Field v. The National Collegiate Athletic Association. ( 2018 )


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  •     ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    Electronically Filed
    Supreme Court
    SCWC-XX-XXXXXXX
    20-NOV-2018
    10:04 AM
    IN THE SUPREME COURT OF THE STATE OF HAWAII
    ---o0o---
    DANE S. FIELD, TRUSTEE OF THE BANKRUPTCY ESTATE OF ALOHA SPORTS
    INC., Petitioner/Plaintiff-Appellant,
    vs.
    THE NATIONAL COLLEGIATE ATHLETIC ASSOCIATION, AN UNINCORPORATED
    ASSOCIATION, Respondent/Defendant-Appellee.
    SCWC-XX-XXXXXXX
    CERTIORARI TO THE INTERMEDIATE COURT OF APPEALS
    (CAAP-XX-XXXXXXX; CIV NO. 06-1-1832)
    NOVEMBER 20, 2018
    RECKTENWALD, C.J., NAKAYAMA, McKENNA, POLLACK, AND WILSON, JJ.
    OPINION OF THE COURT BY POLLACK, J.
    This case arises out of the uncompleted sale of one
    business to another.     The plaintiff alleges that the defendant
    engaged in an unfair method of competition to terminate the
    transaction in violation of Hawaii antitrust law.          At issue in
    this case is what a plaintiff must demonstrate to withstand
    summary judgment on a claim for an unfair method of competition
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    under Hawaii Revised Statutes (HRS) Chapter 480.           In particular,
    we address the plaintiff’s requirement of showing that the
    defendant’s conduct would negatively affect competition or harm
    fair competition.    Consistent with our case law, we conclude
    that to raise an issue of material fact as to the nature of
    competition requirement of an unfair method of competition claim
    following the close of discovery, a plaintiff must demonstrate
    that the defendant’s alleged anticompetitive conduct could
    negatively affect competition but need not prove that the
    defendant in fact harmed competition.        Further, we reaffirm that
    in order to withstand summary judgment, a plaintiff may
    generally describe the relevant market without resort to expert
    testimony and the plaintiff need not be a competitor of or in
    competition with the defendant.
    I.       BACKGROUND AND PROCEDURAL HISTORY
    A.    Factual Background
    The National Collegiate Athletic Association (NCAA) is
    a non-profit, unincorporated voluntary association of
    approximately 1,200 colleges and universities, athletic
    conferences, and sports organizations.         The NCAA regulates and
    controls Division I-A postseason college football bowl games in
    which qualifying NCAA Division I-A members may participate.
    Independent businesses (bowl sponsoring agencies) organize and
    2
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    promote the bowls subject to annual recertification1 by the NCAA
    Football Certification Subcommittee (the Subcommittee).             The
    Subcommittee is composed of representatives from NCAA member
    schools, as well as NCAA staff that serve as non-voting
    liaisons.
    Aloha Sports, Inc.2 (Aloha Sports) is a former bowl
    sponsoring agency that produced Division I-A NCAA postseason
    college football bowl games.        Aloha Sports organized, produced,
    and promoted the NCAA-certified Aloha Bowl in Honolulu from 1982
    to 2000.    In 1998, Aloha Sports established and received NCAA
    certification of the Oahu Bowl and began to promote the two bowl
    games together.     For various reasons unrelated to this appeal,
    Aloha Sports relocated both bowls to the continental United
    States following the 2000 season.         In the 2001 season, Aloha
    Sports sought and received NCAA recertification of the Aloha
    Bowl as the San Francisco Bowl and of the Oahu Bowl as the
    1
    The requirements for certification listed in the 2002-03 NCAA
    Bowl Handbook include, inter alia, exceeding a minimum amount of ticket
    sales, the implementation of a gross receipt sharing policy under which the
    institutions participating in the bowl each receive a minimum payout of
    $750,000, the performance of financial audits, the submission of a letter of
    credit, and compliance with certification application dates, fees, and
    procedures.
    2
    On December 27, 2017, the ICA issued an order granting Aloha
    Sports, Inc.’s motion to substitute Dane S. Field, Trustee of the Bankruptcy
    Estate of Aloha Sports, Inc., for Aloha Sports, Inc. as plaintiff-appellant.
    3
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    Seattle Bowl.   The Seattle Bowl was also recertified by the NCAA
    and presented by Aloha Sports during the 2002 season.
    Several concerns arose with the management of the 2002
    Seattle Bowl, including failures to timely submit a letter of
    credit to the NCAA and to make outstanding payments to
    participating teams and vendors.         Subsequently, Aloha Sports
    decided to sell its business.       In February 2003, Aloha Sports
    signed a letter of intent to transfer ownership and control of
    its business to Pro Sports & Entertainment, Inc. (Pro Sports)
    for the sum of $2,031,000.      The sale was contingent upon NCAA
    recertification of the Seattle Bowl for the 2003 season.            On
    April 1, 2003, Aloha Sports submitted an application for
    recertification of the Seattle Bowl for the 2003 season to the
    NCAA.
    In April 2003, the Subcommittee met over four days to
    make certification decisions for the 2003 season.           At an unknown
    date, an NCAA internal memorandum titled “Seattle Bowl Issues”
    was created that provided information regarding the pending
    Seattle Bowl recertification.       The memorandum stated that
    ongoing issues existed with the management of the Seattle Bowl,
    including a submission of an inaccurate audit report, a failure
    to pay the required certification fee, and a late letter of
    credit.   The memorandum also noted the intended sale of Aloha
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    Sports to Pro Sports, including that the sale was contingent
    upon recertification of the 2003 Seattle Bowl, and listed
    outstanding debts from the 2002 Seattle Bowl as “Feller Debts”
    in apparent reference to the president of Pro Sports, Paul
    Feller.   Finally, under a section titled “Penalties” it stated
    “1) Withhold certification one year.        2) Impose financial
    penalty - fine up to 50% of gross receipts.”
    Paul Feller attended the Subcommittee certification
    meeting as a potential purchaser of Aloha Sports, along with
    James Haugh, president of Aloha Sports and executive director of
    the Seattle Bowl.    Terry Daw, owner of Aloha Sports, also
    participated by phone during the portions of the meeting related
    to the Seattle Bowl.     In a discussion regarding the Seattle
    Bowl’s recertification, Pro Sports presented the Subcommittee
    with information regarding Pro Sports’ plan for addressing
    outstanding issues from the 2002 Seattle Bowl, as well as the
    company’s financial capacity and relevant experience with event
    management and promotion.      During that meeting, Dennis Poppe, an
    NCAA staff liaison to the Subcommittee, expressed concerns about
    Daw’s prior management of the Seattle Bowl and sought assurance
    that Daw would not be involved after a transfer of Aloha Sports
    to Pro Sports.
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    In a second meeting, Poppe and members of the
    Subcommittee informed Feller, Haugh, and Daw3 that the
    Subcommittee had decided to decertify the Seattle Bowl.             Haugh
    was then asked to leave the room, and Feller was privately
    informed by Poppe and the Subcommittee members that Pro Sports
    could independently submit an application to certify the Seattle
    Bowl for the 2004 season.
