Arlene Rosenblatt v. City of Santa Monica ( 2019 )


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  •                      FOR PUBLICATION
    UNITED STATES COURT OF APPEALS
    FOR THE NINTH CIRCUIT
    ARLENE ROSENBLATT, an individual,                 No. 17-55879
    on behalf of herself and all others
    similarly situated,                                 D.C. No.
    Plaintiff-Appellant,         2:16-cv-04481-
    ODW-AGR
    v.
    CITY OF SANTA MONICA, a municipal                   OPINION
    corporation; THE CITY COUNCIL OF
    THE CITY OF SANTA MONICA, a
    governing body,
    Defendants-Appellees.
    Appeal from the United States District Court
    for the Central District of California
    Otis D. Wright II, District Judge, Presiding
    Argued and Submitted October 12, 2018
    Pasadena, California
    Filed October 3, 2019
    Before: Mary M. Schroeder and Jacqueline H. Nguyen,
    Circuit Judges, and Michael H. Simon, * District Judge.
    Opinion by Judge Nguyen
    *
    The Honorable Michael H. Simon, United States District Judge for
    the District of Oregon, sitting by designation.
    2          ROSENBLATT V. CITY OF SANTA MONICA
    SUMMARY **
    Civil Rights
    The panel affirmed the district court’s dismissal of a
    putative class action against the City of Santa Monica and
    Santa Monica City Council alleging that the City’s short-
    term vacation rental ordinance violates the dormant
    Commerce Clause.
    Santa Monica’s ordinance prohibits property rentals of
    30 days or less with an exception for rentals where a primary
    resident remains in the dwelling. Plaintiff is a Santa Monica
    resident and homeowner who, prior to the passage of the
    ordinance, rented out her house on Airbnb.
    The panel first held that the ordinance is not a per se
    violation of the dormant Commerce Clause because it does
    not directly regulate interstate commerce. At most, the
    ordinance has an interstate effect because it makes travel
    lodging to Santa Monica less accessible, available and
    affordable. Moreover, the ordinance penalizes only conduct
    in Santa Monica, regardless of whether the visitors are in-
    state or out-of-state. The panel rejected plaintiff’s argument
    that the ordinance violates the dormant Commerce Clause by
    directly regulating booking and payment transactions that
    may occur entirely out-of-state. The panel held that the
    ordinance applies evenhandedly and does not directly
    restrain interstate commerce although it may regulate
    transactions with an interstate component. The panel further
    held that nothing in the ordinance suggested that its
    **
    This summary constitutes no part of the opinion of the court. It
    has been prepared by court staff for the convenience of the reader.
    ROSENBLATT V. CITY OF SANTA MONICA                3
    advertising ban was intended to have extraterritorial
    application.
    The panel held that the ordinance does not discriminate
    against interstate commerce by favoring in-state over out-of-
    state interests. The panel determined that Santa Monica’s
    ban on vacation rentals applies in the same manner to
    persons nationwide, including Santa Monica residents who
    may be interested in renting a vacation home from another
    resident. The panel further noted that the ordinance applies
    equally to renters and property owners from outside
    California, California residents outside of Santa Monica, and
    Santa Monica residents. The panel held that the complaint
    did not adequately allege that the ordinance increases the
    relative market share of local businesses or that it has a net
    negative effect on commerce outside of California. Finally,
    the panel held that the complaint failed to plausibly allege
    that the home-sharing exception obviously advantages Santa
    Monica residents at the expense of out-of-state homeowners.
    The panel held that the complaint failed to plausibly
    allege that the ordinance unduly burdens interstate
    commerce through its incidental effects. Because plaintiff
    failed to show a high burden on interstate commerce – and,
    at most, suggested some negligible burden on the local
    economy of Santa Monica – the complaint could not meet
    the standard established in Pike v. Bruce Church, Inc., 
    397 U.S. 137
     (1970). Thus, the complaint’s allegations did not
    adequately demonstrate how the alleged burden on interstate
    commerce would clearly exceed the stated benefits of the
    ordinance.
    4        ROSENBLATT V. CITY OF SANTA MONICA
    COUNSEL
    Robert L. Esensten (argued) and Jordan S. Esensten,
    Esensten Law, Los Angeles, California, for Plaintiff-
    Appellant.
    Yibin Shen (argued), Chief Deputy City Attorney; Heidi
    Von Tongeln and Michael R. Cobden, Deputy City
    Attorneys; Lane Dilg, City Attorney; Santa Monica City
    Attorney’s Office, Santa Monica, California; for
    Defendants-Appellees.
    OPINION
    NGUYEN, Circuit Judge:
    This case involves the perennial clash between a city’s
    exercise of traditional police powers in regulating land use
    and the rights of property owners to use their property as
    they see fit. But this familiar problem has a not-so-familiar
    backdrop: online marketplaces—such as Airbnb and
    HomeAway—where travelers can rent privately-owned
    residential properties as vacation rentals.
    Santa Monica resident Arlene Rosenblatt used to rent out
    her house on Airbnb when she and her husband went on
    vacation. Santa Monica passed an ordinance prohibiting
    property rentals of 30 days or less (“vacation rentals”) with
    an exception for rentals where a primary resident remained
    in the dwelling (“home sharing”). Rosenblatt brought a
    putative class action against the city of Santa Monica and
    Santa Monica’s City Council (collectively, Santa Monica),
    arguing that the ordinance violated the dormant Commerce
    ROSENBLATT V. CITY OF SANTA MONICA                        5
    Clause. Rosenblatt contended that the ordinance directly
    and indirectly regulated and burdened interstate commerce.
    The district court dismissed the amended complaint
    without leave to amend, concluding that Rosenblatt failed to
    allege a Commerce Clause violation as a matter of law. We
    have jurisdiction under 
    28 U.S.C. § 1291
    . Reviewing de
    novo, see Chinatown Neighborhood Ass’n v. Harris, 
    794 F.3d 1136
    , 1141 (9th Cir. 2015), we affirm.
    I. FACTUAL    AND                              PROCEDURAL
    BACKGROUND
    Santa Monica has implicitly prohibited short-term
    property rentals in residential zones since at least 1988. 1 In
    2015, Santa Monica explicitly codified this zoning
    prohibition on vacation rentals in an ordinance. See Santa
    Monica Ordinance 2484 (May 12, 2015) (codified as
    amended at Santa Monica Mun. Code §§ 6.20.010–
    6.20.100). 2 The ordinance created an exception for home
    sharing to allow residents to “host visitors in their homes, for
    compensation . . . , while at least one of the dwelling unit’s
    primary residents lives on-site, in the dwelling unit,
    throughout the visitors’ stay.” Santa Monica Mun. Code
    § 6.20.010(a).
    1
    Santa Monica’s zoning ordinance authorizes property in residential
    zones to be used for single- and multiple-family “dwelling units,” and
    defines “dwelling” as “[a] structure or portion thereof which is used
    principally for residential occupancy.” The zoning ordinance prohibits
    uses that are not specifically authorized. Single-family “R1” zones do
    not allow transient occupancy uses—such as bed and breakfasts, hotels,
    and motels, while higher-density residential zones allow some or all of
    those uses with a conditional use permit.
