Creative Retail Communications LLC v. Kinser, J. ( 2019 )


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  • J-S71018-18
    NON-PRECEDENTIAL DECISION - SEE SUPERIOR COURT I.O.P. 65.37
    CREATIVE RETAIL                          :   IN THE SUPERIOR COURT OF
    COMMUNICATIONS, LLC D/B/A UMIX,          :        PENNSYLVANIA
    :
    Appellant             :
    :
    :
    v.                          :
    :
    :   No. 1710 EDA 2018
    JASON KINSER AND ONE NINETEEN            :
    WEST MAIN, LLC                           :
    Appeal from the Order Entered May 10, 2018
    In the Court of Common Pleas of Lehigh County Civil Division at No(s):
    2017-C-2416
    BEFORE: PANELLA, J., DUBOW, J., and NICHOLS, J.
    MEMORANDUM BY DUBOW, J.:                         FILED FEBRUARY 28, 2019
    Appellant, Creative Retail Communications, LLC d/b/a UMix, appeals
    from the May 10, 2018 Order entered in the Lehigh County Court of Common
    Pleas sustaining the Preliminary Objections filed by Appellees, Jason Kinser
    and One Nineteen West Main, LLC, and dismissing Appellant’s Defamation
    Complaint for lack of personal jurisdiction. After careful review, we affirm.
    Appellee Jason Kinser is a resident of La Grange, Kentucky. Appellee
    One Nineteen West Main, LLC is a Kentucky limited liability company with its
    principal place of business in La Grange, Kentucky.            Appellant is a
    Pennsylvania limited liability company with a principal place of business in
    Allentown, Lehigh County.
    On February 17, 2017, Appellees used Appellant’s UMix Media website
    to purchase a music player and music subscription service from Appellant.
    J-S71018-18
    Appellees also entered into a separate subscriber agreement (“Subscriber
    Agreement”) with UMix Media for the use of UMix’s music subscription
    service.1 To fill the order, Appellant shipped invoices and the music player to
    Appellees from Appellant’s address in Allentown, Lehigh County. Appellees
    received the music player from Appellant, but apparently had difficulty
    installing it.   Appellees unsuccessfully attempted to contact Appellant for
    customer service and product support. Consequently, on February 22, 2017,
    Appellees posted a “one-star” review of Appellant’s product on Google.2
    Most relevant to this appeal, the following month, Appellees posted an
    online review of Appellant’s business on the website “www.companies-
    reviews.com” describing their difficulties in installing the music player and in
    contacting Appellant for assistance.           In this review, Appellees wrote that
    Appellant provided “ZERO customer support” and is a “TOTAL SCAM.” The
    review also states by way of “update” that “[a]fter posting a review on Google,
    someone from the company called me [and] told the employee that answered
    ____________________________________________
    1 The terms of the Subscriber Agreement pertained only to Appellees’ music
    services subscription and did not pertain to Appellees’ purchase of a music
    player.
    2 Appellant did not attach a screenshot of the alleged one-star Google review
    to its Amended Complaint.
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    that I was acting like a child for posting a negative review, and that they didn’t
    want my business anyway.”3
    On December 18, 2017, Appellant filed an Amended Complaint against
    Appellees, raising claims of Defamation, False Light Invasion of Privacy, and
    Commercial Disparagement.
    With respect to the issue of jurisdiction over Appellees, Appellant
    averred in the Amended Complaint that Appellant’s address in Allentown,
    Lehigh County appears on Appellant’s website and the invoices sent to
    Appellees.    Amended Complaint, 12/18/17, at ¶ 9.         Appellant concluded,
    therefore, that Appellees knew or should have known that Appellant is located
    in Pennsylvania.       Id.    Appellant also averred that, by using Appellant’s
    website, purchasing equipment and a subscription agreement from Appellant,
    and receiving equipment mailed from Pennsylvania, Appellees transacted
    business in the Commonwealth of Pennsylvania. Id. at ¶ 8. Last, Appellant
    averred that the harm he suffered occurred in the Commonwealth of
    Pennsylvania. Id. at ¶ 40.
