Erica P. John Fund, Inc. v. Haliburton Company, et , 718 F.3d 423 ( 2013 )


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  •      Case: 12-10544   Document: 00512225214   Page: 1   Date Filed: 04/30/2013
    IN THE UNITED STATES COURT OF APPEALS
    FOR THE FIFTH CIRCUIT  United States Court of Appeals
    Fifth Circuit
    FILED
    April 30, 2013
    No. 12-10544                   Lyle W. Cayce
    Clerk
    ERICA P. JOHN FUND, INCORPORATED, formerly known as Archdiocese of
    Milwaukee Supporting Fund Inc., On Behalf of Itself and All Others Similarly
    Situated,
    Plaintiff-Appellee
    v.
    HALLIBURTON COMPANY,
    Defendant-Appellant
    LORI A. RUSSO, On Behalf of Herself and All Others Similarly Situated,
    Plaintiff
    v.
    HALLIBURTON COMPANY; DAVID J. LESAR,
    Defendants-Appellants
    ERNEST HACK, On Behalf of Himself and All Others Similarly Situated,
    Plaintiff
    v.
    HALLIBURTON COMPANY; DAVID J. LESAR,
    Defendants-Appellants
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    No. 12-10544
    POLAR INVESTMENT CLUB, On Behalf of Itself and All Others Similarly
    Situated,
    Plaintiff
    v.
    HALLIBURTON COMPANY; DAVID J. LESAR,
    Defendants-Appellants
    Appeal from the United States District Court
    for the Northern District of Texas
    Before DAVIS, GRAVES, and HIGGINSON, Circuit Judges.
    W. EUGENE DAVIS, Circuit Judge:
    Plaintiffs-Appellees, a putative class of plaintiffs, seek to recover damages
    from Defendants-Appellants for securities fraud under § 10(b) of the Securities
    Exchange Act of 1934. The district court concluded that Defendants-Appellants
    were not entitled to use evidence of no market price impact to rebut the fraud-
    on-the-market presumption of reliance at class certification. We AFFIRM.
    I.
    This litigation arises out of alleged misrepresentations by the Halliburton
    Company and its CEO, President, and Chairman of the Board, David Lesar
    (collectively “Halliburton”). The Plaintiffs-Appellees, represented by the Erica
    P. John Fund, Inc. (“the Fund”), are a putative class of shareholders who allege
    that they suffered material losses as a result of these fraudulent
    misrepresentations between June 3, 1999, and December 7, 2001. Over this
    period of time, the Fund contends that Halliburton made misrepresentations
    concerning three primary aspects of its operations: (1) it understated its
    projected liability for asbestos claims, (2) it overstated its revenues by including
    billings whose collections were unlikely, and (3) it exaggerated the cost savings
    2
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    and efficiencies Halliburton would derive from its 1998 merger with Dresser
    Industries. Plaintiffs allege that these misrepresentations temporarily and
    artificially inflated the price of Halliburton stock; when the truth was
    subsequently revealed, the stock price fell, causing damages to those who
    purchased the stock in the relevant timeframe.
    In September 2007, the Fund moved to certify a class of all persons who
    purchased Halliburton’s common stock during the class period. The district court
    first determined that the Fund had satisfied the Fed. R. Civ. P. 23(a) threshold
    class certification requirements of numerosity, commonality, typicality, and
    adequacy of representation. Turning to Rule 23(b)(3)’s predominance
    requirement, the district court conducted a limited inquiry into the plaintiffs’
    cause of action to determine whether common questions of law and fact
    predominated over questions affecting only individual plaintiffs. The court
    observed that “the Fifth Circuit has placed an extremely high burden on
    plaintiffs seeking class certification in a securities fraud case.” Specifically, the
    court pointed to Fifth Circuit precedent requiring securities fraud plaintiffs to
    make a showing of loss causation before obtaining certification. The district court
    then found that plaintiffs had not established loss causation and declined to
    certify the class. See Archdiocese of Milwaukee Supporting Fund, Inc. v.
    Halliburton Co., No. 3:02-CV-1152-M, 
    2008 WL 4791492
     (N.D. Tex. Nov. 14,
    2008) (unpublished).
    On appeal, a panel of this court affirmed the district court’s denial of class
    certification based on its conclusion that the Fund had “failed to meet this
    court’s requirements for proving loss causation at the class certification stage.”
    See Archdiocese of Milwaukee Supporting Fund, Inc. v. Halliburton Co., 
    597 F.3d 330
    , 344 (5th Cir. 2010) (“AMS Fund”). The Fund filed a petition for a writ of
    certiorari, which the Supreme Court granted. In Erica P. John Fund, Inc. v.
