decision and thus it "did not attempt to depose or
    subpoena anyone from the [US]PTO." On the contrary,
    Betterbox belatedly listed the Certificate of Registration as
    an exhibit in this case, several days before trial. Counsel for
    Black Box promptly communicated with the USPTO to
    ascertain the status of Betterbox’s application for
    registration, only to learn that the file was missing and,
    therefore, no information was available. The majority states
    that Black Box, because it did not attempt to depose or
    subpoena someone in the USPTO, did not exercise due
    diligence. The majority acknowledges, however, that it
    "suspect[s] . . . the the [US]PTO would have refused" to
    comply with any such requests -- in other words, that such
    attempts by Black Box would have been futile. Due
    diligence does not require exercises in futility, but only
    efforts reasonably calculated to bring about the desired
    result. Cf. Aron v. United States, 
    291 F.3d 708
    , 712 (11th
    Cir. 2002) ("Due diligence . . . does not require a prisoner
    to undertake repeated exercises in futility or to exhaust
    every imaginable option, but rather to make reasonable
    efforts."); United States v. Blanco, 
    861 F.2d 773
    , 778 (2d
    Cir. 1988) ("Due diligence does not require the government
    to pursue goals that are futile."). Therefore, under the
    circumstances, Black Box acted with due diligence in
    contacting the USPTO and attempting to acquire
    information regarding an internal decision that had not yet
    been made official.
    Rule 60(b) is intended to preserve "the delicate balance
    between the sanctity of final judgment . . . and the
    incessant command of a court’s conscience that justice be
    done in light of all the facts." Rosebud Sioux Tribe v. A & P
    Steel, Inc., 
    733 F.2d 509
    , 515 (8th Cir. 1984) (internal
    quotations omitted) (alteration in original); accord Coltec
    Indus., Inc. v. Hobgood, 
    280 F.3d 262
    , 271 (3d Cir. 2002)
    (Rule 60(b)’s general purpose is to reach proper balance
    between finality of litigation and justice). In Rosebud, the
    Court of Appeals reversed the District Court’s denial of Rule
    21
    60(b) relief. The District Court found that the newly
    discovered evidence -- grand jury testimony - did not exist
    at the time of trial. 
    733 F.2d at 516
    . The appellate court
    found that at trial, the evidence of the witness’s
    involvement in the alleged conspiracy was circumstantial.
    
    Id.
     The Court held that testimony taken after the entry of
    judgment revealing that perjurious deposition testimony
    was read into the record amounted to newly discovered
    evidence because the perjury existed at the time of trial. 
    Id. at 516-517
    ; accord Kettenbach v. Demoulas, 
    901 F. Supp. 486
     (D. Mass. 1995) (after exhaustive review of Rule 60(b)
    decisions on newly discovered evidence, court held post-
    judgment recording of descriptions of events occurring
    before judgment is newly discovered evidence).
    In this case, the trial court did not exercise discretion in
    deciding whether to grant Rule 60(b) relief. See Chilson v.
    Metro. Transit Auth., 
    796 F.2d 69
    , 70 (5th Cir. 1986).
    Instead, it held that Black Box was not eligible for relief
    under the Rule because it had not presented newly
    discovered evidence. Chilson involved an internal audit
    made by the defendant Transit Authority that strongly
    supported the movant’s case that he had been wrongfully
    discharged by the Authority. The District Court held that
    the internal audit did not exist at trial and was thus not
    newly discovered evidence. 
    Id.
     The Court of Appeals
    reversed, holding that the District Court erred as a matter
    of law by ruling that the proffered evidence of the internal
    audit and what it showed was not newly discovered
    evidence. 
    Id.
     The Court reasoned that because the
    misconduct documented by the audit predated the verdict
    in favor of the defendant, the audit was newly discovered
    evidence. 
    Id.
     The misconduct at issue was in existence at
    the time of the original trial and the audit was deemed
    newly discovered evidence because it consisted of facts in
    existence at the time of the trial of which the movant was
    excusably ignorant.
    Throughout the trial, Black Box consistently maintained
    that the Certificate of Registration had been issued
    inadvertently. On November 7, 2000, it moved in limine to
    exclude the Certificate of Registration, but it could not
    supply the necessary proof because the USPTO could not
    22
    locate the file opposing the grant of the certificate until
    early in December 2000, after the trial in this case had
    ended. The USPTO stated in its December 8, 2000, Order:
    For reasons unknown to the Board, the original July 7,
    1999, and August 26, 1999, papers [Black Box
    responses to the USPTO Rule to Show Cause Order]
    have never been associated with the file. (Due to
    problems at the Patent and Trademark Office
    warehouse, the Board was unable to obtain the file of
    Opposition [ ] until early December 2000.)
    On November 14, 2000, Black Box informed the court that
    the United States Patent Office still could not locate the file
    and, under the circumstances, it would not provide a
    statement on the status of the litigation. Until the Board
    located Black Box’s opposition file, it could not vacate the
    erroneous judgment granting the Certificate of Registration.
    Therefore, on December 8, 2000, it ordered that"the
    Board’s August 20, 1999, order entering judgment is
    hereby vacated." It simultaneously directed that the file be
    "forwarded to the Office of the Commission for Trademarks
    for cancellation . . . and restoration to pending application
    status." The cancellation of the certificate at this point was
    simply ministerial, the judgment granting the registration
    having been vacated.
    This is a classic case calling for Rule 60(b) relief from the
    judgment on the ground of newly discovered evidence. It
    was discovered after trial and Black Box consistently
    endeavored to uncover it before and during the trial. The
    evidence that Betterbox had no valid Certificate of
    Registration was highly material and of a nature that it
    probably would change the outcome of the litigation.
    Granting the relief would be in the interest of fairness and
    justice.
    Accordingly, I would reverse the judgment of the District
    Court and remand the case for a new trial.
    A True Copy:
    Teste:
    Clerk of the United States Court of Appeals
    for the Third Circuit
    23
    