    On December 27, 2017, Appellees filed Preliminary Objections on the
    bases of (1) lack of personal jurisdiction pursuant to Pa.R.C.P. No. 1028(a)(1);
    (2) failure to plead a prima facie case of Defamation; (3) failure to plead a
    prima facie case of False Light Invasion of Privacy; (4) failure to plead a prima
    ____________________________________________
    3Appellant did not specifically allege in the Amended Complaint that Appellees
    posted these negative reviews on the website www.companies-reviews.com,
    but Exhibit D to Appellant’s Amended Complaint is a screenshot of Appellees’
    review on that website. See Amended Complaint Exhibit D.
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    facie case of Commercial Disparagement; (5) failure to plead facts sufficient
    to warrant the imposition of punitive damages; and (6) failure to plead facts
    sufficient to warrant the imposition of attorney’s fees.
    Relevant to the instant appeal, Appellees noted that Appellant admitted
    that Appellee Kinser is a Kentucky resident and that Appellee One Nineteen
    West Main, LLC is a business with its principal place of business in Kentucky.
    Brief in Support of Preliminary Objections, 12/27/17, at 3 (citing Complaint at
    ¶¶ 2-3).   Appellees further noted that Appellant conceded that Appellees
    posted the review that is the subject of this lawsuit from a computer in
    Kentucky. Id. (citing Complaint at ¶ 17). Appellees highlighted that Appellees
    failed to plead that the incident arose in Pennsylvania or that Appellees
    maintained minimum contacts with Pennsylvania.             Id.   Thus, Appellees
    argued, Appellant failed to satisfy its burden of proving that Appellees are
    subject to personal jurisdiction in Pennsylvania. Id.
    On April 19, 2018, the trial court held a hearing on Appellees’
    Preliminary Objections. On May 10, 2018, the court sustained the Preliminary
    Objections and dismissed Appellant’s Amended Complaint, concluding that
    Appellant had failed to establish that Appellees are subject to personal
    jurisdiction in Pennsylvania.
    This timely appeal followed. Both Appellant and the trial court complied
    with Pa.R.A.P. 1925.
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    On appeal, Appellant claims the trial court erred in dismissing the
    Amended Complaint on the basis of lack of personal jurisdiction. Appellant’s
    Brief at 5.
    “Our standard of review of an order of the trial court overruling or
    granting preliminary objections is to determine whether the trial court
    committed an error of law. When considering the appropriateness of a ruling
    on preliminary objections, the appellate court must apply the same standard
    as the trial court.” De Lage Landen Fin. Servs., Inc. v. Urban P’ship, LLC,
    
    903 A.2d 586
    , 589 (Pa. Super. 2006) (citation omitted). Those substantive
    legal standards are as follows:
    When preliminary objections, if sustained, would result in the
    dismissal of an action, such objections should be sustained only in
    cases which are clear and free from doubt. Moreover, when
    deciding a motion to dismiss for lack of personal jurisdiction the
    court must consider the evidence in the light most favorable to
    the non-moving party. A defendant making a challenge to the
    court’s personal jurisdiction has, as the moving party, the burden
    of supporting its objection to jurisdiction.
    
    Id. at 589
     (quoting King v. Detroit Tool Co., 
    682 A.2d 313
    , 314 (Pa. Super.
    1996) (citations omitted)). “[O]nce that party has provided proof, the burden
    then shifts to the non-moving party to adduce evidence demonstrating there
    is a basis for asserting jurisdiction over the moving party.” Haas v. Four
    Seasons Campground, Inc., 
    952 A.2d 688
    , 691 (Pa. Super. 2008).
    Jurisdiction
    “Under 42 Pa.C.S. §§ 5301-5329, Pennsylvania courts may exercise two
    types of personal jurisdiction over a non-resident defendant.”      Nutrition
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    Mgmt. Servs. Co. v. Hinchcliff, 
    926 A.2d 531
    , 536 n.2 (Pa. Super. 2007).
    The first type, general jurisdiction, “is founded upon the defendant’s general
    activities within the forum, as evidenced by systematic contacts with the
    state.”   
    Id.
