APA Assessment Fee Litigation v. American Psychological Assoc. ( 2014 )


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  •  United States Court of Appeals
    FOR THE DISTRICT OF COLUMBIA CIRCUIT
    Argued April 7, 2014              Decided September 5, 2014
    No. 13-7032
    IN RE: APA ASSESSMENT FEE LITIGATION,
    ELLEN G. LEVINE, ON BEHALF OF HERSELF AND ALL OTHERS
    SIMILARLY SITUATED, ET AL.,
    APPELLANTS
    FRANK SUMMERS, ET AL.,
    APPELLANTS
    v.
    AMERICAN PSYCHOLOGICAL ASSOCIATION AND AMERICAN
    PSYCHOLOGICAL ASSOCIATION PRACTICE ORGANIZATION,
    DEFENDANTS, JOINTLY AND SEVERALLY,
    APPELLEES
    Appeal from the United States District Court
    for the District of Columbia
    (No. 1:10-cv-01780)
    Hassan A. Zavareei argued the cause and filed the briefs
    for appellants. Greg E. Mason entered an appearance.
    David W. Ogden argued the cause for appellees. With
    him on the brief were Jonathan E. Paikin and Francesco
    Valentini.
    2
    Before: ROGERS, GRIFFITH and SRINIVASAN, Circuit
    Judges.
    Opinion for the Court filed by Circuit Judge SRINIVASAN.
    SRINIVASAN, Circuit Judge:            The American
    Psychological Association (the APA) is a national nonprofit
    organization representing clinical, research, and academic
    psychologists. APA members must pay annual association
    fees billed by the organization on its yearly “Membership
    Dues Statement.” For certain members, the dues statement
    also includes a separate, “special assessment” fee. At all
    relevant times, the dues statement’s instructions informed
    affected members that they “MUST PAY” the special
    assessment. Despite that mandatory language, the special
    assessment in fact was not a requirement of APA
    membership. Instead, it was an optional payment collected by
    the APA to fund the lobbying activities of a separate, APA-
    affiliated organization.
    After learning that there was no requirement to pay the
    special assessment to maintain APA membership, several
    members brought the present class action lawsuit seeking
    recovery of all special assessment fees paid. They alleged
    that the APA had intentionally misled members into believing
    that payment of the special assessment fee was a condition of
    membership, and that they would not have paid the fee had
    they known it was optional. The district court dismissed all of
    plaintiffs’ claims based in principal part on a conclusion that
    plaintiffs could not have reasonably believed that the
    assessment fee was mandatory rather than optional. We
    disagree with that conclusion, among others, and we therefore
    reverse in part the dismissal of plaintiffs’ claims.
    3
    I.
    A.
    The case is before us on a motion to dismiss, so we
    accept the facts as alleged in the complaint. See Oberwetter
    v. Hilliard, 
    639 F.3d 545
    , 549 (D.C. Cir. 2011). The
    American Psychological Association is “the world’s largest
    organization representing psychologists.” Compl. ¶ 15.
    Headquartered in Washington, D.C., the APA has more than
    100,000 members. Compl. ¶ 2.
    The organization claims tax-exempt status under
    § 501(c)(3) of the Internal Revenue Code, which limits the
    APA’s ability to engage in lobbying and advocacy. Compl.
    ¶¶ 2, 5. Recognizing that restriction, the APA’s leadership in
    2001 created a companion organization—the American
    Psychological Association Practice Organization (the
    APAPO)—to “conduct[] professional advocacy and lobbying
    on behalf of members.” Compl. ¶¶ 3, 15. The APAPO is
    organized under § 501(c)(6) of the Internal Revenue Code,
    which permits lobbying activities forbidden to the APA under
    § 501(c)(3). See Am. Soc’y of Ass’n Execs. v. United States,
    
    195 F.3d 47
    , 50 (D.C. Cir. 1999).
    This case concerns payments made by APA members to
    support the APAPO. According to the complaint, APA
    leadership “[r]ecogniz[ed] that many of its members would
    not want to voluntarily pay to fund” the APAPO’s lobbying
    activities. Compl. ¶ 6. In order to “maximize lobbying
    funds,” the APA therefore “misrepresented” to its
    “clinician[]” members that they were required to pay a special
    assessment fee to maintain APA membership. Compl. ¶¶ 6,
    15, 16. Payment of the special assessment, however, was not
    in fact a requirement of APA membership. According to
    4
    plaintiffs, the APA could not condition membership on
    payment of that fee without jeopardizing the organization’s
    § 501(c)(3) tax status.
    The APA allocated special assessment fee proceeds to the
    APAPO. Compl. ¶¶ 4, 6, 16. In 2009, the special assessment
    was $137 per person while regular APA dues were $238.
    Compl. ¶ 21.
    B.
    In October 2010, an APA member residing in California
    filed a class-action lawsuit against the APA and APAPO in
    the federal district court for the District of Columbia. The
    following month, a Tennessee resident filed a similar suit.
    The district court consolidated the two actions at the
    plaintiffs’ request.
    The consolidated complaint asserts a nationwide class of
    “[a]ll persons in the United States who paid a
    ‘special’ . . . assessment fee as part of their APA annual dues
    after 2000.” Compl. ¶ 31. It also describes subclasses of
    “[a]ll persons in California” and “[a]ll persons in Tennessee”
    who paid the fee. Compl. ¶ 32. The complaint includes three
    causes of action.        Count I, “Unjust Enrichment and
    Constructive Trust,” alleges that the APA intentionally misled
    class members into paying the special assessment by
    misrepresenting that it was a requirement of APA
    membership. See Compl. ¶¶ 33-39. That count seeks
    restitution and disgorgement of the defendants’ “wrongful
    profits.” Compl. ¶ 38. Counts II and III, limited to the
    subclass of California residents, allege violations of
    California’s Unfair Competition Law and California’s False
    Advertising Law, respectively, based on the same underlying
    conduct. See Compl. ¶¶ 40-53.
    5
    In May 2012, the district court granted defendants’
    motion to dismiss all counts. In re APA Assessment Fee Litig.
    (APA I), 
    862 F. Supp. 2d 1
    , 14 (D.D.C. 2012). First, the court
    dismissed the unjust enrichment claim, explaining that unjust
    enrichment is an “equitable quasi-contract claim” that cannot
    proceed when an “actual contract exists between the parties”
    that “cover[s] the issue under dispute.” 
    Id. at 7.
    Here, the
    APA bylaws and rules constituted such a contract, the court
    held, precluding any unjust enrichment claim related to
    membership fees. 
    Id. at 7-9.
    Second, the court dismissed the
    two California-law claims upon concluding, based on a
    choice-of-law analysis, that D.C. law governed the dispute.
    
