Jean Alexander v. L'Oreal USA Inc ( 2006 )


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  •                                                                                                                            Opinions of the United
    2006 Decisions                                                                                                             States Court of Appeals
    for the Third Circuit
    8-14-2006
    Jean Alexander v. L'Oreal USA Inc
    Precedential or Non-Precedential: Precedential
    Docket No. 05-4321
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    PRECEDENTIAL
    UNITED STATES COURT OF APPEALS
    FOR THE THIRD CIRCUIT
    No. 05-4321
    JEAN ALEXANDER COSMETICS, INC.,
    Appellant
    v.
    L’OREAL USA, INC.;
    REDKIN 5 TH AVENUE, N.Y.C.
    Appeal from the United States District Court
    for the Western District of Pennsylvania
    (D.C. Civil No. 04-cv-00975)
    District Judge: Honorable Terrence F. McVerry
    Argued June 12, 2006
    Before: RENDELL and VAN ANTWERPEN, Circuit
    Judges,
    and ACKERMAN*, District Judge.
    * Honorable Harold A. Ackerman, Senior District Judge for
    the District of New Jersey, sitting by designation.
    (Filed August 14, 2006)
    James Cirilano [ARGUED]
    Jennifer M. Haven
    Cirilano & Associates
    722 Broadway Avenue
    McKees Rocks, PA 15136
    Counsel for Appellant
    Robert L. Sherman [ARGUED]
    Paul, Hastings, Janofsky & Walker
    75 East 55 th Street
    New York, NY 10022
    Counsel for Appellees
    OPINION OF THE COURT
    RENDELL, Circuit Judge.
    In proceedings before the Trademark Trial and Appeal
    Board (“TTAB” or “Board”), the predecessor in interest of
    L’Oreal USA, Inc. (“L’Oreal”) argued that a registered
    trademark used by Jean Alexander Cosmetics, Inc. (“Jean
    Alexander”) was likely to be confused with two of its marks and
    that the registration should therefore be cancelled. The TTAB
    denied the petition to cancel, holding, among other things, that
    there was no likelihood of confusion as between the marks. In
    the instant action for trademark infringement, Jean Alexander
    2
    seeks to revisit the Board’s finding with respect to likelihood of
    confusion.
    The District Court held that Jean Alexander was
    precluded from relitigating the TTAB’s determination that there
    was no likelihood of confusion, and we agree. The issue was
    actually litigated and previously decided in the cancellation
    proceedings. Although the TTAB’s conclusion on likelihood
    of confusion was not its only basis for denying the cancellation
    petition, it was one of two independently sufficient grounds on
    which the Board resolved the case. Under these circumstances,
    we will apply the doctrine of issue preclusion and affirm the
    District Court’s dismissal of Jean Alexander’s complaint.
    I.
    Sometime in 1988, L’Oreal’s predecessor in interest
    began using the mark “Shades EQ” and associated design for
    certain hair care products.1 In 1990, Jean Alexander began
    using its “EQ System” mark and design and, in 1993, it
    registered this mark with the Patent and Trademark Office
    (“PTO”). In 1996, L’Oreal attempted to register a modernized
    version of its Shades EQ mark that it had begun using in 1992.
    The examiner at the PTO rejected the application for
    registration of the modernized Shades EQ mark because it was
    likely to be confused with Jean Alexander’s EQ System mark.
    All three marks are reproduced as an appendix to this opinion.
    1
    For the sake of convenience, we will refer to L’Oreal’s
    predecessor in interest simply as L’Oreal.
    3
    After the PTO rejected L’Oreal’s application to register
    its mark, L’Oreal filed a petition to cancel Jean Alexander’s
    registration for the EQ System mark. L’Oreal alleged that it had
    used its original Shades EQ mark prior to Jean Alexander’s use
    of the EQ System mark and that, if there was a likelihood of
    confusion between the two marks, Jean Alexander’s registration
    should be cancelled. In addition, L’Oreal alleged that the
    original and modernized versions of its Shades EQ mark were
    “legal equivalents” and that it could therefore tack the date of
    first use of the original version of the mark onto the modernized
    version, giving the modernized version priority over Jean
    Alexander’s EQ System mark as well.
    In its answer to L’Oreal’s petition to cancel, Jean
    Alexander denied that L’Oreal’s marks had priority over its
    trademark or that there was a likelihood of confusion between
    its EQ System mark and L’Oreal’s Shades EQ marks. It also
    raised the latter claim as an affirmative defense.
    During more than four years of proceedings, the parties
    created an extensive record that included depositions and trial
    testimony of several of the parties’ executives. On June 28,
    2001, the TTAB dismissed L’Oreal’s petition to cancel the
    registration of Jean Alexander’s EQ System trademark. The
    TTAB held that the original Shades EQ mark had priority over
    the EQ System mark, but found that the modernized Shades EQ
    mark was not a legal equivalent of the original version.
    Consequently, L’Oreal could not establish the priority of its
    modernized Shades EQ mark over Jean Alexander’s EQ System
    mark.
    4
    Having resolved the question of priority, the TTAB
    examined likelihood of confusion. Because L’Oreal’s original
    Shades EQ mark had priority over Jean Alexander’s EQ System
    mark, it was necessary for the Board to determine whether there
    was a likelihood of confusion between these two marks.
