Laserdynamics, Inc. v. Quanta Computer, Inc. , 694 F.3d 51 ( 2012 )


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  •   United States Court of Appeals
    for the Federal Circuit
    __________________________
    LASERDYNAMICS, INC.,
    Plaintiff-Appellant,
    v.
    QUANTA COMPUTER, INC.,
    Defendant-Cross Appellant,
    and
    QUANTA COMPUTER USA, INC.,
    QUANTA STORAGE, INC., AND
    QUANTA STORAGE AMERICA, INC.
    Defendants.
    __________________________
    2011-1440, -1470
    __________________________
    Appeals from the United States District Court for the
    Eastern District of Texas in case no. 06-CV-0348, Judge
    T. John Ward.
    ___________________________
    Decided: August 30, 2012
    ___________________________
    MATTHEW C. GAUDET, Duane Morris LLP, of Atlanta,
    Georgia, argued for plaintiff-appellant. On the brief were
    ROBERT L. BYER, of Pittsburgh, Pennsylvania, and
    GREGORY M. LUCK, of Houston, Texas, and KRISTINA
    LASERDYNAMICS   v. QUANTA COMPUTER                       2
    CAGGIANO, of Washington, DC. Of counsel was THOMAS
    W. SANKEY, of Houston, Texas.
    TERRENCE DUANE GARNETT, Goodwin Procter, LLP, of
    Los Angeles, California, argued for defendant/cross-
    appellant. With him on the brief were VINCENT K. YIP,
    and PETER J. WIED.
    __________________________
    Before DYK, CLEVENGER, and REYNA, Circuit Judges.
    REYNA, Circuit Judge.
    These appeals come before us after two trials in the
    district court—a first trial resolving the claims of patent
    infringement and damages, and a second trial ordered by
    the district court to retry the damages issues. The parties
    raise various issues relating to the proper legal frame-
    work for evaluating reasonable royalty damages in the
    patent infringement context. Also before us are questions
    regarding implied license, patent exhaustion, infringe-
    ment, jury instructions, and the admissibility of a settle-
    ment agreement. For reasons explained in detail below,
    we affirm-in-part, reverse-in-part, and remand.
    I.   BACKGROUND
    A. The Patented Technology and the Optical
    Disc Drive Industry
    LaserDynamics, Inc. (“LaserDynamics”) is the owner
    of U.S. Patent No. 5,587,981 (“the ’981 Patent”), which
    was issued in 1996. The patent is directed to a method of
    optical disc discrimination that essentially enables an
    optical disc drive (“ODD”) to automatically identify the
    type of optical disc—e.g., a compact disc (“CD”) versus a
    digital video disc (“DVD”)—that is inserted into the ODD.
    Claim 3, which was asserted at trial, is representative:
    3                      LASERDYNAMICS   v. QUANTA COMPUTER
    3. An optical disk reading method comprising
    the steps of:
    processing an optical signal reflected from en-
    coded pits on an optical disk until total num-
    ber of data layers and pit configuration
    standard of the optical disk is identified;
    collating the processed optical signal with an
    optical disk standard data which is stored in a
    memory; and
    settling modulation of servomechanism means
    dependent upon the optical disk standard data
    which corresponds with the processed optical
    signal;
    (c) [sic] the servomechanism means including:
    a focusing lens servo to modulate position
    of a focusing lens; and
    a tracking servo to modulate movement of
    a pickup.
    This automated process saves the user from having to
    manually identify the kind of disc being inserted into the
    ODD before the ODD can begin to read the data on the
    disc. The patented technology is alleged to be particularly
    useful in laptop computers where portability, convenience,
    and efficiency are essential. At least as early as 2006, a
    laptop computer was not commercially viable unless it
    included an ODD that could automatically discriminate
    between optical discs.
    Yasuo Kamatani is the sole inventor of the ’981 Pat-
    ent. In 1998, viewing DVD technology as the next major
    data and video format, Mr. Kamatani founded LaserDy-
    namics and assigned the ’981 Patent to the company. Mr.
    Kamatani is the sole employee of LaserDynamics, which
    LASERDYNAMICS   v. QUANTA COMPUTER                       4
    is exclusively in the business of licensing Mr. Kamatani’s
    patents to ODD and consumer electronics manufacturers.
    When LaserDynamics was founded, the DVD market
    had reached few mainstream consumers, and there was
    some skepticism among electronics companies as to the
    likely success of this technology compared with the estab-
    lished VHS format. By 2000, however, DVD sales and the
    ODD market were sharply rising. By 2003, most homes
    had DVD players and nearly every computer had an
    ODD. An ODD having automatic disc discrimination
    capability quickly became the industry standard for DVD
    players and computers. 1
    B. LaserDynamics’ Licensing History of
    the ’981 Patent
    According to LaserDynamics, it was initially difficult
    to generate interest in licensing the ’981 Patent, due to
    the novelty of the technology and LaserDynamics’ limited
    operating capital and bargaining power. Nevertheless,
    LaserDynamics entered into sixteen licensing agreements
    from 1998 to 2001. These licenses were granted to well
    known electronics and ODD manufacturers such as Sony,
    Philips, NEC, LG, Toshiba, Hitachi, Yamaha, Sanyo,
    Sharp, Onkyo, and Pioneer. All of the licenses were non-
    1    While LaserDynamics contends that all ODDs
    performing a disc discrimination method are within the
    scope of the ’981 Patent, Quanta Computer, Inc. (“QCI”)
    disputes that Mr. Kamatani invented the concept of disc
    discrimination, alleging that “[t]here are numerous other
    techniques disclosed in the prior art for determining what
    type of disc is inserted in an optical disc drive.” QCI Br.
    at 10; A648. The validity of the ’981 Patent is not before
    us, and so we do not address whether the scope of the
    invention as alleged by LaserDynamics is accurate other
    than to consider QCI’s non-infringement contentions
    below.
    5                      LASERDYNAMICS   v. QUANTA COMPUTER
    exclusive licenses granted in exchange for one time lump
    sum payments ranging from $57,000 to $266,000. There
    is no evidence that these licenses recited the lump sum
    amounts as representing a running royalty applied over a
    certain period of time or being calculated as a percentage
    of revenues or profits. These sixteen licenses were admit-
    ted into evidence in the first trial, as explained below.
    Several other lump sum licenses were granted by La-
    serDynamics between 1998 and 2003 to other ODD and
    electronics manufacturers via more aggressive licensing
    efforts involving actual or threatened litigation by La-
    serDynamics. These licenses, in addition to the sixteen
    licenses from the first trial, were admitted in the second
    trial.
    On February 15, 2006, LaserDynamics (and Mr. Ka-
    matani) entered into a license agreement with BenQ
    Corporation to settle a two-year long litigation for a lump
    sum of $6 million. This settlement agreement was exe-
    cuted within two weeks of the anticipated trial against
    BenQ. Kamatani v. BenQ Corp., No. 2:03-CV-437 (E.D.
    Tex. Jan. 20, 2006) (pre-trial conference order indicating
    trial was expected to begin in the last week of February
    2006). By the time of the settlement, BenQ had been
    repeatedly sanctioned by the district court for discovery
    misconduct and misrepresentation. The district court had
    allotted BenQ one-third less time than Mr. Kamatani for
    voir dire, opening statement, and closing argument, had
    awarded attorneys’ fees to Mr. Kamatani for bringing the
    sanctions motion, had stricken one of BenQ’s pleaded
    defenses, and had sanctioned BenQ $500,000.00 as an
    additional punitive and deterrent measure. Kamatani v.
    BenQ Corp., No. 2:03-CV-437, 
    2005 U.S. Dist. LEXIS 42762
    , at *20, *44-46 (E.D. Tex. Oct. 6, 2005). The dis-
    trict court believed that its harsh sanctions were justified
    because BenQ’s extensive misconduct “demonstrate[d] a
    LASERDYNAMICS   v. QUANTA COMPUTER                       6
    conscious intent to evade the discovery orders of this
    Court, as well as violate[d] this Court’s orders and the
    rules to an extent previously unknown by this Court.” 
    Id. at *44-45. The
    BenQ settlement agreement was admitted
    into evidence in the second trial.
    Finally, in 2009 and 2010, LaserDynamics entered
    into license agreements with ASUSTeK Computer and
    Orion Electric Co., Ltd., respectively, for lump sum pay-
    ments of $1 million or less. These two licenses were
    admitted into evidence in the second trial.
    In total, twenty-nine licenses were entered into evi-
    dence in the second damages trial. With the exception of
    the $6 million BenQ license, all twenty-nine licenses were
    for lump sum amounts of $1 million or less.
    C. Quanta Computer Inc. and Quanta Storage Inc.
    Quanta Storage, Inc. (“QSI”) is a manufacturer of
    ODDs that was incorporated in 1999. QSI is headquar-
    tered in Taiwan and is a partially-owned subsidiary of
    Quanta Computer, Inc. (“QCI”), with which it shares some
    common officers, directors, and facilities. QCI’s corporate
    headquarters are also located in Taiwan, and its factories
    are located in China. QCI holds a minority share in QSI
    and does not control QSI’s operations.
    QCI assembles laptop computers for its various cus-
    tomers, which include name brand computer companies
    such as Dell, Hewlett Packard (“HP”), Apple, and Gate-
    way. QCI does not manufacture ODDs, but will install
    ODDs into computers as instructed by its customers. QCI
    will sometimes purchase ODDs directly from ODD manu-
    facturers such as Sony, Panasonic, Toshiba, or QSI, as
    directed by QCI’s customers. Predominantly, however,
    QCI will be required to purchase the ODDs from the
    customer for whom QCI is assembling the laptop com-
    7                       LASERDYNAMICS   v. QUANTA COMPUTER
    puter. In other words, QCI’s typical practice is to buy
    ODDs from Dell, HP, Apple, or Gateway, which in turn
    purchased the ODDs from the ODD manufacturers.
    Because QCI eventually sells the fully assembled laptop
    computers—including the ODDs—to its customers, this
    process is called a “buy/sell” arrangement. When QCI
    purchases ODDs from one of its customers in a buy/sell
    context, it buys the ODDs for an artificially high “mask
    price” set by the customer and designed to hide the actual
    lower price of the ODDs from the customer’s competitors.
    Thus, the mask price is always higher than the actual
    price to the customer.
    QSI first sold its ODDs for integration into laptop
    computers in the United States in 2001. In 2002, La-
    serDynamics offered QSI a license under the ’981 Patent,
    but QSI disputed whether its ODDs were within the scope
    of the ’981 Patent and declined the offer. QCI sold its first
    computer in the United States using an ODD from QSI in
    2003. It was not until August 2006 that LaserDynamics
    offered a license to QCI concurrently with the filing of this
    lawsuit. To date, neither QSI nor QCI has entered into a
    licensing agreement with LaserDynamics relating to the
    ’981 Patent.
    D. ODDs Made by Philips and Sony/NEC/Optiarc
    Just as computer sellers Dell, HP, Apple, and Gate-
    way outsource the assembly of their computers to compa-
    nies like QCI, some sellers of ODDs outsource the
    assembly of their ODDs. QSI assembles ODDs for Philips
    and Sony/NEC/Optiarc—two of the largest sellers of
    ODDs.         As    discussed   above,   Philips    and
    Sony/NEC/Optiarc are licensed by LaserDynamics to
    make and sell ODDs within the scope of the ’981 Patent.
    Under the license agreements, both Philips and
    Sony/NEC/Optiarc also enjoy “have made” rights that
    LASERDYNAMICS   v. QUANTA COMPUTER                       8
    permit them to retain companies like QSI to assemble
    ODDs for them.
    When QCI purchases ODDs directly from Philips or
    Sony/NEC/Optiarc—i.e., not under a buy/sell arrange-
    ment—QCI has no knowledge of which entity assembled
    the ODDs. QCI pays Philips or Sony/NEC/Optiarc di-
    rectly for the ODDs, which are not sold under the QSI
    brand name even if assembled by QSI.
    II. PROCEDURAL HISTORY
    In August 2006, LaserDynamics brought suit against
    QCI and QSI for infringement of the ’981 Patent. Because
    asserted claim 3 of the ’981 Patent is directed to a method
    of disc discrimination performed by an ODD, as opposed
    to the ODD itself, LaserDynamics relied on a theory of
    infringement that QSI’s and QCI’s sales of ODDs and
    laptop computers, respectively, actively induced infringe-
    ment of the method by the end users of the ODDs and
    laptop computers. See 35 U.S.C. § 271(b).
    On a pre-trial summary judgment motion brought by
    QCI and QSI relating to their defenses of patent exhaus-
    tion and implied license, the district court made the
    following rulings:
    (1) “the exhaustion doctrine does not apply to
    sales made overseas by [LaserDynamics’] licen-
    sees”;
    (2) “QCI has an implied license with respect
    to drives manufactured by non-Quanta entities li-
    censed by [LaserDynamics] under worldwide li-
    censes and sold by those licensees to QCI for
    incorporation into QCI computers. In addition,
    QSI is not liable for manufacturing drives for
    Philips or Sony/NEC/Optiarc which are, in turn,
    9                      LASERDYNAMICS   v. QUANTA COMPUTER
    resold into the United States to non-Quanta enti-
    ties”; and
    (3) “the Quanta defendants do not have an
    implied license with respect to drives that are
    manufactured by QSI and eventually sold to QCI
    (or another Quanta entity), notwithstanding the
    fact that those drives are sold through Philips or
    Sony/NEC/Optiarc, two of [LaserDynamics’] licen-
    sees. E.I. Du Pont de Nemours & Co. v. Shell Oil
    Co., 
    498 A.2d 1108
    , 1116 (Del. 1985). The effect of
    such transactions is to grant an impermissible
    sublicense.”
    LaserDynamics, Inc. v. Quanta Storage Am., Inc., No.
    2:06-CV-348-TJW-CE, 
    2009 U.S. Dist. LEXIS 115848
    , at
    *3-5 (E.D. Tex. June 29, 2009) (“Pre-Trial Op.”). Based on
    these rulings, LaserDynamics dropped its claims against
    QSI and opted to pursue its active inducement of in-
    fringement claims against QCI only at trial.
    QCI was first on notice of the ’981 Patent in August
    2006 when the complaint was filed. Between August 2006
    and the conclusion of the first trial in June 2009, QCI sold
    approximately $2.53 billion of accused laptops into the
    United States. LaserDynamics sought reasonable royalty
    damages under 35 U.S.C. § 284. Pursuant to the analyti-
    cal framework for assessing a reasonable royalty set forth
    in Georgia-Pacific Corp. v. United Plywood Corp., 318 F.
    Supp. 1116 (S.D.N.Y. 1970), 2 the date of the “hypothetical
    negotiation” between the parties was deemed by the
    2   This court has sanctioned the use of the Georgia-
    Pacific factors to frame the reasonable royalty inquiry.
    Those factors properly tie the reasonable royalty calcula-
    tion to the facts of the hypothetical negotiation at issue.”
    Uniloc USA, Inc. v. Microsoft Corp., 
    632 F.3d 1292
    , 1317
    (Fed. Cir. 2011).
    LASERDYNAMICS   v. QUANTA COMPUTER                    10
    district court (over QCI’s objections) to be August 2006—
    the date that QCI first became aware of the ’981 Patent
    and was therefore first potentially liable for active in-
    ducement of infringement. See Global-Tech Appliances,
    Inc. v. SEB S.A., 
    131 S. Ct. 2060
    , 2068 (2011) (holding
    that knowledge of the patent is necessary to prove active
    inducement of infringement).
    A. The First Trial
    The damages theory advanced by LaserDynamics in
    the first trial was presented chiefly through LaserDynam-
    ics’ expert, Mr. Emmett Murtha. Mr. Murtha opined that
    a running royalty of 2% of the total sales of laptop com-
    puters by QCI is what the parties would have agreed to as
    a reasonable royalty had they engaged in a hypothetical
    negotiation in August 2006. This opinion was based on
    Mr. Murtha’s understanding, obtained primarily from
    LaserDynamics’ other expert witnesses, that the technol-
    ogy covered by the ’981 Patent provided an important and
    valuable function that was present in all ODDs currently
    in use, and that the presence of this function was a pre-
    requisite for any laptop computer to be successful in the
    marketplace. Since QCI sold laptop computers and not
    ODDs, Mr. Murtha viewed the complete laptop computer
    as an appropriate royalty base.
    To arrive at his 2% per laptop computer royalty rate,
    Mr. Murtha began by finding that 6% would be a reason-
    able royalty rate to pay with respect to an ODD alone.
    Mr. Murtha reached his conclusion of a 6% per ODD
    royalty by relying on “comparable rates in two separate
    licensing programs involving DVDs where the rates were
    3.5 in one case and 4 percent in another case.” A621,
    A650-54. 3 The two patent licensing programs were un-
    3   Citations to “A ” herein refer to pages of the
    Joint Appendix filed by the parties.
    11                     LASERDYNAMICS   v. QUANTA COMPUTER
    dertaken by third parties in the DVD industry around
    2000. 
    Id. He also relied
    on “a very comprehensive royalty
    survey that was done by the Licensing Executive Society
    in 1997,” which he viewed as “a standard textbook for
    people who are seeking to set reasonable royalty rates.”
    