    2
    A copy of the ordinance is attached as Appendix A.
    6         ROSENBLATT V. CITY OF SANTA MONICA
    The ordinance defines vacation rentals to cover
    situations where the unit owner or lessee rents out the
    property for “exclusive transient use,” meaning that “none
    of the dwelling unit’s primary residents lives on-site . . .
    throughout any visitor’s stay.” Id. § 6.20.010(f). Violations
    of the vacation rental ordinance are punishable by a fine not
    exceeding $500 and up to six months in jail. Id.
    § 6.20.100(a).
    In enacting this ordinance, the Santa Monica City
    Council sought to preserve the city’s “available housing
    stock and the character and charm which result, in part, from
    cultural, ethnic, and economic diversity of its resident
    population,” and “its unique sense of community which
    derives, in large part, from residents’ active participation in
    civic affairs, including local government, cultural events,
    and educational endeavors.” Santa Monica Ordinance 2484,
    pmbl. The city council stressed that “vacation rentals . . . are
    detrimental to the community’s welfare and are prohibited
    by local law, because occupants of such vacation rentals,
    when not hosted, do not have any connections to the Santa
    Monica community and to the residential neighborhoods in
    which they are visiting” and “the presence of such visitors
    within the City’s residential neighborhoods can sometimes
    disrupt the quietude and residential character of the
    neighborhoods.” Id.
    Rosenblatt is a Santa Monica resident and homeowner
    who, prior to the ordinance, rented out her house on Airbnb
    for $350 per night when she and her husband traveled. After
    the city of Santa Monica enacted the ordinance, Rosenblatt
    sued the city and its city council to enjoin the ordinance and
    recover damages on behalf of herself and a class of similarly
    situated individuals, claiming that the ordinance violates the
    dormant Commerce Clause.
    ROSENBLATT V. CITY OF SANTA MONICA                7
    Rosenblatt alleges that the development of “an online
    marketplace to list privately-owned properties for rent on a
    short-term basis” allowed tourists to opt for less expensive
    residential rentals over “the ultra-luxurious, highly
    occupied, and pricey hotels in the City.” According to
    Rosenblatt, Santa Monica’s real reason for enacting the
    vacation rental ordinance was to prop up demand for the
    city’s high-end hotels and thereby reverse a decline in
    revenue from the city’s 14% transient occupancy tax, which
    the hotels paid but the vacation rentals did not. The district
    court dismissed Rosenblatt’s initial complaint for failure to
    state a claim, and Rosenblatt filed her first amended
    complaint. The district court again dismissed Rosenblatt’s
    amended dormant Commerce Clause claims under Federal
    Rule of Civil Procedure 12(b)(6), this time without leave to
    amend. Rosenblatt appeals.
    II. DISCUSSION
    A. The dormant Commerce Clause
    The Commerce Clause affirmatively grants to Congress
    the power to regulate interstate commerce. In order to
    advance national solidarity and prosperity, the Supreme
    Court has given meaning to the Clause’s “great silences.”
    H.P. Hood & Sons, Inc. v. Du Mond, 
    336 U.S. 525
    , 535
    (1949). The Court refers to these silences—the Clause’s
    “negative” aspect—as the dormant Commerce Clause. See
    Tenn. Wine & Spirits Retailers Ass’n v. Thomas, 
    139 S. Ct. 2449
    , 2459 (2019).
    The dormant Commerce Clause “denies the States the
    power unjustifiably to discriminate against or burden the
    interstate flow of articles of commerce.” Or. Waste Sys., Inc.
    v. Dep’t of Envtl. Quality, 
    511 U.S. 93
    , 98 (1994). “The
    primary purpose of the dormant Commerce Clause is to
    8        ROSENBLATT V. CITY OF SANTA MONICA
    prohibit ‘statutes that discriminate against interstate
    commerce’ by providing benefits to ‘in-state economic
    interests’ while ‘burdening out-of-state competitors.’” Ass’n
    des Éleveurs de Canards et d’Oies du Québec v. Harris, 
    729 F.3d 937
    , 947 (9th Cir. 2013) (quoting Nat’l Ass’n of
    Optometrists & Opticians v. Harris, 
    682 F.3d 1144
    , 1148
    (9th Cir. 2012)); see also C & A Carbone, Inc. v. Town of
    Clarkstown, 
    511 U.S. 383
    , 390 (1994) (explaining that the
    “central rationale” of the dormant Commerce Clause “is to
    prohibit state or municipal laws whose object is local
    economic protectionism, laws that would excite those
    jealousies and retaliatory measures the Constitution was
    designed to prevent”).
    In reviewing challenges to local regulations under the
    dormant Commerce Clause, we follow a two-tiered
    approach:
    [1] When a state statute directly regulates or
    discriminates against interstate commerce, or
    when its effect is to favor in-state economic
    interests over out-of-state interests, we have
    generally struck down the statute without
    further inquiry. [2] When, however, a statute
    has only indirect effects on interstate
    commerce and regulates evenhandedly, we
    have examined whether the State’s interest is
    legitimate and whether the burden on
    interstate commerce clearly exceeds the local
    benefits.
    Brown-Forman Distillers Corp. v. N.Y. State Liquor Auth.,
    
    476 U.S. 573
    , 579 (1986) (citations omitted); see also S.D.
    Myers, Inc. v. City & County of San Francisco, 
    253 F.3d 461
    , 466 (9th Cir. 2001). “It is well settled that a state
    ROSENBLATT V. CITY OF SANTA MONICA                9
    regulation validly based on the police power does not
    impermissibly burden interstate commerce where the
    regulation neither discriminates against interstate commerce
    nor operates to disrupt its required uniformity.” Constr.
    Indus. Ass’n of Sonoma Cty. v. City of Petaluma, 
    522 F.2d 897
    , 909 (9th Cir. 1975); see also Village of Euclid v. Ambler
    Realty Co., 
    272 U.S. 365
    , 390 (1926) (upholding zoning
    regulations that excluded hotels from residential areas).
    To succeed on her facial challenge under the dormant
    Commerce Clause, Rosenblatt must establish “that no set of
    circumstances exists under which the [Ordinance] would be
    valid. The fact that [the Ordinance] might operate
    unconstitutionally under some conceivable set of
    circumstances is insufficient to render it wholly invalid.”
    S.D. Myers, Inc., 
    253 F.3d at 467
     (alterations in original)
    (quoting United States v. Salerno, 
    481 U.S. 739
    , 745
    (1987)). Because of this high burden, “we construe the
    Ordinance narrowly and resolve any ambiguities in favor of
    the    interpretation     that  most    clearly   supports
    constitutionality.” Id. at 468.
