C-Span v. Federal Communications Commission , 545 F.3d 1051 ( 2008 )


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    United States Court of Appeals
    FOR THE DISTRICT OF COLUMBIA CIRCUIT
    Argued September 15, 2008                    Decided October 31, 2008
    No. 08-1045
    C-SPAN, ET AL.,
    PETITIONERS
    v.
    FEDERAL COMMUNICATIONS COMMISSION
    AND UNITED STATES OF AMERICA,
    RESPONDENTS
    ASSOCIATION FOR MAXIMUM SERVICE TELEVISION, INC.
    AND NATIONAL ASSOCIATION OF BROADCASTERS,
    INTERVENORS
    On Petition for Review of an Order
    of the Federal Communications Commission
    Bruce D. Sokler argued the cause for petitioners. With him
    on the briefs was Robert G. Kidwell.
    Burt A. Braverman was on the brief for amici curiae Africa
    Channel, et al. in support of petitioner.
    2
    Joseph R. Palmore, Deputy General Counsel, Federal
    Communications Commission, argued the cause for respondents.
    With him on the brief were Thomas O. Barnett, Assistant
    Attorney General, U.S. Department of Justice, Catherine G.
    O'Sullivan and Nancy C. Garrison, Attorneys, Matthew B.
    Berry, General Counsel, Federal Communications Commission,
    Daniel M. Armstrong, Associate General Counsel, and Joel
    Marcus, Counsel. C. Grey Pash Jr., Counsel, entered an
    appearance.
    Jack N. Goodman argued the cause for intervenors
    Association for Maximum Service Television, Inc., et al. in
    support of respondent. With him on the brief were John A.
    Rogovin, Jane E. Mago, Jerianne Timmerman, and David L.
    Donovan. Dileep S. Srihari entered an appearance.
    Before: ROGERS, TATEL and KAVANAUGH, Circuit Judges.
    Opinion for the Court by Circuit Judge ROGERS.
    ROGERS, Circuit Judge:           In connection with the
    congressionally mandated switch from analog to digital
    broadcast television transmission on February 19, 2009, the
    Federal Communications Commission promulgated regulations
    requiring cable systems with analog-only subscribers either to
    transmit, for three years after the date of transition, both analog
    and digital signals of must-carry broadcast channels, or to switch
    to an all-digital system. Carriage of Digital Television
    Broadcast Signals, Third Report and Order, 22 F.C.C.R. 21064
    (2007) (“Viewability Order”). Various cable programmers
    challenge the regulations on statutory and constitutional
    grounds. Because petitioners have not met their heavy burden
    as non-regulated parties to show that they have Article III
    standing, we must dismiss the petition.
    3
    I.
    Under the Communications Act, cable operators with
    twelve or more channels are required to devote up to one third
    of their “usable activated channels” to “the signals of local
    commercial [broadcast] television stations.” 
    47 U.S.C. § 534
    (b)(1)(B). The Act further provides that:
    Signals carried in fulfillment of the requirements of
    this section shall be provided to every subscriber of a
    cable system. Such signals shall be viewable via cable
    on all television receivers of a subscriber which are
    connected to a cable system by a cable operator or for
    which a cable operator provides a connection. If a
    cable operator authorizes subscribers to install
    additional receiver connections, but does not provide
    the subscriber with such connections, or with the
    equipment and materials for such connections, the
    operator shall . . . offer to sell or lease . . . a converter
    box to such subscribers at [regulated] rates.
    
    Id.
     § 534(b)(7) (emphasis added). With regard to non-
    commercial broadcast stations, the Act mandates that “each
    cable operator of a cable system shall carry the signals of
    qualified noncommercial educational television stations,” id. §
    535(a), and that such signals “shall be available to every
    subscriber as part of the . . . lowest priced service tier that
    includes the retransmission of local commercial television
    broadcast signals,” id. § 535(h). The commercial and non-
    commercial transmissions that cable systems are required to
    transmit are “must-carry” broadcast signals.               The
    constitutionality of the Act was upheld in Turner Broadcasting
    System, Inc. v. FCC, 
    520 U.S. 180
     (1997) (“Turner II”), and is
    not at issue here.
    4
    Under the Digital Television Transition and Public Safety
    Act of 2005,1 full power television stations, a category that
    includes certain local commercial and noncommercial stations,
    are required to switch their broadcast transmissions from analog
    to digital format by February 18, 2009. The requirement that
    broadcast television stations switch to all-digital signals does
    not, however, extend to cable systems. These are generally free
    to choose their own mix of analog and digital technology.