    Id. The licensing survey
    was not limited to any particular
    industry but “was across whatever technologies were
    being licensed by the people who responded,” and sug-
    gested that in general, across all of those unrelated tech-
    nologies, “for a minor improvement, we would charge 2 to
    5 percent. For a major improvement, we would charge 4
    to 8 percent. And for a major breakthrough, 6 to 15
    percent . . . .” A653-54. There is no evidence in the record
    that the two third-party licensing programs or the indus-
    tries involved in the licensing survey included the pat-
    ented technology or even involved optical disc
    discrimination methods. See id.; A652 (“[T]he two licens-
    ing programs are important, because they indicate the
    going rate, if you will, at least for those patents, which
    may or may not be as important as the one in question.”)
    (emphasis added); A653 (“Q. Was the [licensing] survey
    directed to ODD technology? A. No.”).
    Mr. Murtha did not deem the sixteen lump sum li-
    censes that were entered into between LaserDynamics
    and various electronics companies between 1998 and 2001
    to establish a royalty rate for the ’981 Patent. Although
    he conceded that QCI would “absolutely” be aware of
    these prior agreements in a hypothetical negotiation
    context, he dismissed any probative value of these 16
    licenses because they were entered into before the August
    2006 hypothetical negotiation date. He reasoned that, by
    2006, the DVD market was larger and more established
    such that the value of the patented technology was better
    appreciated and LaserDynamics had more bargaining
    power.
    LASERDYNAMICS   v. QUANTA COMPUTER                       12
    Based on his discussions with LaserDynamics’ other
    experts, Mr. Murtha concluded that the patented technol-
    ogy in the ODD is responsible for one-third of the value of
    a laptop computer containing such an ODD. Thus, he
    arrived at his 2% per laptop computer rate simply by
    taking one-third of the 6% rate for the ODD. When Mr.
    Murtha’s proffered 2% running royalty rate was applied
    to QCI’s total revenues from sales of laptop computers in
    the United States—$2.53 billion—the resulting figure
    presented to the jury was $52.1 million.
    By contrast, QCI’s theory of damages was that a lump
    sum of $500,000 would be a reasonable royalty. QCI’s
    expert, Mr. Brett Reed, found the 16 licenses in evi-
    dence—all lump sums ranging between $50,000 and
    $266,000—to be highly indicative of the value of the
    patented technology according to LaserDynamics, and of
    what a reasonable accused infringer would agree to pay
    for a license.
    Prior to the first trial, QCI filed a motion for partial
    summary judgment, or in the alternative a motion pursu-
    ant to Daubert v. Merrell Dow Pharmaceuticals, Inc., 
    509 U.S. 579
    (1993), with respect to damages. QCI sought to
    limit damages to a one-time lump sum of $232,376.00
    based on LaserDynamics’ prior licenses, and to preclude
    Mr. Murtha from offering any opinion to the contrary for
    being unreliable by ignoring this established licensing
    practice. QCI’s motion heavily criticized Mr. Murtha’s
    opinions for being fundamentally inconsistent with La-
    serDynamics’ licenses in either form or amount. How-
    ever, QCI’s motion did not challenge Mr. Murtha’s one-
    third apportionment calculation to go from his 6% rate
    per ODD to his 2% rate per laptop computer, nor did it
    challenge his use of a completed laptop computer as a
    royalty base. The district court never ruled on QCI’s
    motion. QCI also moved in limine to preclude testimony
    13                       LASERDYNAMICS    v. QUANTA COMPUTER
    regarding damages in excess of $266,000 or suggesting
    that the prior 16 licenses did not establish a royalty rate.
    The district court denied this motion. At no point during
    the first trial did QCI object to or seek to limit Mr.
    Murtha’s testimony relating to his apportionment or
    royalty base selection, nor did QCI file a pre-verdict
    motion for judgment as a matter of law (“JMOL”) impli-
    cating such issues pursuant to Federal Rule of Civil
    Procedure 50(a).
    Two other issues arose during the first trial that are
    pertinent to this appeal: (1) the district court’s instruc-
    tions to the jury concerning QCI’s position regarding its
    buy/sell arrangements, and (2) the adequacy of LaserDy-
    namics’ proof of infringement. We discuss each issue in
    turn.
    1. The District Court’s Instruction to the Jury
    Upon perceiving a change in position by QCI concern-
    ing the frequency with which QCI’s ODDs were obtained
    via a buy/sell arrangement, the district court instructed
    the jury as follows:
    [P]rior to yesterday, the position of Quanta Com-
    puters was that this buy/sell arrangement . . .
    [was] one of the ways in which . . . they did their
    business. Yesterday, the testimony was, for the
    first time, that that was the predominant method
    of doing business. You are instructed that this
    constitutes a significant change in the testimony,
    and no documents have been produced to support
    that, and that you may take this instruction into
    account in judging the credibility of all of this wit-
    ness’ testimony and all other Quanta Computer’s
    positions in this case.
    LASERDYNAMICS   v. QUANTA COMPUTER                       14
    A34-35. A prior ruling from the magistrate judge permit-
    ted QCI to utilize a demonstrative showing how a buy/sell
    arrangement works “conditioned on the Defendants’
    representation that they would use the demonstratives to
    show generally one way that QCI obtains optical drives.”
    A5100. QCI believed the district court’s later instruction
    was based on a false premise that QCI had changed its
    position. Prior to trial, LaserDynamics was made aware
    of QCI’s contention that approximately 85% of its ODD
    purchases were through buy/sell arrangements. The
    testimony elicited by QCI at trial was ostensibly consis-
    tent with this contention, representing that QCI obtains
    drives from its customers “more frequently” than from
    ODD sellers. A754. Arguing that QCI did not run afoul
    of the earlier magistrate judge’s condition that the de-
    monstrative show only “one way” QCI obtains its drives,
    QCI viewed the district court’s instruction unfairly preju-
    dicial and moved for a new trial on that basis. QCI’s
    motion for a new trial on these grounds was denied.
    2. QCI’s Challenge to the Proof of Infringement
    QCI challenged LaserDynamics’ contentions that the
    end users of the ODDs directly infringed the ’981 Patent.
    Asserted claim 3 of the ’981 Patent includes the step of
    “processing an optical signal reflected from encoded pits
    on an optical disk . . . .” The district court construed the
    phrase “encoded pits on an optical disk” to mean “depres-
    sion[s] in the surface of the disk which represent[] data or
    information.” LaserDynamics, Inc. v. Asus Computer Int’l,
    No. 2:06-cv-348-TJW-CE, 
    2008 U.S. Dist. LEXIS 63498
    , at
    *13 (E.D. Tex. Aug. 18, 2008) (“Markman Order”). The
    subsequent claimed step of “collating the processed optical
    signal with an optical disk standard data which is stored
    in a memory” was construed to mean “comparing the
    processed optical signal with an optical disk standard
    data stored on a memory.” 
    Id. at *15. The
    Markman
    15                     LASERDYNAMICS   v. QUANTA COMPUTER
    Order further explained that “there is no requirement
    that the same optical signal determine both the total
    number of data layers and also pit configuration stan-
    dard.” 
    Id. According to LaserDynamics’
    expert, industry
    standards require that each type of optical disc (i.e., CD,
    DVD, etc.) has a particular arrangement of depressions
    within the data layer as well as a particular depth of the
    data layer from the surface of the disc, such that the
    depth and arrangement of depressions have a one-to-one
    correspondence. LaserDynamics’ theory of infringement
    was that the optical signal in the accused ODDs included
    a “counter value” that tracked the time for the ODD to
    change focus from the transparent outer surface of the
    disc to the internal data layer. When the counter value
    was compared with a known threshold counter value for a
    given type of optical disc, the type of disc (including its
    standard arrangement of depressions) could be identified.
    QCI filed a motion for JMOL of non-infringement, ar-
    guing that the ODDs in its laptop computers, by measur-
    ing a counter value of time, were not literally measuring
    an arrangement of depressions, which QCI contended was
    required by the language of claim 3 and the district
    court’s claim constructions. Specifically, QCI notes claim
    3 requires a step of “settling modulation of servomecha-
    nism means dependent upon the optical disk standard
    data which corresponds with the processed optical signal,”
    which the district court construed as “establishing the
    regulation of the automatic feedback control system for
    mechanical motion dependent upon the recognized ar-
    rangement of depressions for an optical storage medium
    which corresponds to the processed optical signal.”
    Markman Order at *16. QCI alleged that this construc-
    tion indicates that the reference to operating the servo-
    mechanism based on “optical disk standard data” requires
    the ODD to identify a spatial value—“the recognized
    LASERDYNAMICS   v. QUANTA COMPUTER                        16
    arrangement of depressions”—not to calculate a temporal
    “counter value” in order to discriminate between optical
    disc types. A3190. The district court denied QCI’s motion
    for JMOL, finding no basis to disturb the jury’s infringe-
    ment verdict.
    B. The First Jury Verdict and Post-Trial
    Proceedings
    The jury ultimately returned a verdict finding QCI li-
    able for active inducement of infringement, and awarded
    $52 million in damages to LaserDynamics, almost the
    exact amount proffered by Mr. Murtha. After the verdict,
    QCI filed a motion for a remittitur or new trial pursuant
    to Federal Rule of Civil Procedure 59(a). In this motion,
    QCI argued that the verdict was grossly excessive and
    against the great weight of the evidence, and for the first
    time argued that Mr. Murtha’s testimony should have
    been excluded due to his unreliable methodology in apply-
    ing the “entire market value rule”—i.e., using the reve-
    nues from sales of the entire laptop computers as the
    royalty base—without having established that the pat-
    ented feature drives the demand for the entire laptop
    computer. Rite-Hite Corp. v. Kelley Co., 
    56 F.3d 1538
    ,
    1549 (Fed. Cir. 1995). In other words, QCI argued that
    LaserDynamics failed to establish that the disc discrimi-
    nation method covered by claim 3 of the ’981 Patent was
    “the basis for customer demand” for the laptop computers.
    