    Id. at 11-14.
    Finally, acknowledging that the plaintiffs had
    sought to amend their complaint to allege two new causes of
    action for fraudulent inducement and rescission if the court
    dismissed the unjust enrichment claim, the court ordered
    supplemental briefing on whether the proposed amendments
    would be futile. 
    Id. at 10-11.
    The parties filed supplemental
    briefs, in which the plaintiffs additionally requested to add a
    third cause of action for negligent misrepresentation.
    In February 2013, the district court rejected plaintiffs’
    proposed amendments as futile. See In re APA Assessment
    Fee Litig. (APA II), 
    920 F. Supp. 2d 86
    , 90 (D.D.C. 2013).
    The court stated that “all three proposed counts require an
    actionable misrepresentation as well as reasonable reliance by
    plaintiffs on that misrepresentation.” 
    Id. at 88.
    In the court’s
    view, all three claims failed on the reasonable reliance prong.
    
    Id. at 89.
    In a footnote, the court found the rescission count
    “independently barred because plaintiffs’ membership
    contracts with APAPO have been fully performed, and the
    parties cannot be returned to the pre-contractual status quo.”
    
    Id. at 90
    n.3. The negligent misrepresentation count was
    “independently barred” as well “because plaintiffs did not ask
    6
    to add it in their opposition to defendants’ motion to dismiss,
    and the request now is untimely.” 
    Id. Plaintiffs now
    appeal the district court’s dismissal of their
    unjust enrichment and California-law claims as well as the
    denial of their motion for leave to amend their complaint.
    II.
    We first consider the district court’s dismissal of
    plaintiffs’ unjust enrichment claim. In the district court, the
    parties agreed that choice-of-law analysis was unnecessary for
    that claim because the unjust enrichment law of the various
    potential jurisdictions is identical. In light of the parties’
    stance, the district court applied D.C. law to the unjust
    enrichment claim. On appeal, neither party contends that any
    other jurisdiction’s law should govern resolution of that
    claim. Under D.C. law, “[u]njust enrichment occurs when:
    (1) the plaintiff conferred a benefit on the defendant; (2) the
    defendant retains the benefit; and (3) under the circumstances,
    the defendant’s retention of the benefit is unjust.” News
    World Commc’ns, Inc. v. Thompsen, 
    878 A.2d 1218
    , 1222
    (D.C. 2005); see also Peart v. D.C. Hous. Auth., 
    972 A.2d 810
    , 813-14 (D.C. 2009). “In such a case, the recipient of the
    benefit has a duty to make restitution to the other person . . . .”
    4934, Inc. v. D.C. Dep’t of Emp’t Servs., 
    605 A.2d 50
    , 55
    (D.C. 1992) (citing Restatement (First) of Restitution § 1 cmt.
    c (1937)). Reviewing the issue de novo, see 
    Peart, 972 A.2d at 814
    , we reverse the district court’s dismissal of the unjust
    enrichment count.
    A.
    Unjust enrichment is an equitable quasi-contract claim
    “based on a contract implied in law.” 
    Peart, 972 A.2d at 813
    -
    7
    14. Such a claim is a “[l]egal fiction” designed “to permit
    recovery by contractual remedy in cases where, in fact, there
    is no contract, but where circumstances are such that justice
    warrants a recovery as though there had been a promise.”
    4934, 
    Inc., 605 A.2d at 55
    (alteration in original) (quoting
    Black’s Law Dictionary 324 (6th ed. 1990)).              Unjust
    enrichment will not lie when “the parties have a contract
    governing an aspect of [their] relation,” because “a court will
    not displace the terms of that contract and impose some other
    duties not chosen by the parties.” Emerine v. Yancey, 
    680 A.2d 1380
    , 1384 (D.C. 1996). That rule does not apply,
    however, if the contract is invalid or does not cover the issue
    in dispute. See Armenian Assembly of Am., Inc. v. Cafesjian,
    
    597 F. Supp. 2d 128
    , 135 (D.D.C. 2009). As summarized by
    the Restatement, “[a] valid contract defines the obligations of
    the parties as to matters within its scope, displacing to that
    extent any inquiry into unjust enrichment.” Restatement
    (Third) of Restitution & Unjust Enrichment § 2(2) (2011)
    (emphasis added).
    Here, the district court considered plaintiffs’ unjust
    enrichment claim to be precluded by an express contract—
    namely the APA bylaws and Association Rules, which “can
    be ‘construed as a contractual agreement between the
    organization and its members.’” APA 
    I, 862 F. Supp. 2d at 7
    (quoting Meshel v. Ohev Sholom Talmud Torah, 
    869 A.2d 343
    , 361 (D.C. 2005)). Urging us to accept that reasoning,
    defendants contend that the existence of an express
    membership contract between the parties precludes plaintiffs’
    unjust enrichment claim.
    We reject that approach. According to defendants,
    plaintiffs’ decision to pay the special assessment had no
    bearing on plaintiffs’ rights or obligations as APA members
    under the bylaws and rules. Defendants in fact allow that
    8
    nothing in the bylaws and rules “even permits APA to
    terminate membership based on nonpayment” of the special
    assessment. Appellee Br. 53. But if that is so, payment of the
    special assessment at no point formed any part of the explicit
    contractual arrangement between the APA and its members.
    It was instead an extra-contractual payment falling outside the
    “scope” of the governing contracts. See Restatement (Third)
    of Restitution & Unjust Enrichment § 2(2) (2011). The
    bylaws and rules then pose no obstacle to an unjust
    enrichment claim seeking to recover assessment fees paid. As
    the Restatement explains, “[r]estitution claims of great
    practical significance” do arise “in a contractual context”
    when the contract does not “regulate the parties’ obligations”
    in relevant part. 
    Id. § 2
    cmt. c.
    Plaintiffs’ claim, in fact, fits a standard pattern of unjust
    enrichment recovery. According to the complaint, defendants
    included misleading language on the dues statement in order
    to deceive plaintiffs into overpaying for APA membership.
    Plaintiffs seek recovery of the alleged overpayments. They
    thus base their claim on a theory of “[m]istaken payment of
    money not due”—“one of the core cases of restitution.” 
    Id. § 6
    cmt. a. The goal is “to bring the transfers between the
    parties into conformity with the true state of their contractual
    obligations.” 
    Id. § 6
    cmt. c. The Restatement offers the
    following illustrative example:
    Landlord erroneously bills Tenant for rent at $1000
    per month, which Tenant pays. In fact, the lease
    calls for a monthly rent of $500. Tenant has a claim
    in restitution to recover the overpayment.
    