    However, pursuant to 
    47 U.S.C. §§ 534
    (b)(4)(A), 535(g)(2),
    which prohibit “material degradation” of the signals of must-
    carry stations, the Commission has required cable operators to
    transmit in high-definition (“HD”)2 any signals delivered to
    them in HD by must-carry stations. Carriage of Digital
    Television Broadcast Signals, First Report and Order, 16
    F.C.C.R. 2598, 2629-31 (2001). As millions of cable customers
    lack the equipment required to view digital cable transmissions,
    these analog cable consumers would be unable to view local
    broadcast stations transmitted in digital format only.
    On May 4, 2007, responding to the prospect that some local
    broadcast stations might not be available to analog cable
    subscribers, the Commission issued a Notice of Proposed
    Rulemaking (“NPRM”) “seek[ing] comment on the post-
    transition obligations of cable operators.” Carriage of Digital
    Television Broadcast Signals, NPRM, 22 F.C.C.R. 8803, 8803.
    After receiving comments, the Commission, on November 30,
    2007, issued the Viewability Order in which the Commission
    adopted rules establishing a “viewability mandate,” requiring
    1
    See Deficit Reduction Act of 2005, Title III, Pub. L. No.
    109-171, 
    120 Stat. 4
    , 21 (2006) (codified at 
    47 U.S.C. § 309
     (2006)).
    2
    The Commission divides digital displays into two groups
    based on resolution quality and aspect ratio: HD and Standard-
    Definition (“SD”).
    5
    that “to the extent that [cable] subscribers do not have the
    capability of viewing digital signals, cable systems must carry
    the signals of commercial and non-commercial must-carry
    stations in analog format to those subscribers, after
    downconverting the signals from their original digital format.”
    Viewability Order, 22 F.C.C.R. at 21071. Under separate
    regulations promulgated in 2001 regarding material degradation,
    
    47 U.S.C. §§ 534
    (b)(4)(A), 535(g)(2), where a must-carry
    broadcaster delivers its signal to a cable operator in HD digital
    format (as opposed to SD), the cable operator is required to
    transmit the must-carry station in HD.3 Thus, the combined
    effect of the material degradation regulations and the Viewability
    Order is that cable systems with analog and digital subscribers
    (“hybrid systems”) are effectively required to allocate two
    channels to each must-carry HD broadcaster. Alternatively,
    cable systems are permitted to become all-digital, with all
    subscribers able to view digital signals; under this option, only
    digital must-carry signals need be broadcast. The Commission
    specified that “any downconversion costs will be borne by the
    [cable] operator,” 22 F.C.C.R. at 21072, and further provided
    that the viewability mandate would apply for an initial three-
    year period following the February 2009 digital transition date.
    The Commission, as relevant, found that “any incremental
    increase of bandwidth devoted to must-carry stations [would] be
    negligible,” 22 F.C.C.R. at 21076 (internal quotations omitted),
    and that any concerns of individual cable channels about being
    crowded out of cable systems were outweighed by
    Congressional concern for broadcast channels. It further noted
    3
    Carriage of Digital Television Broadcast Signals, First
    Report and Order and Further Notice of Proposed Rulemaking, 16
    F.C.C.R. 2598 ¶ 73 (2001). See also Carriage of Digital Television
    Broadcast Signals, Fourth Report and Order, FCC 08-193, 
    2008 WL 4092895
     (Sept. 4, 2008), discussed infra.
    6
    that insofar as its requirements spurred a move to all-digital
    cable systems, total channel capacity might actually be
    increased. In concluding that the viewability provisions
    survived intermediate First Amendment scrutiny, the
    Commission noted that the all-digital option for cable systems
    was “significantly less burdensome than the analog must-carry
    mandate upheld by the Supreme Court in [Turner II] because
    digital signals occupy much less bandwidth on a cable system
    than do analog signals.” 
    Id. at 21085
    . Finally, the Commission
    underscored that its viewability provisions were “in line with the
    approach already voluntarily planned by many cable operators.”
    
    Id. at 21071
    .
    II.