    However, “solely for the sake of completeness,” the TTAB also
    considered the likelihood of confusion between the EQ System
    mark and the modernized Shades EQ mark. The TTAB did this
    “in case upon further review, it is determined that [L’Oreal’s]
    original and modernized marks are legal equivalents,” a finding
    that would give the modernized version priority over the EQ
    System mark. (App. 79a.)
    The Board concluded that there was no likelihood of
    confusion between Jean Alexander’s mark and either the
    original or modernized versions of L’Oreal’s mark. In addition
    to noting the basic differences between the marks, the TTAB
    relied on (1) testimony from L’Oreal’s assistant vice president
    for marketing to the effect that there was “some possibility of
    confusion,” but not a likelihood, (2) testimony from L’Oreal’s
    former senior vice president of marketing and advertising that
    there was no likelihood that the modernized Shades EQ mark
    would be confused with the EQ System mark, (3) testimony
    from Jean Alexander’s chief executive officer that the public
    was not likely to be confused by the marks, and (4) the fact that
    neither party offered evidence of any instances of actual
    confusion. Taken as a whole, this evidence convinced the
    Board that there was no likelihood of confusion.
    Instead of appealing the TTAB’s decision in the
    cancellation action, L’Oreal reasserted its request with the PTO
    5
    to register its modernized Shades EQ trademark. Relying on the
    TTAB’s finding that there was no likelihood of confusion
    between the modernized Shades EQ mark and the EQ System
    mark, the PTO withdrew its refusal to register L’Oreal’s mark.
    The modernized Shades EQ mark was approved for publication
    in the Official Gazette on October 10, 2002, which entitled third
    parties to oppose its registration. See 
    15 U.S.C. § 1063
    .
    Jean Alexander timely filed a notice of opposition to the
    registration of the modernized Shades EQ mark, arguing that it
    would likely be confused with the EQ System mark. The
    TTAB held that the likelihood of confusion between the two
    marks had been fully and decisively litigated in the cancellation
    proceedings. It noted that
    the Board made detailed and
    specific findings in its
    determination of both priority and
    likelihood of confusion, and the
    determination of no likelihood of
    confusion in the market place was
    necessary to the final judgment.
    This is not a case where the Board
    made incidental determinations on
    an issue which was not before it.
    The issue of likelihood of
    confusion was the focus of the
    parties’ pleadings and was fully
    litigated before the Board.
    (App. 63a.) Because Jean Alexander was precluded from
    6
    relitigating likelihood of confusion, the TTAB granted summary
    judgment in favor of L’Oreal.
    Thereafter, Jean Alexander filed a complaint against
    L’Oreal in the District Court alleging trademark infringement
    of its EQ System mark and specifically averring likelihood of
    confusion. The District Court dismissed the complaint, holding
    that the doctrine of issue preclusion, also known as collateral
    estoppel, prevented Jean Alexander from relitigating likelihood
    of confusion and foreclosed its claim for trademark
    infringement. Jean Alexander timely appealed. The District
    Court had subject matter jurisdiction under 
    28 U.S.C. § 1338
    and we have appellate jurisdiction under 
    28 U.S.C. § 1291
    .
    II.
    Before turning to the merits, we must first determine the
    proper standard of review. We note that “different panels of
    our Court have applied different standards of review where
    collateral estoppel is in issue.” Nat’l R.R. Passenger Corp. v.
    Pennsylvania Pub. Util. Comm’n, 
    288 F.3d 519
    , 524-25 (3d
    Cir. 2002); see also Witkowski v. Welch, 
    173 F.3d 192
    , 198 n.7
    (3d Cir. 1999). In some cases we have reviewed the application
    or nonapplication of issue preclusion for abuse of discretion,
    while in others we have applied plenary review. Compare
    Raytech Corp. v. White, 
    54 F.3d 187
    , 190 (3d Cir. 1995)
    (reviewing district court’s decision to apply collateral estoppel
    for abuse of discretion), Temple University v. White, 
    941 F.2d 201
    , 212 n.16 (3d Cir. 1991) (same), and McLendon v.
    Continental Can Co., 
    908 F.2d 1171
    , 1177 (3d Cir. 1990)
    (same), with Szehinskyj v. Att’y Gen. of the United States, 432
    
    7 F.3d 253
    , 255 (3d Cir. 2005) (applying plenary review to
    application of issue preclusion), Dici v. Commonwealth of
    Pennsylvania, 
    91 F.3d 542
    , 547 (3d Cir. 1996) (same), and
    Arab African Int’l Bank v. Epstein, 
    958 F.2d 532
    , 534 (3d Cir.
    1992) (same). We have not offered a clear rationale for
    adopting one standard of review over another.