    Id. § 6
    cmt. c, illus. 9. Tenant can recover the “erroneously
    bill[ed]” $500, despite the existence of an express contract
    defining the amount of rent due.
    9
    Here, plaintiffs likewise can seek to recover the
    “erroneously bill[ed]” special assessment fee, notwithstanding
    the existence of an express contract defining APA
    membership requirements. As the Restatement explains:
    “Payments resulting from a misunderstanding of the extent
    of . . . a contractual obligation present a characteristic issue of
    restitution.” 
    Id. § 6
    cmt. c; see also 
    id. § 13
    cmt. a (noting an
    additional basis for relief when erroneous overpayment is
    induced by fraud). Defendants’ basic position, that an unjust
    enrichment claim is precluded whenever it relates to the
    subject matter of an express contract, would eliminate not just
    plaintiffs’ claim but the entire category of mistaken
    overpayments—“a characteristic issue of restitution.” 
    Id. § 6
    cmt. c. We have little doubt that District of Columbia courts
    would reject such an approach.
    Defendants rely heavily on a footnote in Schiff v.
    American Ass’n of Retired Persons, 
    697 A.2d 1193
    (D.C.
    1997). The plaintiff in Schiff, a member of the American
    Association of Retired Persons, sued the organization over
    alleged misrepresentations in the sale of insurance policies.
    The D.C. Court of Appeals affirmed the dismissal of the
    plaintiff’s unjust enrichment claim, finding it to be precluded
    by two express contracts. See 
    id. at 1194
    n.2. According to
    defendants, Schiff requires dismissing the unjust enrichment
    claim here as well. But Schiff contains no description of the
    terms of the contracts at issue. See 
    id. Insofar as
    the terms of
    the contracts governed the matter in dispute, they precluded
    an unjust enrichment claim. See Restatement (Third) of
    Restitution & Unjust Enrichment § 2(2) (2011). We have no
    basis to read the Schiff footnote to denote an intention to go
    considerably further than that—i.e., to lop off, as defendants’
    urge here, a major category of unjust enrichment recovery by
    eliminating relief for mistaken overpayments. Declining
    10
    defendants’ invitation to read the decision so broadly, we hold
    that plaintiffs’ unjust enrichment claim is not precluded by an
    express contract.
    B.
    Defendants argue next that their retention of the
    assessment fees is not “unjust.” According to defendants,
    plaintiffs were fully aware that the special assessment funded
    the APAPO’s advocacy activities, and plaintiffs allege no
    inadequacy in the organization’s lobbying efforts. Because
    plaintiffs therefore received all the benefits they were
    promised in exchange for the assessment fees, defendants
    contend, it is “just” for defendants to retain the fees paid.
    Defendants’ argument erroneously assumes that the
    promise of APAPO advocacy activities induced plaintiffs to
    pay the special assessment in the first place. Plaintiffs,
    however, assert that they had no interest in APAPO lobbying.
    Rather, they paid the special assessment to attain (or retain)
    APA membership, and only because defendants intentionally
    misled them into believing that the assessment was a
    precondition to their doing so. In those circumstances,
    defendants’ subsequent performance of APAPO lobbying
    activities cannot render “just” their retention of the
    assessment fees. Under the Restatement’s landlord/tenant
    example, for instance, suppose the landlord intentionally
    overbills the monthly rent by $500 but also includes an
    additional promise to perform lobbying activities on behalf of
    renters. A tenant who pays the overbilled $500 because she
    believes the rental contract so requires does not lose her
    unjust enrichment claim if the landlord performs the lobbying
    services. The landlord cannot immunize himself from an
    unjust enrichment claim by performing services that the
    tenant never desired in the first place. Here, the APAPO’s
    11
    lobbying activities similarly cannot defeat plaintiffs’ unjust
    enrichment claim. The decisions relied on by defendants do
    not suggest otherwise because they involved no material
    misrepresentation at contract formation like those alleged by
    plaintiffs here. See, e.g., Jordan Keys & Jessamy, LLP v. St.
    Paul Fire & Marine Ins. Co., 
    870 A.2d 58
    , 62-66 (D.C.
    2005).
    C.
    Defendants’ final argument on the unjust enrichment
    claim is that it was not reasonable for plaintiffs to believe that
    payment of the special assessment was required for APA
    membership. As a threshold matter, defendants do not fully
    explain why plaintiffs’ unjust enrichment claim would fail
    under D.C. law if plaintiffs had genuinely, but unreasonably,
    been misled by the dues statement’s language.                  Cf.
    Restatement (Third) of Restitution & Unjust Enrichment § 6
    cmt. a (2011) (“As in other cases of benefit conferred by
    mistake, the fact that the claimant may have acted negligently
    in making a mistaken payment is normally irrelevant to the
    analysis of the claim.”). But assuming plaintiffs must
    demonstrate reasonable reliance, they have amply satisfied
    their burden. That is particularly so in light of the stage of the
    proceedings in this case. Defendants seek to prevail at the
    motion-to-dismiss stage even though the “reasonableness
    of . . . reliance upon a misrepresentation is a question of fact,
    for which disposition by [pre-trial motion] is generally
    inappropriate.” Cassidy v. Owen, 
    533 A.2d 253
    , 256 (D.C.
    1987).
    We focus our analysis on the “2001 Membership Dues
    Statement,” see J.A. 77, which defendants appended to their
    motion to dismiss, and which mirrored dues statements from
    subsequent years in relevant respects. The dues statement’s
    12
    first page contained a worksheet for calculating the payment
    owed. Line 1 of the worksheet, appearing in a box titled
    “REGULAR APA DUES,” came preprinted with a “2001
    dues” amount of $219. 
    Id. Line 10,
    the “2001 Special
    Assessment,” appeared in the next box, also with a preprinted
    amount (of $110). 
    Id. The only
    other preprinted figure on the
    statement was $329 on line 14—denoted “SUBTOTAL
    DUES AND ASSESSMENTS”—a subtotal of lines 1 and 10.
    