    Id. The district court
    granted QCI’s motion, finding that
    LaserDynamics had indeed improperly invoked the entire
    market value rule. LaserDynamics, Inc. v. Quanta Com-
    puter, Inc., No. 2:06-cv-348-TJW-CE, 2010 U.S. Dist.
    LEXIS 56634 (E.D. Tex. June 9, 2010) (“New Trial Op.”).
    The district court reasoned that “[t]he price of the finished
    computers should not have been included in the royalty
    17                     LASERDYNAMICS   v. QUANTA COMPUTER
    base [because] LaserDynamics presented no evidence that
    its patented method drove the demand for QCI’s finished
    computers.” 
    Id. at *9. “At
    best,” LaserDynamics had only
    established that “almost all computers sold in the retail
    market include optical disc drives and that customers
    would be hesitant to purchase computers without an
    optical disc drive.” 
    Id. at *10. LaserDynamics’
    theory in
    the first trial was thus found to violate Rite-Hite as well
    as our then-recent decision in Lucent Techs., Inc. v. Gate-
    way, Inc., 
    580 F.3d 1301
    (Fed. Cir. 2009), 4 which further
    expounded on the entire market value rule. The district
    court concluded that the $52 million damages award was
    unsupportable and excessive, and granted QCI’s motion.
    