    These cases can be reconciled. The general rule is that
    we exercise plenary review over the application of issue
    preclusion. See Szehinskyj, 432 F.3d at 255 (applying plenary
    review to application of mutual offensive collateral estoppel);
    Delaware River Port Authority v. Fraternal Order of Police,
    
    290 F.3d 567
    , 572 (3d Cir. 2002) (exercising plenary review
    over decision of whether to apply defensive collateral estoppel);
    Greenleaf v. Garlock, Inc., 
    174 F.3d 352
    , 357 (3d Cir. 1999)
    (same); Dici, 
    91 F.3d at 547
     (same); Arab African Int’l Bank,
    
    958 F.2d at 534
     (same). The only cases in which we have
    reviewed for abuse of discretion are those in which a nonparty
    to a previous proceeding has asserted issue preclusion against
    a defendant, that is, in cases involving “non-mutual offensive
    collateral estoppel.” See Smith v. Holtz, 
    210 F.3d 186
    , 199 n.18
    (3d Cir. 2000) (reviewing use of non-mutual offensive collateral
    estoppel under an abuse of discretion standard); Raytech Corp.,
    
    54 F.3d at 190
     (same); Temple University, 
    941 F.2d at
    212 &
    n.16 (same); McLendon, 
    908 F.2d at 1177
     (same).2
    2
    There are also instances in which we have specifically
    declined to decide the proper standard of review and simply
    applied plenary review because the result would have been the
    same under either abuse of discretion review or the more
    8
    Applying different standards of review in these different
    settings makes sense. The predominant question in preclusion
    cases involving defensive or mutual collateral estoppel is
    whether the basic requirements for issue preclusion are
    satisfied. See Nat’l R.R. Passenger Corp., 
    288 F.3d at 525
    (noting that the equitable exceptions to issue preclusion depend
    on mutuality of estoppel and whether estoppel is being asserted
    offensively or defensively). This is a matter of law over which
    we exercise plenary review. See Szehinskyj, 432 F.3d at 255
    (“Application of collateral estoppel is a question of law . . . .”);
    Resolution Trust Corp. v. Keating, 
    186 F.3d 1110
    , 1114 (9th
    Cir. 1999) (“Whether collateral estoppel . . . is available to a
    litigant is a question of law that we review de novo.”);
    Sandberg v. Virginia Bankshares, Inc., 
    979 F.2d 332
    , 344 (4th
    Cir. 1993) (reviewing the satisfaction of the basic requirements
    for issue preclusion de novo); United States v. Sandoz Pharms.
    Corp., 
    894 F.2d 825
    , 826 (6th Cir. 1990) (same); Balbirer v.
    Austin, 
    790 F.2d 1524
    , 1526 (11th Cir. 1986) (“[T]his court
    exercises plenary review over the rules governing collateral
    estoppel.”).
    By contrast, the application of non-mutual offensive
    collateral estoppel presents a unique potential for unfairness
    because a defendant may have had little incentive to defend the
    first action vigorously, “particularly if future suits [were] not
    foreseeable,” the judgment relied upon may have been
    inconsistent with one or more previous judgments in favor of
    exacting plenary standard. See Nat’l R.R. Passenger Corp., 
    288 F.3d at 524-25
    ; Witkowski, 
    173 F.3d at
    198 n.7.
    9
    the defendant, or the second action may “afford[] the defendant
    procedural opportunities unavailable in the first action that
    could readily cause a different result.” Parklane Hosiery Co.,
    Inc. v. Shore, 
    439 U.S. 322
    , 330-31 (1979). Moreover, the use
    of non-mutual offensive collateral estoppel “does not promote
    judicial economy in the same manner as defensive use does”
    because it creates an incentive for plaintiffs “to adopt a ‘wait
    and see’ attitude, in the hope that the first action by another
    plaintiff will result in a favorable judgment.” 
    Id. at 329-30
    . To
    address these problems, the Supreme Court concluded that trial
    courts should have broad discretion to determine when to apply
    non-mutual offensive collateral estoppel. 
    Id. at 331
    . Thus, it is
    undoubtedly appropriate to review for abuse of discretion in
    such cases.
    The instant case involves a defensive assertion of
    collateral estoppel by a party to the original TTAB proceeding.
    Accordingly, we will exercise plenary review over the District
    Court’s decision to apply issue preclusion.
    III.
    The Second Restatement of Judgments articulates the
    general rule of issue preclusion as follows: “When an issue of
    fact or law is actually litigated and determined by a valid and
    final judgment, and the determination is essential to the
    judgment, the determination is conclusive in a subsequent
    action between the parties, whether on the same or a different
    claim.” Restatement (Second) of Judgments § 27 (1982). “We
    have consistently applied this general rule,” Nat’l R.R.
    Passenger Corp., 
    288 F.3d at 525
    , though our decisions have
    10
    employed slight variations on the basic requirements embodied
    in the Restatement. Compare 
    id.,
     with Henglein v. Colt Indus.
    Operating Corp., 
    260 F.3d 201
    , 209 (3d Cir. 2001), and
    Seborowski v. Pittsburgh Press Co., 
    188 F.3d 163
    , 169 (3d Cir.
    1999).
    We have identified four standard requirements for the
    application of collateral estoppel in our case law: “‘(1) the
    identical issue was previously adjudicated; (2) the issue was
    actually litigated; (3) the previous determination was necessary
    to the decision; and (4) the party being precluded from
    relitigating the issue was fully represented in the prior action.’”
    Henglein, 
    260 F.3d at 209
     (quoting Raytech Corp., 
    54 F.3d at 190
    ); see also Szehinskyj, 432 F.3d at 255; Hawksbill Sea Turtle
    v. Federal Emergency Management Agency, 
    126 F.3d 461
    , 475
    (1997). We have also considered whether the party being
    precluded “had a full and fair opportunity to litigate the issue in
    question in the prior action,” Seborowski, 
    188 F.3d at 169
    , and
    whether the issue was determined by a final and valid judgment,
    Nat’l R.R. Passenger Corp., 
    288 F.3d at 525
    .