    The Subcommittee’s decision to decertify the Seattle
    Bowl was formally announced the following day.4           Following the
    announcement, Aloha Sports requested that the NCAA instead place
    the Seattle Bowl on one-year probation as it had done with two
    other bowl games that had failed to submit timely letters of
    credit.   The NCAA rejected Aloha Sports’ request, and the
    Seattle Bowl was decertified as announced.
    At the time, the NCAA’s Postseason Handbook contained
    conflicting provisions concerning the consequences of a
    sponsoring agency’s nonfulfillment of certification
    requirements.     A new provision added in the 2002-03 Handbook
    stated, “If a sponsoring agency fails to meet the certification
    3
    Daw again participated in the meeting by phone.
    4
    An NCAA press release regarding the Subcommittee’s decisions for
    the 2003 season bowls provided: “The committee did not recertify the Seattle
    Bowl, due to financial issues and failure to adhere to administrative
    requirements.”
    6
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    requirements, it shall be placed on probation for one year.                 If
    the sponsoring agency has not complied with the requirements by
    the end of the probationary period, the bowl shall lose its
    certification.”5     (Emphasis added.)      The provision was also
    included nearly verbatim in two locations on the 2003 bowl
    recertification application form and in a November 18, 2002
    memorandum sent to all executive directors of bowl games.              The
    Handbook also retained a provision from previous years, however,
    which stated as follows:
    If the management of a certified game fails to comply with
    Bylaw 30.9, the requirement for an audited financial report
    for the immediate past game, or the NCAA’s approved
    policies and procedures, the subcommittee has the option to
    withhold certification for the postseason bowl game for one
    year or fine it a percentage of its gross receipts, not to
    exceed 50 percent, from the contest involved in the
    noncompliance, with the amount to be determined by it and
    approved by the Division I Championships/Competition
    Cabinet.
    As a result of the NCAA’s decertification of the
    Seattle Bowl, the sale of Aloha Sports to Pro Sports was not
    completed and the 2003 Seattle Bowl was not held.            On October
    20, 2005, Aloha Sports filed a complaint and demand for jury
    trial against the NCAA in the Circuit Court of the First Circuit
    (circuit court).
    5
    In the version of the Handbook released the following year, the
    provision was revised to state, “If a sponsoring agency fails to meet the
    certification requirements, it may either be put on probation for one year or
    be decertified for the next bowl season.” (Emphasis added)
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    B.    2005-2013 Court Proceedings
    In its second amended complaint, Aloha Sports alleged
    four causes of action, including multiple unfair method of
    competition violations under HRS § 480-2 (1993 & Supp. 2002),6
    tortious interference with prospective economic advantage, and
    two breach of contract claims.7        Aloha Sports contended that the
    NCAA violated HRS § 480-2’s prohibition on unfair methods of
    competition by, inter alia, “refusing to permit a transfer of
    ownership of Plaintiff’s NCAA Certified Postseason Football Bowl
    Games without good cause” (UMOC claim).8
    6
    HRS § 480-2 (2008) provides in relevant part as follows:
    (a) Unfair methods of competition and unfair or deceptive
    acts or practices in the conduct of any trade or commerce
    are unlawful.
    . . .
    (e) Any person may bring an action based on unfair methods
    of competition declared unlawful by this section.
    7
    The Honorable Karen S.S. Ahn presided.
    8
    The other grounds alleged in the second amended complaint to be
    unfair methods of competition in violation of HRS § 480-2 were as follows:
    (1) requiring Aloha Sports to pay $75,000 or 75% of gross bowl revenues in
    equal proportion to participating teams; (2) arbitrarily penalizing
    sponsoring agencies for not meeting the payout requirements; (3)
    discriminatorily withdrawing certification of the San Francisco Bowl,
    refusing to recertify the Aloha Bowl, and decertifying the Seattle Bowl
    despite substantial compliance with the requirements for maintaining
    certification and receiving recertification; (4) imposing upon Aloha Sports
    unreasonable and arbitrary standards of conduct, and (5) terminating and
    refusing to renew Aloha Sports’ San Francisco and Seattle Bowls without good
    cause and in violation of the NCAA’s terms and standards applicable to all
    bowls. These grounds are largely not relevant to this appeal, and all
    references to Aloha Sports’ UMOC claim refer to only the alleged HRS § 480-2
    violation in Subsection 23(f) of the second amended complaint based on the
    (continued . . .)
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    The NCAA filed a motion to dismiss the second amended
    complaint with prejudice, contending, among other things, that
    Aloha Sports did not plead sufficient facts to support its UMOC
    claim.     On February 26, 2008, the court entered an order
    granting in part and denying in part the NCAA’s motion,
    dismissing with prejudice the UMOC claim for the reason cited by
    the NCAA and dismissing several of Aloha Sports’ other claims
    for relief.     (Order Dismissing UMOC Claim).
    The remaining claims proceeded to jury trial in
    September 2011.9      On September 8, 2011, at a hearing on a motion
    in limine prior to trial, Aloha Sports indicated that the
    intentional interference with prospective economic advantage
    claim was the sole grounds upon which it wished to proceed, as
    the company did not believe it was likely to prevail on its
    remaining claims (including the alleged violations of HRS § 480-
    2 that had not been previously dismissed).10
    (. . . continued)
    NCAA’s purported blocking of Aloha Sports’ transfer of ownership to Pro
    Sports.
    9
    The Honorable Karl K. Sakamoto presided over the jury trial, as
    well as a preceding motion granting Aloha Sports leave to file a third
    amended complaint excluding any claims related to the Aloha/San Francisco
    Bowl. The third amended complaint otherwise was identical to the second
    amended complaint.
    10
    The transcript of the September 8, 2011 hearing reflects the
    following:
    (continued . . .)
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    On September 19, 2011, the jury returned a verdict in
    favor of the NCAA on Aloha Sports’ claim for tortious
    interference with prospective business advantage.            On January
    12, 2012, the court entered final judgment in favor of the NCAA
    as to all claims.     The final judgment stated that the UMOC claim
    (. . . continued)
    [ALOHA SPORTS]: Correct. Just for the record, your Honor,
    the sole claim on which we’re proceeding we can abandon all
    other claims which may have been pled. The sole claim in
    which we’re proceeding is intentional interference with
    prospective business advantage. That's it. So all the
    antitrust claims, the franchise claims, the claim under
    480-2 all -- all are abandoned.
    . . .
    [ALOHA SPORTS]: Excuse me. We don’t think on the record we
    can satisfy the test that the Hawaii Supreme Court
    established with the Davis case, which converted 480-2
    which was a redundant antitrust statute, but I don't think
    we can do that, so that’s-
    THE COURT: Right. It makes it very, very difficult to
    satisfy proof especially without an expert.
    . . .
    [NCAA]: So it’s clear that the theory of contract based on
    the handbook is also out?
    [ALOHA SPORTS]: Correct. The singular claims prospective
    advantage.
    THE COURT: Right. That’s --
    [NCAA]: So we’re down to one cause of action interference
    with respective [sic] economic advantage.
    THE COURT: That’s correct.