    The cable operators themselves have not challenged the
    Viewability Order. Instead, petitioners are cable programmers
    who fear that access to cable operators’ systems will become
    more difficult because of the viewability mandate. They
    contend that the requirements of the Viewability Order are
    contrary to the plain meaning of the Communications Act, are
    arbitrary and capricious, and violate their First Amendment
    rights. While the court would consider the familiar standard set
    out in Chevron U.S.A., Inc. v. NRDC, Inc., 
    467 U.S. 837
     (1984),
    in reviewing an agency’s interpretation of a statute that it is
    required to implement, and review de novo a challenge to the
    constitutionality of the regulations, Jifry v. FAA, 
    370 F.3d 1174
    ,
    1182 (D.C. Cir. 2004), the Commission has raised a threshold
    challenge to petitioners’ standing under Article III of the
    Constitution.
    Article III standing is reviewed under the standard
    established by Lujan v. Defenders of Wildlife, 
    504 U.S. 555
    (1992), and contains three elements. In order to establish
    standing, a party must have suffered an injury-in-fact, by
    7
    showing “an invasion of a legally protected interest which is (a)
    concrete and particularized and (b) actual or imminent, not
    conjectural or hypothetical.” 
    Id. at 560
     (internal quotations and
    citations omitted). In addition, “the injury has to be fairly
    traceable to the challenged action of the defendant, and not the
    result of the independent action of some third party not before
    the court.” 
    Id.
     (internal quotations and alterations omitted).
    Finally, it “must be likely, as opposed to merely speculative, that
    the injury will be redressed by a favorable decision.” 
    Id. at 561
    (internal quotations omitted). “[W]hen the [petitioner] is not
    [itself] the object of the government action or inaction
    [petitioner] challenges, standing is not precluded, but it is
    ordinarily substantially more difficult to establish.” 
    Id. at 562
    (internal quotations omitted). In this latter situation “it becomes
    the burden of the [petitioner] to adduce facts showing that . . .
    choices [by parties directly affected by a regulation] have been
    or will be made in such manner as to produce causation and
    permit redressability of injury.” 
    Id.
    Petitioners’ theory of standing is that by requiring increases
    in the percentage of bandwidth devoted by hybrid cable systems
    to must-carry channels, the Viewability Order ensures that
    hybrid cable systems will have less bandwidth to devote to other
    uses, including cable programming. This increases the
    competitive pressure faced by cable programmers as they
    attempt to sell their wares to cable systems, which have less
    bandwidth to fill and can thus afford to drive harder bargains
    with potential suppliers. In addition to immediate economic
    injuries, they offer that the Viewability Order interferes with
    their speech by removing further channel capacity from market
    competition. While numerous factors affect cable systems’
    decisions about bandwidth allocation, available space is an
    absolute constraint. In the face of this limitation, purveyors of
    cable content will face greater competitive pressures, and even
    if the amount of content they provide does not change, the terms
    8
    on which they provide the content have the concrete possibility
    of becoming worse. By definition, ending the directed
    allocation of a portion of cable systems’ bandwidth will alleviate
    this competitive impediment. While the cable industry itself
    may well have made promises concerning carriage of broadcast
    channels, petitioners contend, in effect, that removing
    government compulsion from the equation opens up the
    possibility that a particularly compelling cable content offering
    for the “last slice of bandwidth” could convince individual cable
    systems to abandon dual carriage of at least some broadcast
    networks.
    Petitioners rely on two court cases in support of their theory
    of standing. In Turner Broadcasting System, Inc. v. FCC, 
    512 U.S. 622
    , 637 (1994) (“Turner I”), the Supreme Court, in
    discussing mandatory carriage requirements generally, held that
    these requirements regulate cable speech by “render[ing] it more
    difficult for cable programmers to compete for carriage on the
    limited channels remaining” after implementation of must-carry
    requirements. See also 
    id. at 645
    . In Quincy Cable TV, Inc. v.
    FCC (“Quincy Cable”), 
    768 F.2d 1434
    , 1445 n.24 (D.C. Cir.
    1985), this court expressly held that cable programmers had
    standing to challenge the Commission’s must-carry rules.
    However neither Turner I nor Quincy Cable stand for the
    proposition that cable programmers will always have standing
    to challenge must-carry rules, as petitioners appear to suggest.
    In Quincy Cable, the primary basis for this court’s conclusion of
    standing was a statement by cable systems that the must-carry
    rules at issue would preclude carriage of at least one cable
    programming petitioner that otherwise would have been
    carried.4 
    768 F.2d at
    1445 n.24. The opposite type of
    4
    Quincy Cable also suggested that “a plaintiff who has been
    entirely deprived of any opportunity to compete has standing to
    challenge the constitutionality of that deprivation.” 