    The dispute in this case centers on whether the
    TTAB’s finding on likelihood of confusion was “necessary” to
    its decision in the cancellation proceedings. Jean Alexander
    argues that once the Board concluded that the EQ System mark
    had priority over the modernized Shades EQ mark, there was no
    reason for it to analyze likelihood of confusion as to these two
    marks. To resolve the case at that point, the TTAB needed only
    to consider whether the original Shades EQ mark, which had
    11
    priority, was likely to be confused with the EQ System mark.3
    Thus, Jean Alexander contends that the Board’s determination
    that there was no likelihood of confusion as between the EQ
    System mark and the modernized Shades EQ mark was
    unnecessary to its 2001 decision and should not be given
    preclusive effect.
    L’Oreal argues that collateral estoppel applies here
    because both priority of use and likelihood of confusion figured
    prominently in the cancellation proceedings and both issues
    were potentially dispositive of the case. L’Oreal urges us to
    adopt a rule under which preclusive effect is given to a finding
    that is an alternative ground for a judgment where that finding,
    standing alone, would have been sufficient to support the
    judgment. Though an alternative finding may not be strictly
    necessary to the judgment in the sense that there was another
    stated basis for the decision, L’Oreal contends that giving such
    a finding preclusive effect would not compromise the objectives
    behind the necessity principle.
    The requirement that a preclusive finding must have
    been necessary to a judgment is rooted in principles of fairness.
    3
    Had the Board concluded that the original and modernized
    Shades EQ marks were legal equivalents, it could have tacked
    the date of first use of the original version onto the modernized
    version. This would have given the modernized version priority
    over the EQ System mark and forced the Board to address
    whether there was a likelihood of confusion between the EQ
    System mark and the modernized Shades EQ mark.
    12
    “[P]arties should be estopped only on issues they actually deem
    important, and not on incidental matters.” Lynne Carol
    Fashions, Inc. v. Cranston Print Works Co., 
    453 F.2d 1177
    ,
    1183 (3d Cir. 1972). Because litigants are likely to view an
    issue that is necessary to the resolution of a case as important
    and to litigate it vigorously, it is fair to give such a
    determination preclusive effect. See Wickham Contracting Co.,
    Inc. v. Bd. of Educ. of City of New York, 
    715 F.2d 21
    , 28 (2d
    Cir. 1983) (noting that the necessity rule ensures that “parties to
    litigation have sufficient notice and incentive to litigate matters
    in earlier proceedings which may bind them in subsequent
    matters”). The necessity requirement also ensures that
    preclusive effect is not given to determinations that did not
    “receive close judicial attention,” Commercial Assocs. v. Tilcon
    Gammino, Inc., 
    998 F.2d 1092
    , 1097 (1st Cir. 1993), or that
    were unappealable by virtue of being incidental to a decision,
    see Restatement (Second) of Judgments § 27 cmt. h. See also
    Pettaway v. Plummer, 
    943 F.2d 1041
    , 1044 (9th Cir. 1991)
    (“The primary purpose of the rule that prior resolution of an
    issue will have collateral estoppel effect only if it was
    necessarily decided is to ensure that the finder of fact in the first
    case took sufficient care in determining the issue.”); Hicks v.
    Quaker Oats Co., 
    662 F.2d 1158
    , 1168 (5th Cir. Dec. 1981)
    (“[A]n immaterial issue may not have been afforded the same
    careful deliberation and analysis as an issue necessary to the
    judgment . . . . [and] a decision on an immaterial issue provides
    the losing party with no incentive to contest an erroneous
    decision by appeal.”); 18 Charles Alan Wright et al., Federal
    Practice and Procedure § 4421, p.539 (2d ed. 2002)
    (recounting these “[t]wo common explanations” for the
    necessity requirement).
    13
    There is no question that likelihood of confusion was a
    central issue in the cancellation proceedings. It was the focus
    of the parties’ pleadings and had been litigated extensively over
    the course of four years. Reviewing its own decision from
    2001, the TTAB noted that this was “not a case where the
    Board made incidental determinations on an issue which was
    not before it.” (App. 63a.) Rather, the TTAB believed that
    likelihood of confusion was an important issue in the case and,
    in fact, intended its determination that there was no likelihood
    of confusion to be controlling if its holding on priority were
    overturned on appeal. Thus, L’Oreal is correct that the finding
    on likelihood of confusion constituted an alternative ground on
    which the Board dismissed its petition to cancel.
    However, this conclusion does not resolve the question
    of whether the finding should be given preclusive effect
    because, as Jean Alexander notes, the case could have been
    resolved without the Board’s determination that there was no
    likelihood of confusion between the EQ System mark and the
    modernized Shades EQ mark. We must determine whether a
    finding that is an alternate, but independently sufficient, basis
    for a judgment should be deemed necessary to a decision for
    purposes of collateral estoppel.
    “Traditional analysis has viewed [alternative holdings]
    as presenting a dilemma between two choices – preclusion must
    be available as to each of the independently sufficient findings,
    or it must be denied as to all.” Wright et al., supra, at § 4421,
    p.564. Courts that apply collateral estoppel to alternative
    findings have sidestepped the requirement that the
    determination be “necessary” to the decision and focused
    14
    instead on the trustworthiness and practical considerations
    surrounding the adjudication. Those courts that deny preclusion
    to independently sufficient findings do so because an alternative
    holding, by definition, is not “necessary” to a judgment.