    3
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    Halliburton Co., 
    131 S. Ct. 2179
    , 2184 (2011) (“EPJ Fund”),1 a unanimous
    Supreme Court reversed the judgment of the Fifth Circuit, finding that this
    court “erred by requiring proof of loss causation for class certification.” The
    Court then remanded the case back to this court, stating, “To the extent
    Halliburton has preserved any further arguments against class certification,
    they may be addressed in the first instance by the Court of Appeals on remand.”
    
    Id. at 2187
    .
    On remand from the Supreme Court, this court remanded the case to the
    district court for further proceedings. Halliburton argued to the district court
    that the class should still not be certified because Halliburton’s class certification
    evidence revealed that its alleged fraud did not affect the market price of the
    stock; that is, its alleged misrepresentation did not cause “price impact” or “price
    distortion.” The district court declined to consider Halliburton’s evidence on the
    issue, finding that price impact evidence did not bear on the critical inquiry of
    whether common issues predominated under Rule 23(b)(3). Based on its finding
    that common issues predominated and that the other Rule 23 class prerequisites
    were satisfied, the district court certified the class. Halliburton now appeals.
    II.
    We review the district court’s class certification decision for abuse of
    discretion. See Benavides v. Chicago Title Ins. Co., 
    636 F.3d 699
    , 701 (5th Cir.
    2011). “Because, however, a court by definition abuses its discretion when it
    applies an incorrect legal standard, we review such errors de novo.” 
    Id.
     While the
    district court has substantial discretion to grant or deny certification, it “must
    conduct a rigorous analysis of the rule 23 prerequisites before certifying a class.”
    
    Id.
    1
    Archdiocese of Milwaukee Supporting Fund, Inc. was eventually replaced by Erica P.
    John Fund as the named class representative. Thus, judicial decisions under both names
    concern the instant putative class.
    4
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    III.
    A.
    Halliburton’s primary argument on appeal is that the district court erred
    by not permitting Halliburton to challenge class certification with evidence that
    the alleged misrepresentations did not impact the price of the stock (i.e., there
    was no price impact).
    1.
    The pivotal question in this case is whether a defendant should be
    permitted to show the absence of price impact at the class certification stage of
    the proceedings to establish that common issues among class members do not
    predominate and that class certification is inappropriate.
    A potential class of securities fraud plaintiffs, like any other group seeking
    class certification, must satisfy the requirements of Fed. R. Civ. P. 23 in order
    to be certified. Rule 23 provides that a class action may be maintained if the
    conditions of 23(a) and (b) are met. To satisfy the criteria set forth in Rule 23(a),
    a plaintiff must demonstrate numerosity, commonality, typicality, and adequacy
    of representation. In this case, the plaintiff must also show that common
    questions predominate, as provided in Rule 23(b). The parties agree that Rule
    23(a)’s requirements have been met, so that the only element at issue is whether
    common questions predominate. Thus, if “questions of law or fact common to
    class members predominate over any questions affecting only individual
    members,” then a class of purchasers of Halliburton common stock from June 3,
    1999–December 7, 2001 should be certified. FED. R. CIV. P. 23(b)(3).
    The private securities fraud action is based upon federal securities
    statutes and their implementing regulations. Section 10(b) of the Securities
    Exchange Act of 1934 forbids the use of any “deceptive device,” in “connection
    with the purchase or sale of any security.” 15 U.S.C. § 78j(b) (2006). The
    Securities and Exchange Commission’s corresponding Rule 10b-5 forbids, among
    5
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    other things, the making of any “untrue statement of a material fact” “in
    connection with the purchase or sale of any security.” 
    17 CFR § 240
    .10b-5 (2004).
    From these provisions, courts have derived a private securities fraud cause of
    action; to succeed at trial or summary judgment, a plaintiff is required to
    establish the 10b-5 action’s elements: (1) a material misrepresentation, (2)
    scienter (deceptive intent), (3) a connection with the purchase or sale of a
    security, (4) reliance, (5) economic loss, and (6) loss causation. Dura Pharms.,
    Inc. v. Broudo, 
    544 U.S. 336
    , 341–42 (2005).
    The burden of establishing all the requirements of class certification
    likewise falls on the party seeking certification, here the Fund. See Wal-Mart
    Stores, Inc. v. Dukes, 
    131 S. Ct. 2541
    , 2551 (2011). Establishing common
    question predominance as a prerequisite to class certification is different from
    the burden of proving 10b-5 fraud on the merits, although the inquiries may
    overlap. As the Supreme Court has stated, “[w]hether common questions of law
    or fact predominate in a securities fraud action often turns on the element of
    reliance.” EPJ Fund, 131 S. Ct. at 2184. Because common question
    predominance in this context hinges on reliance, there has been considerable
    debate concerning what evidence relating to reliance is required or allowed at
    class certification. The Supreme Court has issued several decisions touching on
    this issue, which we now turn to for guidance.
