State of West Virginia ex rel., Dodrill Heating and Cooling, LLC v. The Honoraable Maryclaire Akers, Judge of the Circuit Court of Kanawha County, and Jerry and Pamela Whittington, Husband and Wife, Individually and on Behalf of All Others Similarly Situated ( 2022 )


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  •       IN THE SUPREME COURT OF APPEALS OF WEST VIRGINIA
    January 2022 Term                    FILED
    _______________                 April 22, 2022
    released at 3:00 p.m.
    No. 21-0561
    EDYTHE NASH GAISER, CLERK
    SUPREME COURT OF APPEALS
    _______________                   OF WEST VIRGINIA
    STATE OF WEST VIRGINIA EX REL. DODRILL HEATING AND COOLING,
    LLC,
    Defendant Below, Petitioner,
    v.
    THE HONORABLE MARYCLAIRE AKERS, JUDGE OF THE CIRCUIT
    COURT OF KANAWHA COUNTY; AND JERRY AND PAMELA
    WHITTINGTON, HUSBAND AND WIFE, INDIVIDUALLY AND ON
    BEHALF OF ALL OTHERS SIMILARLY SITUATED,
    Plaintiffs Below, Respondents.
    _________________________________________________________
    PETITION FOR WRIT OF PROHIBITION
    WRIT GRANTED AS MOULDED
    ____________________________________________________________
    Submitted: January 12, 2022
    Filed: April 22, 2022
    Camille E. Shora, Esq.                       Matthew Stonestreet, Esq.
    Wilson, Elser, Moskowitz,                    Troy Giatras, Esq.
    Edelman & Dicker LLP                         The Giatras Law Firm, PLLC
    McLean, Virginia                             Charleston, West Virginia
    Counsel for Petitioner                       Counsel for Respondents
    JUSTICE WALKER delivered the Opinion of the Court.
    CHIEF JUSTICE HUTCHISON concurs and reserves the right to file a separate opinion.
    JUSTICE WOOTON concurs, in part, and dissents, in part, and reserves the right to file
    a separate opinion.
    JUSTICE ARMSTEAD, deeming himself disqualified, did not participate in the
    decision of this case.
    JUSTICE ALAN D. MOATS, sitting by temporary assignment.
    SYLLABUS BY THE COURT
    1.     “A writ of prohibition will not issue to prevent a simple abuse of
    discretion by a trial court. It will only issue where the trial court has no jurisdiction or
    having such jurisdiction exceeds its legitimate powers. W. Va. Code 53-1-1.” Syllabus
    Point 2, State ex rel. Peacher v. Sencindiver, 
    160 W.Va. 314
    , 
    233 S.E.2d 425
     (1977).
    2.     “In determining whether to entertain and issue the writ of prohibition
    for cases not involving an absence of jurisdiction but only where it is claimed that the lower
    tribunal exceeded its legitimate powers, this Court will examine five factors: (1) whether
    the party seeking the writ has no other adequate means, such as direct appeal, to obtain the
    desired relief; (2) whether the petitioner will be damaged or prejudiced in a way that is not
    correctable on appeal; (3) whether the lower tribunal’s order is clearly erroneous as a matter
    of law; (4) whether the lower tribunal’s order is an oft repeated error or manifests persistent
    disregard for either procedural or substantive law; and (5) whether the lower tribunal’s
    order raises new and important problems or issues of law of first impression. These factors
    are general guidelines that serve as a useful starting point for determining whether a
    discretionary writ of prohibition should issue. Although all five factors need not be
    satisfied, it is clear that the third factor, the existence of clear error as a matter of law,
    should be given substantial weight.” Syllabus Point 5, State ex rel. Hoover v. Berger, 
    199 W. Va. 12
    , 
    483 S.E.2d 12
     (1996).
    i
    3.     “Standing is comprised of three elements: First, the party attempting
    to establish standing must have suffered an ‘injury-in-fact’— an invasion of a legally
    protected interest which is (a) concrete and particularized and (b) actual or imminent and
    not conjectural or hypothetical. Second, there must be a causal connection between the
    injury and the conduct forming the basis of the lawsuit. Third, it must be likely that the
    injury will be redressed through a favorable decision of the court.” Syllabus Point 5,
    Findley v. State Farm Mut. Auto. Ins. Co., 
    213 W. Va. 80
    , 
    576 S.E.2d 807
     (2002).