    [NCAA]: And everything else is dismissed.
    THE COURT: That’s correct.
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    was dismissed with prejudice pursuant to the February 26, 2008
    order.     It further stated that claims in the second amended
    complaint that had been dismissed by the “2/28/08 Dismissal
    Order”11 but repeated in the third amended complaint were equally
    dismissed, and that Aloha Sports’ “remaining” HRS ' 480-2 claims
    in the third amended complaint were dismissed with prejudice
    pursuant to Aloha Sports’ September 8, 2011 oral motion.
    After unsuccessfully moving the court to vacate the
    final judgment and grant a new trial, Aloha Sports filed a
    notice of appeal from the final judgment and other orders in the
    case, including specifically from the Order Dismissing UMOC
    Claim.12
    On October 30, 2013, the ICA issued a memorandum
    opinion.13    As to the dismissal of the UMOC claim, the ICA found
    that a factual basis for the claim could be discerned from the
    facts alleged in the second amended complaint.           Specifically,
    the ICA pointed to the complaint’s allegations that the “NCAA
    11
    It appears that section 3 of the Final Judgment mistakenly refers
    to the “2/26/08 Dismissal Order” as the “2/28/08 Dismissal Order.”
    12
    Aloha Sports also appealed from the Order Granting in Part and
    Denying in Part Defendant The National Collegiate Athletic Association’s
    Motion for Attorneys’ Fees and Costs, Filed January 31, 2012 (Attorney’s Fee
    Order).
    13
    The ICA’s memorandum opinion can be found at Aloha Sports Inc. v.
    NCAA, No. CAAP-XX-XXXXXXX, 
    2013 WL 5823893
    (Haw. App. Oct. 30, 2013).
    11
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    knew about the pending sale to Pro Sports and the significance
    of certification to the pending transaction,” and that “the NCAA
    disrupted the transaction by encouraging Pro Sports to abandon
    the deal with Aloha and apply for a bowl game independent of
    Aloha.”   The ICA held that, if true, these alleged facts would
    be sufficient to establish that the NCAA employed an unfair
    method of competition.      Accordingly, the ICA vacated the Order
    Dismissing UMOC Claim and the circuit court’s January 12, 2012
    final judgment and remanded the case to the circuit court for
    further proceedings.14
    C.    Circuit Court Proceedings on Remand
    On remand, the NCAA filed a motion for judgment on the
    pleadings, or in the alternative, a motion for summary judgment
    on the UMOC claim (Motion for Summary Judgment).15           The NCAA
    argued that the UMOC claim was barred by collateral estoppel
    because Aloha Sports relied on the same allegations underlying
    the UMOC claim to support its claim for tortious interference
    with prospective business advantage at the jury trial and the
    jury had decided these factual issues in the NCAA’s favor.              The
    14
    The ICA also vacated the Attorney’s Fee Order and affirmed all
    other circuit court rulings at issue.
    15
    The Honorable Karl K. Sakamoto also presided over the circuit
    court proceedings on remand.
    12
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    NCAA contended that, because the facts were actually litigated,
    finally decided, and essential to the final judgment, Aloha
    Sports should be estopped from relitigating them on remand.
    The NCAA also maintained that Aloha Sports was
    judicially estopped from pursuing the UMOC claim because at the
    motion in limine hearing on September 8, 2011, Aloha Sports
    abandoned all claims other than the claim for tortious
    interference with prospective business advantage and conceded it
    could not meet the burden of establishing a violation of HRS §
    480-2.   The NCAA asserted that (1) Aloha Sports’ present
    position was factually incompatible with its prior position; (2)
    the prior inconsistent position had been accepted by the court;
    and (3) permitting Aloha Sports to continue to pursue the UMOC
    claim granted Aloha Sports an unfair advantage.
    As to the merits of the UMOC claim, the NCAA argued
    that there was no dispute that the NCAA had legitimate business
    reasons not to certify the 2003 Seattle Bowl, including the 2002
    Seattle Bowl’s untimely letter of credit and lack of payment to
    teams and local vendors.      The NCAA maintained that discovery had
    closed and Aloha Sports could not present any evidence that
    decertification was intended to induce Pro Sports to forgo the
    contemplated purchase of Aloha Sports.         Thus, the NCAA argued,
    Aloha Sports could not prove that it was harmed as a result of
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    actions by the NCAA that negatively affected competition.             The
    NCAA also contended that it was entitled to summary judgment
    because Aloha Sports had not presented any facts demonstrating
    an anti-competitive impact on the bowl game market as a result
    of the NCAA’s alleged actions.
    In its memorandum in opposition, Aloha Sports
    responded that the UMOC claim was not barred by collateral
    estoppel because the jury made no specific findings of fact when
    it decided in the NCAA’s favor on the claim for interference
    with prospective economic advantage.        Additionally, Aloha Sports
    asserted, the elements of an unfair method of competition claim
    are distinct from those of a claim for interference with
    prospective economic advantage.       Further, Aloha Sports argued,
    no final judgment existed for purposes of collateral estoppel
    because it had been vacated by the ICA decision.           The UMOC claim
    was also not barred by judicial estoppel, Aloha Sports
    contended, because the claim had already been dismissed in
    February 26, 2008.    Therefore, Aloha Sports maintained, the
    claim could not have been abandoned or conceded at the September
    8, 2011 hearing.
    Aloha Sports also argued that it presented sufficient
    evidence demonstrating that the NCAA denied recertification of
    the 2003 Seattle Bowl in order to induce Pro Sports to abandon
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    its intent to purchase Aloha Sports.         Aloha Sports contended
    that, contrary to the NCAA’s assertion, it did not need to prove
    that its injury resulted from actions by the NCAA that were
    harmful to competition to withstand summary judgment.
    On June 9, 2015, the circuit court issued an order
    granting summary judgment to the NCAA on the UMOC claim (Order
    Granting Summary Judgment).16       The court held that Aloha Sports
    was barred by waiver and judicial estoppel because Aloha Sports
    had implicitly surrendered the UMOC claim by its statements at
    the September 8, 2011 hearing.        The circuit court reasoned that
    the UMOC claim required proof of an additional element under
    this court’s precedents and thus would have been more difficult
    to prevail upon than the alleged HRS § 480-2 violations that
    Aloha Sports expressly abandoned.         Aloha Sports therefore
    impliedly conceded that it was unable to prove the UMOC claim
    when it voluntarily dismissed its other HRS § 480-2 claims, the
    court concluded.
    The circuit court also held that Aloha Sports was
    collaterally estopped from proceeding on its UMOC claim.             The
    16
    The full title of the court’s order is “Order Granting Defendant
    The National Collegiate Athletic Association’s Motion For Judgment On The
    Pleadings, Or In The Alternative, For Summary Judgment On The Sole Remaining
    Claim For Unfair Competition Alleged In Plaintiff’s Third Amended Complaint,
    Filed May 27, 2011, Filed September 25, 2014 [Civ. No. 06-1-1832-10 (June 9,
    2015)].”