    The First Restatement of Judgments resolved this
    dilemma in favor of extending preclusion to each alternative
    holding. See Restatement of Judgments § 68 cmt. n (1942)
    (“Where the judgment is based upon the matters litigated as
    alternative grounds, the judgment is determinative on both
    grounds, although either alone would have been sufficient to
    support the judgment.”). The Second Restatement, crafted forty
    years later, adopted the contrary position. It states that “[i]f a
    judgment of a court of first instance is based on determinations
    of two issues, either of which standing independently would be
    sufficient to support the result, the judgment is not
    conclusive with respect to either issue standing alone.”
    Restatement (Second) of Judgments § 27 cmt. i.
    There is no consensus among the courts of appeals as to
    whether the First or Second Restatement offers the better
    approach. The Courts of Appeals for the Second, Seventh,
    Ninth, and Eleventh Circuits generally give preclusive effect to
    alternative findings. See Magnus Elecs., Inc. v. La Republica
    Argentina, 
    830 F.2d 1396
    , 1402 (7th Cir. 1987) (holding that
    there is “no adequate reason not to apply” the position of the
    First Restatement); Schellong v. INS, 
    805 F.2d 655
    , 658-59 (7th
    Cir. 1986) (“[A] judgment which is based on alternative
    grounds is an effective adjudication as to both and is collaterally
    conclusive as to both.”); Gelb v. Royal Globe Ins. Co., 
    798 F.2d 38
    , 45 (2d Cir. 1986) (“The general rule in this Circuit is that ‘if
    15
    a court decides a case on two grounds, each is a good
    estoppel.’” (quoting Irving Nat’l Bank v. Law, 
    10 F.2d 721
    , 724
    (2d Cir. 1926))); DeWeese v. Town of Palm Beach, 
    688 F.2d 731
    , 734 (11th Cir. 1982) (“Normally, each alternative basis
    would form an independent ground for collateral estoppel . . .
    . In this case, however, the existence of alternative grounds
    makes the application of offensive collateral estoppel
    problematic.” (emphasis added)); In re Westgate-California
    Corp., 
    642 F.2d 1174
    , 1176-77 (9th Cir. 1981) (following
    “established rule” that preclusion apples to each adjudicated
    issue necessary to support any of the grounds upon which a
    judgment rests).4
    4
    The Second Restatement relied heavily on the reasoning of
    Halpern v. Schwartz, 
    426 F.2d 102
     (2d Cir. 1970) in articulating
    its position on independently sufficient alternative findings. See
    Restatement (Second) of Judgments § 27 reporter’s note (“[T]he
    reasoning of the [Halpern] court is highly persuasive and is
    adopted as the basis of [Comment i] . . . .”). However, even
    before the Second Restatement had been completed, the Court
    of Appeals for the Second Circuit noted that Halpern was
    limited to its facts and that the decision was “not intended to
    have . . . broad impact outside the specific context” in which
    Halpern arose, namely, bankruptcy proceedings. Winters v.
    Lavine, 
    574 F.2d 46
    , 67 (2d Cir. 1978); see also Williams v.
    Ward, 
    556 F.2d 1143
    , 1154 (2d Cir. 1977). Thus, in the Second
    Circuit, the view of the First Restatement still controls “in
    circumstances divergent from those in Halpern.” Winters, 
    574 F.2d at 67
    .
    16
    By contrast, the Courts of Appeals for the Tenth and
    Federal Circuits have refused to give preclusive effect to
    alternative findings that were each independently sufficient to
    support a judgment. See Comair Rotron, Inc. v. Nippon Densan
    Corp., 
    49 F.3d 1535
    , 1538-39 (Fed. Cir. 1995) (holding that a
    finding was not essential to a judgment for collateral estoppel
    purposes where judgment was supportable on other grounds);
    Turney v. O’Toole, 
    898 F.2d 1470
    , 1472 n.1 (10th Cir. 1990)
    (following Restatement (Second) of Judgments § 27 cmt. i).
    The Fifth Circuit Court of Appeals, though explicitly declining
    to decide whether to adopt the Second Restatement’s rule in all
    cases, has discussed the rule with approval and applied it in the
    context of non-mutual offensive collateral estoppel. Hicks, 
    662 F.2d at 1169-70, 1173
    . Similarly, opinions of the Fourth
    Circuit Court of Appeals reflect a preference for the Second
    Restatement position, though the Court has not been entirely
    consistent on the issue. Compare Tuttle v. Arlington County
    Sch. Bd., 
    195 F.3d 698
    , 704 (4th Cir. 1999) (declining to apply
    collateral estoppel to alternative finding of prior court), with
    Ritter v. Mount St. Mary’s College, 
    814 F.2d 986
    , 993-94 (4th
    Cir. 1987) (noting “general rule” that alternative findings are
    not given preclusive effect, but nonetheless applying collateral
    estoppel to an alternative ground for a judgment that was fully
    litigated).
    Our Court has not staked out a definitive position as to
    whether the doctrine of issue preclusion should apply to an
    independently sufficient alternative finding, or how the
    necessity requirement figures into this situation. In a case
    where we were applying New Jersey law, which follows section
    27 of the Second Restatement, we permitted the parties to
    17
    relitigate an alternative holding of a state court that had not
    been reviewed on appeal. See Arab African Int’l Bank, 
    958 F.2d at
    537 (citing Restatement (Second) of Judgments § 27
    cmts. i, o). However, we gave no indication of whether we
    would adopt this approach ourselves in a case that involved
    only federal law.