    4.     “A class action may only be certified if the trial court is satisfied, after
    a thorough analysis, that the prerequisites of Rule 23(a) of the West Virginia Rules of Civil
    Procedure have been satisfied. Further, the class certification order should be detailed and
    specific in showing the rule basis for the certification and the relevant facts supporting the
    legal conclusions.” Syllabus Point 8, State ex rel. Chemtall Inc. v. Madden, 
    216 W. Va. 443
    , 
    607 S.E.2d 772
     (2004).
    5.     “Before certifying a class under Rule 23 of the West Virginia Rules of
    Civil Procedure [1998], a circuit court must determine that the party seeking class
    certification has satisfied all four prerequisites contained in Rule 23(a)—numerosity,
    commonality, typicality, and adequacy of representation—and has satisfied one of the three
    subdivisions of Rule 23(b). As long as these prerequisites to class certification are met, a
    case should be allowed to proceed on behalf of the class proposed by the party.” Syllabus
    Point 8, In re West Virginia Rezulin Litigation, 
    214 W. Va. 52
    , 
    585 S.E.2d 52
     (2003).
    ii
    6.      “When a class action certification is being sought pursuant to West
    Virginia Rule of Civil Procedure 23(b)(3), a class action may be certified only if the circuit
    court is satisfied, after a thorough analysis, that the predominance and superiority
    prerequisites of Rule 23(b)(3) have been satisfied. The thorough analysis of the
    predominance requirement of West Virginia Rule of Civil Procedure 23(b)(3) includes (1)
    identifying the parties’ claims and defenses and their respective elements; (2) determining
    whether these issues are common questions or individual questions by analyzing how each
    party will prove them at trial; and (3) determining whether the common questions
    predominate. In addition, circuit courts should assess predominance with its overarching
    purpose in mind—namely, ensuring that a class action would achieve economies of time,
    effort, and expense, and promote uniformity of decision as to persons similarly situated,
    without sacrificing procedural fairness or bringing about other undesirable results. This
    analysis must be placed in the written record of the case by including it in the circuit court’s
    order regarding class certification.” Syllabus Point 7, State ex rel. Surnaik Holdings of
    West Virginia, LLC v. Bedell, 
    244 W. Va. 248
    , 
    852 S.E.2d 748
     (2020).
    7.      “A circuit court’s failure to conduct a thorough analysis of the
    requirements for class certification pursuant to West Virginia Rules of Civil Procedure
    23(a) and/or 23(b) amounts to clear error.” Syllabus Point 8, State ex rel. Surnaik Holdings
    of West Virginia, LLC v. Bedell, 
    244 W. Va. 248
    , 
    852 S.E.2d 748
     (2020).
    iii
    WALKER, Justice: 1
    Respondents Jerry and Pamela Whittington purchased an HVAC unit from
    Petitioner Dodrill Heating and Cooling LLC (Dodrill), and later sued Dodrill when they
    had issues with the unit. Eventually, the circuit court certified a class action based on the
    Whittingtons’ claim that language in the documents used by Dodrill violated the West
    Virginia Consumer Credit Protection Act (WVCCPA), West Virginia Code § 46A-2-
    127(g). Dodrill seeks a writ of prohibition challenging the class certification on two
    grounds. First, Dodrill contends that the Whittingtons lack standing because the challenged
    language is no more than a threat and was never acted upon, so it is not actionable as an
    injury-in-fact.   But because the West Virginia Legislature has determined that
    representations made in violation of the WVCCPA are an injury-in-fact with or without
    resulting damages, we deny Dodrill’s writ of prohibition as to standing.
    Second, Dodrill seeks to prohibit certification of a class of individuals who
    also received documents from Dodrill containing the language that purportedly violates the
    WVCCPA. Dodrill contends that the circuit court’s order does not sufficiently analyze the
    predominance and superiority factors of Rule 23(b)(3) of the West Virginia Rules of Civil
    1
    Pursuant to an administrative order entered by this Court on February 7, 2022, the
    Honorable Alan D. Moats, Judge of the Nineteenth Judicial Circuit, was assigned to sit as
    a member of the Supreme Court of Appeals of West Virginia commencing February 7
    2022, following the resignation of former Justice Evan Jenkins. In this case, Justice Moats
    was temporarily assigned to hear the case due to Justice Armstead’s disqualification.