    Id. at *12-13. Because
    the district court did not view Mr.
    Murtha’s 6%-per-ODD royalty as clearly excessive, La-
    serDynamics was given the option of a new trial on dam-
    ages or a remittitur to $6.2 million, which was calculated
    using the 6% royalty rate applied to each ODD sold as
    part of QCI’s laptop computers. 
    Id. at *11-13. LaserDy-
    namics declined to accept the remittitur to $6.2 million
    and elected to have a new trial.
    C. The Second Trial
    Prior to the second trial on damages, QCI renewed its
    objections to the anticipated testimony of Mr. Murtha
    concerning his dismissive view of the existing licenses to
    the ’981 Patent, and challenged his 6% royalty rate based
    on ODD average price for being improperly based on non-
    comparable licensing evidence. QCI also expressly chal-
    lenged Mr. Murtha’s 2% royalty applying the entire
    market value rule, relying on our decisions in Lucent
    Technologies, 
    580 F.3d 1301
    , and Uniloc USA, Inc. v.
    Microsoft Corp., 
    632 F.3d 1292
    (Fed. Cir. 2011). QCI’s
    4  Lucent was issued two months after the jury ver-
    dict but before QCI’s new trial motion was filed.
    LASERDYNAMICS   v. QUANTA COMPUTER                         18
    objections regarding the application of the entire market
    value rule were sustained.         LaserDynamics, Inc. v.
    Quanta Computer, Inc., No. 2:06-cv-348-TJW-CE, 
    2011 U.S. Dist. LEXIS 42590
    , at *8 (E.D. Tex. Jan. 7, 2011)
    (“Mr. Murtha's opinions that a reasonable royalty is 2% of
    the entire market value of a computer, and that a disk
    drive constitutes a third of the value of the computer, are
    excluded.”). The district court permitted LaserDynamics
    to put on evidence regarding a 6% running royalty dam-
    ages model based on ODD average price, but subject to
    certain restrictions regarding proof of comparability to the
    hypothetically negotiated license. LaserDynamics, Inc. v.
    Quanta Computer, Inc., No. 2:06-cv-348-TJW-CE, at 3
    (E.D. Tex. Jan. 19, 2011) (“[T]he court DENIES Quanta’s
    cross-motion to preclude Laser from arguing that a run-
    ning royalty is appropriate.”); LaserDynamics, 2011 U.S.
    Dist. LEXIS 42590, at *10 (permitting Mr. Murtha to rely
    on the 1997 Licensing Executive Society survey “to allude
    to general practices, such as preference for a running
    royalty or a lump sum, but [not to] testify as to the royalty
    rates discussed in the survey”); 
    id. at *11 (ordering
    that, if
    seeking to present licenses as comparable to the jury, “[i]t
    is not sufficient to state that both patents cover optical
    disk drive technology. The plaintiff must establish the
    functionality enabled by the patent-in-suit as well as the
    functionality purportedly covered by the licensed patent
    and compare their economic importance”).
    Before the second trial, QCI also filed a motion in
    limine to exclude the 2006 BenQ settlement agreement
    from evidence for having its probative value substantially
    outweighed by the danger of unfair prejudice or confusion
    of the issues under Federal Rule of Evidence 403. QCI’s
    motion emphasized the unique circumstances of the BenQ
    settlement that rendered it non-comparable, as it was
    executed shortly before trial and after BenQ had been
    19                     LASERDYNAMICS   v. QUANTA COMPUTER
    repeatedly sanctioned by the district court. QCI also
    challenged the probative value of any per unit royalty
    rate that might be extrapolated from the BenQ settle-
    ment, which involved only a one time lump sum royalty
    payment of $6 million. The district court denied QCI’s
    motion, reasoning that LaserDynamics could use the
    BenQ agreement to “prove up a per unit royalty rate from
    the information provided in the agreement” so as to
    support its 6% per ODD royalty rate. LaserDynamics,
    Inc. v. Quanta Computer, Inc., No. 2:06-cv-348-TJW-CE,
    at 3 (E.D. Tex. Jan. 19, 2011).
    In light of these rulings, LaserDynamics offered tes-
    timony that damages should be $10.5 million based on a
    running royalty of 6% of the average price of a standalone
    ODD. While the average per-unit ODD price utilized in
    the first trial was the $28 mask price, LaserDynamics
    now used a $41 per ODD value that was calculated based
    on a relatively small sample of about 9,000 licensed non-
    infringing drives made by Sony that were sold as re-
    placement drives by QCI. In response to QCI’s objections,
    LaserDynamics contended that this increased value was
    accurate and reliable because prior to the first trial both
    QSI and QCI were accused of inducing infringement.
    According to LaserDynamics, the prices of QSI’s ODDs
    and QCI’s laptop computers were evaluated to support
    LaserDynamics’ damages theory going into the first trial
    since it was not until after the district court’s rulings in
    the Pre-Trial Opinion that LaserDynamics dropped its
    claims against QSI. Going into the second trial, however,
    only QCI was accused of active inducement, and so the
    price of ODDs sold by QCI became a more central issue.
    Since QCI does not itself make and sell standalone ODDs,
    and since QCI presented no representative sales price,
    LaserDynamics used the average price of the replacement
    ODDs sold by QCI. QCI nevertheless contends that this
    LASERDYNAMICS   v. QUANTA COMPUTER                        20
    $41 price is far too high since the evidence is undisputed
    that mask price of $28 paid by QCI is always higher than
    the actual price of the ODD.
    QCI’s expert testified that the appropriate damages
    amount was a lump sum payment of $1.2 million, based in
    large part on the fact that none of the now twenty-nine
    licenses in evidence (excluding the BenQ settlement)
    exceeded lump sum amounts of $1 million. Based on
    evidence that QCI could have switched from QSI drives to
    other licensed ODD suppliers to avoid infringement at a
    cost of $600,000, QCI’s expert also opined that QCI would
    have paid twice that amount to have the freedom to use
    ODDs from any supplier.
    The jury ultimately awarded a lump sum amount of
    $8.5 million in damages. QCI moved for JMOL on the
    grounds that the hypothetical negotiation date had been
    improperly set as August 2006, that the evidence at trial
    did not support the jury’s award of $8.5 million, and that
    LaserDynamics had failed to offer proof at trial to support
    its $10.5 million damages theory. The district court
    denied QCI’s motion for JMOL.
    * * *
    LaserDynamics appealed the district court’s granting
    QCI’s motion for a new trial and/or remittitur based on
    the entire market value rule. QCI cross-appealed the
    district court’s denial of a new trial on the alternative
    ground of the district court’s allegedly prejudicial instruc-
    tion to the jury. QCI also cross-appealed the district
    court’s entry of summary judgment on the issues of im-
    plied license and patent exhaustion, its denial of QCI’s
    motion for JMOL of non-infringement following the first
    trial, and its denial of QCI’s motion for JMOL following
    the second trial. We have jurisdiction pursuant to 28
    U.S.C. § 1295(a)(1).
    21                      LASERDYNAMICS   v. QUANTA COMPUTER
    III. DISCUSSION
    For issues not unique to patent law, we apply the law
    of the regional circuit where this appeal would otherwise
    lie, which in this case is the Fifth Circuit. i4i Ltd. P’ship
    v. Microsoft Corp., 
    598 F.3d 831
    , 841 (Fed. Cir. 2010).
    Thus, the grant or denial of a motion for a remittitur or a
    new trial is reviewed for an abuse of discretion. Brunne-
    mann v. Terra Int’l, Inc., 
    975 F.2d 175
    , 177 (5th Cir.
    1992); Bonura v. Sea Land Serv., Inc., 505 F.2d 665,669
    (5th Cir. 1974). Evidentiary rulings are reviewed for an
    abuse of discretion. Industrias Magromer Cueros Y Pieles
    S.A. v. La. Bayou Furs, 
    293 F.3d 912
    , 924 (5th Cir. 2002).
    Decisions on motions for summary judgment and JMOL
    are reviewed de novo. Cambridge Toxicology Group v.
    Exnicios, 
    495 F.3d 169
    , 173, 179 (5th Cir. 2007).
    For reasons explained in detail below, we hold: (a)
    that the district court properly granted a new trial on
    damages following the first jury verdict; (b) that the
    district court erred in finding that QCI does not have an
    implied license to assemble and sell laptops using ODDs
    purchased via Philips and Sony/NEC/Optiarc; (c) that the
    district court properly denied QCI’s motion for JMOL of
    non-infringement; (d) that the district court’s jury instruc-
    tion does not alone warrant a new trial on liability; (e)
    that the district court erred by setting the hypothetical
    negotiation date as August 2006; (f) that the district court
    erred in admitting the BenQ settlement agreement into
    evidence; and (g) that the district court erred in permit-
    ting Mr. Murtha to offer his opinion concerning a 6% per
    ODD running royalty rate based on ODD average price as
    a proper measure of reasonable royalty damages in the
    second trial. We address each of these issues in turn.
    LASERDYNAMICS   v. QUANTA COMPUTER                      22
    A. The District Court Properly Granted a New
    Trial on Damages
    LaserDynamics contends that the district court erred
    by granting QCI’s motion for a new trial on damages after
    the conclusion of the first trial. Essentially, LaserDynam-
    ics believes that the district court was precluded from
    ordering a new trial under the circumstances, since QCI
    never raised its entire market value rule argument until
    after the jury verdict, and thereby waived any right to
    seek a new trial to rectify that error. Moreover, LaserDy-
    namics denies that it improperly relied on the entire
    market value rule during the first trial, but contends that
    it instead used a permissible “product value apportion-
    ment” method. LaserDynamics Br. at 36-44. We disagree
    with both of LaserDynamics’ arguments.
    1. The Entire Market Value Rule
    We begin by noting that some products are made of
    many different components, one or more of which compo-
    nents may be covered by an asserted patent, while other
    components are not. This is especially true for electronic
    devices, which may include dozens of distinct components,
    many of which may be separately patented, the patents
    often being owned by different entities. To assess how
    much value each patented and non-patented component
    individually contributes to the overall end product—e.g., a
    personal computer—can be an exceedingly difficult and
    error-prone task.
    By statute, reasonable royalty damages are deemed
    the minimum amount of infringement damages “adequate
    to compensate for the infringement.” 35 U.S.C. § 284.
    Such damages must be awarded “for the use made of the
    invention by the infringer.” 
    Id. Where small elements
    of
    multi-component products are accused of infringement,
    calculating a royalty on the entire product carries a
    23                     LASERDYNAMICS   v. QUANTA COMPUTER
    considerable risk that the patentee will be improperly
    compensated for non-infringing components of that prod-
    uct. Thus, it is generally required that royalties be based
    not on the entire product, but instead on the “smallest
    salable patent-practicing unit.” Cornell Univ. v. Hewlett-
    Packard Co., 
    609 F. Supp. 2d 279
    , 283, 287-88 (N.D.N.Y.
    2009) (explaining that “counsel would have wisely aban-
    doned a royalty base claim encompassing a product with
    significant non-infringing components. The logical and
    readily available alternative was the smallest salable
    infringing unit with close relation to the claimed inven-
    tion—namely the processor itself.”).
    The entire market value rule is a narrow exception to
    this general rule. If it can be shown that the patented
    feature drives the demand for an entire multi-component
    product, a patentee may be awarded damages as a per-
    centage of revenues or profits attributable to the entire
    product. 
    Rite-Hite, 56 F.3d at 1549
    , 1551. In other words,
    “[t]he entire market value rule allows for the recovery of
    damages based on the value of an entire apparatus con-
    taining several features, when the feature patented
    constitutes the basis for customer demand.” 
    Lucent, 580 F.3d at 1336
    (quoting TWM Mfg. Co. v. Dura Corp., 
    789 F.2d 895
    , 901 (Fed. Cir. 1986)). The entire market value
    rule is derived from Supreme Court precedent requiring
    that “the patentee . . . must in every case give evidence
    tending to separate or apportion the defendant’s profits
    and the patentee’s damages between the patented feature
    and the unpatented features, and such evidence must be
    reliable and tangible, and not conjectural or speculative.”
    Garretson v. Clark, 
    111 U.S. 120
    , 121 (1884). The Court
    explained that “the entire value of the whole machine, as
    a marketable article, [must be] properly and legally
    attributable to the patented feature.” 
    Id. LASERDYNAMICS v. QUANTA
    COMPUTER                         24
    In effect, the entire market value rule acts as a check
    to ensure that the royalty damages being sought under 35
    U.S.C. § 284 are in fact “reasonable” in light of the tech-
    nology at issue. We have consistently maintained that “a
    reasonable royalty analysis requires a court to hypothe-
    size, not to speculate. . . . [T]he trial court must carefully
    tie proof of damages to the claimed invention’s footprint in
    the market place.” ResQNet.com, Inc. v. Lansa, Inc., 
    594 F.3d 860
    , 869 (Fed. Cir. 2010). A damages theory must be
    based on “sound economic and factual predicates.” Riles v.
    Shell Exploration & Prod. Co., 
    298 F.3d 1302
    , 1311 (Fed.
    Cir. 2002). The entire market value rule arose and
    evolved to limit the permissible scope of patentees’ dam-
    ages theories.
    Importantly, the requirement to prove that the pat-
    ented feature drives demand for the entire product may
    not be avoided by the use of a very small royalty rate. We
    recently rejected such a contention, raised again in this
    case by LaserDynamics, and clarified that “[t]he Supreme
    Court and this court’s precedents do not allow considera-
    tion of the entire market value of accused products for
    minor patent improvements simply by asserting a low
    enough royalty rate.” 
    Uniloc, 632 F.3d at 1319-20
    (ex-
    plaining that statements in Lucent suggesting otherwise
    were taken out of context). We reaffirm that in any case
    involving multi-component products, patentees may not
    calculate damages based on sales of the entire product, as
    opposed to the smallest salable patent-practicing unit,
    without showing that the demand for the entire product is
    attributable to the patented feature.
    Regardless of the chosen royalty rate, one way in
    which the error of an improperly admitted entire market
    value rule theory manifests itself is in the disclosure of
    the revenues earned by the accused infringer associated
    with a complete product rather than the patented compo-
    25                     LASERDYNAMICS   v. QUANTA COMPUTER
    nent only. In Uniloc, we observed that such disclosure to
    the jury of the overall product revenues “cannot help but
    skew the damages horizon for the jury, regardless of the
    contribution of the patented component to this revenue.”
    
    Id. at 1320 (noting
    that “the $19 billion cat was never put
    back into the bag,” and that neither cross-examination
    nor a curative jury instruction could have offset the
    resulting unfair prejudice). Admission of such overall
    revenues, which have no demonstrated correlation to the
    value of the patented feature alone, only serve to make a
    patentee’s proffered damages amount appear modest by
    comparison, and to artificially inflate the jury’s damages
    calculation beyond that which is “adequate to compensate
    for the infringement.” Id.; see 35 U.S.C. § 284.
    Turning to the facts of this case, LaserDynamics and
    Mr. Murtha unquestionably advanced an entire market
    value rule theory in the first trial. Mr. Murtha opined
    that a 2% running royalty applied to QCI’s total revenues
    from sales of laptop computers in the United States—
    $2.53 billion—was an appropriate and reasonable royalty.
    The resulting figure presented to the jury was $52.1
    million, and the jury awarded damages in nearly that
    exact amount. Whether called “product value apportion-
    ment” or anything else, the fact remains that the royalty
    was expressly calculated as a percentage of the entire
    market value of a laptop computer rather than a patent-
    practicing ODD alone. This, by definition, is an applica-
    tion of the entire market value rule.
    LaserDynamics’ use of the entire market value rule
    was impermissible, however, because LaserDynamics
    failed to present evidence showing that the patented disc
    discrimination method drove demand for the laptop
    computers. It is not enough to merely show that the disc
    discrimination method is viewed as valuable, important,
    or even essential to the use of the laptop computer. Nor is
    LASERDYNAMICS   v. QUANTA COMPUTER                        26
    it enough to show that a laptop computer without an ODD
    practicing the disc discrimination method would be com-
    mercially unviable. Were this sufficient, a plethora of
    features of a laptop computer could be deemed to drive
    demand for the entire product. To name a few, a high
    resolution screen, responsive keyboard, fast wireless
    network receiver, and extended-life battery are all in a
    sense important or essential features to a laptop com-
    puter; take away one of these features and consumers are
    unlikely to select such a laptop computer in the market-
    place. But proof that consumers would not want a laptop
    computer without such features is not tantamount to
    proof that any one of those features alone drives the
    market for laptop computers. Put another way, if given a
    choice between two otherwise equivalent laptop com-
    puters, only one of which practices optical disc discrimina-
    tion, proof that consumers would choose the laptop
    computer having the disc discrimination functionality
    says nothing as to whether the presence of that function-
    ality is what motivates consumers to buy a laptop com-
    puter in the first place. It is this latter and higher degree
    of proof that must exist to support an entire market value
    rule theory.
    Our decision in Lucent is illustrative. There, the pat-
    ent at issue involved a helpful and convenient “date
    picker” feature that was being used within the grand
    scheme of Microsoft’s Outlook email software. We held
    that because the patented feature was “but a tiny feature
    of one part of a much larger software program,” a royalty
    could not be properly calculated based on the value of the
    entire Outlook program because “there was no evidence
    that anybody anywhere at any time ever bought Outlook .
    . . because it had [the patented] date picker.” 
    Lucent, 580 F.3d at 1332-33
    (emphasis added).
    27                     LASERDYNAMICS   v. QUANTA COMPUTER
    In this case, Mr. Murtha never conducted any market
    studies or consumer surveys to ascertain whether the
    demand for a laptop computer is driven by the patented
    technology. On the record before us, the patented method
    is best understood as a useful commodity-type feature
    that consumers expect will be present in all laptop com-
    puters. There is no evidence that this feature alone
    motivates consumers to purchase a laptop computer, such
    that the value of the entire computer can be attributed to
    the patented disc discrimination method. As the district
    court aptly stated, “[a]t best,” LaserDynamics proved only
    that “almost all computers sold in the retail market
    include optical disc drives and that customers would be
    hesitant to purchase computers without an optical disc
    drive.” New Trial Op. at *10. The district court correctly
    found that this evidence fails to satisfy the requirements
    of our precedent to support the usage of the entire market
    value rule when calculating reasonable royalty damages.
    Furthermore, Mr. Murtha’s one-third apportionment
    to bring his royalty rate down from 6% per ODD to 2% per
    laptop computer appears to have been plucked out of thin
    air based on vague qualitative notions of the relative
    importance of the ODD technology. The district court
    correctly concluded that “[a]lthough [LaserDynamics]
    argues that the many activities that may be performed on
    a computer using a disk drive, such as playing movies,
    music and games, transferring documents, backing up
    files, and installing software comprise a third of the value
    of a computer, [Mr. Murtha] offers no credible economic
    analysis to support that conclusion.” LaserDynamics,
    