    Id. Below the
    subtotal line, in a box labeled “VOLUNTARY
    CONTRIBUTIONS,” members could make optional
    donations to several enumerated funds and foundations. The
    voluntary contributions, unlike the “2001 dues” and “2001
    Special Assessment,” contained no preprinted amount.
    The first page of the worksheet in the dues statement
    contained several indications that payment of the special
    assessment was a requirement of APA membership. First, the
    name itself—“Special Assessment”—suggested that payment
    was mandatory.          See Merriam-Webster Unabridged
    Dictionary (online ed. 2014) (defining “assessment” as “an
    amount that a person is officially required to pay especially as
    a tax”) (emphasis added). Second, the fact that the special
    assessment came with a preprinted amount on the form, both
    on its own line and as part of a subtotal combined with the
    regular dues, implied that the assessment, like the regular
    dues, was required for APA membership. That implication
    was further reinforced by the various “VOLUNTARY
    CONTRIBUTIONS” listed in a box found immediately next
    on the form, the presence of which indicated that the
    preprinted fees above that box were not voluntary.
    Although the dues statement alone suffices at the motion-
    to-dismiss stage to defeat defendants’ arguments about the
    reasonableness of plaintiffs’ beliefs, there is considerably
    more. For each line of the dues statement, the accompanying
    13
    instructions contained an “EXPLANATION” column and an
    “ACTION REQUIRED” column. J.A. 79. The instructions
    for the special assessment fee stated in the
    “EXPLANATION” column: “An annual assessment is
    applied to all licensed health care psychologists who provide
    services in the health or mental health field or who supervise
    those who do.” 
    Id. (emphasis added).
    The explanation then
    listed categories of practicing psychologists who “MUST
    PAY” the special assessment. 
    Id. The mandatory
    “MUST
    PAY” language in the “EXPLANATION” column appeared
    alongside an entry in the “ACTION REQUIRED” column for
    the special assessment. That entry directed members to “*Pay
    $110 (the preprinted amount) unless you hold a full-time
    faculty position.” 
    Id. What is
    more, the instructions went on
    to list “SPECIAL ASSESSMENT EXEMPTIONS”: six
    defined categories of members who did not have to pay the
    assessment and who therefore could “cross off the amount.”
    
    Id. The enumerated
    exemptions fortified the impression that
    non-exempt members could not “cross off” the preprinted
    assessment fee if they wished to retain APA membership.
    Finally, the instructions for line 19—the “TOTAL AMOUNT
    PAYABLE TO APA”—stated that, if a member did not
    calculate the total himself, “the total of all preprinted dues and
    assessments will be charged to you.” J.A. 80. The inclusion
    of the special assessment in the default renewal charge
    cemented the conclusion that that assessment formed part of
    the minimum payment required for membership.
    The functioning of the APA website, as alleged in the
    complaint, is entirely of a piece with the indications in the
    dues statement and accompanying instructions of the
    mandatory nature of the special assessment. According to the
    complaint, the website stated for a “period of years” that
    members “must pay the Special Assessment.” J.A. 60
    (internal quotation marks omitted). The website also stated
    14
    “repeatedly” that “all practicing APA members were billed
    the practice assessment and were expected to pay” it. 
    Id. Moreover, the
    website did not allow members to pay their
    APA dues without paying the special assessment. 
    Id. A member
    who viewed the dues statement in conjunction with
    the website therefore had even greater reason to believe that
    payment of the special assessment was a condition of APA
    membership.
    In the face of all of those indications that the special
    assessment was a requirement for APA membership,
    defendants highlight an instruction for line 2 of the dues
    statement (pertaining to amounts still owed from past years)
    which stated that “[b]asic dues are required for continuous
    membership.” J.A. 78. Noting that the same language did not
    appear in the instructions for the special assessment,
    defendants contend that any reasonable reader would have
    drawn the inference that the special assessment was not
    “required for continuous membership.” 
    Id. The instruction
    for line 2, however, would have no relevance for any member
    who had no carryover balance from prior years. At any rate,
    any negative inference from that instruction of the kind
    suggested by defendants would not begin to overcome the
    overwhelming indications to the contrary, particularly for
    purposes of resolving defendants’ motion to dismiss. For
    instance, a member might well have reasonably concluded
    that the emphatic “MUST PAY” instruction for the special
    assessment was a shorthand equivalent of the “required for
    continuous membership” language from the line 2
    instructions.
    Defendants also assert, without support, that the “MUST
    PAY” instruction and similar language intended to convey
    only that the special assessment was a “professional
    obligation of practicing APA members” as opposed to a
    15
    requirement for membership. Appellee Br. 29. We cannot
    consider that assertion at the motion-to-dismiss stage because
    it does not appear in the complaint or in any other document
    in the limited record before us. See Navab-Safavi v.
    Glassman, 
    637 F.3d 311
    , 318 (D.C. Cir. 2011). And even if
    we could consider it, there would be no basis for concluding
    at the motion-to-dismiss stage that members should have
    perceived a distinction between a “professional obligation”
    and a “membership obligation” and understood that the
    special assessment fell into the former category, much less
    that they should have done so when examining a statement
    and accompanying instructions entitled, “Membership Dues.”
    J.A. 77, 79 (emphasis added).
    We are equally unmoved by defendants’ effort to
    overcome the language of the dues statement and instructions
    by reference to the APA bylaws and rules. Defendants cite
    Clark v. Mutual Reserve Fund Life Ass’n, 
    14 App. D.C. 154
    ,
    169 (D.C. 1899), for the proposition that “[m]embers of a
    mutual association are conclusively presumed to know its
    constitution and by-laws.” Assuming the continuing force of
    that proposition as a matter of District of Columbia law,
    nothing in the bylaws or rules would have cast doubt on the
    reasonableness of plaintiffs’ beliefs about the mandatory
    nature of the special assessment. Defendants highlight
    language in the bylaws’ “Dues and Subscriptions” section
    authorizing the APA to impose “basic Association dues to be
    paid annually by Members.” J.A. 158. Neither the bylaws
    nor the rules, defendants observe, specifically mentioned the
    special assessment as a condition of membership (or
    otherwise). But defendants fail to explain why it would have
    been unreasonable for a member to believe that the special
    assessment was merely a particular type of APA “due[]”—a
    term undefined in the bylaws and rules. After all, the special
    assessment appeared, preprinted, on the annual APA
    16
    “Membership Dues Statement,” J.A. 77 (emphasis added), as
    something members “MUST PAY.” J.A. 79.
    Finally, defendants contend that plaintiffs had a duty to
    investigate further before concluding that the special
    assessment was required for APA membership. See, e.g.,
    Wash. Inv. Partners of Del., LLC v. Sec. House, K.S.C.C., 
    28 A.3d 566
    , 576 (D.C. 2011). For the reasons already
    explained, however, plaintiffs reasonably could have
    concluded that the meaning of the dues statement was clear,
    such that there was no reason to investigate further. The
    circumstances here are also distinguishable from the cases
    relied on by defendants in which D.C. courts have “imposed a
    very high standard on sophisticated business entities
    claiming fraudulent inducement in arms-length transactions.”
    