    1
    Procedure as thoroughly as we deemed necessary in our recent opinion in State ex rel.
    Surnaik Holdings of West Virginia, LLC v. Bedell. 2 We agree with Dodrill that the circuit
    court’s order was conclusory as to its analysis of the predominance and superiority factors
    addressed in Surnaik, but disagree that the appropriate remedy is to vacate with instructions
    that class certification be denied. Rather, we grant the requested writ of prohibition, but
    direct, as we did in Surnaik, that the circuit court undertake a more rigorous analysis under
    the parameters outlined in that case.
    I.     FACTUAL AND PROCEDURAL BACKGROUND
    Respondents Jerry and Pamela Whittington, like the class they propose to
    represent, purchased an HVAC unit from Dodrill. The written proposal for installation the
    Whittingtons received from Dodrill quoted a total price of $11,995.00 and noted that
    “[b]uyer agrees to any reasonable attorney or collection fees incurred by seller in securing
    payment for this contract.” Dodrill facilitated the Whittingtons’ finance of the purchase
    through Greensky, LLC.
    The Whittingtons allege that they had repeated issues with the HVAC unit,
    requiring Dodrill to return to their home to service the unit several times. Each time Dodrill
    returned to work on the unit, the written work orders provided to the Whittingtons
    contained the language “[i]n the event that collection efforts are initiated against me, I shall
    2
    
    244 W. Va. 248
    , 
    852 S.E.2d 748
     (2020).
    2
    pay for all associated fees at the posted rates as well as all collection fees and reasonable
    attorney fees.” The Whittingtons ultimately requested that Dodrill remove the unit and
    issue a full refund.
    When the Whittingtons filed suit against Dodrill, they alleged negligence and
    violations of West Virginia Code § 46A-6-102(7) and West Virginia Code § 46A-6-104
    for the omission of material terms required by the Home Improvement Rule 3 and
    misrepresentation and breach of warranty under the WVCCPA. The Whittingtons then
    sought and were granted leave to file an amended complaint converting the case to a
    putative class action.
    The amended complaint added the claim that Dodrill had violated West
    Virginia Code § 46A-2-127(g) by including language in the proposal/agreement and
    subsequent work orders that they would be subject to pay Dodrill’s attorney fees and sought
    class-wide relief for all individuals who had received the same proposal/agreement and
    work orders containing that language. After a hearing on class certification on December
    15, 2020, the circuit court entered an order certifying the class on June 17, 2021. Dodrill
    filed the instant petition for writ of prohibition seeking to preclude certification of the class.
    3
    The Home Improvement Rule is a legislative rule, West Virginia C.S.R. 142-5-1,
    et seq. Below, Dodrill challenged whether a private cause of action exists under those
    provisions, but that issue is not before the Court.
    3
    II.     STANDARD OF REVIEW
    Dodrill seeks relief in prohibition under this Court’s original jurisdiction as
    to the Whittingtons’ purported lack of standing and the circuit court’s alleged failure to
    fully comply with Rule 23 of the West Virginia Rules of Civil Procedure in certifying the
    class. “A writ of prohibition will not issue to prevent a simple abuse of discretion by a trial
    court. It will only issue where the trial court has no jurisdiction or having such jurisdiction
    exceeds its legitimate powers. W. Va. Code 53-1-1.” 4 The requisite considerations for
    issuance of a writ of prohibition that do not involve the absence of jurisdiction are well-
    settled:
    In determining whether to entertain and issue the writ of
    prohibition for cases not involving an absence of jurisdiction
    but only where it is claimed that the lower tribunal exceeded
    its legitimate powers, this Court will examine five factors: (1)
    whether the party seeking the writ has no other adequate
    means, such as direct appeal, to obtain the desired relief; (2)
    whether the petitioner will be damaged or prejudiced in a way
    that is not correctable on appeal; (3) whether the lower
    tribunal’s order is clearly erroneous as a matter of law; (4)
    whether the lower tribunal’s order is an oft repeated error or
    manifests persistent disregard for either procedural or
    substantive law; and (5) whether the lower tribunal’s order
    raises new and important problems or issues of law of first
    impression. These factors are general guidelines that serve as
    a useful starting point for determining whether a discretionary
    writ of prohibition should issue. Although all five factors need
    not be satisfied, it is clear that the third factor, the existence of
    4
    Syl. Pt. 2, State ex rel. Peacher v. Sencindiver, 
    160 W.Va. 314
    , 
    233 S.E.2d 425
    (1977).