       The second type, specific jurisdiction, “is premised upon the
    particular acts of the defendant that gave rise to the underlying cause of
    action.” 
    Id.
    With respect to the appropriate exercise of personal jurisdiction in
    Pennsylvania, this Court has explained:
    Specific jurisdiction . . . depends on an affiliation between the
    forum and the underlying controversy, principally, activity or an
    occurrence that takes place in the forum State and is therefore
    subject to the State’s regulation. Because due process may
    permit specific jurisdiction based solely on single or
    occasional acts purposefully directed at the forum, it is
    narrow in scope, limiting a cause of action to the extent
    that it arises out of or relates to the very activity that
    establishes jurisdiction.
    Mendel v. Williams, 
    53 A.3d 810
    , 817 (Pa. Super. 2012) (citations and
    quotation marks omitted; emphasis added).
    With respect to general jurisdiction, the Mendel Court observed:
    Alternatively, general jurisdiction involves circumstances, or a
    course of conduct, from which it is proper to infer an intention to
    benefit from, and thus an intention to submit to, the laws of the
    forum State. For an individual, the paradigm forum for the
    exercise of general jurisdiction is the individual’s domicile;
    for a corporation, it is an equivalent place, one in which the
    corporation is fairly regarded as at home. Thus, general
    jurisdiction may be exercised against foreign corporations when
    their affiliations with the forum State are so continuous and
    systematic as to render them essentially at home there.
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    Id.
     Thus, “a state that has general jurisdiction may adjudicate both matters
    that originate within the State and those based on activities and events
    elsewhere.” 
    Id.
    Additionally, a state may also have general jurisdiction over a defendant
    owing to the defendant’s consent to jurisdiction. See 42 Pa.C.S § 5301(a)
    (conferring jurisdiction due to “consent, to the extent authorized by the
    consent”); Webb-Benjamin, LLC, v. International Rug Group, LLC, 
    192 A.3d 1133
    , 1139 (Pa. Super. 2018) (reiterating that consent is a valid method
    of obtaining personal jurisdiction).
    Here, Appellant argues that Appellees are subject to both specific and
    general jurisdiction.
    Specific Jurisdiction
    Appellant claims that Appellees are subject to specific jurisdiction based
    on their minimum contacts with Pennsylvania, including purchasing a music
    player and music subscription service through Appellant’s website, entering
    into the Subscriber Agreement, and receiving invoices and the music player
    from Appellant who Appellees knew was located in Pennsylvania. Appellant’s
    Brief at 12.     Appellant further argues that the harm caused by Appellees
    occurred in Pennsylvania.4 Id. at 12, 13. Appellant claims that the Subscriber
    Agreement established jurisdiction in Lehigh County or in the Middle District
    of Pennsylvania. Id. at 12 (citing Subscriber Agreement at ¶ 18). Appellant
    ____________________________________________
    4As Appellees emphasize, Appellant does not argue that the incident arose in
    Pennsylvania.
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    also supports its minimum-contacts claim by noting that Appellees admitted
    that they attempted to contact Appellant by calling, emailing, and sending
    messages via Facebook. Id. at 13. Conceding that a contract alone does not
    necessarily establish minimum contacts, Appellant argues that the totality of
    the parties’ dealings establish the requisite minimum contacts to confer
    personal jurisdiction over Appellees. Id.
    Appellees argue that Pennsylvania does not have specific jurisdiction
    over them.      They dispute that their contacts with Pennsylvania establish
    minimum contacts for specific jurisdiction purposes. Appellees’ Brief at 5-14.
    To determine “whether to exercise specific personal jurisdiction over an
    out-of-state defendant who made an allegedly defamatory statement, we first
    turn to the effects test [set forth] in Calder v. Jones, 
    465 U.S. 783
     (1984).”
    Gorman v. Jacobs, 
    597 F. Supp. 2d 541
    , 546 (E.D. Pa. 2009).5 The Calder
    “Effects Test” requires the plaintiff to show: (1) the defendant committed an
    intentional tort; (2) the forum was the focal point of the harm suffered by the
    plaintiff as a result of the tort; (3) the forum was the focal point of the tortious
    activity in the sense that the tort was “expressly aimed” at the forum. 