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    court stated that, because Aloha Sports had not alleged one of
    the specific violations of HRS § 480-2(a) identified by statute,
    it fell to the court to identify the elements that must be
    satisfied to establish an unfair method of competition in this
    case.    The court determined that the alleged unfair method of
    competition--the NCAA’s interference with Aloha Sports’ transfer
    to Pro Sports--was essentially a claim for tortious interference
    with prospective business advantage, and HRS § 480-2(a)
    therefore incorporated the elements of a tortious interference
    claim.   Accordingly, the circuit court found that proving facts
    establishing tortious interference was a prerequisite to proving
    that the NCAA derivatively violated HRS § 480-2.           Because the
    jury had entered a verdict in favor of the NCAA on the tortious
    interference claim and a final judgment had been issued, the
    court concluded that Aloha Sports could not now proceed on an
    unfair method of competition claim based on the same alleged
    conduct.
    The court further held that the NCAA had successfully
    demonstrated that it acted with a legitimate business purpose in
    denying the recertification of the 2003 Seattle Bowl, that Aloha
    Sports did not submit any evidence showing that the NCAA acted
    in an anticompetitive manner, and that Aloha Sports did not
    demonstrate that its injury resulted from the NCAA’s alleged
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    anticompetitive conduct.       Final judgment was entered in favor of
    the NCAA on August 11, 2015,17 from which Aloha Sports appealed
    to the ICA.
    D.    Second ICA Appeal
    On October 30, 2017, the ICA issued a Summary
    Disposition Order affirming the circuit court’s grant of summary
    judgment in favor of the NCAA.18        The ICA held that Aloha Sports
    failed to present any evidence that the NCAA’s alleged conduct
    affected competition, which was needed to satisfy the nature of
    competition requirement of a claim for an unfair method of
    competition in violation of HRS § 480-2(a).           Specifically, the
    ICA held that Aloha Sports failed to (1) specify the relevant
    market; (2) provide evidence of the anticompetitive effect of
    the NCAA’s conduct on that market; and (3) demonstrate how Aloha
    Sports, a bowl-sponsoring agency, was in competition with the
    NCAA.     Further, the ICA stated that, in order to prove an
    anticompetitive effect, it was not sufficient for Aloha Sports
    to prove harm to its individual business.          Rather, Aloha Sports
    17
    The final judgment also included an order granting in part and
    denying in part a motion for reinstatement of the Attorney’s Fee Order, filed
    August 4, 2015 (Order to Reinstate Attorney’s Fee Order).
    18
    The ICA’s SDO can be found at Aloha Sports Inc. v. The NCAA, NO.
    CAAP-XX-XXXXXXX, 
    2017 WL 4890131
    (Haw. App. Oct. 30, 2017), as corrected
    (Jan. 11, 2018).
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    was required to demonstrate an adverse impact to competitive
    conditions generally within the commercial field in which it was
    engaged.
    Additionally, the ICA held that the NCAA’s conduct was
    not an unfair competitive act because the 2001-02 Handbook
    allowed for decertification of a non-compliant bowl, and the
    NCAA demonstrated that Aloha Sports had not complied with
    certification requirements pertaining to the 2002 Seattle Bowl.19
    Based on its holdings regarding the UMOC claim, the
    ICA did not reach the other reasons cited by the circuit court
    for granting summary judgment--waiver, judicial estoppel, and
    collateral estoppel.      The ICA thus affirmed the circuit court’s
    ruling granting NCAA summary judgment on the UMOC claim.20
    Aloha Sports timely filed an application for writ of
    certiorari from the ICA’s January 24, 2018 Judgment on Appeal,
    which this court granted.
    19
    The ICA specifically cited the 2001-02 Handbook in its SDO, which
    did not contain the conflicting provision added in the 2002-03 Handbook that
    stated nonfulfillment of certification requirements would be punished by
    probation. 
    See supra
    text accompanying note 5.
    20
    The ICA also affirmed the “Judgment” entered on August 11, 2015;
    the Order to Reinstate Attorney’s Fees Order; and the Attorney’s Fee Order.
    18
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    II.          STANDARD OF REVIEW
    This court reviews a trial court’s grant or denial of
    summary judgment de novo.          Anastasi v. Fid. Nat’l Title Ins.
    Co., 137 Hawaii 104, 112, 
    366 P.3d 160
    , 168 (2016) (citing
    Bremer v. Weeks, 104 Hawaii 43, 51, 
    85 P.3d 150
    , 158 (2004)).
    III.       DISCUSSION
    On certiorari, Aloha Sports contends that the ICA
    erred in the evidence it required Aloha Sports to present to
    withstand summary judgment on its UMOC claim.           In light of our
    resolution of this issue, we also address the circuit court’s
    alternative grounds for granting summary judgment, including
    that Aloha Sports’ claim was waived and that Aloha Sports was
    judicially and collaterally estopped from proceeding upon this
    claim.21   We evaluate each issue in light of the legal standard
    for summary judgment:22
    [S]ummary judgment is appropriate if . . . there is no
    genuine issue as to any material fact and that the moving
    21
    Aloha Sports also challenges on certiorari the ICA’s affirmation
    of the circuit court’s Order to Reinstate Attorney’s Fees Order and the
    Attorney’s Fee Order.
    22
    In this case, the record indicates that the NCAA’s motion was
    filed after the close of discovery. It is noted that the movant’s burden is
    generally greater when a party seeks summary judgment before discovery has
    concluded. See Ralston v. Yim, 129 Hawai‘i 46, 48, 61, 
    292 P.3d 1276
    , 1278,
    1291 (2013) (“[I]n general, a summary judgment movant cannot merely point to
    the non-moving party's lack of evidence to support its initial burden of
    production if discovery has not concluded.” (citing French v. Hawaii Pizza
    Hut, Inc., 105 Hawai‘i 462, 472, 
    99 P.3d 1046
    , 1056 (2004))).
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    party is entitled to judgment as a matter of law. A fact
    is material if proof of that fact would have the effect of
    establishing or refuting one of the essential elements of a
    cause of action or defense asserted by the parties. The
    evidence must be viewed in the light most favorable to the
    non-moving party.
    Anastasi v. Fid. Nat’l Title Ins. Co., 137 Hawaii 104, 112, 
    366 P.3d 160
    , 168 (2016) (quoting Omerod v. Heirs of Kaheananui, 116
    Hawai‘i 239, 254–55, 
    172 P.3d 983
    , 998–99 (2007)).
    A.         Evidence Necessary to Withstand Summary Judgment on an HRS
    § 480-2 Unfair Method of Competition Claim
    Hawaii's antitrust law, codified in HRS Chapter 480,
    includes a general prohibition at HRS § 480-2(a) stating that
    unfair methods of competition in the conduct of any trade or
    commerce are unlawful.23          HRS § 480-13 (1993 & Supp. 2002)24 in
    23
    HRS § 480-2 (2008) in relevant part provides as follows:
    (a)   Unfair methods of competition and unfair or deceptive
    acts or practices in the conduct of any trade or commerce
    are unlawful.
    . . .
    (e)   Any person may bring an action based on unfair
    methods of competition declared unlawful by this section.