    2011 U.S. Dist. LEXIS 42590
    , at *6. This complete lack of
    economic analysis to quantitatively support the one-third
    apportionment echoes the kind of arbitrariness of the
    “25% Rule” that we recently and emphatically rejected
    from damages experts, and would alone justify excluding
    LASERDYNAMICS   v. QUANTA COMPUTER                       28
    Mr. Murtha’s opinions in the first trial. Cf. 
    Uniloc, 632 F.3d at 1318
    (“Gemini’s starting point of a 25 percent
    royalty had no relation to the facts of the case, and as
    such, was arbitrary, unreliable, and irrelevant. The use of
    such a rule fails to pass muster under Daubert and taints
    the jury’s damages calculation.”).
    Finally, we reject the contention that practical and
    economic necessity compelled LaserDynamics to base its
    royalty on the price of an entire laptop computer. La-
    serDynamics Br. at 15-18. LaserDynamics emphasizes
    that QCI is in the business of assembling and selling
    complete laptop computers, not independent ODDs, and
    that QCI does not track the prices, revenues, or profits
    associated with individual components. Likewise, La-
    serDynamics points out that QCI purchases ODDs for a
    “mask price,” which the district court described as “nomi-
    nal” and essentially “an accounting fiction” that offers
    “little evidence of the drives’ actual value.” LaserDynam-
    ics, Inc. v. Quanta Computer, Inc., No. 2:06-cv-348-TJW-
    CE (E.D. Tex. Jan. 21, 2011). LaserDynamics further
    points to Mr. Murtha’s testimony that, in his prior experi-
    ence working in patent licensing at IBM, IBM would often
    base royalties on entire products to address such account-
    ing difficulties. Thus, LaserDynamics concludes that the
    parties would have had to use the value of the entire
    laptop computer as the royalty base in structuring a
    hypothetical license agreement, as it reflects the only true
    market value of anything that QCI sells.
    LaserDynamics overlooks that a per-unit running
    royalty is not the only form of a reasonable royalty that
    the parties might have agreed to in a hypothetical nego-
    tiation. An alternate form is evidenced by the many
    license agreements to the ’981 Patent in the record for
    lump sum royalties that are not calculated as a percent-
    age of any component or product, which immediately
    29                     LASERDYNAMICS   v. QUANTA COMPUTER
    belies the argument that using a laptop computer as the
    royalty base is “necessary.” LaserDynamics’ necessity
    argument also fails to address the fundamental concern of
    the entire market value rule, since permitting LaserDy-
    namics to use a laptop computer royalty base does not
    ensure that the royalty rate applied thereto does not
    overreach and encompass components not covered by the
    patent. That is, if difficulty in precisely identifying the
    value of the ODDs is what justifies using complete laptop
    computers as the royalty base, when it comes time to then
    apportion a royalty rate that accounts for the ODD con-
    tribution only, the exceedingly difficult and error-prone
    task of discerning the ODD’s value relative to all other
    components in the laptop remains.
    Moreover, LaserDynamics provides no reason that
    QCI’s own lack of internal tracking and accounting of
    individual components or its “mask price” purchases
    precludes LaserDynamics from deriving or obtaining
    accurate information concerning ODD values from third
    parties, industry practices, etc. LaserDynamics in fact
    did obtain and use alternative pricing information from
    Sony-made ODDs in the second trial. As explained below,
    this Sony-made ODD pricing information was not per se
    unreliable, as the jury was entitled to weigh it against
    QCI’s competing views of appropriate ODD pricing. Thus,
    we see no reason to establish a necessity-based exception
    to the entire market value rule for LaserDynamics in this
    case.
    2. The Grant of a New Trial
    Having established that LaserDynamics’ theory of
    damages was legally unsupportable, we turn to the ques-
    tion of whether the district court abused its discretion in
    granting QCI’s post-verdict motion and offering LaserDy-
    namics a choice between a new damages trial and a
    LASERDYNAMICS   v. QUANTA COMPUTER                         30
    remittitur of the damages verdict to $6.2 million. While
    LaserDynamics is correct that QCI made no pre-verdict
    objection or raised any challenge whatsoever to Mr.
    Murtha’s testimony on an entire market value rule the-
    ory, under Fifth Circuit law this ostensible waiver by QCI
    does not preclude the district court from exercising its
    discretion to consider the issue. See Garriott v. NCsoft
    Corp., 
    661 F.3d 243
    (5th Cir. 2011) (finding that an oth-
    erwise waived argument made in a motion for a new trial
    was properly addressed and preserved when the district
    court exercised its discretion to consider the issue in its
    opinion denying the motion).
    The Fifth Circuit has determined that “[a] district
    court has discretion to consider new theories raised for
    the first time in a post-trial brief, . . . and an issue first
    presented to the district court in a post-trial brief is
    properly raised below when the district court exercises its
    discretion to consider the issue.” Quest Medical, Inc. v.
    Apprill, 
    90 F.3d 1080
    , 1087 (5th Cir. 1996) (citations
    omitted). In this case, whether or not the district court
    could have deemed QCI’s entire market value rule argu-
    ments waived and ignored them, it did not. In light of
    QCI’s post-trial briefing, the district court identified the
    error of permitting the entire market value rule theory to
    go to the jury, and exercised its discretion to correct the
    error. We find no abuse of discretion in the district court’s
    decision to grant QCI’s motion for a remittitur or a new
    trial under these circumstances, and we therefore affirm
    the district court on this point.
    B. QCI Has an Implied License to Assemble Lap-
    tops Using ODDs from QSI via Philips and
    Sony/NEC/Optiarc
    QCI contends that it has an implied license to assem-
    ble laptop computers for its customers that include the
    31                     LASERDYNAMICS   v. QUANTA COMPUTER
    accused ODDs assembled by QSI for Philips or
    Sony/NEC/Optiarc,     pursuant     to    Philips’s   and
    Sony/NEC/Optiarc’s “have made” rights under their
    patent license agreements with LaserDynamics. The
    QSI-assembled ODDs at issue are sold by Philips or
    Sony/NEC/Optiarc either directly to QCI or indirectly to
    QCI via QCI’s customers such as Dell and HP, as directed
    by QCI’s customers. “The existence vel non of an implied
    license is a question of law that we review de novo.”
    Anton/Bauer, Inc. v. PAG, Ltd., 
    329 F.3d 1343
    , 1348 (Fed.
    Cir. 2003).
    At oral argument before this court, counsel for QCI
    explained that the vast majority of the allegedly infring-
    ing ODDs would be covered under QCI’s implied license
    theory, and that QCI’s arguments concerning patent
    exhaustion pertain to only those same ODDs. Oral Arg.
    at            0:30-1:30,           available            at
    http://oralarguments.cafc.uscourts.gov/default.aspx?fl=20
    11-1440.mp3. Because we find that QCI has an implied
    license, we do not reach QCI’s patent exhaustion argu-
    ments. 5
    5
    At oral argument before this court, counsel for La-
    serDynamics for the first time argued that the district
    court merely denied QCI’s summary judgment motion on
    these issues, but did not also enter summary judgment
    against QCI, and that such a supposed denial of summary
    judgment cannot be appealed to us after a trial where
    QCI did not take further steps to preserve the issue. Oral
    Arg. at 11:18-13:57. QCI’s briefing repeatedly character-
    ized the district court’s order as entering summary judg-
    ment against QCI, but LaserDynamics made no challenge
    to this characterization until oral argument. A subse-
    quent motion refining this argument and seeking to
    dismiss these portions of QCI’s appeal for lack of jurisdic-
    tion was filed on March 23, 2012.
    LASERDYNAMICS   v. QUANTA COMPUTER                       32
    The district court relied solely on E.I. Du Pont de Ne-
    mours & Co. v. Shell Oil Co., 
    498 A.2d 1108
    (Del. 1985), in
    finding that “the Quanta defendants do not have an
    implied license with respect to drives that are manufac-
    tured by QSI and eventually sold to QCI (or another
    Quanta entity), notwithstanding the fact that those drives
    are sold through Philips or Sony/NEC/Optiarc, two of
    [LaserDynamics’] licensees.” Pre-Trial Op. at *4 (citing
    Du 
    Pont, 498 F.3d at 1116
    ). According to the district
    court, “[t]he effect of such transactions is to grant an
    impermissible sublicense.” 
    Id. We disagree. In
    Du Pont, E.I. Du Pont de Nemours and Company,
    Inc. (“Du Pont”) had entered into a license agreement
    with Shell Oil Company (“Shell”) permitting Shell to
    “make, have made, use and sell for use or resale” an
    LaserDynamics’ belated argument hinges on an incor-
    rect premise. The district court’s order plainly went
    further than denying QCI’s motion and made affirmative
    rulings on these issues as a matter of law. See LaserDy-
    namics, 
    2009 U.S. Dist. LEXIS 115848
    , at *3-5. The
    district court indicated that “for purposes of trial, the
    court advises the parties of the following holdings,” e.g.,
    “the Quanta defendants do not have an implied license
    with respect to drives that are manufactured by QSI and
    eventually sold to QCI (or another Quanta entity), not-
    withstanding the fact that those drives are sold through
    Philips or Sony/NEC/Optiarc, two of [LaserDynamics’]
    licensees.” 
    Id. Thus, LaserDynamics’ citing
    to Ortiz v.
    Jordan, 
    131 S. Ct. 884
    , 889 (2011), for the proposition
    that an appellate court has no jurisdiction over a denial of
    summary judgment following a trial on the merits is to no
    avail. Fed. R. Civ. P. 56(f) permits the district court to
    enter summary judgment in favor of a non-moving party,
    and LaserDynamics points to nowhere in the record
    where it objected to any procedural defect in the district
    court’s doing so. On this record, we see no genuine dis-
    putes of material fact that would preclude us from revers-
    ing the district court on the implied license issue.
    33                     LASERDYNAMICS   v. QUANTA COMPUTER
    insecticide product covered by Du Pont’s 
    patent. 498 A.2d at 1110
    . The license agreement expressly prohibited any
    sublicensing by Shell. 
    Id. Union Carbide Agricultural
    Corporation, Inc. (“Union Carbide”) later sought permis-
    sion from Shell to produce the patented insecticide, but
    Shell declined due to the prohibition on sublicensing in its
    licensed agreement with Du Pont. 
    Id. at 1111. Instead,
    Shell and Union Carbide came up with the following
    arrangement: (1) Union Carbide would manufacture the
    insecticide under the “have made” provision of the license
    agreement between Shell and Du Pont, then (2) Shell
    would immediately sell back the insecticide to Union
    Carbide pursuant to Shell’s right to “sell for use or re-
    sale.” 
    Id. at 1111. The
    minimum amounts of insecticide
    that Union Carbide agreed to make and the minimum
    amounts that Shell agreed to sell back to Union Carbide
    were identical. 
    Id. at 1115-16. The
    Supreme Court of
    Delaware deemed this arrangement an impermissible
    sublicense, rather than a permissible exercise of Shell’s
    “have made” and “sell” rights, because “ultimately, Union
    Carbide was producing [the insecticide], not for Shell, but
    rather for itself.” 
    Id. (citing Carey v.
    United States, 
    326 F.2d 975
    , 979 (Ct. Cl. 1964) (explaining that “the test is,
    whether the production is by or for the use of the original
    licensee or for the sublicensee himself or for someone
    else”)).
    The case before us presents a different situation from
    that in Du Pont. The ODDs provided to QCI via Philips
    and Sony/NEC/Optiarc were undoubtedly assembled by
    QSI for Philips and Sony/NEC/Optiarc, not for QSI or
    QCI. Even though the ODDs made by QSI were in reality
    shipped directly from QSI to QCI, the substance of the
    transactions make clear that QSI’s manufacture of the
    ODDs was limited to the needs and requests of Philips
    and Sony/NEC/Optiarc. QSI had no unfettered ability to
    LASERDYNAMICS   v. QUANTA COMPUTER                         34
    make more ODDs than were ordered from it. Nothing in
    the record suggests that this overall arrangement is
    designed to circumvent the terms of the patent licenses
    between       LaserDynamics         and      Philips    or
    Sony/NEC/Optiarc. Indeed, the shipping and manufactur-
    ing arrangements involved in this case reflect typical on-
    time delivery logistics of modern industrial reality.
    The apposite precedent is our decision in Cyrix Corp.
    v. Intel Corp., 
    77 F.3d 1381
    (Fed. Cir. 1996). That case
    involved Cyrix Corporation (“Cyrix”), a designer and seller
    of microprocessors, contracting with other companies to
    manufacture integrated circuit chips containing the
    Cyrix-designed microprocessors, then selling the chips
    back to Cyrix. 
    Id. at 1383. Cyrix
    used manufacturers
    that were licensed under patents owned by Intel, includ-
    ing SGS-Thomson Microelectronics, Inc. (“ST”). 
    Id. ST had acquired
    by assignment a license from Intel “to make,
    have made . . . [and] sell” the patented chips. 
    Id. ST could not
    itself fulfill Cyrix’s orders, however, and, relying
    on its “have made” rights, arranged for its Italian non-
    subsidiary affiliate company (“ST-Italy”) to manufacture
    the chips, which ST then sold to Cyrix. 
    Id. The district court
    distinguished this situation from that in Du Pont
    and held that ST did not exceed its rights under the Intel
    license by having ST-Italy make the chips for ST to sell to
    Cyrix. 
    Id. at 1384. Cyrix
    and ST were both found to not
    infringe Intel’s patents on this basis.
    We affirmed, rejecting Intel’s argument that the ar-
    rangement among ST, ST-Italy, and Cyrix was a mere
    paper transaction—a “sham” designed to circumvent
    Intel’s license to ST. 
    Id. at 1387-88. We
    endorsed the
    district court’s reasoning that, unlike in Du Pont, “[t]he
    production of the [chips] is for the use of ST, the original
    licensee, and not for the use of ST-Italy.” 
    Id. at 1387. As
    we explained, “[i]f the facts in this case had been that
    35                      LASERDYNAMICS   v. QUANTA COMPUTER
    Cyrix made the product for ST under ST’s ‘have made’
    rights and then ST sold the product back to Cyrix, then
    they would have been analogous to those in du Pont, but
    those are not our facts.” 
    Id. at 1388. This
    case likewise presents no “sham” transaction as
    in Du Pont. QSI made the ODDs at issue here to fulfill
    bona fide orders from licensees Philips and
    Sony/NEC/Optiarc. The ODDs were then sold to QCI by
    the licensees. QCI did not make the ODDs for Philips or
    Sony/NEC/Optiarc and then immediately purchase the
    ODDs back so as to effectively receive a sublicense and
    obtain as many ODDs as it wanted. Rather, as in Cyrix,
    the manufacture of the ODDs by QSI and their eventual
    sale to QCI for incorporation into laptop computers, all
    via Philips and Sony/NEC/Optiarc, were legitimate and
    separate business transactions that did not expand or
    circumvent the patent licenses. 
    Id. at 1387-88 (“The
    two
    agreements, one permitting ST-Italy to manufacture
    microprocessors for ST and the other providing for ST’s
    sale of microprocessors to Cyrix, were separate business
    transactions.”). Both the manufacture and sale of the
    ODDs were valid exercises of the “have made” and “sell”
    rights, respectively, under the license agreements in this
    case. We therefore conclude that QCI has an implied
    license to the ’981 Patent with respect to the ODDs made
    by QSI and sold to QCI via Philips or Sony/NEC/Optiarc.
    C. The District Court Properly Denied QCI’s Mo-
    tion for JMOL of Non-Infringement
    QCI contends that LaserDynamics’ evidence at the
    first trial was inadequate to prove direct infringement by
    end users of the accused laptops of asserted claim 3 under
    the district court’s claim constructions. As discussed
    above, claim 3 requires, inter alia, the steps of “processing
    an optical signal reflected from encoded pits on an optical
    LASERDYNAMICS   v. QUANTA COMPUTER                        36
    disk until total number of data layers and pit configura-
    tion standard of the optical disk is identified” and “collat-
    ing the processed optical signal with an optical disk
    standard data which is stored in a memory.” The district
    court construed the phrase “encoded pits on an optical
    disc” to mean “depression[s] in the surface of the disc
    which represent[] data or information” Markman Order,
    at *13. The step of “collating the processed optical signal
    with an optical disk standard data which is stored in a
    memory” was construed to mean “comparing the proc-
    essed optical signal with an optical disk standard data
    stored on a memory.” 
    Id. at *15. QCI
    does not challenge the district court’s claim con-
    structions, but only whether the trial record supports the
    jury’s verdict of infringement. Contrary to QCI’s argu-
    ment, nothing in these claim constructions dictates that
    the arrangement of depressions be “identified” or “recog-
    nized” in any particular manner. Substantial evidence
    exists to show that the industry standards for various
    optical discs require specified arrangements of the de-
    pressions horizontally as well as specified depths of the
    data layers. The record amply supports that the depth of
    the data layer precisely correlates to the pit configuration
    arrangement, such that the measurement of the depth
    (via a counter value) is a measurement of the pit ar-
    rangement. Under the claim constructions, the jury was
    entitled to find infringement on this basis, and we there-
    fore affirm the district court’s denial of QCI’s motion for
    JMOL of non-infringement.
    D. The District Court’s Jury Instruction Does Not
    Alone Warrant a New Trial on Liability
    As discussed above, upon perceiving a change in posi-
    tion by QCI concerning the frequency with which QCI’s
    ODDs were obtained via a buy/sell arrangement, the
    37                      LASERDYNAMICS   v. QUANTA COMPUTER
    district judge instructed the jury as follows: “this consti-
    tutes a significant change in the testimony, and no docu-
    ments have been produced to support that, and that you
    may take this instruction into account in judging the
    credibility of all of this witness’ testimony and all other
    Quanta Computer’s positions in this case.” A34-35. QCI
    contends that this instruction so unfairly prejudiced QCI
    that only a new trial could rectify the error.
    Since QCI did not object at trial, we review the dis-
    trict court’s instruction for plain error. Rodriguez v.
    Riddell Sports, Inc., 
    242 F.3d 567
    , 579 (5th Cir. 2001).
    Plain error is “clear” or “obvious” and must affect sub-
    stantial rights. 
    Id. (quoting United States
    v. Calverley, 
    37 F.3d 160
    , 162-64 (5th Cir. 1994)). Such error is reversible
    only if it “seriously affect[s] the fairness, integrity, or
    public reputation of judicial proceedings.” 
    Id. (citations omitted). Although
    a district court is afforded broad
    discretion over the manner in which trial is conducted,
    and may intervene to help expand upon or clarify witness
    testimony and evidence, such intervention “may not come
    at the cost of strict impartiality.” 
    Id. (quoting United States
    v. Saenz, 
    134 F.3d 697
    , 702 (5th Cir. 1998)). Thus,
    “[i]n reviewing a claim that the trial court appeared
    partial, this court must determine whether the judge's
    behavior was so prejudicial that it denied the [defendant]
    a fair, as opposed to a perfect, trial.” 
    Id. (citations and internal
    quotation marks omitted). In performing this
    review, we must consider the district court’s actions in
    light of the entire trial record and consider the totality of
    the circumstances. 
    Saenz, 134 F.3d at 702
    .
    Our review of the record shows that QCI made differ-
    ent representations concerning the frequency with which
    its ODD purchases were made via buy/sell arrangements.
    It is not the same to suggest that a certain method is “one
    way” business is done when in fact it is the predominant
    LASERDYNAMICS   v. QUANTA COMPUTER                        38
    way—85% of the time—that business is done. Neverthe-
    less, the district court’s response to this potential incon-
    sistency was harsh and prejudicial to QCI. The question
    of whether there was any inconsistency here, and the
    associated questions of credibility, should have been for
    the jury to decide. It is one thing to point out a potential
    inconsistency to the jury and to raise an associated ques-
    tion of credibility. But it was error to instruct the jury to
    “take this instruction into account in judging the credibil-
    ity of . . . all other Quanta Computer’s positions in this
    case.” A34-35 (emphasis added).
    Notwithstanding whether there was any inconsis-
    tency in QCI’s positions, on the balance, we do not view
    the district court’s instruction to constitute plain error
    that standing alone warrants a new trial. QCI was given
    a second trial on the issue of damages, which cured any
    prejudice that the district court’s instruction might have
    caused in that regard. As for infringement liability, a
    portion of the case put on through entirely different
    witnesses, we are not convinced that the instruction, in
    context, was so severe as to prevent QCI from a receiving
    a “fair, as opposed to a perfect, trial” on infringement.
    