    2.
    The Court in Basic Inc. v. Levinson first considered the difficulty inherent
    in establishing proof of class-wide reliance. 
    485 U.S. 224
     (1988). As the Basic
    Court stated, “Reliance provides the requisite causal connection between a
    defendant’s misrepresentation and a plaintiff’s injury.” 
    Id. at 243
    . “The
    traditional (and most direct) way a plaintiff can demonstrate reliance is by
    showing that he was aware of a company’s statement and engaged in a relevant
    transaction—e.g.,    purchasing   common       stock—based    on   that   specific
    6
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    misrepresentation.” EPJ Fund, 131 S. Ct. at 2185. However, if this were the only
    way to prove reliance, it “would place an unnecessarily unrealistic evidentiary
    burden on the [securities fraud] plaintiff who has traded on an impersonal
    market.” Basic, 
    485 U.S. at 245
    . Without some legal accommodation, the element
    of reliance would become a “barrier to class certification, since each of the
    individual     investors    would   have    to     prove   reliance    on   the    alleged
    misrepresentation.” Dukes, 
    131 S. Ct. at
    2552 n.6.
    As a result, the Basic Court adopted a legal presumption previously
    accepted by several circuits: the “fraud-on-the-market presumption” of reliance.
    The Supreme Court explained that because the market price of a security in an
    efficient    market   will    immediately        incorporate     any   material,    public
    representation, a purchaser who buys a security at the market price will be
    presumed to have relied upon the representation:
    In face-to-face transactions, the inquiry into an investor’s reliance
    upon information is into the subjective pricing of that information
    by that investor. With the presence of a market, the market is
    interposed between seller and buyer and, ideally, transmits
    information to the investor in the processed form of a market price.
    Thus the market is performing a substantial part of the valuation
    process performed by the investor in a face-to-face transaction. The
    market is acting as the unpaid agent of the investor, informing him
    that given all the information available to it, the value of the stock
    is worth the market price.
    Basic, 
    485 U.S. at 244
     (quoting In re LTV Sec. Litig., 
    88 F.R.D. 134
    , 143 (N.D.
    Tex. 1980)).
    To invoke the fraud-on-the-market presumption, a plaintiff must establish
    the prerequisites necessary for market price incorporation of information: (1)
    misrepresentation publicity, (2) misrepresentation materiality, (3) market
    efficiency, and (4) that the plaintiff traded the shares between the time the
    7
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    misrepresentations were made and the time the truth was revealed. 
    Id.
     at 248
    n.27.
    Basic also established that the defendant is entitled to rebut the fraud-on-
    the-market presumption by demonstrating certain facts that undermine its basic
    assumptions. “Any showing that severs the link between the misrepresentation
    and either the price received (or paid) by the plaintiff, or his decision to trade at
    a fair market price, will be sufficient to rebut the presumption of reliance.” Id.
    at 248. For example, there would be no reliance if a misrepresentation was
    ignored because the truth was well-known to the market, or there would be no
    reliance by those who purchased the security after the truth had already entered
    the market and dissipated the effects of the fraud. Id. at 248–49. If the
    defendant could make such a showing, the market price could not be said to have
    incorporated—or relied upon—the misrepresentation, and “the basis for finding
    that the fraud had been transmitted through market price would be gone.” Id.
    Similarly, if a defendant could demonstrate that a plaintiff knew about the
    misrepresentation but decided to purchase the stock anyway, the plaintiff would
    not have relied upon the integrity of the market price. Id. at 249. Though
    making clear that the fraud-on-the-market presumption could be rebutted, the
    Court in Basic did not decide the extent to which the presumption could be
    rebutted at class certification.
    After Basic, the circuits eventually began to apply the fraud-on-the-market
    presumption inconsistently. As a result, the Supreme Court stepped in to clarify
    the law again in EPJ Fund v. Halliburton, 
    131 S. Ct. 2179
     (2011), when the
    Court considered another issue in its review of an earlier decision by this court
    in the instant case. The specific question before the Supreme Court in EPJ Fund
    was whether proof of loss causation was required to invoke the fraud-on-the-
    8
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    market presumption of reliance at the class certification stage. In AMS Fund,2
    this court found that in order for plaintiffs to invoke the fraud-on-the-market
    presumption of reliance and obtain class certification, they must establish proof
    of loss causation; this requires proof that the stock price declined after the false
    statement is corrected and the truth is revealed.3 Because the Fund had not
    established loss causation, we affirmed the district court’s denial of class
    certification. See AMS Fund, 
    597 F.3d at
    339–43.