    24
    HRS § 480–13 provides in relevant part as follows:
    (a) Except as provided in subsections (b) and (c), any person who
    is injured in the person's business or property by reason of
    anything forbidden or declared unlawful by this chapter:
    (1) May sue for damages sustained by the person and, if the
    judgment is for the plaintiff, the plaintiff shall be
    awarded a sum not less than $1,000 or threefold damages by
    the plaintiff sustained, whichever sum is the greater . . .
    .
    (Emphasis added.)
    20
    ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    turn establishes a private right of action to seek recovery for
    damages flowing from a party’s HRS Chapter 480 violation.
    To recover under HRS § 480-13(a) for an unfair method
    of competition violation, a plaintiff must prove: (1) a
    violation of HRS Chapter 480; (2) an injury to the plaintiff’s
    business or property that flows from the defendant’s conduct
    that negatively affects competition or harms fair competition;
    and (3) proof of damages.        Gurrobat v. HTH Corp., 133 Hawaii 1,
    21, 
    323 P.3d 792
    , 812 (2014).         The second element has two parts.
    
    Id. First, a
    plaintiff is required to demonstrate “an injury in
    fact to his or her ‘business or property.’”            
    Id. Second, a
    plaintiff is required to show the “nature of the competition.”
    
    Id. This latter
    requirement is met by demonstrating how the
    defendant’s conduct negatively affects competition or harms fair
    competition.     
    Id. at 22-23,
    323 P.3d at 813-14.
    We thus consider if Aloha Sports demonstrated a
    question of material fact as to the elements of its UMOC claim
    and whether the ICA imposed evidentiary requirements beyond what
    was required under our law.25
    25
    In evaluating a motion for summary judgment, we apply a burden-
    shifting framework under which the moving party bears the initial burden of
    demonstrating that no genuine issue of material fact exists with respect to
    the essential elements of the claim and that the undisputed facts entitle the
    party to judgment as a matter of law. See Gurrobat v. HTH Corp., 133 Hawai‘i
    1, 14, 
    323 P.3d 792
    , 805 (2014). Where, as here, the non-movant bears the
    (continued . . .)
    21
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    1.    First Element: Violation of HRS Chapter 480
    The first element for recovery under HRS § 480-13(a)
    is proof of an HRS Chapter 480 violation.          HRS § 480-2(a) does
    not define unfair methods of competition, although a number of
    other statutes cross-reference the provision and specify that
    particular practices are per se violations of the prohibition.
    See, e.g., HRS § 480D-4(a) (2008); HRS § 481B-4 (2008).             This
    court has recognized that the statutorily enumerated violations
    are not an exhaustive catalogue of conduct that violates HRS §
    480-2, as “[t]here is no limit to human inventiveness in this
    field.”   Cieri v. Leticia Query Realty, Inc., 80 Hawai‘i 54, 61,
    
    905 P.2d 29
    , 36 (1995) (quoting H. Stand. Comm. Rep. No. 55, in
    1965 House Journal, at 538).
    (. . . continued)
    burden of proof at trial, the movant may meet its initial burden by either
    “(1) presenting evidence negating an element of the non-movant's claim, or
    (2) demonstrating that the non-movant will be unable to carry his or her
    burden of proof at trial.” Ralston, 129 Hawai‘i at 
    60-61, 292 P.3d at 1290-91
    (citing French, 105 Hawai‘i at 
    470-72, 99 P.3d at 1054-56
    )). “Only once the
    moving party has satisfied its initial burden of production does the burden
    shift to the non-moving party to show specific facts that present a genuine
    issue for trial.” Gurrobat, 133 Hawai‘i at 
    14, 323 P.3d at 805
    .
    In this case, the circuit court found that the NCAA had met its
    initial burden and that Aloha Sports then failed to present sufficient
    evidence to raise a genuine issue of material fact. Because Aloha Sports’
    arguments before this court focus on the sufficiency of the evidence it
    presented, the circuit court’s finding that the NCAA met its initial burden
    appears to be uncontested.
    22
    ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    The circuit court in this case stated that, because
    the unfair method of competition alleged here is not
    specifically defined by statute, it fell to the court to
    determine the appropriate elements of a HRS § 480-2(a) violation
    in this context.     The court reasoned that the alleged offending
    conduct was essentially a claim for tortious interference with
    prospective business advantage, and thus it was necessary to
    prove the elements of the tort in order to prove a HRS § 480-
    2(a) violation.
    Under our precedents, however, the evaluation of
    whether particular, non-statutorily-enumerated conduct is unfair
    is simply a question of fact that does not require incorporating
    the elements of an analogous claim.         See Robert’s Hawaii School
    Bus, Inc. v. Laupahoehoe Transp. Co., 91 Hawaii 224, 239, 
    982 P.2d 853
    , 868 (1999), superseded by statute on other grounds.
    “[C]ompetitive conduct ‘is unfair when it offends established
    public policy and when the practice is immoral, unethical,
    oppressive, unscrupulous or substantially injurious to
    consumers.’”26    
    Id. at 255
    n.34, 982 P.2d at 884 
    n.34 (quoting
    26
    Although the standard to prove a HRS § 480-2 violation and the
    elements to establish a tortious interference with economic advantage may
    seem similar in that the latter requires that a plaintiff intended to either
    pursue “an improper objective of harming the plaintiff or use[] wrongful
    means,” Hawaii Med. Ass'n v. Hawaii Med. Serv. Ass'n, Inc., 113 Hawai‘i 77,
    116, 
    148 P.3d 1179
    , 1218 (2006) (quoting Omega Envtl., Inc. v. Gilbarco,
    (continued . . .)
    23
    ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    State ex rel. Bronster v. U.S. Steel Corp., 82 Hawaii 32, 51,
    
    919 P.2d 294
    , 313 (1996)).       The circuit court thus erred in
    finding that it was necessary for Aloha Sports to prove a claim
    for tortious interference with prospective business advantage in
    order to demonstrate a HRS § 480-2(a) violation.
    In its memorandum opinion addressing Aloha Sports’
    first appeal, the ICA ruled that Aloha Sports sufficiently
    alleged facts to discern a claim for which relief could be
    granted by alleging that the NCAA knew about Aloha Sports’
    pending sale to Pro Sports and that the NCAA disrupted the
    transaction by encouraging Pro Sports to abandon the deal with
    Aloha Sports and apply for a bowl game independently of Aloha
    Sports.
    On remand, Aloha Sports substantiated its allegations
    of the NCAA’s knowledge of the pending sale by providing
    evidence that the Subcommittee received information on Pro
    Sports’ qualifications to organize and promote the 2003 Seattle
    Bowl and to pay the 2002 Seattle Bowl debts.           Additionally,
    Aloha Sports submitted to the court the NCAA’s internal “Seattle
    Bowl Issues” memorandum that stated that the sale of Aloha
    (. . . continued)
    Inc., 
    127 F.3d 1157
    , 1166 (9th Cir. 1997)), the elements of the two claims
    are not identical. See infra, § III.C.