    4
    clear error as a matter of law, should be given substantial
    weight.[5]
    With this standard in mind, we turn to the parties’ arguments.
    III.    ANALYSIS
    As noted above, Dodrill seeks a writ of prohibition on two separate issues.
    First, Dodrill contends that the Whittingtons lack standing because they have only
    produced evidence of a “threat” to add attorney fees but have not incurred actual harm from
    Dodrill since the Whittingtons financed their HVAC through a third-party and Dodrill
    never attempted to collect a debt from the Whittingtons. Second, Dodrill challenges the
    circuit court’s order certifying the class as non-compliant with the analysis required under
    Rule 23 of the West Virginia Rules of Civil Procedure. We examine these arguments in
    turn.
    A.      Standing
    Article VIII, Sections 3 and 6 of the West Virginia Constitution establish a
    “controversy” requirement. 6 As we have noted previously, “[o]ne of the incidents of [the]
    5
    Syl. Pt. 5, State ex rel. Hoover v. Berger, 
    199 W. Va. 12
    , 
    483 S.E.2d 12
     (1996).
    6
    See W. VA. CONST. Art. VIII, § 3:
    The court shall have appellate jurisdiction in civil cases at law where
    the matter in controversy, exclusive of interest and costs, is of greater value
    or amount than three hundred dollars unless such value or amount is
    increased by the Legislature; in civil cases in equity; in controversies
    concerning the title or boundaries of land; in proceedings in quo warranto,
    5
    controversy requirement is that a litigant have ‘standing’ to the challenge the action sought
    to be adjudicated[.]” 7 While Section 3 pertains to appellate controversy requirements of
    this Court, similar parameters are imposed on the circuit courts by Section 6. Specific to
    the controversy requirement under Article VIII, Section 6, we have discussed that “there
    must be a justiciable case or controversy—a legal right claimed by one party and denied
    by another—in order for the circuit court to have subject matter jurisdiction. In part, this
    habeas corpus, mandamus, prohibition and certiorari; and in cases involving
    personal freedom or the constitutionality of a law. It shall have appellate
    jurisdiction in criminal cases, where there has been a conviction for a felony
    or misdemeanor in a circuit court, and such appellate jurisdiction as may be
    conferred upon it by law where there has been such a conviction in any other
    court. In criminal proceedings relating to the public revenue, the right of
    appeal shall belong to the state as well as to the defendant. It shall have such
    other appellate jurisdiction, in both civil and criminal cases, as may be
    prescribed by law.
    See also W. VA. CONST. ART. VIII, § 6:
    Circuit courts shall have original and general jurisdiction of all civil
    cases at law where the value or amount in controversy, exclusive of interest
    and costs, exceeds one hundred dollars unless such value or amount is
    increased by the Legislature; of all civil cases in equity; of proceedings in
    habeas corpus, mandamus, quo warranto, prohibition and certiorari; and of
    all crimes and misdemeanors. On and after January one, one thousand nine
    hundred seventy-six, the Legislature may provide that all matters of probate,
    the appointment and qualification of personal representatives, guardians,
    committees and curators, and the settlements of their accounts, shall be
    vested exclusively in circuit courts or their officers, but until such time as the
    Legislature provides otherwise, jurisdiction in such matters shall remain in
    the county commissions or tribunals existing in lieu thereof or the officers of
    such county commissions or tribunals.
    7
    Coleman v. Sopher, 
    194 W. Va. 90
    , 95 n.6, 
    459 S.E.2d 367
    , 272 n.6 (1995).