    After granting certiorari, the Supreme Court acted swiftly to correct this
    court’s error, rejecting our position that a putative class had to establish loss
    causation as a predicate to invoking the fraud-on-the-market presumption of
    reliance at class certification: “The Court of Appeals’ requirement is not justified
    by Basic or its logic. . . . Loss causation addresses a matter different from
    whether an investor relied on a misrepresentation, presumptively or otherwise,
    when buying or selling a stock.” EPJ Fund, 
    131 S. Ct. at 2186
    . The Court held
    that proof of loss causation, or a decline in stock value after revelation of the
    truth, is a conceptually distinct inquiry and is not necessary to establish
    reliance. 
    Id.
     at 2185–86. The EPJ Fund Court declined, however, to address
    Halliburton’s assertion that it was entitled to rebut the presumption at class
    certification for other reasons. The Court stated: “[T]he Court of Appeals erred
    by requiring EPJ to prove loss causation at the certification stage, . . . and [we]
    do not, address any other question about [the fraud-on-the-market] presumption,
    or how and when it may be rebutted.” 
    Id. at 2187
    .
    2
    Recall that the case was originally brought before us as AMS Fund, but the plaintiff
    class representative was redesignated as EPJ Fund before Supreme Court proceedings.
    3
    See AMS Fund, 
    597 F.3d at 335
     (“‘[W]e require plaintiffs to establish loss causation
    in order to trigger the fraud-on-the-market presumption.’” (quoting Oscar Private Equity
    Investments v. Allegiance Telecom, Inc., 
    487 F.3d 261
    , 265 (5th Cir. 2007))).
    9
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    The Supreme Court had to intervene yet a third time as courts struggled
    with the question of which issues a securities fraud plaintiff had to prove in
    order to invoke the fraud-on-the-market presumption at class certification, and
    the corollary question of whether the defendant could present rebuttal evidence
    on the issues. See Amgen Inc. v. Conn. Ret. Plans and Trust Funds. 
    133 S. Ct. 1184
     (2013). Although it was clear that plaintiffs must eventually establish the
    materiality of a misrepresentation on the merits to invoke the fraud-on-the-
    market presumption, the precise questions before the Amgen Court were
    whether the putative class must establish materiality at class certification to
    invoke the presumption; and relatedly, whether a defendant is entitled to rebut
    the presumption at class certification with proof of immateriality. 
    Id. at 1194
    .
    The Amgen Court began by emphasizing that the central issue in resolving
    this question was whether proof of materiality was required to satisfy Rule
    23(b)(3)’s requirement of common question predominance. 
    Id. at 1195
    . Thus, the
    twin issues of what a plaintiff must prove and what a defendant may rebut at
    class certification are resolved by the same inquiry: “[T]he pivotal inquiry is
    whether proof of materiality is needed to ensure that the questions of law or fact
    common to the class will ‘predominate over any questions affecting only
    individual members’ as the litigation progresses.” 
    Id.
     (quoting FED. R. CIV. P.
    23(b)(3)). 4    Thus,     the    focus     of    the    23(b)(3)      class    certification
    inquiry—predominance—is not whether the plaintiffs will fail or succeed, but
    whether they will fail or succeed together. 
    Id. at 1197
    . Although the other
    prerequisites to invoke the fraud-on-the-market presumption—purchase timing,
    4
    At least this is true in cases in which the defendant’s proffered rebuttal evidence
    concerns an issue which the court has already deemed to be not relevant to class certification.
    While rebuttal evidence concerning an issue which is relevant at class certification—such as
    market efficiency—would seemingly be relevant to the question of common question
    predominance and therefore admissible at class certification, that question is not before us and
    nor was it before the Amgen Court.
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    publicity, and market efficiency—must be established at class certification, the
    same is not true of materiality. 
    Id.
     at 1198–99. The Court held, “While [a
    putative class] certainly must prove materiality to prevail on the merits, we hold
    that such proof is not a prerequisite to class certification.” 
    Id. at 1191
    . The
    Amgen Court thus made clear that what is required for a plaintiff to “invoke” the
    fraud-on-the-market presumption on the merits is not necessarily what is
    required for the plaintiff to benefit from the presumption at class certification.
    The Court based its determination that materiality need not be
    established at class certification on the answers to two crucial questions: (1)
    whether the question of materiality was an objective inquiry that could “be
    proved through evidence common to the class;” and (2) whether there was a risk
    that a failure of proof on the question of materiality would “result in individual
    questions predominating.” 