    768 F.2d at
    1445
    9
    statements exist in the present record, for cable operators have
    publically stated through their association that they will, in any
    event, voluntarily do what the Viewability Order requires.5 And
    unlike in Quincy Cable, there is no indication in the record that
    any cable operator that otherwise would have carried one of
    petitioners’ cable programs will not do so because of the
    Viewability Order. In Turner I, the Supreme Court noted that
    the must-carry statute burdened cable programmers’ speech “by
    reducing the number of channels for which they can compete,”
    
    512 U.S. at 645
    , but did not conduct an analysis of
    programmers’ standing.
    Petitioners’ claim of standing, based on the assertion that
    the Viewability Order necessarily means that they will suffer a
    n.24 (citing Regents of Univ. of. California v. Bakke, 
    438 U.S. 265
    ,
    280-82 n.14 (1978)). Petitioners do not allege that they have been
    “entirely deprived” of “any” opportunity to compete, only that it is
    “more difficult” for them to compete. Pet’rs’ Reply Br. at 4-5 (citing
    Turner I, 
    512 U.S. at
    636-37 and Turner II, 
    520 U.S. at 214
    ).
    5
    See Ted Hearn, NCTA Keeping Three-Year Dual Carriage
    Vow: Operators Will Keep Promise Even if Court Challenge to FCC
    Succeeds, MULTI-CHANNEL NEWS, Feb. 5, 2008 (Resps.’ Br. Appx.);
    statement of Kyle McSlarrow, NCTA President and CEO, The Status
    of the DTV Transition: 370 Days and Counting to the Subcomm. on
    Telecomms. and the Internet of the H. Comm. on Energy and
    Commerce, 110th Cong. 2-3 (2008), available at
    http://energycommerce.house.gov/cmte_mtgs/110-ti-hrg.021308.M
    cSlarrow-testimony.pdf; statement of Glen Britt, President and CEO
    of Time Warner Cable, on The Status of the Digital Television
    Transition, before the Subcomm. on Telecomms. and the Internet of
    the H. Comm. on Energy and Commerce, 110th Cong. 5 (2007),
    a       v    a      i    l    a    b      l     e             a    t
    http://energycommerce.house.gov/cmte_mtgs/110-ti-hrg.032807.Br
    itt-testimony.pdf . The NCTA represents cable operators serving more
    than ninety percent of cable households.
    10
    First Amendment injury-in-fact as a result of less bandwidth
    being available, falters. As petitioners’ asserted injury arises
    from an allegedly unlawful regulation of others, under Lujan
    they cannot meet their burden merely by virtue of their status as
    programmers. Rather, the petitioners must “adduce facts
    showing,” Lujan, 
    504 U.S. at 562
    , that the challenged regulation
    will likely cause a concrete and imminent First Amendment
    injury to at least one of them, and that a favorable decision by
    this court would redress that injury. While petitioners ask the
    court to assume that the Viewability Order will burden their
    speech, the causal connection between the Viewability Order
    and the claimed injury is tenuous at best.
    Given cable operators’ pledge to follow the Viewability
    Order whether or not it is upheld by the court, supra n.5,
    petitioners’ proof of causation must rest on facts showing that at
    least one petitioner competes for carriage on a cable system that
    is a hybrid system bound by the Viewability Order, that will not
    opt to switch to all-digital operations, that receives HD (as
    opposed to SD) signals from must-carry stations, and that will
    not voluntarily follow the Viewability Order anyway but is
    operating at “full” capacity. Petitioners would then have to
    show that the burden to them resulting from a decrease in
    channel capacity for that cable operator will not be alleviated by
    increases in capacity across cable systems as a result of the
    incentives in the Viewability Order to go all-digital. See
    generally Florida Audubon Soc’y v. Bentsen, 
    94 F.3d 658
    , 668-
    72 (D.C. Cir. 1996) (en banc). As the record before this court
    stands, petitioners have “failed to show how carriage of a
    handful of must-carry channels would have any impact on cable
    operators’ programming choices.” Intervenors’ Br. at 16.
    To begin, the Commission found that “many [cable
    operators] already have” chosen to operate or transition to all
    11
    digital systems, 22 F.C.C.R. at 21072,6 and cited record
    evidence suggesting that “virtually all cable operators ultimately
    will do so,” 
    id.