    6
    means the party asserting a legal right must have standing to assert that right.” 8 Standing,
    as a more specific concept of justiciability, “refers to one’s ability to bring a lawsuit based
    upon a personal stake in the outcome of the controversy[,]” 9 and has been defined by this
    Court as “[a] party’s right to make a legal claim or seek judicial enforcement of a duty or
    right.” 10
    Standing has been further refined as follows:
    Standing is comprised of three elements: First, the party
    attempting to establish standing must have suffered an “injury-
    in-fact”— an invasion of a legally protected interest which is
    (a) concrete and particularized and (b) actual or imminent and
    not conjectural or hypothetical. Second, there must be a causal
    connection between the injury and the conduct forming the
    basis of the lawsuit. Third, it must be likely that the injury will
    be redressed through a favorable decision of the court.[11]
    Dodrill contends that the Whittingtons cannot establish the first element of standing since
    they have suffered no injury-in-fact resulting from the language in the proposal/agreement
    and subsequent work order invoices. Importantly, “standing is gauged by the specific
    State ex rel. Healthport Tech., LLC v. Stucky, 
    239 W. Va. 239
    , 242, 
    800 S.E.2d 8
    506, 510 (2017).
    9
    Id. at 242-43, 
    800 S.E.2d 509
    -10.
    Findley v. State Farm Mut. Auto. Ins. Co., 
    213 W.Va. 80
    , 94, 
    576 S.E.2d 807
    ,
    10
    821 (2002) (quoting BLACK’S LAW DICTIONARY 1413 (7th ed. 1999)).
    11
    
    Id.
     at Syl. Pt. 5.
    7
    common-law, statutory or constitutional claims that a party presents.” 12 And the operative
    inquiry is “whether the litigant is entitled to have the court decide the merits of the dispute
    or of particular issues.” 13    So, we look to the statutory provision under which the
    Whittingtons seek relief.
    The only claim at issue before us is the Whittingtons’ claim under West
    Virginia Code § 46A-2-127(g). That provision of the WVCCPA states in relevant part:
    No debt collector shall use any fraudulent, deceptive or
    misleading representation or means to collect or attempt to
    collect claims or to obtain information concerning consumers.
    Without limiting the general application of the foregoing, the
    following conduct is deemed to violate this section:
    ....
    (g)    Any representation that an existing obligation of
    the consumer may be increased by the addition of attorney’s
    fees . . . when in fact such fees or charges may not legally be
    added to the existing obligation[.]
    As to this provision, Dodrill makes two arguments relating to the Whittingtons’ failure to
    establish injury-in-fact: (1) “threat” is not an injury-in-fact because it was never enforced
    against the Whittingtons (i.e., there was no attempt to collect a debt under the statute); and
    (2) Dodrill is not a “debt collector.”
    Id. at 95, 576 S.E.2d at 82 (quoting International Primate Protection League v.
    12
    Administrators of Tulane Educational Fund, 
    500 U.S. 72
    , 77 (1991)).
    13
    
    Id.
     (quoting Warth v. Seldin, 
    422 U.S. 490
    , 498 (1975)).
    8
    Injury-in-fact means exactly what it sounds like: that the plaintiff has, in fact,
    been injured in a legally recognizable way.               Injury-in-fact may be “economic or
    otherwise” 14 but “a plaintiff must show that he or she suffered ‘an invasion of a legally
    protected interest’ that is ‘concrete and particularized.’” 15 “Concrete” simply means that
    the injury actually exists or is imminent, and, conversely, is not conjectural or
    hypothetical. 16 “Particularized” means that it affects the plaintiff in a personal and
    individual way. 17
    Practically speaking, “[i]njury in fact is easily established when a litigant
    demonstrates a ‘direct, pocketbook injury.’” 18 In this sense, Dodrill relies on State ex rel.
    Healthport Technologies, LLC v. Stucky 19 as supporting its claim that the Whittingtons lack
    standing for lack of injury, arguing that “like the Whittingtons, the plaintiff in [Healthport]
    obtained a certified class action based on an alleged statutory violation without any out of
    Healthport, 239 W. Va. at 242, 800 S.E.2d at 510 (quoting Snyder v. Callaghan,
    14
    
    168 W. Va. 265
    , 275, 
    284 S.E.2d 241
    , 248 (1981)).