    B. The complaint does not allege a per se
    violation of the dormant Commerce Clause
    1.     The ordinance does not directly
    regulate interstate commerce
    A per se violation of the dormant Commerce Clause
    occurs “[w]hen a state statute directly regulates or
    discriminates against interstate commerce, or when its effect
    is to favor in-state economic interests over out-of-state
    interests.” Daniels Sharpsmart, Inc. v. Smith, 
    889 F.3d 608
    ,
    614 (9th Cir. 2018) (alteration in original) (quoting Brown-
    Forman Distillers Corp., 
    476 U.S. at 579
    ). A local law
    directly regulates interstate commerce when it “directly
    10        ROSENBLATT V. CITY OF SANTA MONICA
    affects transactions that take place across state lines or
    entirely outside of the state’s borders.” 
    Id.
     (quoting S.D.
    Myers, Inc., 
    253 F.3d at 467
    ).
    a. Vacation rentals
    Rosenblatt argues that the ordinance directly regulates
    interstate commerce because 95% of Santa Monica vacation
    rentals involve an out-of-state party. Although we agree that
    vacation rentals generally implicate interstate commerce, see
    Camps Newfound/Owatonna, Inc. v. Town of Harrison, 
    520 U.S. 564
    , 573 (1997), the relevant question here is whether
    the ordinance directly regulates the interstate or
    extraterritorial aspect of the vacation rental business. See
    Chinatown Neighborhood Ass’n, 794 F.3d at 1145 (“[E]ven
    when state law has significant extraterritorial effects, it
    passes Commerce Clause muster when, as here, those effects
    result from the regulation of in-state conduct.”).
    Rosenblatt relies heavily on Camps, but that case
    addressed whether state law discriminated against interstate
    commerce, not whether it directly regulated it. There, a state
    statute provided a tax break to charitable institutions but
    expressly exempted institutions that were “conducted or
    operated principally for the benefit of persons who are not
    residents” of the state. 
    520 U.S. at 568
    . The Supreme Court
    concluded that “[t]he services that [the camp] provides to its
    principally out-of-state campers clearly have a substantial
    effect on commerce, as do state restrictions on making those
    services available to nonresidents.” 
    Id. at 574
    . However,
    the Court recognized that “the discriminatory burden is
    imposed on the out-of-state customer indirectly,” not
    directly. 
    Id. at 580
    .
    When this court has considered laws directly regulating
    interstate commerce, we have also distinguished between
    ROSENBLATT V. CITY OF SANTA MONICA                 11
    laws that directly regulate extraterritorial activity and laws
    that indirectly regulate the effects of commerce. In
    Chinatown Neighborhood Association, we held that a state
    law banning shark fin trading survived a dormant Commerce
    Clause challenge even though the law had direct effects on
    commerce outside the state. 794 F.3d at 1145. We
    contrasted extraterritorial effects that “result from the
    regulation of in-state conduct,” id., with legislation that
    directly regulates interstate commerce by either “fix[ing]
    prices in other states, requir[ing] those states to adopt
    California standards, or attempt[ing] to regulate transactions
    conducted wholly out of state,” id. at 1146.
    Here, Santa Monica’s ordinance does not directly
    regulate interstate commerce by prohibiting vacation rentals
    for Santa Monica homes. At most, Rosenblatt alleges that
    the ordinance has an interstate effect because it “makes
    travel lodging in Santa Monica less accessible, available, and
    affordable.” The ordinance penalizes only conduct in Santa
    Monica, regardless of whether the visitors are in-state or out-
    of-state. Accordingly, we conclude that the complaint does
    not sufficiently allege that the vacation-rental ban itself is a
    direct regulation of interstate commerce.
    b. Booking and payment transactions
    The ordinance makes it illegal to “undertake, maintain,
    authorize, aid, facilitate or advertise any vacation rental
    activity.” Santa Monica Mun. Code § 6.20.030. Rosenblatt
    argues that the ordinance violates the dormant Commerce
    Clause by directly regulating booking and payment
    transactions that may occur entirely out-of-state.
    Rosenblatt’s argument relies primarily on the plurality
    opinion in Edgar v. MITE Corp., 
    457 U.S. 624
     (1982), and
    our decision in Valley Bank of Nevada v. Plus System, Inc.,
    
    914 F.2d 1186
     (9th Cir. 1990).
    12        ROSENBLATT V. CITY OF SANTA MONICA
    In MITE, the state law directly regulated interstate
    communications by preventing interstate tender offers
    unless certain requirements were met. 
    457 U.S. at 640
    . The
    Supreme Court held that this “direct regulation” surpassed
    the “incidental regulation” of interstate commerce permitted
    under the dormant Commerce Clause. 
    Id.
     The MITE
    plurality did not opine, as Rosenblatt asserts, that “state and
    local laws purporting to regulate transactions and/or
    commercial offers that occur ‘across state lines’ constitute ‘a
    direct restraint on interstate commerce.’” Appellant’s
    Opening Br. at 30 (quoting MITE, 
    457 U.S. at
    641–42). The
    plurality instead held that the particular state statute at issue
    was “a direct restraint on interstate commerce” because it
    regulated conduct that “would not affect a single [in-state]
    shareholder” and had “a sweeping extraterritorial effect.” 
    Id. at 642
    . A state or local law that regulates transactions with
    an interstate component is not in itself problematic; the law
    becomes problematic when it directly regulates the interstate
    component of the transaction.
    Valley Bank, in contrast, held that a state law regulating
    in-state ATM transactions did not violate the Commerce
    Clause even though it directly affected the workings of an
    interstate ATM network. 
    914 F.2d at
    1190–93. There, we
    rejected the ATM network’s argument that the law directly
    regulated interstate commerce just because uniformity
    among ATMs in different states was important to the
    network’s efficient operation. 
    Id.
     We stressed that “the
    commerce clause does not exist to protect a business’s right
    to do business according to whatever rules it wants,” which
    is especially true in industries where uniformity is not a
    necessity. 
    Id. at 1192
    . We also noted that a state’s law “is
    not ‘discriminatory’ under the commerce clause simply
    because it applies most often to out-of-staters.” 
    Id.
     We
    ROSENBLATT V. CITY OF SANTA MONICA                 13
    concluded that a law “that applies evenhandedly certainly
    passes muster under the commerce clause.” 
    Id. at 1193
    .
    As discussed above, the ordinance here applies
    evenhandedly. Unlike MITE, the ordinance does not directly
    restrain interstate commerce although it may regulate
    transactions with an interstate component. Because every
    out-of-state booking and payment that the ordinance
    regulates necessarily concerns property within Santa
    Monica, we cannot characterize these transactions as
    activities that are separate and entirely out-of-state. They are
    better categorized as part of a contractual relationship that
    Santa Monica properly regulates under its police power.