    Id.
     at 1195–96. The Court determined that because
    materiality is established by evidence common to all plaintiffs, and because a
    failure to prove materiality will cause all plaintiffs’ individual claims to fail,
    materiality evidence was not relevant at class certification. 
    Id. at 1197
    . In
    summary, the Court stated: “As to materiality, therefore, the class is entirely
    cohesive: It will prevail or fail in unison. In no event will the individual
    circumstances of particular class members bear on the inquiry.” 
    Id. at 1191
    . It
    is this characteristic of materiality which distinguishes it from the other fraud-
    on-the-market presumption’s prerequisites. 
    Id.
     at 1198–99. A plaintiff can fail
    to establish publicity, market efficiency, or trade timing, and therefore lose the
    class-wide presumption of reliance, but still establish individual reliance and
    prove fraud. 
    Id.
     Thus, only those issues which bear directly on the pivotal
    inquiry of common question predominance and the propriety of class resolution
    should be addressed at class certification. 
    Id.
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    3.
    We thus know from the above Supreme Court cases that in order for a 10b-
    5 plaintiff to invoke the fraud-on-the-market presumption of reliance on the
    merits, a plaintiff must establish (1) trade timing, (2) market efficiency, (3)
    publicity, and (4) materiality. See 
    id.
     at 1192–93. However, the fraud-on-the-
    market elements that should be addressed at class certification are limited to
    those matters which bear on common question predominance and the propriety
    of class resolution: trade timing, market efficiency, and publicity (but not
    materiality).5 
    Id.
     at 1194–99.
    Halliburton frames the question before us as whether price impact is an
    issue which a defendant may address at class certification to rebut the fraud-on-
    the-market      presumption        that    the      stock    price     was   affected    by    a
    misrepresentation. According to EPJ Fund, “‘Price impact’ simply refers to the
    effect of a misrepresentation on a stock price.”6 131 S. Ct. at 2187. It is neither
    an element of 10b-5 fraud nor an element of the fraud-on-the-market theory. In
    fact, price impact evidence does not fit neatly into any one fraud issue, but is
    probative of materiality, statement publicity, and market efficiency, all of which
    are relevant in establishing the presumption of fraud-on-the-market reliance.7
    5
    To be clear, the Amgen Court actually found that trade timing related not to the Rule
    23(b)(3) question of common question predominance, but to the 23(a) requirements of typicality
    and adequacy of representation. See 
    133 S. Ct. at 1198
    .
    6
    Price impact, or an effect of a misrepresentation on a stock price, can be established
    in two ways: either by showing (1) that the stock price increased following the allegedly false
    positive statements or (2) that there was a corresponding decrease in price following the
    revelation of the misleading nature of these statements. See Greenberg v. Crossroads Systems,
    Inc., 
    364 F.3d 657
    , 662 (5th Cir. 2004).
    7
    For example, evidence that a stock’s price was unaffected by a misrepresentation is
    convincing evidence that a misrepresentation was not material. See, e.g., In re Burlington Coat
    Factory Sec. Litig., 
    114 F.3d 1410
    , 1425 (3d Cir. 1997) (“Because the market for BCF stock was
    ‘efficient’ and because the . . . disclosure had no effect on BCF’s price, it follows that the
    information . . . was immaterial as a matter of law.”); Miller v. Thane Int’l, Inc., 
    372 F. Supp. 2d 1198
    , 1209 (C.D. Cal. 2005); see also In re Polymedica Corp. Sec. Litig., 
    432 F.3d 1
    , 13 (1st
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    According to Amgen, however, only some of these matters may be considered at
    class certification. 
    133 S. Ct. at
    1197–99. For example, price impact evidence
    relating to materiality may not be considered at class certification (because
    materiality does not bear on Rule 23(b)(3) common question predominance), but
    price impact evidence relating to market efficiency or statement publicity could
    be considered. See 
    id.
     We must therefore determine at what issue Halliburton’s
    price impact evidence is directed.
    In this case, Halliburton contends that its price impact evidence is not
    intended to rebut materiality, market efficiency, or statement publicity—the
    issues which the Supreme Court has specifically addressed. Rather, Halliburton
    contends that its price impact evidence is intended only to generally rebut the
    fraud-on-the-market presumption of reliance without necessarily attacking one
    of the presumption’s individual elements. More specifically, Halliburton argues
    that despite the proof offered in support of invoking the fraud-on-the-market
    presumption of reliance, its evidence shows that the price did not actually
    transfer the effects of the alleged fraud to a stock purchaser.