    In another case, Hawksbill Sea Turtle v. Federal
    Emergency Management Agency, the plaintiffs argued that
    collateral estoppel was inappropriate because “any findings
    made with respect to [the issue in question] were part of an
    alternative holding, and therefore not necessary to the prior
    ruling.” 
    126 F.3d at 473-74
    . In the prior case between the
    parties, the district court had held that it lacked the power to
    hear the plaintiffs’ claims and, alternatively, that these claims
    were meritless. 
    Id. at 475
    . We held that applying issue
    preclusion to the substantive findings was improper because,
    once a court determines that it lacks jurisdiction to hear a
    plaintiffs’ claims, “any findings made with respect to the merit
    of those claims are not essential to the judgment and cannot
    support the application of collateral estoppel.” 
    Id.
    Hawksbill Sea Turtle stands for the proposition that “[a]
    court that admits its own lack of power to decide should not
    undertake to bind a court that does have power to decide.”
    Wright et al., supra, at § 4421, p.576-78; see also Gulla v.
    North Strabane Twp., 
    146 F.3d 168
    , 173 (3d Cir. 1998)
    (declining to give preclusive effect to findings that both deny
    court’s power to decide the merits and express a view on the
    merits); Stebbins v. Keystone Ins. Co., 
    481 F.2d 501
    , 508 (D.C.
    Cir. 1973) (holding that collateral estoppel is not applicable to
    18
    finding against plaintiff on merits where court also held that
    plaintiff lacked standing). This principle is more narrow than
    the Second Restatement’s rule that an alternative finding should
    never be given preclusive effect. Here, both of the TTAB’s
    alternative holdings related to the merits of the cancellation
    action, and there was no doubt as to the Board’s power to rule
    on both. Consequently, Hawksbill Sea Turtle does not control.
    Finally, in Henglein v. Colt Industries Operating Corp.,
    we gave a court’s alternative findings preclusive effect in a
    subsequent proceeding between the same parties. However, the
    findings had originally been made in the context of a
    declaratory judgment action and we noted in our issue
    preclusion analysis that the necessity requirement for collateral
    estoppel “has diminished importance in the declaratory
    judgment setting.” Henglein, 
    260 F.3d at 212
    . “‘Since the very
    purpose of declaratory relief is to achieve a final and reliable
    determination of legal issues, there should be no quibbling
    about the necessity principle.’” 
    Id.
     (quoting Wright et al.,
    supra, at § 4421, p.581). Consequently, though we held that
    collateral estoppel should apply to all issues that the parties
    have litigated and a court has resolved in a declaratory action,
    we did not comment on how this principle applies beyond the
    context of declaratory judgments. Nonetheless, we were willing
    to look beyond the necessity requirement based on the nature of
    the proceeding.
    Thus, the cases in which we have considered whether to
    give preclusive effect to independently sufficient alternative
    findings are all distinguishable from the instant case. We have
    never chosen between the positions of the First or Second
    19
    Restatement under the circumstances before us. We will
    accordingly turn to the arguments in support of each approach.
    Applying issue preclusion to independently sufficient
    alternative findings furthers the basic objectives of the doctrine.
    “Collateral estoppel . . . has the dual purpose of protecting
    litigants from the burden of relitigating an identical issue with
    the same party or his privy and of promoting judicial economy
    by preventing needless litigation.” Parklane Hosiery, 
    439 U.S. at 326
    . Denying preclusive effect to a finding that would
    support a court’s judgment merely because the case was
    disposed of on other grounds as well would result in the
    inefficient use of private and public litigation resources. Courts
    routinely decide cases on multiple grounds, each of which has
    been fully litigated and given careful consideration due to their
    potentially dispositive role in the case. Because the interests
    that the necessity principle protects are not compromised under
    these circumstances, it would be curious to conclude that none
    of these findings were necessary to the judgment for purposes
    of collateral estoppel. See Restatement of Judgments § 68 cmt.
    n (“It seems obvious that it should not be held that neither
    [alternative finding] is material [to a judgment], and hence both
    should be held to be material.”).
    In opposition to this position are three arguments against
    applying collateral estoppel to independently sufficient
    alternative findings. “First, a determination in the alternative
    may not have been as carefully or rigorously considered as it
    would have if it had been necessary to the result, and in that
    sense it has some of the characteristics of dicta.” Restatement
    (Second) of Judgments § 27 cmt. i. Second, “[s]ince one
    20
    alternative ground will support the judgment, the losing litigant
    has little incentive to appeal another ground, even if erroneous.”
    Hicks, 
    662 F.2d at 1168
    ; see also Restatement (Second) of
    Judgments § 27 cmt. i (“[T]he losing party, although entitled to
    appeal from both determinations, might be dissuaded from
    doing so because of the likelihood that at least one of them
    would be upheld and the other not even reached.”). Without an
    “incentive to appeal, the losing litigant will be less likely to
    consider collateral consequences of the erroneous ground, and
    this may disadvantage him unfairly later, unless he is
    particularly prescient.” Hicks, 
    662 F.2d at 1168
    .
    Finally, to the extent that parties would file “cautionary
    appeals” to avoid the possible preclusive effects of an
    alternative holding in future litigation, this would “increas[e]
    the burdens of litigation on the parties and the courts rather than
    lightening those burdens.” Restatement (Second) of Judgments
    § 27 cmt. i. Of course, this result is “contrary to the principles
    of judicial economy which motivated the doctrine of collateral
    estoppel in the first place.” Hicks, 
    662 F.2d at 1169
    .