    Further, uniformity is not necessary to the vacation rental
    market. Even if numerous municipalities nationwide
    adopted ordinances like Santa Monica’s, the national market
    for vacation rental bookings and payments would not be
    stifled. See Valley Bank, 
    914 F.2d at
    1191–93; see also
    Exxon Corp. v. Governor of Maryland, 
    437 U.S. 117
    , 128
    (1978) (stating that the Court “has only rarely held that the
    Commerce Clause itself pre-empts an entire field from state
    regulation, and then only when a lack of national uniformity
    would impede the flow of interstate goods”).
    c. Advertising
    Rosenblatt also contends the ordinance “purports to ban
    wholly extraterritorial communications and advertisements
    made over the Internet and in other jurisdictions” by
    preventing the advertisement of Santa Monica vacation
    rentals. The argument concerns section 6.20.030 of the
    ordinance:
    No person, including any Hosting Platform
    operator,   shall    undertake,   maintain,
    authorize, aid, facilitate or advertise any
    14         ROSENBLATT V. CITY OF SANTA MONICA
    Home-Sharing activity that does not comply
    with Section 6.20.020 of this Code or any
    Vacation Rental activity.
    Santa Monica Mun. Code § 6.20.030(a) (2015) (emphasis
    added). Rosenblatt contends that the ordinance’s reference
    to ‘person’ deprives any person—within or outside of Santa
    Monica and regardless of whether she actually intends to
    rent out her property—of her right to advertise a Santa
    Monica vacation rental.
    Santa Monica offers a different interpretation. 3 It
    contends that canons of construction compel us to construe
    section 6.20.030 narrowly as applying only within the city’s
    territorial limits. Federal courts “must accept a narrowing
    construction to uphold the constitutionality of an ordinance
    if its language is ‘readily susceptible’ to it.” Nunez ex rel.
    3
    At oral argument, Santa Monica’s counsel argued that section
    6.20.030’s use of ‘person’ is limited by the second half of that sentence,
    which requires any advertising to comply with section 6.20.020’s
    requirements for hosts who engage in home sharing. But “person”
    applies to one who advertises either “any Home-Sharing activity that
    does not comply with Section 6.20.020” or “any Vacation Rental
    activity.” Underscoring this point, in 2017 Santa Monica reversed the
    order of these two independent clauses: “No host shall undertake,
    maintain, authorize, aid, facilitate or advertise any vacation rental
    activity or any home-sharing activity that does not comply with Section
    6.20.020 . . . .” Santa Monica Mun. Code § 6.20.030 (2017). A host
    “includes any person who offers, facilitates, or provides services to
    facilitate, a vacation rental or home-share, including but not limited to
    insurance, concierge services, catering, restaurant bookings, tours, guide
    services, entertainment, cleaning, property management, or maintenance
    of the residential property or unit.” Id. § 6.20.010(b). Rosenblatt
    confirmed at oral argument that her challenge was specific to the 2015
    version of the ordinance, not the 2017 version.
    ROSENBLATT V. CITY OF SANTA MONICA                        15
    Nunez v. City of San Diego, 
    114 F.3d 935
    , 942 (9th Cir.
    1997) (quoting Virginia v. Am. Booksellers Ass’n, 
    484 U.S. 383
    , 397 (1988)). A California municipality “may not
    exercise its governmental functions beyond its . . .
    boundaries,” S.D. Myers, Inc., 
    253 F.3d at 473
     (quoting City
    of Oakland v. Brock, 
    67 P.2d 344
    , 345 (Cal. 1937))
    (emphasis omitted), and courts “presum[e] that the
    legislative body intended not to violate the constitution”
    when enacting ordinances, City of Los Angeles v. Belridge
    Oil Co., 
    271 P.2d 5
    , 11 (Cal. 1954). Courts interpreting a
    municipal ordinance therefore “presum[e] that the governing
    body of the city was legislating with reference to the conduct
    of business within the territorial limits of the city.” 
    Id.
    (quoting City of Sedalia ex rel. Ferguson v. Shell Petroleum
    Corp., 
    81 F.2d 193
    , 196–97 (8th Cir. 1936)). Because
    nothing in the ordinance here suggests that it was intended
    to have extraterritorial application, 4 we reject Rosenblatt’s
    broader construction of the ordinance’s advertising ban.
    2.     The     ordinance       does   not
    discriminate against interstate commerce
    We next consider Rosenblatt’s arguments that the
    ordinance is a per se violation of the dormant Commerce
    Clause because it favors in-state over out-of-state interests.
    The party challenging legislation on dormant Commerce
    Clause grounds bears the initial burden of showing
    discrimination. Int’l Franchise Ass’n v. City of Seattle, 
    803 F.3d 389
    , 400 (9th Cir. 2015). The most common form of
    4
    Even if the ordinance could be construed broadly to apply to a non-
    resident’s vacation rental advertising occurring wholly outside of the
    city, Rosenblatt, as a Santa Monica resident, lacks standing to challenge
    Santa Monica’s direct regulation of such a transaction. See Sierra Med.
    Servs. All. v. Kent, 
    883 F.3d 1216
    , 1227 (9th Cir. 2018).
    16        ROSENBLATT V. CITY OF SANTA MONICA
    discrimination against interstate commerce is disparate
    impact: the “differential treatment of in-state and out-of-
    state economic interests that benefits the former and burdens
    the latter.” Or. Waste Sys., Inc., 511 U.S. at 99. The
    Supreme Court has also found discrimination when a law
    imposes costs on out-of-staters that in-state residents would
    not have to bear. See, e.g., Hunt v. Wash. State Apple Advert.
    Comm’n, 
    432 U.S. 333
    , 350–51 (1977) (finding a state law
    discriminatory partially because of the costs imposed on out-
    of-state producers as compared to in-state producers).
    Further, “local regulations that treat out-of-staters in a
    disparate manner will be treated as discriminatory even
    though they also discriminate against those in other parts of
    that state.” Erwin Chemerinsky, Constitutional Law:
    Principles and Policies, § 5.3.4, at 475 (6th ed. 2019). In
    Dean Milk Co. v. City of Madison, 
    340 U.S. 349
     (1951), the
    Court considered an ordinance that required all milk sold in
    a city to be pasteurized within five miles of the city. See 
    id.
    at 351–52. The ordinance effectively prevented the sale of
    milk pasteurized in other states, as well as milk pasteurized
    in most other parts of the state. See 
    id. at 352
    . The Court
    concluded that the ordinance violated the dormant
    Commerce Clause because it “erect[ed] an economic barrier
    protecting a major local industry against competition from
    without the state.” 
    Id. at 354
    . In a footnote, the Court
    stressed the irrelevance of the fact that the law also
    discriminated against in-state sellers: “It is immaterial that
    Wisconsin milk from outside the Madison area is subjected
    to the same proscription as that moving in interstate
    commerce.” 
    Id.
     at 354 n.4.
    Similarly, in Fort Gratiot Sanitary Landfill, Inc. v.
    Michigan Department of Natural Resources, the Supreme
    Court held that a state law was discriminatory when it
    ROSENBLATT V. CITY OF SANTA MONICA               17
    limited the ability of a county to accept waste for disposal
    from other counties or other states. 
    504 U.S. 353
     (1992).
    Again, the Court recognized that discrimination against
    other counties does not change the analysis because “a state
    (or one of its political subdivisions) may not avoid the
    strictures of the Commerce Clause by curtailing the
    movement of articles of commerce through subdivisions of
    the State, rather than through the State itself.” 