    Rodriguez, 242 F.3d at 579
    (citations omitted). However,
    if the same testimony is introduced at a subsequent trial,
    the court must leave to the jury the decision whether any
    inconsistency exists.
    E. The District Court Erred By Setting the
    Hypothetical Negotiation Date as August 31, 2006
    During both trials, QCI was bound by the district
    court’s ruling that the hypothetical negotiation date for
    purposes of the Georgia-Pacific reasonable royalty analy-
    sis was August 2006—i.e., when the lawsuit was filed.
    The district court reasoned that since QCI was being
    accused of active inducement of infringement, which
    39                      LASERDYNAMICS   v. QUANTA COMPUTER
    requires knowledge of the patent, and since QCI was not
    notified of the patent until August 2006, this date was
    when QCI first became liable to LaserDynamics. Based in
    large part on this late date, LaserDynamics’ expert Mr.
    Murtha testified that he disregarded almost all of La-
    serDynamics’ twenty-nine licenses in evidence that were
    executed earlier, reasoning that the economic landscape
    had since changed.
    We have explained that “[t]he correct determination
    of [the hypothetical negotiation] date is essential for
    properly assessing damages.” Integra Lifesciences I, Ltd.
    v. Merck KGaA, 
    331 F.3d 860
    , 870 (Fed. Cir. 2003). In
    general, the date of the hypothetical negotiation is the
    date that the infringement began. See 
    Georgia-Pacific, 318 F. Supp. at 1123
    . We have consistently adhered to
    this principle. See, e.g., Applied Med. Res. Corp. v. U.S.
    Surgical Corp., 
    435 F.3d 1356
    , 1363-64 (Fed. Cir. 2006)
    (“[T]he hypothetical negotiation relates to the date of first
    infringement.”); State Indus., Inc. v. Mor-Flo Indus., Inc.,
    