    Id. at 547
    , quoting IMO Indus., Inc. v. Kiekert AG, 
    155 F.3d 254
    , 265-66 (3d Cir.
    1998). “Because one can access web sites from anywhere, the defendant’s
    ____________________________________________
    5 We note “decisions of the federal district courts … are not binding on
    Pennsylvania courts, even when a federal question is involve[d].” Kubik v.
    Route 252, Inc., 
    762 A.2d 1119
    , 1124 (Pa. Super. 2000) (citation omitted).
    Nevertheless, these decisions are persuasive authority and helpful in our
    review of the issue presented.
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    Internet activity—whether it be web site operation or use—must evince an
    intent to interact with the forum to justify the exercise of personal
    jurisdiction.” Gorman, 
    597 F. Supp. 2d at 548
     (citation omitted, emphasis
    added). In other words, “[s]omething about the web site must suggest to the
    user that residents of the forum state are the target audience.” 
    Id.
     See also
    Colt Plumbing Co., Inc. v. Boisseau, 
    645 A.2d 1350
    , 1356 (Pa. Super.
    1994) (citing Calder and reiterating that as long as a “commercial actor’s
    efforts are ‘purposefully directed’ toward residents of another State, . . . the
    absence of physical contacts alone cannot defeat personal jurisdiction here.”).
    Following its review of the pleadings and a hearing on Appellees’
    Preliminary Objections, the trial court, analogizing this case to Gorman,
    supra, concluded that Appellant failed to meet its burden to prove that
    Appellees evinced the intent to interact with Pennsylvania through their
    internet activity.6     In particular, the court found that Appellant had not
    satisfied the third prong of the Calder “Effects Test,” i.e., that Appellees
    tortious activity was “expressly aimed” at Pennsylvania.         Trial Ct. Op.,
    7/16/18, at 6.     In reaching this conclusion, the court emphasized that the
    website used by Appellees—www.companies-reviews.com—did not indicate to
    reviewers like Appellees that reviews would be directed to any particular state,
    ____________________________________________
    6 In Gorman, the United States District Court for the Eastern District of
    Pennsylvania dismissed the plaintiff’s claims with prejudice after determining
    that out-of-state defendants were not subject to personal jurisdiction in
    Pennsylvania when they posted allegedly defamatory statements on a national
    website and did not specifically direct their statements to Pennsylvania.
    Gorman, 
    597 F. Supp. 2d at 550-51
    .
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    did not require reviewers to identify the state in which the business being
    reviewed is located, and did not direct Appellees’ review to Pennsylvania. 
    Id.
    The trial court also noted that Appellees’ review did not mention where
    Appellant is located or where it conducts business. 
    Id.
    Following our review of the Amended Complaint, we agree with the trial
    court that Appellant failed to allege sufficient facts demonstrating that
    Appellees are subject to the specific jurisdiction of the Pennsylvania courts.
    In particular, and as found by the trial court, Appellant failed to establish the
    third prong of the Calder “Effects Test,” i.e., that Appellees “expressly aimed”
    their allegedly tortious activity at Pennsylvania. We, thus, conclude that the
    trial court did not err as a matter of law in sustaining Appellees’ Preliminary
    Objections on the basis of lack of specific jurisdiction.
    General Jurisdiction
    Appellant also claims that Appellees consented to general jurisdiction in
    Pennsylvania by entering into the Subscriber Agreement, which, as noted
    above, Appellant argues established jurisdiction in Lehigh County or in the
    Middle District of Pennsylvania.     Appellant’s Brief at 16 (citing Subscriber
    Agreement at ¶ 18; 42 Pa.C.S. § 5301(a)). In particular, the “Governing Law”
    section of the subscriber agreement provides that “[a]ll legal actions relating
    to this Agreement shall be brought in the Court of Common Pleas of Lehigh
    County or the Middle District of Pennsylvania depending on which Court has
    jurisdiction.” Subscriber Agreement at ¶ 18.