    We are not persuaded by the rationale supporting the
    position of the Second Restatement. As a general matter, we
    are unconvinced that courts do, or should be assumed to, give
    less rigorous consideration to the alternative grounds they voice
    for their decisions. A determination that is independently
    sufficient to support a court’s judgment is not “incidental,
    collateral, or immaterial to that judgment,” Hicks, 
    662 F.2d at 1168
    , and it is reasonable to expect that such a finding is the
    product of careful judicial reasoning.
    21
    Moreover, because collateral estoppel applies only to
    issues that were “actually litigated” in prior proceedings, there
    is little risk that preclusive effect will be given to
    determinations that the parties did not deem important or that
    were not subject to evidentiary proof. See Wright et al., supra,
    at § 4419, p.495 (noting the relationship between the “actual
    litigation” and “necessary” prongs for collateral estoppel); id. at
    § 4421, p.545 (“The necessity principle may become mingled
    with the requirements of actual litigation and actual decision.”).
    For example, in the instant case, the parties focused on
    the likelihood of confusion in their pleadings and extensively
    litigated the issue for more than four years. Thus, litigants are
    adequately protected from the unfairness of giving preclusive
    effect to a finding that was not “vigorously litigated” or was not
    a “focus of the court’s decision.” Commercial Assocs., 
    998 F.2d at 1097
    ; see also Williams, 
    556 F.2d at 1154
     (“The
    concern that an issue not essential to the prior judgment may not
    have been afforded the careful deliberation and analysis
    normally applied to essential issues is a real one in some
    circumstances, but not . . . where [the prior court] had the
    substantive issue fully briefed, and discussed its factual basis at
    length.”).
    Nor do we believe that the position of the First
    Restatement increases the risk that preclusion will be applied
    unfairly against a litigant who failed to appeal a judgment
    because it was supportable on alternative grounds. This
    concern is utterly speculative and does not outweigh the
    systemic interest that courts and litigants have in ensuring that
    the identical parties receive only “one bite at the apple” on a
    given issue.
    22
    Adopting the Second Restatement’s view that preclusive
    effect should be denied to findings because they are stated in
    the alternative would significantly weaken the principle that
    “later courts should honor the first actual decision of a matter
    that has been actually litigated.” Wright et al., supra, at § 4416,
    p.386. The doctrine of collateral estoppel protects this vital
    interest of the judicial system. See S. Pac. Ry. v. United States,
    
    168 U.S. 1
    , 49 (1897) (noting that the “general rule” of issue
    preclusion “is demanded by the very object for which civil
    courts have been established”). Litigants often raise multiple
    issues that are potentially dispositive of a case, and courts
    routinely address them in the interest of providing a complete
    and thoroughly reasoned decision. To permit or require
    relitigation of all alternative findings would eviscerate a great
    number of judicial determinations that were the products of
    costly litigation and careful deliberation. Indeed, under the
    approach of the Second Restatement, the judicial findings in
    nearly any complex case would be unlikely to preclude
    subsequent relitigation of the same issues.
    Thus, we will follow the traditional view that
    independently sufficient alternative findings should be given
    preclusive effect. We recognize that such determinations do not
    fulfill the necessity requirement for collateral estoppel in a strict
    sense but, just as we did not “‘quibbl[e] about the necessity
    principle’” in the context of declaratory judgments, Henglein,
    
    260 F.3d at 212
     (quoting Wright et al., supra, at § 4421, p.581),
    neither will we do so in the context of alternative holdings that
    have been actually litigated and decided. Applying collateral
    estoppel in such cases does not undermine the interests that the
    necessity principle protects. We have little difficulty promoting
    23
    the objectives of the necessity rule rather than requiring its
    formal fulfillment in situations where those objectives are
    served and it is equitable to do so. See Raytech Corp., 
    54 F.3d at
    195 n.8 (noting that issue preclusion is equitable in nature);
    Jack Faucett Assocs., Inc. v. Am. Tel. & Tel. Co., 
    744 F.2d 118
    ,
    125 (D.C. Cir. 1984) (same); see also Nat’l R.R. Passenger
    Corp., 
    288 F.3d at 525
     (describing the “equitable exceptions”
    to collateral estoppel); Restatement (Second) of Judgments § 28
    (same). Accordingly, we adopt the view of the First
    Restatement and the other courts of appeals that permit the
    application of issue preclusion to alternative findings.
    We note that at least one commentator has offered a
    variation on the First Restatement’s rule, whereby
    independently sufficient alternative findings would be given
    preclusive effect only “if a second court can determine without
    extended inquiry that a particular finding reflects a careful
    process of decision.” Wright et al., supra, at § 4421, p. 580; see
    also Nat’l Satellite Sports, Inc. v. Eliadis, Inc., 
    253 F.3d 900
    ,
    909 (6th Cir. 2001) (“[W]here . . . one ground for the decision
    is clearly primary and the other only secondary, the secondary
    ground is not ‘necessary to the outcome’ for the purposes of
    issue preclusion.”). This approach might work well in
    circumstances such as those before us, where the same tribunal
    that made the potentially preclusive finding also concluded later
    that this finding was necessary to its earlier judgment.