Document Info

Docket Number: 01-2456

Filed Date: 8/14/2002

Precedential Status: Precedential

Modified Date: 10/13/2015

Authorities (23)

bernard-abrams-v-lightolier-inc-coastal-fast-freight-inc-the-genlyte , 50 F.3d 1204 ( 1995 )

Daubert v. Merrell Dow Pharmaceuticals, Inc. , 113 S. Ct. 2786 ( 1993 )

Scott Paper Company, a Corporation v. Scott's Liquid Gold, ... , 589 F.2d 1225 ( 1978 )

Anthony Aron v. United States , 291 F.3d 708 ( 2002 )

National Anti-Hunger Coalition v. Executive Committee of ... , 711 F.2d 1071 ( 1983 )

United States v. Keith Mathis , 264 F.3d 321 ( 2001 )

united-states-v-louis-lopez-jr-united-states-of-america-v-hernan , 271 F.3d 472 ( 2001 )

Denise Bohus v. Stanley A. Beloff , 950 F.2d 919 ( 1991 )

Rosebud Sioux Tribe v. A & P Steel, Inc. , 733 F.2d 509 ( 1984 )

Francis J. McQueeney v. Wilmington Trust Company, Trustee, ... , 779 F.2d 916 ( 1985 )

Fuji Photo Film Company, Inc., Cross-Appellee v. Shinohara ... , 754 F.2d 591 ( 1985 )

in-re-cendant-corporation-prides-litigation-welch-forbes-inc-an , 234 F.3d 166 ( 2000 )

Aloe Coal Company and Commercial Union Insurance Company v. ... , 816 F.2d 110 ( 1987 )

ford-motor-company-and-cross-appellee-v-summit-motor-products-inc-a , 930 F.2d 277 ( 1991 )

Edith Stridiron v. Andre Stridiron , 698 F.2d 204 ( 1983 )

United States v. Griselda Blanco , 861 F.2d 773 ( 1988 )

coltec-industries-inc-a-pennsylvania-corporation-four-leaf-coal-company , 280 F.3d 262 ( 2002 )

A&h Sportswear, Inc Mainstream Swimsuits, Inc. v. Victoria'... , 237 F.3d 198 ( 2000 )

mark-waldorf-in-no-97-5195-v-edward-j-shuta-carolyn-wood-kenneth-c , 142 F.3d 601 ( 1998 )

Diaz v. Johnson Matthey, Inc. , 893 F. Supp. 358 ( 1995 )

View All Authorities »