    Id. at 575-76
    (internal quotation marks omitted) (emphasis
    added). Plaintiffs here were not engaged in arms-length,
    adversarial business dealings but instead were seeking
    membership in a reputable national professional organization.
    In that setting, there is no reason to conclude that D.C. courts
    would impose on a would-be member any heightened duty to
    investigate before relying on facially straightforward billing
    language.
    For those reasons, we conclude that plaintiffs’ unjust
    enrichment claim survives defendants’ motion to dismiss. We
    therefore reverse the district court’s dismissal of that claim.
    III.
    Plaintiffs next appeal the dismissal of their California
    statutory claims. The complaint alleges a violation of
    California’s Unfair Competition Law, see Cal. Bus. & Prof.
    Code §§ 17200 et seq., and of California’s False Advertising
    Law, see 
    id. §§ 17500
    et seq. The district court dismissed
    17
    both claims upon concluding that District of Columbia—not
    California—law governed the dispute. See APA I, 862 F.
    Supp. 2d at 11-14. We review the district court’s choice-of-
    law determination de novo, see Oveissi v. Islamic Republic of
    Iran, 
    573 F.3d 835
    , 842 (D.C. Cir. 2009), and we affirm.
    A federal court sitting in diversity must apply the choice-
    of-law rules of the forum state—here, the District of
    Columbia. See Muir v. Navy Fed. Credit Union, 
    529 F.3d 1100
    , 1107 (D.C. Cir. 2008). D.C. law employs “a modified
    governmental interests analysis which seeks to identify the
    jurisdiction with the most significant relationship to the
    dispute.” Washkoviak v. Student Loan Mktg. Ass’n, 
    900 A.2d 168
    , 180 (D.C. 2006) (quoting Moore v. Ronald Hsu Constr.
    Co., 
    576 A.2d 734
    , 737 (D.C. 1990)) (internal quotation
    marks omitted).
    The D.C. Court of Appeals’ 2006 decision in Washkoviak
    provides an instructive model for the choice-of-law analysis
    in this case. The plaintiffs in that case were Wisconsin
    students with loans held by Sallie Mae, a congressionally
    created private corporation that “serve[s] as a secondary
    market and warehousing facility for student 
    loans.” 900 A.2d at 171
    . Asserting claims under a D.C. consumer-protection
    statute, plaintiffs alleged that “Sallie Mae makes affirmative
    misrepresentations that cause borrowers to incur late fees
    continuously.” 
    Id. at 174.
    Sallie Mae moved to dismiss,
    arguing that Wisconsin—not D.C.—law governed the case.
    Applying D.C.’s choice-of-law rules, the D.C. Court of
    Appeals held that, for purposes of resolving the motion to
    dismiss, D.C. law applied. See 
    id. at 180-83.
    “Wisconsin has
    a powerful interest in protecting its residents from fraud and
    misrepresentation,” the court noted, “while the District of
    Columbia has an equally strong interest in ensuring that its
    18
    corporate citizens refrain from fraudulent activities.” 
    Id. at 180-81.
    Given the “equal[]” interests at stake, the court
    turned to the Restatement (Second) of Conflict of Laws
    (1971), finding that a “qualitative weighing” of the factors set
    forth in §§ 145 and 148 did not clearly favor either
    jurisdiction. 
    Id. at 182
    & n.18. The court applied the law of
    the forum state (D.C.) as a tie-breaker. 
    Id. at 182
    . With
    Washkoviak as our guide, we examine whether California or
    D.C. law applies to plaintiffs’ statutory claims.
    A.
    Initially, we must “determine whether a ‘true conflict’
    exists” between the laws of the two jurisdictions—“that is,
    whether more than one jurisdiction has a potential interest in
    having its law applied and, if so, whether the law of the
    competing jurisdictions is different.” GEICO v. Fetisoff, 
    958 F.2d 1137
    , 1141 (D.C. Cir. 1992) (citing Fowler v. A & A Co.,
    
    262 A.2d 344
    , 348 (D.C. 1970)). A “false conflict” exists, on
    the other hand, “when the policies of one state would be
    advanced by the application of its law and the policies of the
    states whose laws are claimed to be in conflict would not be
    advanced by application of their law[s].” Long v. Sears
    Roebuck & Co., 
    877 F. Supp. 8
    , 11 (D.D.C. 1995) (citing
    Biscoe v. Arlington Cnty., 
    738 F.2d 1352
    , 1360 (D.C. Cir.
    1984)). In that event, we “apply the law of the state whose
    policy would be advanced by application of its law.” 
    Id. We begin
    by identifying the policies underlying the laws
    of both jurisdictions. Plaintiffs invoke the protections of
    California’s Unfair Competition Law and California’s False
    Advertising Law.        Both statutes manifest California’s
    “obvious interest in protecting its residents” from fraud. APA
    