    As the Basic Court stated, “Any showing that severs the link between the
    alleged misrepresentation and either the price received (or paid) by the plaintiff
    . . . will be sufficient to rebut the presumption of reliance.” 
    485 U.S. at 248
    . We
    agree with Halliburton that in the absence of price impact, “the basis for finding
    that fraud has been transmitted through market price would be gone.” See 
    id.
    Accordingly, Halliburton’s price impact evidence potentially demonstrates that
    Cir. 2005). Furthermore, if a misrepresentation is concededly material, evidence that a stock’s
    price was still unaffected could serve as evidence that the market is not efficient or that the
    misrepresentation was not public, undermining the fraud-on-the-market presumption of
    reliance. Or as Halliburton argues in this case, proof that a stock’s price was unaffected might
    broadly serve as evidence that the market price did not in fact transfer the effect of the
    misrepresentation to a purchaser, refuting the ultimate conclusion of the fraud-on-the-market
    presumption of reliance. Finally, as we will discuss more fully infra, a plaintiff cannot
    establish the element of loss causation without demonstrating a negative price impact
    resulting from the defendant’s release of corrective information.
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    despite the presence of the necessary conditions for market price incorporation
    of fraudulent information (fraud-on-the-market reliance), no such incorporation
    occurred in fact. Thus, Halliburton’s price impact evidence could be used at the
    trial on the merits to refute the presumption of reliance.8 See 
    id.
     at 248–49. The
    Amgen Court did not discuss whether evidence offered for this purpose could be
    considered at class certification, but it did set forth the proper analytical
    framework so that we may resolve the question.
    As the Amgen court made clear, the “pivotal inquiry” when determining
    whether to consider a matter at class certification is whether resolution of the
    matter “is needed to ensure that the questions of law or fact common to the class
    will ‘predominate over any questions affecting only individual members’ as the
    litigation progresses.” Amgen, 
    133 S. Ct. at 1195
    . Amgen held that materiality
    and the rebuttal of materiality were not issues to be considered at class
    certification because this proof depended on evidence common to all class
    members; moreover, the failure of plaintiffs to prevail on the issue of materiality
    would not cause individual issues to “overwhelm questions common to the class,
    for the class members’ claims will have failed on their merits, thus bringing the
    litigation to a close.” 
    Id. at 1204
    .
    Turning to the instant case, the first question we ask is whether price
    impact evidence is common to the class. Because price impact is simply a
    measure of the effect of a misrepresentation on a security’s price, it is
    8
    We accordingly reject the Appellants’ contention that EPJ Fund disclaimed the
    relevance of price impact evidence to fraud-on-the-market reliance. In fact, the Supreme Court
    in EPJ Fund made it clear that it was not evaluating the relevance of price impact to the
    fraud-on-the-market theory. See EPJ Fund, 
    131 S. Ct. at 2187
    . Other circuits have similarly
    found evidence of a lack of price impact relevant to rebutting the fraud-on-the-market
    presumption. See In re Salomon Analyst Metromedia Litig., 
    544 F.3d 474
    , 484 (2d Cir. 2008)
    (“[D]efendants are allowed to rebut the [fraud-on-the-market] presumption . . . by showing,
    for example, the absence of a price impact.”); In re DVI, Inc. Sec. Litig., 
    639 F.3d 623
    , 638 (3d
    Cir. 2011) (“In an otherwise efficient market, the failure of a corrective disclosure to affect the
    market price may therefore serve as a rebuttal to the presumption of reliance . . . .”).
    14
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    No. 12-10544
    undoubtedly an objective inquiry. See EPJ Fund, 
    131 S. Ct. at 2187
    . As the
    record evidence in this case demonstrates, price impact is ordinarily established
    by expert evaluation of a stock’s market price following a specific event and it
    inherently applies to everyone in the class. The first Amgen consideration
    therefore suggests that price impact fraud-on-the-market rebuttal evidence
    should not be addressed at class certification.
    The second inquiry suggested by Amgen is whether there is any risk that
    a later failure of proof on the common question of price impact will result in
    individual questions predominating. See Amgen, 
    133 S. Ct. at 1196
    . In Amgen,
    the Court found that a failure to establish materiality could not result in the
    continuation of any individual claims, because immateriality would be fatal to
    all plaintiffs’ claims. 
    Id.
     Because materiality is an element of every fraud claim,
    immateriality absolutely destroys both class and individual causes of action. The
    absence of materiality “end[s] the case for one and for all.” 
    Id.