    However, “it is in the interest of predictability and simplicity for
    the result of nonpreclusion to be uniform.” Restatement
    (Second) of Judgments § 27 cmt. i. Given that “the question of
    preclusion will almost always be a close one if each case is to
    rest on its own particular facts,” id., a rule that required case-by-
    24
    case evaluation and second-guessing of how carefully the first
    tribunal considered a question would deny the parties the
    benefit of a “clear rule” and would likely result in a “wasteful
    expansion of the effort to reconstruct the initial process of
    decision,” Wright et al., supra, at § 4421, p.580. We thus
    believe that the First Restatement of Judgments articulates a
    clearer and better rule to be applied in the circumstances before
    us.
    Jean Alexander contends that, regardless of whether we
    adopt the First Restatement rule, it would be unfair to apply
    issue preclusion here because Jean Alexander was the
    prevailing party in the cancellation proceedings and was
    therefore unable to appeal the TTAB’s favorable finding on
    likelihood of confusion. See Restatement (Second) of
    Judgments § 28(1) (rejecting issue preclusion where “the party
    against whom preclusion is sought could not, as a matter of law,
    have obtained review of the judgment in the initial action”).
    We disagree. Any “party to a [TTAB] proceeding who is
    dissatisfied with the decision of the Board” may appeal.
    Trademark Trial and Appeal Board Manual of Procedure §
    901.01 (2d ed. 2004); see also 
    15 U.S.C. § 1071
    ; 
    37 C.F.R. § 2.145
    . But see Alltrade, Inc. v. Uniweld Prods., Inc., 
    946 F.2d 622
    , 626 (9th Cir. 1991) (citing Weight Watchers Int’l, Inc. v.
    I. Rokeach & Sons, Inc., 
    546 F. Supp. 841
    , 842 (S.D.N.Y.
    1981), for proposition that a prevailing party may only appeal
    the Board’s action in needlessly reaching an issue, rather than
    its erroneous resolution of that issue). More generally, the
    Supreme Court has held that a prevailing party may appeal “for
    the purpose of obtaining a review of findings he deems
    erroneous which are not necessary to support the decree.” Elec.
    25
    Fitting Corp. v. Thomas & Betts Co., 
    307 U.S. 241
    , 242 (1939);
    see also Deposit Guar. Nat’l Bank v. Roper, 
    445 U.S. 326
    , 334
    (1980) (“[A]ppeal may be permitted from an adverse ruling
    collateral to the judgment on the merits at the behest of the party
    who has prevailed on the merits, so long as that party retains a
    stake in the appeal satisfying the requirements of Art[icle] III.”).
    Under this authority, Jean Alexander could have appealed the
    Board’s finding on likelihood of confusion, even as the
    prevailing party.
    Jean Alexander’s corollary argument is that, even if it
    could have appealed the finding, it would have harmed its own
    interest to do so. “In the context of the [c]ancellation
    [p]roceeding before the TTAB, Jean Alexander had absolutely
    no interest in proving that there was likelihood of confusion,”
    as this was a requirement for L’Oreal to prevail. (Jean
    Alexander Br. at 26.) We are unsympathetic to this argument.
    It was not necessary for Jean Alexander to resist the
    cancellation petition by denying the likelihood of confusion
    between its EQ System mark and the modernized Shades EQ
    mark and raising the issue as an affirmative defense. However,
    having raised and litigated this specific claim, Jean Alexander
    cannot now avoid the Board’s determination of it because its
    own interests or the litigation context have changed. See United
    States v. Webber, 
    396 F.3d 381
    , 385-86 (3d Cir. 1968).
    IV.
    We follow the rule of the First Restatement of Judgments
    and give preclusive effect to the TTAB’s alternative holding
    that there is no likelihood of confusion between L’Oreal’s
    26
    modernized Shades EQ mark and Jean Alexander’s EQ System
    mark.5 Because Jean Alexander’s claim is barred by the
    doctrine of collateral estoppel, we will affirm the District
    Court’s order.
    5
    We also reject Jean Alexander’s alternative arguments. First,
    it has claimed that it lacked a full and fair opportunity to litigate
    likelihood of confusion because it did not bear the burden of
    proof on this issue in the cancellation proceedings. We reject
    this argument out of hand. There is no legal authority for the
    proposition that a party without the burden of proof does not
    have the opportunity to litigate an issue and, in any event, Jean
    Alexander asserted as an affirmative defense to the cancellation
    action that there was no likelihood of confusion and therefore
    did bear a burden of proof on the issue.
    Jean Alexander also argues that the District Court should
    have converted L’Oreal’s motion to dismiss into a motion for
    summary judgment after L’Oreal attached to its motion to
    dismiss copies of the TTAB’s opinions and the parties’
    pleadings before the TTAB in the cancellation action. However,
    “[t]o resolve a 12(b)(6) motion, a court may properly look at
    public records, including judicial proceedings, in addition to the
    allegations in the complaint.” S. Cross Overseas Agencies, Inc.
    v. Wah Kwong Shipping Group Ltd., 
    181 F.3d 410
    , 426 (3d Cir.
    1999). Thus, the District Court did not err in this respect.
    27
    APPENDIX
    L’Oreal’s Original “Shades EQ” Mark
    (First Used in 1988)
    28
    Jean Alexander’s “EQ System” Mark
    (First Used in 1990; Registered in 1993)
    29
    L’Oreal’s Modernized “Shades EQ” Mark
    (First Used in 1992; Application for Registration Filed in
    1996)
    

Document Info

Docket Number: 05-4321

Filed Date: 8/14/2006

Precedential Status: Precedential

Modified Date: 10/13/2015

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