Midwest Printing v. AM International ( 1997 )


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  •                                    ___________
    No. 96-2099
    ___________
    Midwest Printing, Inc.,                *
    *
    Plaintiff/Appellant,        *
    *   Appeals from the United States
    v.                                *   District Court for the
    *   Eastern   District   of  Missouri
    *
    AM International, Inc.,                *
    *
    Defendant/Appellee.               *
    ___________
    Submitted:      January 15, 1997
    Filed:    March 4, 1997
    ___________
    Before BOWMAN and MURPHY, Circuit Judges, and JONES,1 District Judge.
    ___________
    JONES, District Judge.
    Mid-West   Printing,   Inc.    ("Mid-West")   purchased   an   Eagle   5220
    printing press from AM International, Inc. ("AM"), and brought this action
    seeking to rescind the sale, alleging that it was fraudulently induced to
    enter into the written sales agreement.     Mid-West also alleges that there
    were breaches of express and implied warranties.         The District Court2
    granted summary judgment for AM and Mid-West appeals.      We affirm.
    BACKGROUND
    1
    The HONORABLE JOHN B. JONES, United States District Judge for
    the District of South Dakota, sitting by designation.
    The Honorable Edward L. Filippine, United States District
    Judge for the Eastern District of Missouri, Eastern Division.
    Mid-West alleges that prior to entering into the purchase, AM made
    a   number    of   representations   through   its   literature   and   sales
    representatives that the Eagle 5220 would dramatically increase capacity
    by producing high-quality two-color jobs in one pass instead of two,
    perform in a manner superior to presses of its size, reduce set-up time,
    and set new standards for reliability and ease of maintenance.      Mid-West
    also alleges that AM represented that the Eagle 5220 had more automated
    features designed into it than any other press in its class, that each
    printing pass would be more productive and profitable, and that AM had full
    service that is second to none.
    Mid-West was skeptical of purchasing the press based on these
    representations, so AM arranged a trip for Mid-West's President and
    pressman to go to AM's world headquarters in Chicago to see the Eagle 5220
    in operation.      This press was a sophisticated machine with electronic
    controls and subject to variables such as set up, type and weight of paper,
    number of colors, humidity, and operator adjustments.   Even though Mid-West
    was satisfied with the press after this demonstration, it was still
    concerned it might "fall flat on its face" in Mid-West's shop.      Mid-West
    asserts that its satisfaction was guaranteed and that AM told it that AM
    would take back the press if the press would "fall flat on its face."
    Mid-West and AM entered into a written sales agreement on December
    7, 1990.     This agreement provides in bold print on the front that it is
    "subject to the Terms and Conditions set forth on the reverse side hereof."
    The agreement limits the buyer's remedies to repair or replacement of the
    press if it does not perform satisfactorily.   Mid-West seeks to avoid these
    limitations on the basis that its president did not see the reverse side
    of the sheet, and did not get a copy of the sales agreement.
    AM delivered the press to Mid-West on March 15, 1991, but AM
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    was     unsuccessful   in   getting    the   press    to   perform   to   Mid-West's
    satisfaction.     Mid-West started keeping a log of its problems with the
    press on September 16, 1991 and maintained the log until October 23, 1994.
    Pursuant to the sales agreement, AM offered to replace the press with
    another Eagle 5220 press, but Mid-West refused the offer.                 Mid-West's
    attorney wrote AM on May 15, 1992 asking them to take back the press,
    refusing AM's offer to replace the press, and demanding monetary damages.
    DISCUSSION
    The district court's order granting summary judgment is reviewed de
    novo.     United States v. Tharp, 
    973 F.2d 619
    , 620 (8th Cir. 1992).              In
    reviewing a grant of summary judgment, the Court considers whether the
    record, when viewed in the light most favorable to the non-moving party,
    shows no genuine issue of material fact and that the moving party is
    entitled to judgment as a matter of law.           Walsh v. United States, 
    31 F.3d 696
    , 698 (8th Cir. 1994).      The non-moving party is given the benefit of all
    reasonable inferences that can be drawn from the evidence.           Adkison v. G.D.
    Searle & Co., 
    971 F.2d 132
    , 134 (8th Cir. 1992).