    883 F.2d 1573
    , 1580 (Fed. Cir. 1989) (“The determination
    of a reasonable royalty . . . [is based] on what a willing
    licensor and licensee would bargain for at hypothetical
    negotiations on the date infringement started.”).
    We have also been careful to distinguish the hypo-
    thetical negotiation date from other dates that trigger
    infringement liability. For example, the six-year limita-
    tion on recovery of past damages under 35 U.S.C. § 286
    does not preclude the hypothetical negotiation date from
    taking place on the date infringement began, even if
    damages cannot be collected until some time later. See
    Wang Labs., Inc. v. Toshiba Corp., 
    993 F.2d 858
    , 870 (Fed.
    Cir. 1993). Similarly, the failure to mark a patented
    product or prove actual notice of the patent pursuant to
    35 U.S.C. § 287 precludes the recovery of damages prior to
    the marking or notice date, but the hypothetical negotia-
    LASERDYNAMICS   v. QUANTA COMPUTER                      40
    tion date may nevertheless be properly set before marking
    or notice occurs. 
    Id. (“[T]he court confused
    limitation on
    damages due to lack of notice with determination of the
    time when damages first began to accrue, and it is the
    latter which is controlling in a hypothetical royalty de-
    termination.”). In sum, “[a] reasonable royalty determi-
    nation for purposes of making a damages evaluation must
    relate to the time infringement occurred, and not be an
    after-the-fact assessment.” Riles v. Shell Exploration &
    Prod. Co., 
    298 F.3d 1302
    , 1313 (Fed. Cir. 2002) (citing
    Hanson v. Alpine Valley Ski Area, Inc., 
    718 F.2d 1075
    ,
    1079 (Fed. Cir. 1983) (“The key element in setting a
    reasonable royalty . . . is the necessity for return to the
    date when the infringement began.”)).
    Here, there is no dispute that while QCI first became
    liable for active inducement of infringement in August
    2006, QCI’s sales of accused laptop computers into the
    United States began causing the underlying direct in-
    fringement by end users in 2003. From the premise that
    the hypothetical negotiation must focus on the “date when
    the infringement began,” 
    Hanson, 718 F.2d at 1079
    , we
    note that active inducement of infringement is, by defini-
    tion, conduct that causes and encourages infringement.
    35 U.S.C. § 271(b) (“Whoever actively induces infringe-
    ment of a patent shall be liable as an infringer.”). While
    active inducement can ultimately lead to direct infringe-
    ment, absent direct infringement there is no compensable
    harm to a patentee. See Aro Mfg. Co. v. Convertible Top
    Replacement Co., 
    377 U.S. 476
    , 500 (1964) (“It is true that
    a contributory infringer is a species of joint-tortfeasor,
    who is held liable because he has contributed with an-
    other to the causing of a single harm to the plaintiff.”).
    Thus, we hold that in the context of active inducement of
    infringement, a hypothetical negotiation is deemed to
    take place on the date of the first direct infringement
    41                      LASERDYNAMICS   v. QUANTA COMPUTER
    traceable to QCI’s first instance of inducement conduct—
    in this case, 2003.
    Our holding is consistent with the purpose of the hy-
    pothetical negotiation framework, which seeks to discern
    the value of the patented technology to the parties in the
    marketplace when infringement began. In considering
    the fifteen Georgia-Pacific factors, it is presumed that the
    parties had full knowledge of the facts and circumstances
    surrounding the infringement at that time. Indeed, the
    basic question posed in a hypothetical negotiation is: if, on
    the eve of infringement, a willing licensor and licensee
    had entered into an agreement instead of allowing in-
    fringement of the patent to take place, what would that
    agreement be? This question cannot be meaningfully
    answered unless we also presume knowledge of the patent
    and of the infringement at the time the accused induce-
    ment conduct began. Were we to permit a later notice
    date to serve as the hypothetical negotiation date, the
    damages analysis would be skewed because, as a legal
    construct, we seek to pin down how the prospective in-
    fringement might have been avoided via an out-of-court
    business solution. See Wordtech Sys. v. Integrated Net-
    works Solutions, Inc., 
    609 F.3d 1308
    , 1319 (Fed. Cir.
    2010) (“The hypothetical negotiation ‘attempts to ascer-
    tain the royalty upon which the parties would have
    agreed had they successfully negotiated an agreement
    just before infringement began,’ and ‘necessarily involves
    an element of approximation and uncertainty.’” (quoting
    