    Turning to the instant case, we must determine whether the failure to
    prove price impact will necessarily cause all plaintiffs’ claims to fall together. In
    other words, if Halliburton successfully rebuts the fraud-on-the-market
    presumption with evidence of no price impact, could individual plaintiffs still
    proceed with their fraud claims? Halliburton contends that a failure on the part
    of the plaintiffs to prove price impact will not cause all claims to fail, because
    unlike materiality, price impact is not a required element of fraud. Thus,
    Halliburton argues, a plaintiff class which fails to show price impact would only
    lose the class-wide presumption of reliance, leaving individual plaintiffs with
    viable fraud claims.
    We disagree. Although the 10b-5 fraud action does not expressly require
    proof of price impact as an element of the claim, a plaintiff must nevertheless
    prevail on this fact in order to establish another element on which the plaintiff
    does bear the burden of proof: loss causation. As the Court in EPJ Fund stated,
    15
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    “‘Price impact’ simply refers to the effect of a misrepresentation on a stock price.”
    131 S. Ct. at 2187. Price impact can be shown either by an increase in price
    following a fraudulent public statement or a decrease in price following a
    revelation of the fraud. To successfully prove a lack of price impact, Halliburton
    would thus be required to demonstrate both that the stock price did not increase
    when the misrepresentation was announced, and that the price did not decrease
    when the truth was revealed. If Halliburton were to successfully show that the
    price did not drop when the truth was revealed, then no plaintiff could establish
    loss causation. See id. at 2185.9 In other words, because a showing of negative
    price impact is required to establish loss causation, plaintiffs who cannot
    establish price impact cannot establish loss causation. Thus, if Halliburton were
    to successfully rebut the fraud-on-the-market presumption by proving no price
    impact, the claims of all individual plaintiffs would fail because they could not
    establish an essential element of the fraud action. In the words of the Amgen
    Court, “[T]he class members’ claims will have failed on their merits, thus
    bringing the litigation to a close.” See Amgen, 
    133 S. Ct. at 1204
    . Thus, the
    second Amgen consideration also leads to the conclusion that price impact fraud-
    on-the-market rebuttal evidence should not be addressed at class certification.10
    9
    (“The court determined that . . . EPJ Fund needed to prove that the decline in
    Halliburton’s stock was ‘because of the correction to a prior misleading statement’ and ‘that
    the subsequent loss could not otherwise be explained by some additional factors revealed then
    to the market.’ This is the loss causation requirement as we have described it.” (citations
    omitted) (citing Dura Pharms., 
    544 U.S. at 342
    , and AMS Fund, 
    597 F.3d at 336
    )).
    10
    This conclusion is also buttressed by the Supreme Court’s specific conclusion in
    Amgen that evidence of materiality is not an issue that should be considered at class
    certification. The price impact evidence considered here is both similar to and offered for much
    the same reason as the materiality evidence considered by the Supreme Court in Amgen. Many
    if not most plaintiffs offer proof of price impact to demonstrate that a defendant’s
    misrepresentation affected the stock price and was material. While Halliburton insists that
    it is questioning reliance and not the materiality of its alleged misrepresentations, in fraud-on-
    the-market cases such as this, the presumption of reliance actually depends upon the
    misrepresentation’s materiality. As a result, there is a fuzzy line between price impact
    evidence directed at materiality and price impact evidence broadly directed at reliance.
    16
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    Halliburton’s only other argument is its policy-based contention that not
    considering evidence of price impact at class certification will enhance the “in
    terrorem power of certification,” and allow plaintiffs to extort non-meritorious
    settlements from corporate defendants. See Oscar, 
    487 F.3d at 267
    . The Supreme
    Court rejected an identical argument in Amgen, pointing out that “Congress has
    homed in on the precise policy concerns raised” by this argument, but has
    selected different remedies. See Amgen, 
    133 S. Ct. at 1201
    .
    The Amgen Court’s analysis leads to the conclusion that price impact
    fraud-on-the-market rebuttal evidence should not be considered at class
    certification.11 Proof of price impact is based upon common evidence, and later
    proof of no price impact will not result in the possibility of individual claims
    continuing. Accordingly, Halliburton’s price impact evidence does not bear on the
    question of common question predominance, and is thus appropriately
    considered only on the merits after the class has been certified.12
    B.
    The Fund also argues that because Halliburton waived the argument it
    now presents by failing to initially raise it before the district court, the argument
    Because Amgen determined that defendants are not permitted to use evidence of no price
    impact to rebut materiality (and thereby rebut the fraud-on-the-market theory) at class
    certification, it would be anomalous to permit Halliburton to nonetheless use evidence of no
    price impact to “generally” rebut the fraud-on-the-market theory at class certification.