    I, 862 F. Supp. 2d at 13
    ; cf. Aral v. Earthlink, Inc., 36 Cal.
    Rptr. 3d 229, 244 (Cal. Ct. App. 2005) (emphasizing “the
    19
    right of California to ensure that its citizens have a viable
    forum in which to recover minor amounts of money allegedly
    obtained in violation of the [Unfair Competition Law]”);
    
    Washkoviak, 900 A.2d at 180
    (“Wisconsin has a powerful
    interest in protecting its residents from fraud and
    misrepresentation.”).
    The dispute here centers on what interest, if any,
    underlies District of Columbia law. The most relevant statute
    identified by the parties is D.C.’s Consumer Protection
    Procedures Act (CPPA), D.C. Code §§ 28-3901 et seq., the
    same statute at issue in Washkoviak. “The CPPA prohibits a
    wide variety of deceptive trade practices perpetrated against
    consumers.” Busby v. Capital One, N.A., 
    772 F. Supp. 2d 268
    , 279 (D.D.C. 2011) (citing D.C. Code. § 28-3904).
    Both sides agree that the CPPA does not provide
    plaintiffs with a cause of action. Plaintiffs do not appear to
    have been acting as “consumer[s]” within the meaning of the
    statute when they paid the special assessment: they did not
    “purchase, lease . . . , or receive consumer goods or services,”
    that is, goods or services “normally use[d] for personal,
    household, or family purposes.”             D.C. Code § 28-
    3901(a)(2)(A), (B)(i).        Moreover, the CPPA expressly
    provides that any “action . . . against a nonprofit organization
    shall not be based on membership in such organization,
    membership services, . . . or any other transaction, interaction,
    or dispute not arising from the purchase or sale of consumer
    goods or services in the ordinary course of business.” D.C.
    Code § 28-3905(k)(5) (emphasis added). Plaintiffs’ claims
    fall directly within the nonprofit-membership exclusion.
    Plaintiffs argue that there is a “false conflict” here
    because California statutes authorize their suit while the
    CPPA does not. See Fresh Start Indus., Inc. v. ATX
    20
    Telecomms. Servs., 
    295 F. Supp. 2d 521
    , 527 (E.D. Pa. 2003).
    But the District of Columbia’s failure to provide a statutory
    cause of action does not necessarily demonstrate that it has no
    underlying interest at stake. To the contrary, a “rule which
    exempts the actor from liability for harmful conduct” may
    embody an interest in protecting “defendants against being
    harassed by such actions.” Restatement (Second) of Conflict
    of Laws § 145 cmt. c (1971).
    For example, in Pietrangelo v. Wilmer Cutler Pickering
    Hale & Dorr, LLP, 
    68 A.3d 697
    (D.C. 2013), the D.C. Court
    of Appeals found a conflict between the consumer protection
    laws of Massachusetts and the CPPA. The Massachusetts
    statute allowed suits “against an attorney who acts unfairly or
    deceptively in the rendition of legal services,” while the
    CPPA “specifically exclude[d] attorneys” from its reach. 
    Id. at 714.
    “This distinction between Massachusetts and D.C.
    law,” the court concluded, “demonstrates that the two laws
    are in conflict.” 
    Id. We understand
    that decision to recognize
    that a rule of non-liability—reflecting a legislative purpose to
    protect defendants from litigation—can be owed “the same
    consideration in the choice-of-law process as is a rule which
    imposes liability.” Restatement (Second) of Conflict of Laws
    § 145 cmt. c (1971); see also Stephen A. Goldberg Co. v.
    Remsen Partners, Ltd., 
    170 F.3d 191
    , 195 (D.C. Cir. 1999).
    For that reason, we find a true conflict here. Although a
    rule of non-liability can reflect a goal other than protecting
    defendants from litigation, the available evidence suggests
    that the D.C. Council acted specifically to shield nonprofit
    organizations from statutory liability for membership-related
    disputes. The Council revised the CPPA in 2007 to expose
    nonprofits otherwise acting as “merchants” to the same level
    of liability as for-profit corporations.        See Nonprofit
    Organizations Oversight Improvement Amendment Act of
    21
    2007, 2007 D.C. Legis. Serv. (West). But the Council went
    only so far: it explicitly barred claims, like plaintiffs’,
    relating to organizational membership. See D.C. Code § 28-
    3905(k)(5). The amendment’s legislative history indicates a
    concern with appropriately calibrating the level of nonprofit
    liability. “The goal of nonprofit regulation,” states one
    committee report, “should be to ferret out and prosecute
    fraudulent activities, while not imposing unnecessary burdens
    that have little benefit but limit nonprofits’ effectiveness.”
    D.C. Council, Comm. on Pub. Safety and the Judiciary, Rep.
    on B. 17-53, at 2 (Feb. 28, 2007) (emphasis added).
    Given that D.C.’s rule of non-liability is owed “the same
    consideration in the choice-of-law process as is a rule,” like
    California’s, “which imposes liability,” Restatement (Second)
    of Conflict of Laws § 145 cmt. c. (1971), we find that the
    laws of the relevant jurisdictions “are in conflict.”
    
    Pietrangelo, 68 A.3d at 714
    . The two jurisdictions’ interests
    therefore are “equally strong.” 
    Washkoviak, 900 A.2d at 181
    .
    B.
    The next step entails evaluating “the two jurisdictions’
    respective relationships to the complaint” under the factors set
    forth in the Restatement (Second) of Conflict of Laws.
    
    Washkoviak, 900 A.2d at 181
    . D.C. courts follow § 145 of
    the Restatement, which provides four factors to identify the
    jurisdiction with the “most significant relationship to the
    occurrence and the parties” in tort cases. Restatement
    (Second) of Conflict of Laws § 145(1) (1971). Those factors
    are:
    (a) the place where the injury occurred,
    (b) the place where the conduct causing the injury
    occurred,
    22
    (c) the domicil, residence, nationality, place of
    incorporation and place of business of the parties,
    and
    (d) the place where the relationship, if any, between
    the parties is centered.
    