    Lucent, 580 F.3d at 1324-25
    )). It also makes sense that in
    each case there should be only a single hypothetical
    negotiation date, not separate dates for separate acts of
    infringement, and that a direct infringer or someone who
    induced infringement should pay the same reasonable
    royalty based on a single hypothetical negotiation analy-
    sis.
    LASERDYNAMICS   v. QUANTA COMPUTER                       42
    Lastly, QCI points out that the accused ODDs were
    manufactured by QSI as early as 2001, and urges us to
    deem 2001 the date of first infringement for the hypo-
    thetical negotiation. However, it is QCI that is accused of
    active inducement here, and the record shows that QCI
    and QSI are related but independently operated compa-
    nies, and that QCI does not own a controlling interest in
    QSI. Thus, there is no basis on which to further push
    back the hypothetical negotiation date to 2001. See BMC
    Res., Inc. v. Paymentech, LP, 
    498 F.3d 1373
    , 1380-82 (Fed.
    Cir. 2007) (declining to impute responsibility for allegedly
    infringing conduct from one party to another).
    Because our decision alters the time period when the
    analysis under Georgia-Pacific is to take place, we re-
    mand for a new trial on damages pursuant to the 2003
    hypothetical negotiation date with respect to those ac-
    cused laptop computers not encompassed by QCI’s implied
    license as discussed above.
    F.   The District Court Erred in Admitting the
    BenQ Settlement Agreement
    Before the second trial, QCI filed a motion in limine
    seeking to exclude the 2006 LaserDynamics-BenQ settle-
    ment agreement from evidence pursuant to Federal Rule
    of Evidence 403. QCI’s motion emphasized the unique
    circumstances of the BenQ settlement, which was entered
    into on the eve of trial after BenQ had been repeatedly
    sanctioned by the district court. We conclude that the
    district court abused its discretion in denying QCI’s
    motion and allowing the agreement into evidence.
    Rule 403 provides for the exclusion of otherwise rele-
    vant evidence when the probative value of that evidence
    is substantially outweighed by the danger of unfair preju-
    dice, confusing the issues, or misleading the jury. Along
    these lines, Federal Rule of Evidence 408 specifically
    43                     LASERDYNAMICS   v. QUANTA COMPUTER
    prohibits the admission of settlement offers and negotia-
    tions offered to prove the amount of damages owed on a
    claim. The propriety of using prior settlement agree-
    ments to prove the amount of a reasonable royalty is
    questionable. See, e.g., Rude v. Westcott, 
    130 U.S. 152
    ,
    164 (1889) (“[A] payment of any sum in settlement of a
    claim for an alleged infringement cannot be taken as a
    standard to measure the value of the improvements
    patented, in determining the damages sustained by the
    owners of the patent in other cases of infringement.”);
    Deere & Co. v. Int’l Harvester Co., 
    710 F.2d 1551
    , 1557
    (Fed. Cir. 1983) (holding that “as the White license was
    negotiated against a backdrop of continuing litigation and
    [defendant’s] infringement of the Schreiner patent, the
    district court could properly discount the probative value
    of the White license with regard to a reasonable royalty”);
    see also 
    Hanson, 718 F.2d at 1078-79
    (observing that
    “license fees negotiated in the face of a threat of high
    litigation costs may be strongly influenced by a desire to
    avoid full litigation” and “should not be considered evi-
    dence of an established royalty” (quoting Panduit Corp. v.
    Stahlin Bros. Fibre Works, Inc., 
    575 F.2d 1152
    , 1164 n.11
    (6th Cir. 1978) (Markey, J.))). The notion that license fees
    that are tainted by the coercive environment of patent
    litigation are unsuitable to prove a reasonable royalty is a
    logical extension of Georgia-Pacific, the premise of which
    assumes a voluntary agreement will be reached between a
    willing licensor and a willing licensee, with validity and
    infringement of the patent not being disputed. See 318 F.
    Supp. at 1120.
    Despite the longstanding disapproval of relying on
    settlement agreements to establish reasonable royalty
    damages, we recently permitted such reliance under
    certain limited circumstances. See 
    ResQNet, 594 F.3d at 870-72
    (explaining that a settlement license to the pat-
    LASERDYNAMICS   v. QUANTA COMPUTER                       44
    ents-in-suit in a running royalty form was “the most
    reliable license in [the] record” when compared with other
    licenses that did not “even mention[] the patents-in-suit
    or show[] any other discernable link to the claimed tech-
    nology”). We permitted consideration of the settlement
    license on remand, but we cautioned the district court to
    consider the license in its proper context within the
    hypothetical negotiation framework to ensure that the
    reasonable royalty rate reflects “the economic demand for
    the claimed technology.” 
    Id. at 872. Unlike
    the license in ResQNet, the BenQ settlement
    agreement is far from being the “most reliable license in
    [the] 
    record.” 594 F.3d at 872
    . Indeed, the BenQ settle-
    ment agreement appears to be the least reliable license by
    a wide margin. The BenQ settlement agreement was
    executed shortly before a trial—a trial in which BenQ
    would have been at a severe legal and procedural disad-
    vantage given the numerous harsh sanctions imposed on
    it by the district court. The $6 million lump sum license
    fee is six times larger than the next highest amount paid
    for a license to the patent-in-suit, and ostensibly reflects
    not the value of the claimed invention but the strong
    desire to avoid further litigation under the circumstances.
    LaserDynamics executed twenty-nine licenses for the
    patent-in-suit in total, the vast majority of which are not
    settlements of active litigation and do not involve the
    unique coercive circumstances of the BenQ settlement
    agreement, and which are therefore far more reliable
    indicators of what willing parties would agree to in a
    hypothetical negotiation. Additionally, in light of the
    changing technological and financial landscape in the
    market for ODDs, the BenQ settlement, entered into a
    full three years after the hypothetical negotiation date, is
    in many ways not relevant to the hypothetical negotiation
    analysis. See Odetics, Inc. v. Storage Tech. Corp., 185
    45                      LASERDYNAMICS   v. QUANTA COMPUTER
    F.3d 1259, 1276-77 (Fed. Cir. 1999) (agreeing with the
    district court that, for two licenses entered into four and
    five years after the date of first infringement, “the age of
    the license agreements, in the context of the changing
    technology and ‘financial landscape’ at issue, made those
    agreements irrelevant for the hypothetical negotiation
    analysis). This record stands in stark contrast to that in
    ResQNet, where a lone settlement agreement stood apart
    from all other licenses in the record as being uniquely
    relevant and reliable. This case is therefore well outside
    the limited scope of circumstances under which we
    deemed the settlement agreement in ResQNet admissible
    and probative. The probative value of the BenQ settle-
    ment agreement is dubious in that it has very little rela-
    tion to demonstrated economic demand for the patented
    technology, and its probative value is greatly outweighed
    by the risk of unfair prejudice, confusion of the issues, and
    misleading the jury. Fed. R. Evid. 403. Accordingly, we
    conclude that the district court abused its discretion by
    admitting the BenQ settlement agreement into evidence,
    and must exclude the agreement from the proceedings on
    remand.
    G. The District Court Erred in Admitting
    Mr. Murtha’s Opinions Concerning a
    6% Royalty Rate Per $41 ODD
    Because we are remanding to the district court for a
    new trial on damages under the proper 2003 hypothetical
    negotiation date, we do not reach QCI’s argument that the
    second jury verdict of an $8.5 million lump sum lacks
    evidentiary support, so as to entitle QCI to a $1.2 million
    judgment on damages as a matter of law. However, for
    the purposes of remand, we do reach QCI’s Daubert
    challenge to Mr. Murtha’s methodology in the second trial
    and find that the district court erred in allowing the jury
    LASERDYNAMICS   v. QUANTA COMPUTER                        46
    to hear his testimony concerning a 6% royalty rate de-
    rived from the Sony-made $41 ODDs.
    1. Mr. Murtha’s Use of the Sony-Made $41 ODDs
    QCI argues that Mr. Murtha’s testimony in the second
    trial was unreliable for using a $41 per ODD value that
    was calculated based on a relatively small sample of
    about 9,000 non-infringing drives made by Sony, not by
    QSI. QCI Br. at 69-70. We disagree.
    LaserDynamics contends that the $41 price of the
    Sony ODDs was more appropriate than the $28 mask
    price used in the first trial with respect to QSI-made
    ODDs. According to LaserDynamics, since QCI does not
    track prices and revenues of the ODDs that it buys to
    incorporate into laptop computers, and does not generally
    sell stand alone ODDs, the $41 Sony-made drives that
    QCI sells as replacement parts better reflect the market
    value for ODDs independent of the completed laptop
    computers. QCI counters that the $41 price was unreli-
    able because it was based on a small sample size of li-
    censed and therefore non-infringing drives, which is
    irrelevant to the price of the accused drives, and because
    the record shows that the $28 mask price of the accused
    QSI-made drives is always higher than the price to the
    consumer.
    As the district court explained, “[Mr. Murtha’s] ap-
    proach appears to be a reasonable attempt to value
    [QCI’s] drives based on arms-length transactions. Al-
    though the jury may ultimately determine that [Mr.
    Murtha’s] approach is unreasonable, the approach is not
    subject to a Daubert challenge.” LaserDynamics, No.
    2:06-cv-348-TJW-CE (E.D. Tex. Jan. 21, 2011). We con-
    clude that the district court did not abuse its discretion in
    declining to exclude Mr. Murtha’s use of the $41 Sony-
    made ODDs on Daubert grounds.
    47                     LASERDYNAMICS   v. QUANTA COMPUTER
    2. Mr. Murtha’s 6% Royalty Rate Per ODD
    QCI contends that Mr. Murtha’s opinion that a rea-
    sonable royalty in this case would be 6% of each ODD sold
    within a laptop computer by QCI was unreliable under
    Federal Rule of Evidence 702 and should have been
    excluded. We agree.
    The first of the fifteen factors in Georgia-Pacific is
    “the royalties received by the patentee for the licensing of
    the patent in suit, proving or tending to prove an estab-
    lished 
    royalty.” 318 F. Supp. at 1120
    . Actual licenses to
    the patented technology are highly probative as to what
    constitutes a reasonable royalty for those patent rights
    because such actual licenses most clearly reflect the
    economic value of the patented technology in the market-
    place. See 
    ResQNet, 594 F.3d at 869
    (“[T]he trial court
    must carefully tie proof of damages to the claimed inven-
    tion’s footprint in the market place.”).
    When relying on licenses to prove a reasonable roy-
    alty, alleging a loose or vague comparability between
    different technologies or licenses does not suffice. For
    example, in Lucent, where the patentee had relied on
    various licenses in the same general computer field with-
    out proving a relationship to the patented technology or
    the accused infringing products, we insisted that the
    “licenses relied upon by the patentee in proving damages
    [be] sufficiently comparable to the hypothetical license at
    issue in suit,” and noted that the patentee’s failure to
    prove comparability “weighs strongly against the jury’s
    award” relying on the non-comparable 
    licenses. 580 F.3d at 1325
    , 1332.
    Likewise, in ResQNet, the patentee’s expert “used li-
    censes with no relationship to the claimed invention to
    drive the royalty rate up to unjustified double-digit lev-
    els,” and which had no “other discernible link to the
    LASERDYNAMICS   v. QUANTA COMPUTER                     48
    claimed 
    technology.” 594 F.3d at 870
    . We rejected this
    testimony, holding that the district court “must consider
    licenses that are commensurate with what the defendant
    has appropriated. If not, a prevailing plaintiff would be
    free to inflate the reasonable royalty analysis with con-
    veniently selected licenses without an economic or other
    link to the technology in question.” 
    Id. at 872. On
    re-
    mand, we directed that unrelated licenses could not be
    relied on to increase the reasonable royalty rate above
    rates that are more clearly linked to the economic demand
    for the claimed technology. 
    Id. at 872-73. Actual
    licenses to the patents-in-suit are probative
    not only of the proper amount of a reasonable royalty, but
    also of the proper form of the royalty structure. In Word-
    tech Systems, the patentee relied on thirteen patent
    licenses that it previously granted to third 
    parties. 609 F.3d at 1319
    . We rejected the patentee’s reliance on
    eleven of the thirteen licenses for being in the form of a
    running royalty (whereas the patentee had sought a lump
    sum payment) and for including royalty rates far lower
    than the jury returned. 
    Id. at 1320-21. The
    remaining
    two licenses, although in the form of lump sums, were
    also rejected for not describing how the lump sums were
    calculated or the type and volume of products intended to
    be covered by the licenses. 
    Id. at 1320. We
    ultimately
    reversed the $250,000 verdict and remanded for a new
    trial on damages because “the verdict was clearly not
    supported by the evidence and based only on speculation
    or guesswork.” 
    Id. at 1319-22 (citation
    and internal
    quotation marks omitted).
    In this case, the district court denied QCI’s Daubert
    motion and permitted Mr. Murtha to testify concerning
    his opinion of a 6% running royalty rate during the second
    trial. However, the district court insisted that LaserDy-
    namics prove that two DVD-related patent licensing
    49                     LASERDYNAMICS   v. QUANTA COMPUTER
    programs and the 1997 Licensing Executives Survey
    relied on by Mr. Murtha (to the exclusion of the many
    past licenses for the ’981 patent) were sufficiently compa-
    rable to the hypothetically negotiated license Mr. Murtha
    proffered. LaserDynamics, 
    2011 U.S. Dist. LEXIS 42590
    ,
    at *8-*11.
    The district court correctly recognized that LaserDy-
    namics’ reliance on the two DVD-related patent licensing
    programs and the 1997 Licensing Executives Survey was
    problematic, but its ruling erroneously permitted contin-
    ued reliance on this evidence where comparability be-
    tween it and a hypothetical license to the ’981 Patent was
    absent. The DVD-related patent licensing programs did
    not involve the ’981 Patent, and no evidence shows that it
    even involves a disc discrimination method. A652. The
    1997 licensing survey was even further removed from the
    patented technology, since it was not even limited to any
    particular industry, but “was across whatever technolo-
    gies were being licensed by the people who responded.”
    A653-54. Like the licenses we rejected in ResQNet, this
    licensing evidence relied upon by Mr. Murtha “simply
    [has] no place in this 
    case.” 594 F.3d at 871
    . Relying on
    this irrelevant evidence to the exclusion of the many
    licenses expressly for the ’981 Patent served no purpose
    other than to “to increase the reasonable royalty rate
    above rates more clearly linked to the economic demand
    for the claimed technology.” 
    Id. at 872-73. Aside
    from the BenQ settlement agreement discussed
    above, the licenses to the patents-in-suit were all for
    lumps sum amounts not exceeding $1 million. Mr.
    Murtha’s 6% running royalty theory cannot be reconciled
    with the actual licensing evidence, which is highly proba-
    tive of the patented invention’s economic value in the
    marketplace, and of the form that a hypothetical license
    agreement would likely have taken.          Although Mr.
    LASERDYNAMICS   v. QUANTA COMPUTER                      50
    Murtha conceded that QCI would be aware of LaserDy-
    namics’ prior licenses in the hypothetical negotiation, he
    dismissed the probative value of the licenses because they
    were entered into between 1998 and 2003, before the
    August 2006 hypothetical negotiation date. Mr. Murtha
    reasoned that, by 2006, the DVD market was larger and
    more established such that the value of the patented
    technology was better appreciated and LaserDynamics
    had more bargaining power to insist on a running royalty.
    Thus, in his view, LaserDynamics’ past licenses could not
    reflect an appropriate royalty for QCI in 2006.
    This reasoning is not supported by the record, how-
    ever, which undisputedly shows that by around 2000, the
    DVDs and ODD markets were already experiencing
    tremendous growth such that by 2003 those markets were
    highly saturated. LaserDynamics Br. at 8-9 (“The land-
    scape for the acceptance of the DVD format began to
    change in about 2000. In a relatively short time span,
    from around 2001 to 2002, video rental stores transitioned
    their entire stock from VHS tapes to DVDs. By 2003,
    nearly every home had a DVD player, and nearly every
    computer had a DVD drive.” (citations omitted)); QCI Br.
    at 64 (“The increase in demand for optical disc drives was
    fully anticipated by the industry in 2000, before many of
    the prior license agreements were entered into.”). Most of
    the early lump sum licenses that were summarily rejected
    by Mr. Murtha were thus entered into when the value of
    the patented technology was readily apparent and de-
    mand was already projected to greatly increase. The
    resetting of the hypothetical negotiation date to 2003, the
    date of first direct infringement induced by QCI’s conduct,
    further undercuts Mr. Murtha’s reasoning that the li-
    censes to the ’981 patent from the 1997 to 2001 time
    frame were too early to be probative. That the Licensing
    Executives Survey relied upon by Mr. Murtha—which has
    51                     LASERDYNAMICS   v. QUANTA COMPUTER
    no meaningful ties to the patented technology—was
    created in 1997 highlights the inconsistency in Mr.
    Murtha’s selective reasoning. Such strained reasoning is
    unreliable and cannot be used to ignore LaserDynamics’
    long history of licensing the ’981 Patent.
    In sum, the 6% royalty rate was untethered from the
    patented technology at issue and the many licenses
    thereto and, as such, was arbitrary and speculative. See
    
    Uniloc, 632 F.3d at 1318
    ; 
    ResQNet, 594 F.3d at 873
    . A
    new trial is required because the jury’s verdict was based
    on an expert opinion that finds no support in the facts in
    the record. See 
    Wordtech, 609 F.3d at 1319-22
    (prohibit-
    ing jury verdicts to stand if they are “clearly not sup-
    ported by the evidence” or “based only on speculation or
    guesswork” (citation omitted)); see also Brooke Group Ltd.
    v. Brown & Williamson Tobacco Corp., 
    509 U.S. 209
    , 242
    (1993) (“When an expert opinion is not supported by
    sufficient facts to validate it in the eyes of the law, or
    when indisputable record facts contradict or otherwise
    render the opinion unreasonable, it cannot support a
    jury’s verdict.”). On remand, LaserDynamics may not
    again present its 6% running royalty damages theory.
    As a final matter, we do not hold that LaserDynamics’
    past licenses create an absolute ceiling on the amount of
    damages to which it may be entitled, see 35 U.S.C. § 284,
    or that its history of lump sum licenses precludes La-
    serDynamics from obtaining damages in the form of a
    running royalty. Full consideration of all the Georgia-
    Pacific factors might well justify a departure from the
    amount or even the form of LaserDynamics’ past licensing
    practices, given the appropriate evidence and reasoning.
    IV. CONCLUSION
    For the foregoing reasons, we affirm-in-part and re-
    verse-in-part the district court’s judgment. We remand
    LASERDYNAMICS   v. QUANTA COMPUTER                    52
    for further proceedings regarding the damages owed by
    QCI pertaining to the infringing ODDs not purchased by
    QCI via Philips and Sony/NEC/Optiarc, and for which
    QCI does not have an implied license to the ’981 Patent.
    On remand, the hypothetical negotiation date shall be set
    in 2003, the BenQ settlement agreement shall not be
    admitted into evidence or relied upon at trial, and La-
    serDynamics shall not again present its 6% running
    royalty damages theory.
    AFFIRMED-IN-PART, REVERSED-IN-PART, and
    REMANDED
    COSTS
    No Costs.
    

Document Info

Docket Number: 2011-1440, 2011-1470

Citation Numbers: 694 F.3d 51, 104 U.S.P.Q. 2d (BNA) 1573, 89 Fed. R. Serv. 348, 2012 U.S. App. LEXIS 18441, 2012 WL 3758093

Judges: Dyk, Clevenger, Reyna

Filed Date: 8/30/2012

Precedential Status: Precedential

Modified Date: 11/5/2024

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