    24
    ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    Sports to Pro Sports was contingent upon recertification of the
    Seattle Bowl.   Aloha Sports also submitted evidence that the
    NCAA expressed concern that Aloha Sports’ Terry Daw would remain
    involved after the sale of Aloha Sports to Pro Sports, and that
    immediately after announcing the decertification of the Seattle
    Bowl, the NCAA’s Dennis Poppe and the Subcommittee privately
    informed Feller, CEO of Pro Sports, that it could reapply
    independently for certification of the Seattle Bowl the
    following year.    Aloha Sports also provided evidence raising a
    question of fact as to whether the NCAA arbitrarily failed to
    apply its requirement for a one-year probation period prior to
    decertification of a bowl that was established for the 2002-03
    season.
    This evidence, at a minimum, gives rise to a question
    of material fact as to whether the NCAA unfairly decertified the
    2003 Seattle Bowl in order to disrupt the transaction between
    Aloha Sports and Pro Sports, which a jury could consider
    immoral, unethical, oppressive, unscrupulous or substantially
    injurious to consumers.     Thus, Aloha Sports demonstrated a
    factual dispute as to a violation of HRS § 480-2(a) by virtue of
    an unfair method of competition.         The circuit court therefore
    erred in concluding that summary judgment was warranted on this
    basis.
    25
    ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    2.    Second Element: Injury & Nature of Competition
    a. Actual Harm to Competition Not Required to Withstand Summary
    Judgment
    To fulfill the second element of an unfair method of
    competition violation, a plaintiff must (a) demonstrate an
    injury in fact to one’s business and (b) demonstrate how a
    defendant’s conduct negatively affects competition or harms fair
    competition.      Gurrobat, 133 Hawaii at 
    21, 323 P.3d at 812
    .
    As to the injury requirement, the injury in fact must
    flow from the anticompetitive conduct.            
    Id. at 23,
    323 P.3d at
    814.    Aloha Sports meets the injury requirement because it
    presented evidence that as a result of the NCAA’s allegedly
    unfair decertification of the 2003 Seattle Bowl--the NCAA’s
    allegedly anticompetitive conduct--Aloha Sports was unable to
    complete its sale to Pro Sports.
    Turning to the nature of the competition requirement,
    Aloha Sports contends that the ICA erred by holding that Aloha
    Sports was required to provide evidence of anticompetitive
    effects within that market to withstand summary judgment.                In
    response, the NCAA maintains that the ICA correctly applied
    Hawaii and federal precedent to find that Aloha Sports did not
    meet its burden as to the nature of competition requirement.
    26
    ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    We recently addressed a plaintiff’s burden when
    opposing summary judgment on an unfair method of competition
    claim in Gurrobat v. HTH Corporation, 133 Hawaii 1, 
    323 P.3d 792
    (2014).    In that case, service employees brought suit against
    the operators of hotels (hotels) for distributing to non-service
    employees a portion of the service charges it collected from
    customers without informing customers of the practice, in
    contravention of HRS § 481B-14.         
    Id. at 16-17,
    323 P.3d at 807-
    08.   We found that a genuine issue of material fact existed as
    to the nature of competition requirement based upon evidence
    that the hotels’ non-compliance with the service-charge law
    allowed the hotels to lower their overall prices and thereby
    obtain an “unfair and illegal business advantage” over compliant
    competitors.     
    Id. at 22,
    323 P.3d at 813.        Showing that the
    conduct of the hotels enabled them to create incentives for
    customers to choose their services over compliant competitorsʻ
    services was sufficient to demonstrate that their conduct could
    have negatively affected competition and thus defend against
    summary judgment.      Id.; see Hawaii Med. Ass'n v. Hawaii Med.
    Serv. Ass'n, Inc., 113 Hawaii 77, 113, 
    148 P.3d 1179
    , 1215
    (2006).    It was not necessary for the plaintiffs to prove at a
    summary judgment proceeding that the hotels’ conduct had in fact
    harmed competition.       See Gurrobat, 133 Hawaii at 
    22, 323 P.3d at 27
           ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    813.    Further, although the plaintiffs in Gurrobat offered the
    evidence through expert testimony, we noted that expert
    testimony was not necessary to create a genuine issue of
    material fact regarding harm to competition sufficient to
    withstand summary judgment.         See 
    id. In this
    case, Aloha Sports set forth how the NCAA’s
    alleged anti-competitive conduct would negatively affect
    competition.      Aloha Sports contends that the NCAA’s
    decertification of the 2003 Seattle Bowl incentivized Pro Sports
    to abandon its agreement with Aloha Sports and to independently
    seek certification of a future Seattle Bowl through the NCAA.
    Cf. Gurrobat, 133 Hawaii at 
    22, 323 P.3d at 813
    (“plaintiffs may
    prove how a defendant’s conduct negatively affects competition
    by showing that defendant’s conduct enables the defendant to
    create incentives for customers to purchase banquet services
    from the defendant instead of competitors . . . .”); Hawaii Med.
    Ass'n, 113 Hawaii at 
    113, 148 P.3d at 1215
    (holding that
    plaintiffs may demonstrate harm to competition by showing the
    defendant engaged in “acts or practices that . . . create
    incentives for patients to look elsewhere”).             Aloha Sports
    provided evidence that the NCAA no longer wished to deal with
    Aloha Sports’ management and that immediately after its
    decertification of the 2003 Seattle Bowl, the NCAA privately
    28
    ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    informed Pro Sports that it could apply independently for
    certification of the Seattle Bowl in 2004.         If true, the NCAA’s
    conduct could be construed as wielding its power to ensure that
    it only deals with its staff’s preferred applicants rather than
    evaluating certification decisions in compliance with its
    established rules and procedures.
    It is reasonable to infer from this evidence that, as
    argued by Aloha Sports, the NCAA’s allegedly arbitrary
    certification decision could negatively affect competition by
    (1) restricting the transfer of ownership of bowl games
    contingent upon recertification; (2) leading to lower prices for
    the sale of bowl sponsoring agencies because of uncertainty as
    to whether a bowl will gain recertification; and (3) acting as a
    restriction on output that would result in a loss of financial
    benefits to schools and consumers who would have otherwise
    participated in a given bowl.       [W]e must view all of the
    evidence and the inferences drawn therefrom[] in the light most
    favorable to the party opposing the motion.”          Anastasi, 137
    Hawai‘i at 
    112, 366 P.3d at 168
    (emphasis added) (quoting Omerod,
    116 Hawai‘i at 
    254–55, 172 P.3d at 998
    –99).
    Taken together in the light most favorable to Aloha
    Sports, Aloha Sports has presented evidence raising a genuine
    issue of material fact as to whether the NCAA’s conduct could
    29
    ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    negatively affect competition.        Thus, the ICA erred in holding
    that “Aloha [Sports] has failed to provide any evidence that the
    NCAA’s conduct negatively affected competition,” and that Aloha
    Sports did not raise an issue of material fact as to the “nature
    of competition” to substantiate its UMOC claim.