    15
    
    Id. at 243
    , 800 S.E.2d at 510 (quoting Spokeo, Inc. v. Robins, 
    578 U.S. 330
    , 339
    (2016)).
    16
    
    Id.
    17
    
    Id.
    18
    Kanawha Cnty. Pub. Library Bd. v. Bd. of Educ. of Cnty. of Kanawha, 
    231 W. Va. 386
    , 398, 
    745 S.E.2d 424
    , 436 (2013) (quoting Barrows v. Jackson, 
    346 U.S. 249
    , 256
    (1953)).
    19
    
    239 W. Va. 239
    , 
    800 S.E.2d 506
    .
    9
    pocket loss.” In Healthport, we dismissed (for lack of standing) a plaintiff’s claim against
    a medical provider for overcharging for copies of medical records in violation of West
    Virginia Code § 16-29-2a (2014). 20 In doing so, we explained that the cost of those
    overpayments had been borne not by plaintiff, but by his attorneys, who had not sought
    reimbursement for those costs from plaintiff. 21 As a result, we concluded that plaintiff had
    no injury-in-fact unless and until he became contractually obligated to pay the allegedly
    unlawful expense. 22 Dodrill’s reliance on this case is misguided, in part, because out-of-
    pocket loss is not a prerequisite to recover under the WVCCPA. 23
    Rather, the violation of the WVCCPA itself gives rise to civil penalties that
    are independent of compensatory damages. 24 In our 2013 decision in Vanderbilt Mortgage
    and Finance v. Cole, we looked at the then-effective West Virginia Code § 46A–5–101(1),
    which stated, in pertinent part,
    If a creditor has violated the provisions of this chapter applying
    to ... statements of account and evidences of payment [or] ...
    any prohibited debt collection practice ..., the consumer has a
    20
    Id. at 241, 243-44, 800 S.E.2d at 508, 510-11.
    21
    Id. at 243, 800 S.E.2d at 510.
    22
    Id. at 244 800 S.E.2d at 511.
    23
    Healthport is also distinguishable here because part of the issue in that case was
    who the statute enabled to bring the cause of action. Under the WVCCPA, “consumers”
    are entitled to bring the cause of action for purported violations, and Dodrill does not appear
    to dispute that the Whittingtons fit that definition. See Syl. Pt. 1, Young v. EOSCCA, 
    239 W. Va. 186
    , 
    800 S.E.2d 224
     (2017).
    24
    See W. Va. Code § 46A-5-101(1) (2017).
    10
    cause of action to recover actual damages and in addition a
    right in an action to recover from the person violating this
    chapter a penalty in an amount determined by the court not less
    than one hundred dollars nor more than one thousand
    dollars.[25]
    We concluded that the legislature intended actual damages and civil penalties to operate
    independently of one another. That is, that the recovery of civil penalties is not conditioned
    upon the demonstration of actual damages. In that case, we explained our conclusion based
    on other language in the statute:
    Following the reasoning set forth in Dunlap, Harless,
    and Baker, this Court believes that the Legislature, in creating
    W. Va. Code § 46A–5–101(1), has created a mechanism by
    which those who have suffered no quantifiable harm may yet
    recover civil penalties for being subject to undesirable
    treatment described in Article 2 of the Act. We find that by
    including the option for consumers to pursue civil penalties,
    the Legislature intended that § 46A–5–101(1) function, in part,
    as a disincentive for creditors to engage in certain undesirable
    behaviors that might not result in actual damages. Therefore,
    based on the language of the WVCCPA and what we perceive
    to be the Legislature’s intent in enacting the WVCCPA, we
    hold that under W. Va. Code § 46A–5–101(1) (1996), an award
    of civil penalties is not conditioned on an award of actual
    damages.[26]
    In 2015, the Legislature clarified the statute to that end, modifying it to read, in pertinent
    part: “the consumer has a cause of action to recover: (a) Actual damages; and (b) a right in
    Vanderbilt Mortg. and Fin., Inc. v. Cole, 
    230 W. Va. 505
    , 510, 
    740 S.E.2d 562
    ,
    25
    567 (emphasis in original).
    26
    Id. at 511, 740 S.E.2d at 568.