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    Appellees dispute that the “Governing Law” provision in the Subscriber
    Agreement establishes general jurisdiction over them.         In support of this
    position, they emphasize that the “Governing Law” provision only applies to
    “legal actions related to this agreement,” i.e., to breach of contract actions,
    and not to tort claims of the kind alleged in the instant action. Appellees’ Brief
    at 14-18 (quoting Subscriber Agreement at ¶ 18).
    As noted supra, “the paradigm forum for the exercise of general
    jurisdiction is the individual’s domicile; for a corporation, it is an equivalent
    place, one in which the corporation is fairly regarded as at home.” Mendel,
    
    53 A.3d at 817
    . In order to support a finding of general jurisdiction, there
    must be evidence of “continuous and systematic contacts with the state.”
    Efford v. Jockey Club, 
    796 A.2d 370
    , 373 (Pa. Super. 2002).
    Appellees contend that there is no evidence to support a finding of
    general jurisdiction. We agree. Appellees do not maintain a place of business
    or registered office in Pennsylvania, do not conduct business in Pennsylvania,
    and could not reasonably anticipate being brought into court in Pennsylvania.
    Therefore, there is no evidence to support a finding that Appellees have
    engaged in continuous and systematic contacts within the Commonwealth of
    Pennsylvania such as would be required in order to find that the courts of this
    Commonwealth may exercise general jurisdiction over Appellees.
    Appellant claims, in the alternative, that Appellees consented to
    jurisdiction in Pennsylvania by virtue of entering into the Subscriber
    Agreement.    Appellant’s Brief at 15-16.     Appellees dispute such consent,
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    arguing that the subject matter of Appellant’s Amended Complaint falls
    outside the scope of the Subscriber Agreement’s jurisdiction clause.
    Appellees’ Brief at 15-18.
    The interpretation of the phrase “all legal actions related to this
    agreement shall be brought in the Court of Common Pleas of Lehigh County
    or the Middle District of Pennsylvania” is at issue here. Thus, the question is
    whether Appellant’s claims of Defamation, False Light Invasion of Privacy, and
    Commercial Disparagement are “related to” the services promised to
    Appellees in the Subscriber Agreement.
    The trial court concluded that Appellant’s “lawsuit is not related to the
    Subscriber Agreement.” Trial Ct. Op. at 8. It noted that Appellees “did not
    consent to being sued in Pennsylvania for torts unrelated to the services or
    payment for music as outlined in the music service agreement.” Id. at 8-9.
    We agree. Although the Subscriber Agreement formed the basis of the
    ongoing relationship between the parties, Appellant’s Defamation, False Light
    Invasion of Privacy, and Commercial Disparagement claims are independent
    from the provision of music services as outlined in the Subscriber Agreement.
    See Morgan Trailer Mfg. Co. v. Hydraroll, Ltd., 
    759 A.2d 926
    , 931-32 (Pa.
    Super. 2000) (where this Court disagreed with the trial court that the plaintiff’s
    tort claims arose from or were related to the parties’ contract simply because
    “absent the contract, all counts would fail.”); Autochoice Unlimited, Inc. v.
    Avangard Auto Finance, Inc., 
    9 A.3d 1207
    , 1212-13 (Pa. Super. 2010)
    (where this Court discussed the “gist of the action” doctrine and concluded
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    that a forum selection clause contained in a contract was applicable because
    the success of the plaintiff’s tort claims were dependent upon its proof of a
    breach of the contract).   Thus, merely because the parties entered into a
    contract does not mean the contract’s terms govern all disputes arising
    between them.      This is especially true where, as here, the success of
    Appellant’s claims is not dependent on Appellant proving a breach of the
    Subscriber Agreement. Accordingly, Appellant has failed to establish general
    jurisdiction over Appellees.
    Given that Appellant has not met its burden of proving that Pennsylvania
    may assert personal jurisdiction over Appellees, the trial court did not err as
    a matter of law in sustaining Appellees’ Preliminary Objections and dismissing
    Appellant’s Amended Complaint.
    Order affirmed.
    Judgment Entered.
    Joseph D. Seletyn, Esq.
    Prothonotary
    Date: 2/28/19
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