    1.    Fraudulent Inducement to Enter the Written Agreement.
    Mid-West's basic position is that the written Sales Agreement should
    not be enforced in this case because its president did not read the
    reference on the front page of the Sales Agreement to the terms and
    conditions on the reverse side of the document and was not given a copy of
    the Sales Agreement.        Mid-West's failure to carefully consider what was
    signed, however, cannot be translated into a basis of liability against AM.
    Under Missouri law, "a person who has an opportunity to read a document but
    signs it without doing so is held to have knowledge of the document's
    contents, absent a showing of fraud."          United States for Use of Bussen
    Quarries, Inc. v. Thomas, 
    938 F.2d 831
    , 833 (8th Cir. 1991)
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    (citing Mercantile Trust Co. v. Carp, 
    648 S.W.2d 920
    , 924 (Mo. Ct. App.
    1983)).
    Missouri recognizes a cause of action for fraudulent inducement. See
    R.W. Murray Co. v. Shatterproof Glass Corp., 
    697 F.2d 818
    , 830 (8th Cir.
    1983).    To withstand AM's summary judgment motion, Mid-West must produce
    sufficient evidence to satisfy each of the following elements of a fraud
    claim: (1) a representation, (2) its falsity, (3) its materiality, (4) the
    speaker's knowledge of its falsity or ignorance of its truth, (5) the
    speaker's intent that the representation should be acted upon by the hearer
    and in the manner reasonably contemplated, (6) the hearer's ignorance of
    the falsity of the representation, (7) the hearer's reliance on the
    representation being true, (8) the hearer's right to rely thereon, and (9)
    the hearer's consequent and proximate injury.     See Emerick v. Mutual Ben.
    Life Ins. Co., 
    756 S.W.2d 513
    , 519 (Mo. 1988).    The absence of any element
    is fatal to a fraud claim.    
    Id. at 519.
    Mid-West does not allege that AM ever represented that the terms of
    the written agreement would not be enforced.    See Pinken v. Frank, 
    704 F.2d 1019
    , 1022 (8th Cir. 1983).   Mid-West does claim that AM represented that
    if the press fell flat on its face, AM would take the press back.   Mid-West
    does not assert that AM ever told it that AM would not enforce the repair
    or replace provision of the sales agreement but would instead take the
    press back and give it a refund of the purchase price.
    Furthermore, it is clear that the representations upon which Mid-West
    bases its fraudulent inducement claim constitute mere expressions of
    opinion or "puffing" which are not actionable representations.      See Rich
    v. Eastman Kodak Co., 
    443 F. Supp. 32
    , 37 (E.D. Mo. 1977), aff'd, 
    583 F.2d 435
    (8th Cir. 1978); McAlpine Co. v. Graham, 
    320 S.W.2d 951
    , 955 (Mo. Ct.
    App. 1959).    Representations such as these that compare the efficiency,
    economy or quality of one product to other products may not form the basis
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    of a cause of action in fraud.   See 
    Rich, 443 F. Supp. at 38
    (citing Crown
    Cork & Seal Co. v. Hires Bottling Co. of Chicago, 
    371 F.2d 256
    (7th Cir.
    1967)).
    Mid-West cannot justifiably rely on mere expressions of opinion or
    "puffing."   See 
    Emerick, 756 S.W.2d at 519
    (citing Dillard v. Earnhart, 
    457 S.W.2d 666
    (Mo. 1970) (citing Restatement of Torts § 530 cmts. a and c)).
    In any event, Mid-West saw the Eagle 5220 press in operation and was able
    to judge for itself the capacity and quality of the printing done by the
    press.
    Moreover, a "tort action does not arise from a breach of contract
    unless the basis of the tort is a duty that is 'superimposed by operation
    of law as an incident of the relationship between the parties rather than
    the contract.'" Pandjiris, Inc. v. Sunshine Stainless Tank & Equip. Co.,
    
    655 F. Supp. 473
    , 474 (E.D. Mo. 1987) (quoting General Dynamics Corp. v.