    11
    an action to recover from the person violating this chapter a penalty of $1,000 per
    violation.” 27
    Stated plainly, violation of the WVCCPA is the injury-in-fact, and as to this
    statute in particular, “any representation” is the violation. We ask whether the Whittingtons
    have alleged an invasion of a legally protected interest and were damaged thereby. The
    Legislature has determined that individuals have a legally protected interest in remaining
    free from fraudulent, deceptive, and misleading representations similar to the one
    contained in the proposal/agreement and the work orders and has created a civil penalty
    provision for its violation without need to show corresponding out-of-pocket damage. In
    other words, the purported fraudulent, deceptive, misleading representation is a concrete,
    actual, non-hypothetical, non-conjectural injury-in-fact because the Legislature has made
    it so. The fact that Dodrill never acted upon the representation does not change that reality.
    As we recently explained,
    The CCPA is intended to deter deceptive practices and to
    protect West Virginia consumers from fraud, and the goal is to
    protect the public as a whole. As one state court found in
    interpreting a similar civil penalty statute, “Because the
    CCPA’s civil penalty requirement is intended to punish and
    deter the wrongdoer and not to compensate the injured party,
    the CCPA is intended to proscribe deceptive acts and not the
    consequences of those acts.” May Dep’t Stores Co. v. State ex
    rel. Woodard, 
    863 P.2d 967
    , 972 (Colo. 1993).[28]
    27
    W. Va. Code § 46A- 5-101 (2015). This statute was again amended in 2017, its
    current version, but this portion of the statute remained unchanged from the 2015 version.
    28
    State ex rel. 3M Co. v. Hoke, 
    244 W. Va. 299
    , __, 
    852 S.E.2d 799
    , 813 (2020).
    12
    Dodrill’s “no-harm, no foul” argument is thus unavailing.            The injury-in-fact (the
    representation in purported violation of the WVCCPA) is likewise particularized to the
    Whittingtons; there can be no valid argument that the representations were not made to the
    Whittingtons when there is no dispute that the documents containing those representations
    were given directly to them.
    In arguing that it is not a debt collector and that it was not attempting to
    collect a debt, Dodrill does not ask us to resolve the standing question – the Legislature has
    done that already but rather, it asks for summary judgment. Those are not “injury-in-fact”
    inquiries, nor are they “are-the-Whittingtons-the-proper-party-to-bring-suit” inquiries –
    they are merits inquiries. Whether Dodrill was attempting to collect a debt and qualifies
    as a “debt collector” goes to the merits of the Whittingtons’ claims, not their standing to
    bring suit in seeking relief: “[t]he focus of a standing analysis is not on the validity of the
    claim but instead is ‘on the appropriateness of a party bringing the questioned controversy
    to the court.’” 29 Discovery will tell whether the Whittingtons and, if certified, the class at
    large, have successfully made out their claim under the WVCCPA that Dodrill was (1) a
    debt collector and (2) attempting to collect a debt, but Dodrill’s arguments are suited for a
    motion for summary judgment, not a standing challenge. We therefore conclude that the
    Healthport, 239 W. Va. at 243 (quoting Findley, 235 W. Va. at 95, 576 S.E.2d at
    29
    822 (emphasis added).
    13
    Whittingtons have established standing to bring this suit and refuse Dodrill’s petition for a
    writ of prohibition on that ground.
    B.     Class certification
    Dodrill petitions for a writ of prohibition on the independent ground that the
    circuit court failed to undertake the necessary analysis of Rule 23(b) of the West Virginia
    Rules of Civil Procedure in granting class certification. Specifically, Dodrill contends that
    the circuit court’s analysis of the predominance and superiority factors falls short of the
    requirements discussed in Surnaik. 30
    In relation to class certification, the circuit court is entitled to our deference.
    As we have previously held, “‘[w]hether the requisites for a class action exist rests within
    the sound discretion of the trial court.’ Syllabus Point 5, Mitchem v. Melton, 
    167 W. Va. 21
    , 
    277 S.E.2d 895
     (1981).” 31 But, the Rules of Civil Procedure demand a certain amount
    of analysis before certification is appropriate, and such analysis is not a perfunctory
    exercise:
    A class action may only be certified if the trial court is
    satisfied, after a thorough analysis, that the prerequisites of
    Rule 23(a) of the West Virginia Rules of Civil Procedure have
    been satisfied. Further, the class certification order should be
    detailed and specific in showing the rule basis for the
    30
    
    244 W. Va. 248
    , 
    852 S.E.2d 748
     (2020).