    Based on the foregoing, we conclude that Aloha Sports
    raised a genuine issue of material fact as to the second element
    of a HRS § 480-13(a) claim: an injury to the plaintiff’s
    business or property that flows from the defendant’s conduct
    that negatively affects competition or harms fair competition.27
    b.   Proof of Relevant Market, Harm to Market as a Whole, and
    Competition with Defendant Not Required to Withstand Summary
    Judgment
    In its analysis regarding the nature of competition
    requirement, the ICA held that to withstand summary judgment,
    Aloha Sports needed to specify the relevant market and
    demonstrate that the alleged conduct affected that market beyond
    an adverse effect on Aloha Sports’ business.           The ICA also
    concluded that Aloha Sports was required to but failed to
    27
    The third element is proof of damages. Gurrobat, 133 Hawaii at
    
    23, 323 P.3d at 814
    . Neither the circuit court in granting summary judgment
    nor the ICA in affirming the circuit court based its decision on the absence
    of a showing of proof of damages. Accordingly, since this issue is
    undisputed and was not relied upon by the circuit court, we conclude that
    Aloha Sports raised a disputed fact as to this element also.
    30
    ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    demonstrate that it was a competitor of or in competition with
    the NCAA.
    First, to defend against summary judgment, it is
    sufficient for a plaintiff to offer proof of the general market
    at issue without resort to expert testimony.          In Gurrobat, the
    plaintiffs contended that the defendants’ asserted unfair method
    of competition would reduce fair competition “in the market for
    hotels, restaurants, and banquet service providers”--those
    generally in the field of competition with the defendant.             133
    Hawaii at 
    22, 323 P.3d at 813
    .      We did not require the
    plaintiffs to define the market with great specificity in order
    to raise a genuine issue of material fact.         Here, Aloha Sports
    presented sufficient evidence to discern the affected market by
    describing the NCAA’s certification process and the underlying
    competition among bowl sponsoring agencies vying for NCAA
    certification of bowl games, the member institutions that
    participate in the bowls, and the consumers that attend the
    bowls.
    Second, the ICA overstated the nature of competition
    requirement on summary judgment as necessitating proof that the
    defendant’s conduct in fact negatively affected the market
    beyond Aloha Sports’ own injury.         As stated in Gurrobat,
    demonstrating actual negative effects on or harm to fair
    31
    ***FOR PUBLICATION IN WEST’S HAWAII REPORTS AND PACIFIC REPORTER***
    competition in the relevant market is not required.28            133 Hawaii
    at 
    22, 323 P.3d at 813
    .
    Finally, the ICA noted that Aloha Sports failed to
    demonstrate that it was in competition with the NCAA.             It is
    well settled, however, that plaintiffs need not be competitors
    or in competition with defendants to establish or recover from
    an unfair method of competition in violation of HRS § 480-2(a).
    Davis v. Four Seasons Hotel Ltd., 122 Hawaii 423, 435, 
    228 P.3d 303
    , 315 (2010); Hawaii Med. Ass'n, 113 Hawaii at 
    110, 148 P.3d at 1212
    ; see also HRS § 480-2(e) (“Any person may bring an
    action based on unfair methods of competition declared unlawful
    by this section.” (emphasis added)).
    Thus, the ICA erred in affirming summary judgment on
    the bases that (1) Aloha Sports “failed to specify the relevant
    market,” (2) Aloha Sports did not demonstrate harm to the
    market, and (3) Aloha Sports did not demonstrate that it was a
    competitor of or in competition with the NCAA.
    28
    Additionally, the U.S. Supreme Court has held that under federal
    anti-trust law, harm to a single business may suffice to establish an anti-
    trust violation. Klor's, Inc. v. Broadway-Hale Stores, Inc., 
    359 U.S. 207
    ,
    213 (1959) (“As such [a boycott by a combination of manufactures and dealers]
    is not to be tolerated merely because the victim is just one merchant whose
    business is so small that his destruction makes little difference to the
    economy.”).
    32
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    B.    Waiver and Judicial Estoppel
    On remand, the circuit court held that Aloha Sports
    was barred by waiver and judicial estoppel from asserting its
    UMOC claim based on Aloha Sports’ statement at a pre-trial
    hearing that it was solely preceding on its claim for
    interference with prospective business advantage and was
    abandoning all other claims.29
    A waiver does not occur when there is no right in
    existence to be waived.       See Coon v. City & Cty. of Honolulu, 98
    Hawaii 233, 261, 
    47 P.3d 348
    , 376 (2002) (“To constitute a
    waiver, there must have existed a right claimed to have been
    waived and the waiving party must have had knowledge, actual or
    constructive, of the existence of such a right at the time of
    the purported waiver.” (citations omitted)).           Here, the circuit
    court had dismissed Aloha Sports’ UMOC claim with prejudice
    three years prior to the 2011 pre-trial hearing when the
    purported waiver occurred.       Indeed, the circuit court’s final
    judgment, filed January 12, 2012, distinguished between the
    29
    As noted, the ICA did not address the circuit court’s holdings on
    waiver, judicial estoppel, or collateral estoppel. However, the NCAA
    requested at oral argument that this court address these holdings if we were
    to conclude that there were disputed facts regarding the elements of a UMOC
    claim and that summary judgment had thus been improperly granted on this
    ground. Oral Argument at 00:36:50, Field v. The NCAA (No. SCWC-15-663),
    http://oaoa.hawaii.gov/jud/oa/18/SCOA_071918_SCWC_15_663.mp3.
    33
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    claims dismissed in the Order Dismissing UMOC Claim and the
    “remaining claims,” which were dismissed by Aloha Sports’
    voluntary waiver at the pre-trial hearing.          Thus, unlike the
    claims that were voluntarily dismissed, Aloha Sports did not
    have a then-existing right to proceed on the UMOC claim when the
    2011 pre-trial hearing occurred.
    In other words, prior to prevailing on its appeal of
    the Order Dismissing UMOC Claim, Aloha Sports could not have
    proceeded on the dismissed claim before the circuit court and
    therefore could not waive that nonexistent right at the hearing.
    Therefore, the circuit court erred in finding that Aloha Sports
    had waived its UMOC claim.30
    The doctrine of judicial estoppel precludes a party
    from assuming a position that is inconsistent with a position
    already accepted by the court to gain an unfair advantage in the
    proceedings.    See Gurrobat v. HTH Corp., 133 Hawaii 1, 20, 
    323 P.3d 792
    , 811 (2014); Roxas v. Marcos, 89 Hawaii 91, 124-25, 
    969 P.2d 1209
    , 1242-43 (1998).       The doctrine is intended to protect
    30
    The circuit court held that Aloha Sports impliedly waived the
    UMOC claim at the pre-trial hearing because it was more difficult to prove
    than the other HRS § 480-2 claims that it expressly waived. Our precedent
    does not make a distinction between an implied and express waiver in this
    regard; without a then-existing right to proceed on the UMOC claim, Aloha
    Sports was not capable of waiving the claim by implication. See Coon, 98
    Hawaii at 
    261, 47 P.3d at 376
    .
    34
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    the integrity of the judicial system and prevents parties from
    “playing ‘fast and loose’ with the court or blowing ‘hot and
    cold’ during the course of litigation,” thereby promoting
    “orderliness, regularity, and expedition of litigation.”