     (quoting reply comments of National Association
    of Broadcasters (“NAB”) and Maximum Service Television
    (“MSTV”) at 5) (emphasis in original). Petitioners do not
    dispute that digital technology frees up bandwidth creating
    additional capacity usable for programming. See Consumer
    Elecs. Ass’n v. FCC, 
    347 F.3d 291
    , 293-94 (D.C. Cir. 2003).
    Comments in the rulemaking record referred to a study of cable
    infrastructure projecting further expansion of capacity, and the
    Commission observed that the Viewability Order, in providing
    an incentive for cable systems to become all digital (to avoid
    down-converting digital broadcast signals to analog), could have
    a positive impact on petitioners by opening additional capacity
    usable for programming. The Commission also pointed to
    comments suggesting that the Viewability Order is unlikely to
    have an impact on the carriage of most stations because the
    “vast majority of broadcasters opt for retransmission consent,”
    22 F.C.C.R. at 21076 (quoting comments of Time Warner), and
    that “any incremental increase of bandwidth devoted to must-
    carry stations will be ‘negligible,’” 
    id.
     (quoting reply of the
    NAB). Petitioners’ reliance on the Commission’s previous
    statements7 that a duplicative carriage regime in aid of digital
    transition would burden programmer speech by decreasing the
    number of already limited channels for which they can compete
    for carriage appears not to acknowledge either that the
    Viewability Order affords an incentivized alternative – full
    6
    See Consolidated Requests for Waiver, 22 F.C.C.R. 11780,
    11806 (Media Bureau 2007).
    7
    See NPRM, 13 F.C.C.R. 15092 ¶ 39 (1998); First Report
    and Order and Further NPRM, 16 F.C.C.R. 2598 ¶ 9 (2001); Second
    Report and Order and First Order on Reconsideration, 20 F.C.C.R.
    4516 ¶ 22 (2005).
    12
    digital, which frees up bandwidth – or that the particularity of
    injury to these petitioners is missing. As a result, the
    Commission observes on appeal, “unlike [in] Quincy Cable,
    there is no evidence (and it is very unlikely) that cable systems
    with hundreds of channels are ‘saturated’ with must-carry
    stations that deprive petitioners ‘any opportunity at all’ to
    secure a channel slot.” Resps.’ Br. at 30 (quoting Quincy Cable,
    
    768 F.2d at 1445
    ).
    Additionally, the Commission has since narrowed the scope
    of the Viewability Order. On September 4, 2008, the
    Commission ruled that small cable systems (i.e., unaffiliated
    systems with 2,500 or fewer subscribers or with an activated
    channel capacity of 552 MHz or less) are not obligated to
    transmit must-carry stations in HD and that all cable operators,
    regardless of size, need only transmit must-carry stations in
    digital when those stations deliver their signal in HD, or when
    digital customers would otherwise be unable to view analog
    signals. Carriage of Digial Television Broadcast Signals,
    Fourth Report and Order, FCC 08-193, 
    2008 WL 4092895
    (Sept. 4, 2008); supra n.3. Moreover, it is unclear whether
    every cable system uses all of its allocated bandwidth. While
    petitioners note in their brief that an extremely large number of
    cable channels compete for space on networks that generally
    have many fewer channel slots than there are channels, this is
    not necessarily a perfect proxy for full use of bandwidth. When
    pressed during oral argument, petitioners were unable to point
    to any cable system using its full bandwidth, asserting instead
    that it is clear that there are far more speakers than capacity.
    Finally, judged against Quincy Cable, petitioners’ theory of
    redressability is exceedingly vague. Cable operators have stated
    that they will ensure viewability regardless of our decision here.
    Moreover, because cable operators do have significant choice in
    allocating their bandwidth capacity between different uses (e.g.,
    13
    pay-per-view, various content providers, telephone services,
    etc.), it is unclear whether these petitioners will or will not be
    offered channel space as a result of the Viewability Order.
    Petitioners offer no particularized information in this regard. It
    is unclear, in other words, whether any cable operator that
    otherwise would have offered these cable programmer
    petitioners channel space will deny them channel space because
    of the Viewability Order. Petitioners fail to “adduce facts
    showing,” Lujan, 
    504 U.S. at 562
    , that reversal of the
    Viewability Order would result in additional capacity for which
    they compete and thus redressability, like causation, remains
    speculative.
    Accordingly, we must dismiss the petition for review for
    lack of Article III standing and we do not reach the merits of
    petitioners’ challenges to the Viewability Order.