    Id. § 145(2).
    “These contacts are to be evaluated according to
    their relative importance with respect to the particular issue.”
    
    Id. Applying the
    first § 145 factor, Washkoviak held that the
    place of injury was Wisconsin, where the plaintiffs “received
    the alleged misrepresentations and made their 
    payments.” 900 A.2d at 181
    . Similarly, the place of injury here was
    California, where the relevant subclass of plaintiffs received
    their dues statements and presumably paid the special
    assessments. According to Washkoviak, though, the place of
    injury holds a “discounted value . . . in cases, such as this one,
    involving claims of misrepresentation.” 
    Id. at 182
    .
    The Washkoviak court found that the second § 145 factor,
    “the place where the conduct causing the injury occurred,”
    favored District of Columbia law. Plaintiffs had alleged that
    Sallie Mae’s injurious conduct was “formulated and
    conceived . . . in the District of Columbia[,] . . . directed . . .
    from the District of Columbia, and emanated from . . . the
    District of Columbia.” 
    Id. at 181
    (alteration in original).
    Here, plaintiffs have not alleged where defendants drafted the
    dues statements or otherwise formulated and transmitted the
    alleged misrepresentations. But as the district court noted, the
    complaint contends that “defendants had their principal place
    of business in Washington, D.C., and that ‘significant events
    giving rise to this case took place in this District.’” APA 
    I, 862 F. Supp. 2d at 13
    (quoting Compl. ¶ 9). We agree with
    the district court that the second factor weighs at least
    23
    moderately towards D.C. law given that neither side has
    “suggest[ed] any other location where the conduct could have
    occurred.” 
    Id. We reject
    plaintiffs’ unexplained assertion
    that the defendants’ use of a website to convey information
    should alter the analysis.
    The third § 145 factor is “the domicil, residence,
    nationality, place of incorporation and place of business of the
    parties.” Washkoviak found that factor to result in a tie
    because the plaintiffs resided in Wisconsin while Sallie Mae
    was located in the District of 
    Columbia. 900 A.2d at 181
    .
    For the same reason, the third factor is “split evenly” between
    California and D.C. here. See 
    id. Plaintiffs argue
    in favor of
    California law based on Restatement commentary stating that
    the “domicil, residence and place of business of the plaintiff
    are more important than are similar contacts on the part of the
    defendant.” Restatement (Second) of Conflict of Laws § 148
    cmt. i (1971). That argument is foreclosed by Washkoviak.
    Finally, for the fourth § 145 factor—“the place where the
    relationship, if any, between the parties is centered”—
    Washkoviak found the relationship “centered” in Wisconsin
    based on case law specific to borrower/lender relationships.
    
    See 900 A.2d at 181
    . In our case, the parties cite no case law
    directly addressing where the relationship between a national
    nonprofit organization and its members is “centered.” We
    therefore find that “the fourth factor does not weigh strongly
    in favor of either party.” APA 
    I, 862 F. Supp. 2d at 13
    .
    Balancing the four factors, the Washkoviak court found
    that they did not favor application of either jurisdiction’s law.
    
    See 900 A.2d at 182
    . Although two factors favored
    Wisconsin and only one favored D.C (with one evenly split),
    the court held that “a mere counting of contacts is not what is
    involved.” 
    Id. at 181
    (internal quotation marks omitted).
    24
    Rather, “[g]iven the discounted value of the place of injury,”
    the court could not “say that a qualitative weighing of the
    factors clearly favors Wisconsin.” 
    Id. at 182
    .
    We reach the same conclusion here. Although the fourth
    § 145 factor does not weigh strongly in favor of either party—
    unlike in Washkoviak, where it pointed to Wisconsin law—
    any difference from that factor is offset, in our view, by the
    second factor’s weighing more weakly towards D.C. here due
    to the relative dearth of factual allegations concerning the
    location of defendants’ conduct. We therefore “cannot say
    that a qualitative weighing of” the § 145 factors favors either
    California or D.C. law. See 
    id. That result
    remains
    unchanged by consideration of Restatement § 148, “Fraud and
    Misrepresentation.” See 
    id. at 182
    n.18 (applying the § 148
    factors “qualitatively rather than quantitatively” and
    concluding that the result was, “at best, ambiguous”).
    C.
    Faced with a conflict between jurisdictions, with neither
    jurisdiction’s law favored by the Restatement factors, the
    Washkoviak court concluded that the law of the forum state
    governed. 
    Id. at 182
    ; see also Wu v. Stomber, 
    750 F.3d 944
    ,
    949 (D.C. Cir. 2014) (“D.C. choice-of-law rules require, in a
    case where the [Restatement] factors do not point to a clear
    answer, that we apply D.C. tort law, the law of the forum
    state.”). Finding ourselves in a comparable situation, we
    reach the same result. As the district court observed, that
    outcome “works no unfairness to plaintiffs, because they
    chose to pursue their claim in the District of Columbia.” APA
    