    11
    Because we hold that Halliburton’s price impact evidence in this context is not
    appropriately considered at class certification, it is not necessary to consider Halliburton’s
    argument that the district court erred by refusing to allow Halliburton to supplement the
    record on remand with additional price impact rebuttal evidence. Nor is it necessary to
    evaluate the extensive evidence of no price impact offered by Halliburton. See Joint Brief of
    Appellants at 35–61.
    12
    As the above discussion demonstrates, we conclude that this court’s position in Oscar
    and other cases requiring plaintiffs to prove price impact as a prerequisite to the fraud-on-the-
    market presumption and class certification is inconsistent with the Supreme Court’s reasoning
    in EPJ Fund and Amgen. See, e.g., Oscar, 
    487 F.3d at
    264–65.
    17
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    has not been preserved and we may not consider it.13 This waiver issue is not
    subject to our discretion, the Fund contends, because the Supreme Court
    expressly limited our consideration of issues on appeal to those which
    Halliburton had “preserved.”
    When the Supreme Court remanded the instant case back to this court, it
    instructed us to consider Halliburton’s arguments against class certification “[t]o
    the extent Halliburton has preserved” them. See EPJ Fund, 
    131 S. Ct. at 2187
    .
    As the Supreme Court has consistently noted, “an inferior court has no power or
    authority to deviate from the mandate issued by an appellate court.” Briggs v.
    Penn. R.R. Co., 
    334 U.S. 304
    , 306 (1948). We thus may consider Halliburton’s
    fraud-on-the-market rebuttal argument only to the extent it has been preserved.
    Ordinarily, “arguments not raised before the district court are waived and
    cannot be raised for the first time on appeal.” Martco Ltd. P’ship v. Wellons, Inc.,
    
    588 F.3d 864
    , 877 (5th Cir. 2009). The Fund insists that because Halliburton
    never attempted to rebut fraud-on-the-market reliance before the district court,
    the Supreme Court’s decree prevents this court from considering the argument
    now. The Fund contends that Halliburton attempted to use its price impact
    evidence to rebut the element of loss causation but did not challenge the element
    of reliance; having lost on the loss causation issue before the EPJ Fund Court,
    Halliburton should not now be able to challenge the Fund’s fraud-on-the-market
    reliance.
    However, the Fund’s argument ignores both the substance of Halliburton’s
    pleadings and the state of the fraud-on-the-market theory as interpreted by this
    13
    The Fund argues that waiver is in fact the basis of the district court’s failure to
    discuss the legal question of whether Halliburton is entitled to rebut the fraud-on-the-market
    presumption of reliance at the class certification stage. Brief of Plaintiffs/Appellees at 27–28.
    However, support for that conclusion is not found in the district court’s brief statement, “The
    fraud-on-the-market theory applies to this case, so proof of each individual class member’s
    reliance is not required.”
    18
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    No. 12-10544
    circuit before EPJ Fund. Although Halliburton’s reliance-rebuttal argument has
    technically been available since Basic, this court had since applied a significant
    judicial gloss to Basic. In fact, our cases required defendants to use evidence of
    no price impact to undermine the fraud-on-the-market theory in another
    way—by rebutting loss causation.14 Halliburton did not direct its evidence of no
    price impact at fraud-on-the-market reliance in an effort to comply with our case
    law: under our pre-EPJ Fund framework, evidence directed at loss causation
    was by definition directed at fraud-on-the-market reliance. The Supreme Court
    has since corrected our fraud-on-the-market framework and established that loss
    causation is not relevant to the fraud-on-the-market presumption of reliance.
    EPJ Fund, 131 S. Ct. at 2185–86. However, we decline to penalize Halliburton
    for framing its evidence in the manner we instructed. It is well-settled that when
    the law changes in unanticipated ways during an appeal, parties are generally
    given an opportunity to apply the new law and present arguments relevant to
    the new standard. See Deffenbaugh-Williams v. Wal-Mart Stores, Inc., 
    188 F.3d 278
    , 282 (5th Cir. 1999).
    IV.
    For the reasons stated above, the judgment of the district court is
    AFFIRMED.
    14
    This court has . . . tighten[ed] the requirements for plaintiffs seeking a
    presumption of reliance. We now require more than proof of a material
    misstatement; we require proof that the misstatement actually moved the
    market. That is, ‘the plaintiff may recover under the fraud on the market theory
    if he can prove that the defendant’s non-disclosure materially affected the
    market price of the security.’ Essentially, we require plaintiffs to establish loss
    causation in order to trigger the fraud-on-the-market presumption.
    Oscar, 
    487 F.3d at
    264–65 (5th Cir. 2007) (citations and brackets omitted); see also AMS Fund,
    
    597 F.3d at 335
    .
    19