    Id. at 361
    .
    Nevertheless, the Supreme Court has been careful to
    distinguish discrimination through purpose or effect—which
    may violate the dormant Commerce Clause—from the non-
    discriminatory, incidental effects of a law. In Exxon Corp.
    v. Governor of Maryland, 
    437 U.S. 117
     (1978), the Court
    examined a state law that prohibited petroleum producers
    and refiners from operating gas stations in the state. All of
    the petroleum products sold in the state were produced and
    refined out-of-state; the effect of the law was to prevent all
    oil companies from owning in-state gas stations, benefiting
    local business. 
    Id.
     at 127–28. The Court still concluded that
    the law was not discriminatory:
    [T]he Act creates no barriers whatsoever
    against interstate independent dealers; it does
    not prohibit the flow of interstate goods,
    place added costs upon them, or distinguish
    between in-state and out-of-state companies
    in the retail market. The absence of any of
    these factors fully distinguishes this case
    from those in which a State has been found to
    have discriminated against interstate
    commerce.
    
    Id. at 126
    .
    18        ROSENBLATT V. CITY OF SANTA MONICA
    We now address each of Rosenblatt’s specific arguments
    that the ordinance discriminates against out-of-state
    interests.
    a. Access to residential neighborhoods
    First, Rosenblatt argues that Santa Monica is attempting
    to “preclud[e] out-of-state travelers from accessing
    [residential] neighborhoods.” Given the availability of
    reasonable alternatives to vacation rentals, the ordinance
    does not preclude anyone from accessing city
    neighborhoods. And, insofar as the ordinance might favor
    owners by allowing them to live in residential
    neighborhoods, it does not discriminate against persons
    outside of Santa Monica, who stand on equal footing with
    Santa Monica residents in their ability to purchase Santa
    Monica property and reside there.
    Rosenblatt relies heavily on City of Philadelphia v. New
    Jersey, 
    437 U.S. 617
     (1978), which involved a state law that
    was facially discriminatory: It “prohibit[ed] the importation
    of most solid or liquid waste which originated or was
    collected outside the territorial limits” of the state. 
    Id. at 618
    (internal quotation mark omitted). The Supreme Court
    explained that the state would have been free to ban the flow
    of waste into its landfills altogether, even if such a measure
    affected interstate commerce. See 
    id.
     at 625–26. The Court
    held that the state statute, however, violated the dormant
    Commerce Clause because it “discriminat[ed] against
    articles of commerce coming from outside the State,” as
    opposed to all waste. 
    Id.
     at 626–27. It made no difference
    whether the state’s intent was environmental conservation or
    economic protectionism because the state provided no
    reason, “apart from their origin, to treat them differently.”
    
    Id. at 627
    .
    ROSENBLATT V. CITY OF SANTA MONICA                 19
    Here, Santa Monica’s ban on vacation rentals applies in
    the same manner to persons nationwide, including Santa
    Monica residents who may be interested in renting a
    vacation home from another resident. “Thus, it ‘visits its
    effects equally upon both interstate and local business.’”
    CTS Corp. v. Dynamics Corp. of Am., 
    481 U.S. 69
    , 87 (1987)
    (quoting Lewis v. BT Inv. Managers, Inc., 
    447 U.S. 27
    , 36
    (1980)); see also Pharm. Research & Mfrs. of Am. v. County
    of Alameda, 
    768 F.3d 1037
    , 1042 (9th Cir. 2014) (holding
    that local ordinance did not directly discriminate against
    interstate commerce because it “applies to all manufacturers
    that make their drugs available in Alameda County—
    without respect to the geographic location of the
    manufacturer”); Ass’n des Éleveurs de Canards et d’Oies du
    Québec, 729 F.3d at 949 (holding that California statute
    banning the sale of products from force-fed fowl was not
    directly discriminatory because it “applies to both California
    entities and out-of-state entities . . . regardless of where the
    force feeding occurred”).
    b. Support of local hotels and the cost of
    travel lodging
    Rosenblatt argues that Santa Monica’s purported support
    of hotels discriminates against interstate commerce by
    favoring local interests over out-of-state interests. She
    further contends that by limiting competition for the City’s
    local hotels, the ordinance “increase[s] the City’s
    [occupancy tax] revenues at the expense of out-of-state
    travelers, who must incur increased costs for travel lodging
    in the City.”
    First, the ordinance applies equally to renters and
    property-owners from outside California, California
    residents outside of Santa Monica, and Santa Monica
    residents themselves. By claiming otherwise, Rosenblatt
    20        ROSENBLATT V. CITY OF SANTA MONICA
    asserts that the hotels represent local interests (because of the
    tax revenue) and the vacation rental industry represents out-
    of-state interests. As the district court correctly reasoned:
    This argument is illogical. A hotel in Santa
    Monica can be owned by an in-state or out-
    of-state person or entity, just as would-be
    vacation rentals can. Similarly, Californians
    may wish to rent a hotel room or vacation
    rental in Santa Monica. The Ordinance treats
    all of these interests equally; there is only one
    set of rules, and it applies to all regardless of
    the origin of the interest.
    Like the hotel industry, the vacation rental industry
    represents both local and out-of-state interests. Moreover,
    the ordinance applies equally to Santa Monica residents who
    wish to rent a hotel room or vacation rental.
    Second, the complaint does not adequately allege that the
    ordinance increases the relative market share of local
    businesses. See Exxon Corp., 
    437 U.S. at
    126 & n.16
    (explaining that local regulations that affect interstate
    commerce do not discriminate, even if they
    disproportionately affect out-of-state businesses, if they do
    not increase the relative market share of local businesses).
    Nor does the complaint plausibly allege a net negative effect
    on commerce outside of California. See Nat’l Paint &
    Coatings Ass’n v. City of Chicago, 
    45 F.3d 1124
    , 1132 (7th
    Cir. 1995) (“To determine whether there is a disparate effect
    on interstate commerce . . . , we need to know what
    consumers will replace [Santa Monica vacation rentals]
    with.”).
    ROSENBLATT V. CITY OF SANTA MONICA                         21
    c. The lack of a residency requirement
    Lastly, Rosenblatt argues that the ordinance
    discriminates against interstate commerce because it
    “contains an unconstitutional residency requirement
    allowing only Santa Monica residents to engage in short-
    term rentals.” By “residency requirement,” Rosenblatt
    refers to the ordinance’s exception for home sharing, which
    allows short term rentals if “at least one of the dwelling
    unit’s primary residents lives on-site, in the dwelling unit,
    throughout the visitors’ stay.” Santa Monica Mun. Code
    § 6.20.010(a).