    I, 862 F. Supp. 2d at 14
    . We therefore affirm the district
    court’s dismissal of plaintiffs’ California-law claims.
    25
    IV.
    Plaintiffs’ final challenge concerns the district court’s
    denial of their motion to amend the complaint to add claims
    for fraudulent inducement, rescission, and negligent
    misrepresentation.
    A.
    The district court denied, as futile, plaintiffs’ request to
    add a claim for fraudulent inducement. See APA II, 920 F.
    Supp. 2d at 90. We review a denial based on futility de novo,
    see In re Interbank Funding Corp. Sec. Litig., 
    629 F.3d 213
    ,
    218 (D.C. Cir. 2010), and we reverse.
    The essential elements of a D.C. common-law fraud
    claim are “(1) a false representation (2) made in reference to a
    material fact, (3) with knowledge of its falsity, (4) with the
    intent to deceive, and (5) an action that is taken in reliance
    upon the representation.” Kitt v. Capital Concerts, Inc., 
    742 A.2d 856
    , 860-61 (D.C. 1999) (internal quotation marks
    omitted). In certain cases, the plaintiff must also show “(6)
    that the defrauded party’s reliance [was] reasonable.”
    Hercules & Co. v. Shama Rest. Corp., 
    613 A.2d 916
    , 923
    (D.C. 1992) (emphasis in original); see also In re U.S. Office
    Prods. Co. Sec. Litig., 
    251 F. Supp. 2d 77
    , 100 n.13 (D.D.C.
    2003). The district court held that plaintiffs’ proposed claim
    failed based on its conclusion that any reliance here was
    unreasonable. See APA 
    II, 920 F. Supp. 2d at 90
    . On appeal,
    plaintiffs argue that reasonable reliance is not a required
    element of their claim. We need not resolve the issue
    because, as explained, plaintiffs have adequately pled
    reasonable reliance here. 
    See supra
    Part II.C. We thus hold
    that the district court erred in denying, as futile, plaintiffs’
    motion to add a fraudulent inducement claim.
    26
    B.
    The district court also denied plaintiffs’ motion to add a
    rescission claim. To “justify rescission of a contract based on
    a misrepresentation,” D.C. law requires a plaintiff to
    “establish, by a preponderance of the evidence, (i) a
    misrepresentation, (ii) made in reference to a material fact,
    that (iii) ‘would have been likely to have induced a reasonable
    recipient to make the contract.’” Fennell v. AARP, 770 F.
    Supp. 2d 118, 132 (D.D.C. 2011) (quoting In re Estate of
    McKenney, 
    953 A.2d 336
    , 342 (D.C. 2008)). A plaintiff
    prevailing on a rescission claim can set aside the contract,
    thereby “restor[ing] the aggrieved party to that party’s
    position at the time the contract was made as opposed to
    seeking damages for breach of contract.” In re Estate of
    Johnson, 
    820 A.2d 535
    , 539 (D.C. 2003). Here, the district
    court denied plaintiffs’ motion to amend, again finding that
    any reliance on the alleged misrepresentations was
    unreasonable. See APA 
    II, 920 F. Supp. 2d at 90
    . As before,
    we find that conclusion to have been in error.
    The district court, however, also found the rescission
    count “independently barred because plaintiffs’ membership
    contracts with APAPO have been fully performed, and the
    parties cannot be returned to the pre-contractual status quo.”
    APA 
    II, 920 F. Supp. 2d at 90
    n.3. “[I]nherent in the remedy
    of rescission is the return of the parties to their pre-contract
    positions.” Dean v. Garland, 
    779 A.2d 911
    , 915 (D.C. 2001).
    As a result, “a party seeking rescission must restore the other
    party to that party’s position at the time the contract was
    made. This rule applies even when the party against whom
    rescission is sought has committed fraud.” 
    Id. (internal citation
    omitted). While plaintiffs point to other jurisdictions
    that allow rescission “despite the impossibility or
    27
    undesirability of complete restoration,” e.g., Baney Corp. v.
    Agilysys NV, LLC, 
    773 F. Supp. 2d 593
    , 607 (D. Md. 2011),
    they identify no District of Columbia cases adopting that
    approach. Given plaintiffs’ concession that “it is not possible
    . . . [to] restore the status quo ante” in this case, Appellant Br.
    60, we agree with the district court that plaintiffs’ proposed
    rescission claim fails as a matter of D.C. law.
    C.
    Finally, the district court denied, as futile, plaintiffs’
    request to add a cause of action for negligent
    misrepresentation. See APA 
    II, 920 F. Supp. 2d at 90
    . As
    with the fraudulent inducement and rescission claims, the
    court held that the negligent misrepresentation claim failed
    because      any     reliance   on    defendants’     alleged
    misrepresentations was not reasonable. See 
    id. We once
    again reject that conclusion.
    The district court, however, also found the negligent
    misrepresentation count “independently barred because
    plaintiffs did not ask to add it in their opposition to
    defendants’ motion to dismiss, and the request now is
    untimely and outside the scope of the supplemental briefing.”
    APA 
    II, 920 F. Supp. 2d at 90
    n.3. We find no abuse of
    discretion in that decision. See James Madison Ltd. v.
    Ludwig, 
    82 F.3d 1085
    , 1099 (D.C. Cir. 1996). As the court
    noted in its May 2012 order, plaintiffs asked to add only two
    claims to their complaint: fraudulent inducement and
    rescission. See APA 
    I, 862 F. Supp. 2d at 10-11
    . Plaintiffs’
    request made no mention of negligent misrepresentation. The
    district court correspondingly ordered supplemental briefing
    limited to fraudulent inducement and rescission. See 
    id. In their
    supplemental briefing, plaintiffs proposed a third claim
    for negligent misrepresentation without seeking permission to
    28
    do so. Under the circumstances, the district court did not
    abuse its discretion by declining to consider a proposed claim
    outside the scope of the ordered briefing.
    Plaintiffs, however, have not permanently relinquished
    any opportunity to follow proper procedures. We thus reverse
    the district court’s decision insofar as it dismissed the
    negligent misrepresentation claim with prejudice.          On
    remand, plaintiffs may file a procedurally regular motion
    requesting leave to add a negligent misrepresentation claim to
    their complaint. See Fed. R. Civ. P. 15. The district court
    may not deny such a motion based solely on timeliness unless
    the defendants can show undue prejudice. See Foman v.
    Davis, 
    371 U.S. 178
    , 182 (1962); Harrison v. Rubin, 
    174 F.3d 249
    , 253 (D.C. Cir. 1999) (“Where an amendment would do
    no more than clarify legal theories or make technical
    corrections, we have consistently held that delay, without a
    showing of prejudice, is not a sufficient ground for denying
    the motion.”).
    * * * * *
    For the foregoing reasons, we affirm in part and reverse
    in part the district court’s orders. We reverse the dismissal of
    plaintiffs’ unjust enrichment claim and the denial of plaintiffs’
    request to add a fraudulent inducement claim. We affirm the
    dismissal of the California-law claims as well as the denial of
    plaintiffs’ requests to add claims for rescission and negligent
    misrepresentation. For the negligent misrepresentation claim,
    however, we reverse to the extent that the dismissal was with
    prejudice. We remand for proceedings consistent with this
    opinion.
    So ordered.