    Gurrobat, 133 Hawaii at 
    20, 323 P.3d at 811
    (quoting Rosa v. CWJ
    Contractors, Ltd., 
    4 Haw. App. 210
    , 218–19, 
    664 P.2d 745
    , 751
    (1983)).   Because we hold that Aloha Sports did not waive its
    UMOC claim at the pre-trial hearing, Aloha Sports did not assume
    an inconsistent position by asserting its right to proceed on
    that claim.   Thus, Aloha Sports was not judicially estopped from
    raising the UMOC claim.
    Accordingly, we hold that the circuit court erred in
    finding that waiver and judicial estoppel applied to preclude
    Aloha Sport’s assertion of its UMOC claim.
    C.    Collateral Estoppel
    The circuit court also held on remand that based on
    the jury trial verdict finding that Aloha Sports failed to prove
    by a preponderance of the evidence that the NCAA tortiously
    interfered with Aloha Sport’s sale of itself to Pro Sports,
    Aloha Sports was collaterally estopped from pursuing its UMOC
    claim.   Collateral estoppel, or issue preclusion, is a bar to
    the relitigation of a fact or issue litigated in a prior suit
    when four requirements are met:
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    (1) the issue decided in the prior adjudication is
    identical to the one presented in the action in question;
    (2) there is a final judgment on the merits; (3) the issue
    decided in the prior adjudication was essential to the
    final judgment; and (4) the party against whom collateral
    estoppel is asserted was a party or in privity with a party
    to the prior adjudication.
    Dorrance v. Lee, 90 Hawaii 143, 149, 
    976 P.2d 904
    , 910 (1999).
    As an initial matter, Aloha Sports is correct in its contention
    that, because the ICA vacated the circuit court’s January 12,
    2012 final judgment, no final judgment in a prior case currently
    exists and the elements of collateral estoppel are not met.
    Nevertheless, we must consider whether the jury’s determination
    as to Aloha Sports’ claim for tortious interference with
    prospective business advantage resolved facts in this case that
    would necessarily preclude recovery on Aloha Sports’ UMOC claim.
    The elements of a HRS § 480-13(a) claim based on an
    unfair method of competition and a claim for intentional or
    tortious interference with prospective business advantage are
    not identical.    To establish an unfair method of competition
    claim, a plaintiff must prove: “(1) a violation of HRS Chapter
    480; (2) which causes an injury to the plaintiff's business or
    property; and (3) proof of the amount of damages.”           Gurrobat v.
    HTH Corp., 133 Hawaii 1, 21, 
    323 P.3d 792
    , 812 (2014).            Under
    the second element, a plaintiff must demonstrate that the
    defendant’s conduct negatively affects competition and that the
    36
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    plaintiff’s injury stems from the defendant’s anti-competitive
    or unfair conduct.     
    Id. at 22-23,
    323 P.3d at 813-14.         There is
    no intent element required to establish an unfair method of
    competition claim.     See Hungate v. Law Office of David B. Rosen,
    139 Hawaii 394, 413, 
    391 P.3d 1
    , 20 (2017) (citing Short v.
    Demopolis, 103 Wash.2d 52, 
    691 P.2d 163
    , 172 (Wash. 1984)
    (Pearson, J., concurring)).
    In contrast, the elements of intentional or tortious
    interference with prospective business advantage require the
    plaintiff to prove all of the following:
    (1) the existence of a valid business relationship or a
    prospective advantage or expectancy sufficiently definite,
    specific, and capable of acceptance in the sense that there
    is a reasonable probability of it maturing into a future
    economic benefit to the plaintiff; (2) knowledge of the
    relationship, advantage, or expectancy by the defendant;
    (3) a purposeful intent to interfere with the relationship,
    advantage, or expectancy; (4) legal causation between the
    act of interference and the impairment of the relationship,
    advantage, or expectancy; and (5) actual damages.
    Robert's Hawaii Sch. Bus, Inc. v. Laupahoehoe Transp. Co., Inc.,
    91 Hawaii 224, 258, 
    982 P.2d 853
    , 887 (1999) (citations and
    footnote omitted) (emphasis added).        Notably, unlike an unfair
    method of competition claim, tortious interference with
    prospective business advantage includes a purposeful intent
    element.
    Although Aloha Sports relies on many of the same
    underlying facts to support the UMOC claim as the tortious
    37
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    interference with prospective business advantage claim, the
    jury’s verdict on the interference with prospective business
    advantage claim did not provide any specific determinations
    regarding the individual elements of that claim.31           Thus, it is
    unclear which issues and facts the jury determined to render its
    verdict.   For example, the jury could have determined that the
    NCAA was not liable for tortious interference with prospective
    business advantage based solely on a failure to meet the
    purposeful intent element--an element not required in an UMOC
    claim.   Simply stated, the jury’s determination that the NCAA
    was not liable for tortious interference with prospective
    business advantage did not definitively resolve factual issues
    that would prevent Aloha Sports from satisfying the elements of
    its UMOC claim.     Accordingly, the circuit court erred in holding
    that issue preclusion barred Aloha Sports from asserting its
    UMOC claim.
    31
    The Special Verdict Form stated, “Did Plaintiff ASI prove by a
    preponderance of the evidence that Defendant NCAA tortiously interfered with
    ASI’s prospective business advantage with Pro Sports & Entertainment?” In
    the space marked “No” the jury indicated that all “12” jurors found that
    Aloha Sports had not proven tortious interference beyond a preponderance of
    the evidence. Because the jury marked “No” on the first question, the jury
    was not required to and did not respond to the remaining questions, i.e.,
    whether Aloha Sports had proven beyond a preponderance of the evidence that
    the NCAA’s actions were the cause of Aloha Sports harm, or the reasonable
    dollar amount of that harm.
    38
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    IV.      CONCLUSION
    Based on the foregoing, Aloha Sports raised genuine
    issues of material fact as to the first and second elements of
    an UMOC claim.     The third element, damages, has not been
    contested.    Therefore, the ICA erred in affirming the circuit
    court’s order and judgment granting the NCAA summary judgment.
    Further, the circuit court erred in holding that Aloha Sports
    was estopped from asserting the UMOC claim based on waiver,
    judicial estoppel, and collateral estoppel.           We therefore vacate
    the ICA’s judgment on appeal, the circuit court’s final
    judgment, and the Order Granting Summary Judgment, and the case
    is remanded to the circuit court for proceedings consistent with
    this opinion.32
    Amy T. Brantly                            /s/ Mark E. Recktenwald
    Frederick W. Rohlfing, III
    for petitioner                            /s/ Paula A. Nakayama
    Gregory L. Curtner                        /s/ Sabrina S. McKenna
    William C. McCorriston
    Jordon J. Kimura                          /s/ Richard W. Pollack
    for respondent
    /s/ Michael D. Wilson
    32
    Based on our disposition, the ICA’s holding affirming the
    Attorney’s Fee Order is also vacated because it flows from the ICA and
    circuit court’s holdings that the NCAA was the prevailing party on summary
    judgment. See HRS § 607-14 (2016); Blair v. Ing, 96 Hawaii 327, 331, 
    31 P.3d 184
    , 188 (2001).
    39