    Contrary to Rosenblatt’s characterization, the ordinance
    does not require the primary resident in the dwelling to be
    the owner of the dwelling. Moreover, Rosenblatt does not
    explain how the ordinance would prevent an out-of-state
    homeowner who owns property in Santa Monica from being
    able to extract economic value from the property. For
    example, the out-of-state owner could rent out the property
    on a long-term basis with a condition that one of the rooms
    be used for the owner’s short-term rentals. Or the owner
    could expressly allow the long-term renter to sublet a room
    on a short-term basis in exchange for paying a higher
    monthly rent. The ordinance also applies equally to owners
    who reside in Santa Monica, or elsewhere in California, but
    at a property separate from their rental property.
    Accordingly, the complaint fails to plausibly allege that the
    home-sharing exception obviously advantages Santa Monica
    residents at the expense of out-of-state homeowners. 5
    5
    Rosenblatt asserts that “a residency licensing requirement cannot
    be saved on grounds that the statutory framework allows an out-of-stater
    to undertake additional steps . . . to indirectly obtain a license when an
    22          ROSENBLATT V. CITY OF SANTA MONICA
    Rosenblatt’s argument draws a false equivalence
    between in- and out-of-state property owners with respect to
    home sharing. A “fundamental element of dormant
    Commerce Clause jurisprudence” is “the principle that ‘any
    notion of discrimination assumes a comparison of
    substantially similar entities.’” Dep’t of Revenue v. Davis,
    
    553 U.S. 328
    , 342 (2008) (quoting United Haulers Ass’n,
    Inc. v. Oneida-Herkimer Solid Waste Mgmt. Auth., 
    550 U.S. 330
    , 342 (2007)). Santa Monica’s ordinance does not
    prohibit out-of-state property owners from home sharing in
    their out-of-state homes, nor does it prohibit them from
    allowing home sharing in their Santa Monica properties.
    While non-resident property owners cannot personally serve
    as the primary resident whose presence is required during the
    home share, that is because they are not similarly situated to
    the Santa Monica residents who can.
    Thus, the complaint does not plausibly allege that the
    ordinance directly regulates or burdens interstate commerce.
    in-state business can obtain the license directly.” But the cases she cites
    are inapposite because they involve substantially greater burdens and
    costs on out-of-state residents. In Granholm v. Heald, the Supreme
    Court struck down state laws that allowed in-state wineries to ship
    directly to consumers while requiring out-of-state wineries to establish
    or pay for distribution networks in the state, which increased costs,
    sometimes prohibitively. 
    544 U.S. 460
    , 473–75 (2005). In Nationwide
    Biweekly Administration, Inc. v. Owen, we struck down a state law that
    required an out-of-state company to incorporate in California in order to
    conduct business by mail with California residents. 
    873 F.3d 716
    , 736–
    37 (9th Cir. 2017). Here, the ordinance does not “require an out-of-state
    firm ‘to become a resident in order to compete on equal terms.’” 
    Id. at 736
     (quoting Heald, 
    544 U.S. at 475
    ).
    ROSENBLATT V. CITY OF SANTA MONICA               23
    C. The complaint does not plausibly allege that
    the ordinance unduly burdens interstate
    commerce through its incidental effects
    Although the ordinance does not directly regulate or
    burden interstate commerce, it does, as Santa Monica
    concedes, implicate interstate commerce through its
    incidental effects. If an ordinance regulates evenhandedly
    with only incidental effects on interstate commerce, then the
    second step of the dormant Commerce Clause analysis—the
    Pike test—applies. See Pike v. Bruce Church, Inc., 
    397 U.S. 137
     (1970). We will uphold an ordinance under Pike if it
    “effectuate[s] a legitimate local public interest” “unless the
    burden imposed on [interstate] commerce is clearly
    excessive in relation to the putative local benefits.” 
    Id. at 142
     (emphasis added).
    Rosenblatt contends the district court erred in applying
    the Pike test at the motion to dismiss stage because
    determining the excessive nature of the burden is a factual
    question more appropriate for summary judgment.
    Rosenblatt’s suggestion that issues involving the Pike test
    cannot be resolved at the 12(b)(6) stage is incorrect.
    “[T]he party challenging the regulation . . . must
    establish that the burdens that the regulation imposes on
    interstate commerce clearly outweigh the local benefits
    arising from it.” Kleenwell Biohazard Waste & Gen.
    Ecology Consultants, Inc. v. Nelson, 
    48 F.3d 391
    , 399 (9th
    Cir. 1995). As our sister circuit explained:
    Pike balancing is required only if the
    challenged law has a discriminatory effect on
    interstate commerce.       And conclusory
    allegations of disparate impact are not
    sufficient; to survive the City’s motion to
    24        ROSENBLATT V. CITY OF SANTA MONICA
    dismiss, the plaintiffs needed to plead
    specific facts to support a plausible claim that
    the ordinance has a discriminatory effect on
    interstate commerce.
    Park Pet Shop, Inc. v. City of Chicago, 
    872 F.3d 495
    , 503
    (7th Cir. 2017); see also N.Y. Pet Welfare Ass’n v. City of
    New York, 
    850 F.3d 79
    , 91 (2d Cir. 2017) (holding that the
    plaintiff “fail[ed] sufficiently to allege that the burden of
    selling directly to City pet shops, rather than through
    distributors, will fall disproportionately on out-of-state
    breeders”).
    We reject Rosenblatt’s contention that her complaint
    survives scrutiny as long as she alleges “any burdens on
    interstate commerce” and does not allege a basis for a court
    to conclude “that the [o]rdinance actually serves legitimate
    state interests.” Her argument misstates the Pike test. Even
    if the complaint alleges facts showing that the local benefits
    claimed by the city are all illusory or illegitimate, it must also
    plausibly allege the ordinance places a “significant” burden
    on interstate commerce. Courts may not assess the benefits
    of a state law or the wisdom in adopting it unless the law
    “either discriminates in favor of in-state commerce or
    imposes a ‘significant burden on interstate commerce.’”
    Chinatown Neighborhood Ass’n, 794 F.3d at 1146 (quoting
    Nat’l Ass’n of Optometrists, 682 F.3d at 1156). And,
    contrary to Rosenblatt’s contention, we presume the law
    serves the city’s legitimate interests; it is Rosenblatt’s
    burden to plausibly allege otherwise. See Spoklie v.
    Montana, 
    411 F.3d 1051
    , 1059 (9th Cir. 2005). Rosenblatt’s
    complaint fails to sufficiently allege that the ordinance’s
    effect on interstate commerce clearly outweighs the
    ordinance’s local benefits.
    ROSENBLATT V. CITY OF SANTA MONICA                25
    As we previously recognized, “[o]nly a small number
    of . . . cases invalidating laws under the dormant Commerce
    Clause have involved laws that were genuinely
    nondiscriminatory” but still imposed a clearly excessive
    burden on interstate commerce. Chinatown Neighborhood
    Ass’n, 794 F.3d at 1146 (omission in original) (quoting Nat’l
    Ass’n of Optometrists, 682 F.3d at 1150). “These cases
    address state ‘regulation of activities that are inherently
    national or require a uniform system of regulation’—most
    typically, interstate transportation.” Id. (internal citation
    omitted) (quoting Nat’l Ass’n of Optometrists, 682 F.3d at
    1148).