    Selb Mfg. Co., 
    481 F.2d 1204
    , 1216 (8th Cir. 1973)).   In Pandjiris, a buyer
    of certain equipment filed a counterclaim based theories of fraudulent
    misrepresentation and breach of warranty against the equipment 
    seller. 655 F. Supp. at 474
    .   The district court found that the buyer's allegations of
    fraudulent misrepresentation "constitutes no more than a recasting of its
    claim for breach of contract as a tort."     
    Id. The court
    granted summary
    judgment to the seller because the seller had no duty, aside from that duty
    established in the contract, to deliver functional equipment to the buyer.
    
    Id. Similarly, AM
    had no duty to Mid-West other than that which arose
    pursuant to the Sales Agreement.
    Therefore, the trial court's determination that Mid-West did not
    produce evidence which created a jury issue on fraudulent inducement and
    thereby enable it to avoid the terms of the written sales agreement is
    correct and will be affirmed.
    2.    Breach of Express and Implied Warranties under the Sales
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    Agreement.
    Because Mid-West did not establish a fraudulent inducement claim, it
    is bound by the terms of the written Sales Agreement.             The Sales Agreement
    limits the warranty on the press to "defects in material and workmanship"
    and explicitly disclaims "ALL OTHER WARRANTIES OF ANY KIND WHATSOEVER,
    EXPRESS IMPLIED OR STATUTORY."         In particular, the Sales Agreement provides
    that    "ALL   IMPLIED    WARRANTIES    OF   MERCHANTABILITY     AND    FITNESS    FOR   A
    PARTICULAR PURPOSE WHICH EXCEED THE AFORESAID OBLIGATIONS ARE HEREBY
    DISCLAIMED BY SELLER AND EXCLUDED FROM THIS AGREEMENT."                Furthermore, the
    Sales Agreement specifically limits the remedies available to the purchaser
    under    the   warranty   "solely   to    the    repair   or,   at   Seller's     option,
    replacement of equipment or parts which Seller determines to be defective."
    Under Missouri law, the disclaimer of warranties in a contract document is
    effective to bar a claim based on express warranty.             See Karr-Bick Kitchens
    & Bath, Inc. v. Gemini Coatings, Inc., 
    932 S.W.2d 877
    , 879 (Mo. Ct. App.
    1996); Clevenger and Wright Co. v. A.O. Smith Harvestore Products, Inc.,
    
    625 S.W.2d 906
    , 909 (Mo. Ct. App. 1981).          As to any implied warranties, the
    language in the Sales Agreement complies with the requirements of Mo. Rev.
    Stat. § 400.2-316(2) (that is, it was in writing, conspicuous, and mentions
    merchantability) and thus effectively disclaims all implied warranties.
    See 
    Karr-Bick, 932 S.W.2d at 879
    .        Because its claims for breach of express
    warranty and breach of implied warranty are barred by the terms of the
    Sales Agreement, the trial court's decision granting AM summary judgment
    on the breach of warranty claims is correct and will be affirmed.
    3.   Whether Remedies Failed of Their Essential Purpose.
    Mid-West's final position was that the remedies set out on the
    reverse side of the Sales Agreement failed of their essential purposes.
    Missouri law limits the rights of parties to contractually limit available
    remedies "[w]here circumstances cause
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    an exclusive or limited remedy to fail of its essential purpose."     Mo. Rev.
    Stat. § 400.2-719(1)(b).     If Mid-West had accepted AM's offer to replace
    the Eagle press, and the replacement press had the same deficiencies that
    Mid-West complains of in the original press, this position would have
    validity.   However, we will never know whether the replacement press
    offered by AM would have complied with the warranties made.      Mid-West's
    refusal to accept AM's offer to replace the press precludes Mid-West from
    recovering on this theory. Cf., e.g., Transport Corp. of America, Inc. v.
    International Bus. Machs., Inc., 
    30 F.3d 953
    , 959 (8th Cir. 1994) (applying
    Minnesota law) (holding that remedy of repair and service did not fail of
    its essential purpose when seller provided warranty service on the product
    and accomplished repair).
    The Court has carefully considered Mid-West's other arguments and
    finds them to be without merit.
    CONCLUSION
    The trial court's decision granting summary judgment to AM is
    affirmed in all respects.
    A true copy.
    Attest:
    CLERK, U.S. COURT OF APPEALS, EIGHTH CIRCUIT.
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