    The complaint does not allege that Santa Monica’s
    ordinance interferes with activity that is inherently national
    or requires a uniform system of regulation. Land use
    regulations are inherently local. They are not a significant
    burden on interstate commerce merely because they
    disappoint would-be visitors from out of state. See Spoklie,
    
    411 F.3d at 1059
     (“That a particular service or recreation
    appeals to out-of-staters . . . does not impose on states an
    obligation to permit it.”).
    Rosenblatt argues that vacation rentals constitute a $100
    billion industry and that Santa Monica’s ordinance
    substantially impairs that industry. But Rosenblatt’s
    complaint itself belies that argument. The complaint alleges
    that the “direct result of the online marketplace” for vacation
    rentals is “increased competition” for hotel revenue. The
    complaint then relies on an unspecified report to allege that
    “81.5% of Airbnb’s bookings are shifted from away from
    hotels to Airbnb.” The complaint does not support
    Rosenblatt’s argument that the ordinance impairs the
    national vacation-rental industry; to the contrary, the
    complaint effectively recognizes that the ordinance likely
    26         ROSENBLATT V. CITY OF SANTA MONICA
    diverts Santa Monica’s tourism dollars from vacation rentals
    to hotels. And the Supreme Court has held that “interstate
    commerce is not subjected to an impermissible burden
    simply because an otherwise valid regulation causes some
    business to shift from one interstate supplier to another.”
    Exxon, 437 U.S. at 127 (rejecting “notion that the Commerce
    Clause protects the particular structure or methods of
    operation in a retail market”); see Yakima Valley Mem’l
    Hosp. v. Wash. State Dep’t of Health, 
    731 F.3d 843
    , 847 (9th
    Cir. 2013) (“What is really at issue is the shifting of business
    from one competitor to another, not a burden on interstate
    commerce.”).
    In construing inferences in Rosenblatt’s favor, we read
    the complaint to allege that some of Santa Monica’s tourism
    business may have been lost altogether because of the
    ordinance. Rosenblatt alleges that “hotel prices in Santa
    Monica have increased,” which “has resulted in a decrease
    in tourism and a decrease in transient lodging use in the
    City.” But the complaint fails to allege the magnitude of this
    decrease, which we require. See S.D. Myers, Inc., 
    253 F.3d at 471
     (“While we do not require a dollar estimate of the
    effect the Ordinance will have, we do require specific details
    as to how the costs of the Ordinance burdened interstate
    commerce.”). 6 And the complaint provides no rebuttal to the
    plausible explanation that hotels may have recaptured much
    of the 81.5% of vacation rental bookings that allegedly had
    shifted to vacation rentals. The complaint does not plausibly
    allege how any lost fraction of the vacation-rental business
    6
    The complaint’s only specific allegation is that Santa Monica “saw
    a 2% decrease in the number of jobs supported by tourism” after “a
    steady increase of approximately 6% for the preceding three years.” The
    complaint does not explain any correlation between the loss of jobs and
    the passage of the ordinance.
    ROSENBLATT V. CITY OF SANTA MONICA              27
    significantly burdens commerce—let alone interstate
    commerce. See Yakima Valley Mem’l Hosp., 731 F.3d at
    848 (concluding that 25% decrease in medical procedure’s
    performance in the region after local regulations caused
    hospital to lose its business to pricier hospital “[did] not
    place a significant burden on interstate commerce”).
    Because Rosenblatt fails to show a high burden on
    interstate commerce—and, at most, suggests some
    negligible burden on the local economy of Santa Monica, the
    complaint cannot meet the standard established in Pike.
    Thus, the complaint’s allegations do not adequately
    demonstrate how the alleged burden on interstate commerce
    would clearly exceed the stated benefits of the ordinance.
    III. CONCLUSION
    Rosenblatt fails to plausibly allege that Santa Monica’s
    ordinance directly or indirectly discriminated against or
    burdened interstate commerce. Accordingly, we affirm the
    district court’s dismissal of those claims.
    AFFIRMED.
    Appendix A
    City Council Meeting: May 12, 2015                                   Santa Monica, California
    ORDINANCE NUMBER 2484 (CCS)
    (City Council Series)
    AN ORDINANCE OF THE CITY COUNCIL OF THE CITY OF
    SANTA MONICA ADDING CHAPTER 6.20 TO THE SANTA MONICA
    MUNICIPAL CODE CLARIFYING PROHIBITIONS AGAINST VACATION RENTALS
    AND IMPOSING REGULATIONS ON HOME SHARING
    WHEREAS, the City consists of just eight square miles of coastal land which is
    home to 90,000 residents, the job site of 300,000 workers, and a destination for as
    many as 500,000 visitors on weekends and holidays; and
    WHEREAS, Santa Monica’s primary housing goals include preserving its housing
    stock and preserving the quality and character of its existing single and multi-family
    residential neighborhoods. Santa Monica’s prosperity has always been fueled by the
    area’s many attractive features including its cohesive and active residential
    neighborhoods and the diverse population which resides therein. In order to continue to
    flourish, the City must preserve its available housing stock and the character and charm
    which result, in part, from cultural, ethnic, and economic diversity of its resident
    population; and
    WHEREAS, the City must also preserve its unique sense of community which
    derives, in large part, from residents’ active participation in civic affairs, including local
    government, cultural events, and educational endeavors; and
    WHEREAS, Santa Monica’s natural beauty, its charming residential
    communities, its vibrant commercial quarters and its world class visitor serving
    amenities have drawn visitors from around the United States and around the world; and
    WHEREAS, the City affords a diverse array of visitor-serving short term rentals,
    including, hotels, motels, bed and breakfasts, vacation rentals and home sharing, not all
    of which are currently authorized by local law; and
    WHEREAS, operations of vacation rentals, where residents rent-out entire units
    to visitors and are not present during the visitors’ stays are detrimental to the
    community’s welfare and are prohibited by local law, because occupants of such
    vacation rentals, when not hosted, do not have any connections to the Santa Monica
    community and to the residential neighborhoods in which they are visiting; and
    WHEREAS, the presence of such visitors within the City’s residential
    neighborhoods can sometimes disrupt the quietude and residential character of the
    neighborhoods and adversely impact the community; and
    WHEREAS, judicial decisions have upheld local governments’ authority to
    prohibit vacation rentals; and
    WHEREAS, with the recent advent of the so called “sharing economy,” there is
    growing acceptance of the longstanding practice of “home-sharing,” whereby residents
    host visitors in their homes for short periods of stay, for compensation, while the
    resident host remains present throughout the visitors’ stay; and
    WHEREAS, long before the advent of the sharing economy, home-sharing
    activities were already commonly undertaken throughout Santa Monica and throughout
    the United States; and
    WHEREAS, history has shown that home-sharing activities spread the good-will
    of Santa Monica worldwide and have enhanced Santa Monica’s image throughout the
    world; and
    WHEREAS, home-sharing does not create the same adverse impacts as
    unsupervised vacation rentals because, among other things, the resident hosts are
    present to introduce their guests to the City’s neighborhoods and regulate their guests’
    behavior; and
    WHEREAS, history has shown that home-sharing activities are relatively very
    small in number, when compared to the number of persons utilizing vacation rentals or
    the City’s hotels and motels; and
    WHEREAS, while the City recognizes that home-sharing activities can be
    conducted in harmony with surrounding uses, those activities must be regulated to
    ensure that the small number of home-sharers stay in safe structures and do not
    threaten or harm the public health or welfare; and
    WHEREAS, any monetary compensation paid to the resident hosts for their
    hospitality and hosting efforts rightfully belong to such hosts and existing law authorizes
    the City to collect Transient Occupancy Taxes (“TOTs”) for vacation rentals and home-
    sharing activities; and
    WHEREAS, existing law obligates both the hosts and rental agencies or hosting
    platforms to collect and remit TOTs to the City.
    NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF SANTA MONICA
    DOES HEREBY ORDAIN AS FOLLOWS:
    SECTION 1. Chapter 6.20 of the Santa Monica Municipal Code is hereby added
    to read as follows:
    Chapter 6.20 HOME SHARING AND VACATION RENTALS
    6.20.010          Definitions
    For purposes of this Chapter, the following words or phrases shall have the
    following meanings:
    (a)        Home-Sharing. An activity whereby the residents host visitors in their
    homes, for compensation, for periods of 30 consecutive days or less, while at least one
    of the dwelling unit’s primary residents lives on-site, in the dwelling unit, throughout the
    visitors’ stay.
    (b)        Hosting Platform. A marketplace in whatever form or format which
    facilitates the Home-Sharing or Vacation Rental, through advertising, match-making or
    any other means, using any medium of facilitation, and from which the operator of the
    hosting platform derives revenues, including booking fees or advertising revenues, from
    providing or maintaining the marketplace.
    (c)        Vacation Rental. Rental of any dwelling unit, in whole or in part, within the
    City of Santa Monica, to any person(s) for exclusive transient use of 30 consecutive
    days or less, whereby the unit is only approved for permanent residential occupancy
    and not approved for transient occupancy or Home-Sharing as authorized by this
    Chapter. Rental of units within City approved hotels, motels and bed and breakfasts
    shall not be considered Vacation Rental.
    6.20.020      Home-Sharing Authorization
    (a)    Notwithstanding any provision of this Code to the contrary, Home-Sharing
    shall be authorized in the City, provided that the Home-Sharing host complies with each
    of the following requirements:
    (1)    Obtains and maintains at all times a City Business License
    authorizing Home-Sharing activity.
    (2)    Operates the Home-Sharing activity in compliance with all Business
    License permit conditions, which may be imposed by the City to effectuate the purpose
    of this Chapter.
    (3)    Collects and remits Transient Occupancy Tax (“TOT”), in
    coordination with any Hosting Platform if utilized, to the City and complies with all City
    TOT requirements as set forth in Chapter 6.68 of this Code.
    (4)    Takes responsibility for and actively prevents any nuisance
    activities that may take place as a result of Home-Sharing activities.
    (5)    Complies with all applicable laws, including all health, safety,
    building, fire protection, and rent control laws.
    (6)    Complies with the regulations promulgated pursuant to this
    Chapter.
    (b)    If any provision of this Chapter conflicts with any provision of the Zoning
    Ordinance codified in Article IX of this Code, the terms of this Chapter shall prevail.
    6.20.030      Prohibitions
    (a)    No person, including any Hosting Platform operator, shall undertake,
    maintain, authorize, aid, facilitate or advertise any Home-Sharing activity that does not
    comply with Section 6.20.020 of this Code or any Vacation Rental activity.
    6.20.050      Hosting Platform Responsibilities
    The operator / owner of any Hosting Platform shall:
    (a)    be responsible for collecting all applicable TOTs and remitting the same to
    the City. The Hosting Platform shall be considered an agent of the host for purposes of
    TOT collections and remittance responsibilities as set forth in Chapter 6.68 of this Code.
    (b)    disclose to the City on a regular basis each Home Sharing and Vacation
    Rental listing located in the City, the names of the persons responsible for each such
    listing, the address of each such listing, the length of stay for each such listing and the
    price paid for each stay.
    6.20.080      Regulations
    The City Manager or his or her designee may promulgate regulations, which may
    include but are not limited to permit conditions, reporting requirements, inspection
    frequencies, enforcement procedures, advertising restrictions, disclosure requirements,
    or insurance requirements, to implement the provisions of this Chapter. No person shall
    fail to comply with any such regulation.
    6.20.090      Fees
    The City Council may establish and set by Resolution all fees and charges as
    may be necessary to effectuate the purpose of this Chapter.
    6.20.100      Enforcement.
    (a)    Any person violating any provision of this Chapter shall be guilty of an
    infraction, which shall be punishable by a fine not exceeding two hundred fifty dollars, or
    a misdemeanor, which shall be punishable by a fine not exceeding five hundred dollars,
    or by imprisonment in the County Jail for a period not exceeding six months or by both
    such fine and imprisonment.
    (b)    Any person convicted of violating any provision of this Chapter in a
    criminal case or found to be in violation of this Chapter in a civil case brought by a law
    enforcement agency shall be ordered to reimburse the City and other participating law
    enforcement agencies their full investigative costs, pay all back TOTs, and remit all
    illegally obtained rental revenue to the City so that it may be returned to the Home-
    Sharing visitors or used to compensate victims of illegal short term rental activities.
    (c)    Any person who violates any provision of this Chapter shall be subject to
    administrative fines and administrative penalties pursuant to Chapter 1.09 and Chapter
    1.10 of this Code.
    (d)    Any interested person may seek an injunction or other relief to prevent or
    remedy violations of this Chapter. The prevailing party in such an action shall be
    entitled to recover reasonable costs and attorney’s fees.
    (e)    The remedies provided in this Section are not exclusive, and nothing in
    this Section shall preclude the use or application of any other remedies, penalties or
    procedures established by law.
    SECTION 2. Any provision of the Santa Monica Municipal Code or appendices
    thereto inconsistent with the provisions of this Ordinance, to the extent of such
    inconsistencies and no further, is hereby repealed or modified to that extent necessary
    to effect the provisions of this Ordinance.
    SECTION 3. If any section, subsection, sentence, clause, or phrase of this
    Ordinance is for any reason held to be invalid or unconstitutional by a decision of any
    court of competent jurisdiction, such decision shall not affect the validity of the
    remaining portions of this Ordinance. The City Council hereby declares that it would
    have passed this Ordinance and each and every section, subsection, sentence, clause,
    or phrase not declared invalid or unconstitutional without regard to whether any portion
    of the ordinance would be subsequently declared invalid or unconstitutional.
    SECTION 4. The Mayor shall sign and the City Clerk shall attest to the passage
    of this Ordinance. The City Clerk shall cause the same to be published once in the
    official newspaper within 15 days after its adoption. This Ordinance shall become
    effective 30 days from its adoption.