    31
    
    Id.
     at Syl. Pt. 7 (additional quotations and citation omitted).
    14
    certification and the relevant facts supporting the legal
    conclusions.[32]
    And,
    Before certifying a class under Rule 23 of the West
    Virginia Rules of Civil Procedure [1998], a circuit court must
    determine that the party seeking class certification has satisfied
    all four prerequisites contained in Rule 23(a)—numerosity,
    commonality, typicality, and adequacy of representation—and
    has satisfied one of the three subdivisions of Rule 23(b). As
    long as these prerequisites to class certification are met, a case
    should be allowed to proceed on behalf of the class proposed
    by the party.[33]
    Initially, we note that Dodrill does not raise any concerns with the circuit
    court’s analysis of the factors under Rule 23(a) in concluding that the plaintiffs have
    established numerosity, commonality, typicality, and adequacy of representation. Rule
    23(b) is broken up into three subsections, only one of which need be satisfied for class
    certification. Here we focus on subsection (3) of Rule 23(b), which provides that class
    certification may be appropriate if:
    The court finds that the questions of law or fact common
    to the members of the class predominate over any questions
    affecting only individual members, and that a class action is
    superior to other available methods for the fair and efficient
    adjudication of the controversy. The matters pertinent to the
    findings include: (A) the interest of members of the class in
    individually controlling the prosecution or defense of separate
    32
    Syl. Pt. 8, State ex rel. Chemtall Inc. v. Madden, 
    216 W. Va. 443
    , 
    607 S.E.2d 772
    (2004). See also State ex rel. W. Va. Univ. Hosps. v. Gaujot, 
    242 W. Va. 54
    , 62, 
    829 S.E.2d 54
     (2019).
    33
    Syl. Pt. 8, In re West Virginia Rezulin Litigation, 
    214 W. Va. 52
    , 
    585 S.E.2d 52
    (2003).
    15
    actions; (B) the extent and nature of any litigation concerning
    the controversy already commenced by or against members of
    the class; (C) the desirability or undesirability of concentrating
    the litigation of the claims in the particular forum; (D) the
    difficulties likely to be encountered in the management of a
    class action.
    In Surnaik, we examined Rule 23(b)(3), directing that it, like subsection (a),
    is subject to a rigorous analysis. 34 We therefore held that
    When a class action certification is being sought
    pursuant to West Virginia Rule of Civil Procedure 23(b)(3), a
    class action may be certified only if the circuit court is satisfied,
    after a thorough analysis, that the predominance and
    superiority prerequisites of Rule 23(b)(3) have been satisfied.
    The thorough analysis of the predominance requirement of
    West Virginia Rule of Civil Procedure 23(b)(3) includes (1)
    identifying the parties’ claims and defenses and their
    respective elements; (2) determining whether these issues are
    common questions or individual questions by analyzing how
    each party will prove them at trial; and (3) determining whether
    the common questions predominate. In addition, circuit courts
    should assess predominance with its overarching purpose in
    mind—namely, ensuring that a class action would achieve
    economies of time, effort, and expense, and promote
    uniformity of decision as to persons similarly situated, without
    sacrificing procedural fairness or bringing about other
    undesirable results. This analysis must be placed in the written
    record of the case by including it in the circuit court’s order
    regarding class certification.[35]
    Specific to the predominance requirement, in Surnaik, this Court explicitly rejected any
    suggestion in Rezulin that “there is not much difference between commonality and
    34
    See Surnaik, 244 W. Va. at __, 852 S.E.2d at 757.
    35
    Syl. Pt. 7, Surnaik.
    16
    predominance.” 36 The circuit court’s order here, though citing Surnaik at the outset, does
    not apply the analysis set forth in that decision, but instead reverts to the less-nuanced,
    commonality-resembling analysis of the predominance factor as was set forth in Rezulin.
    The order simply concludes that the central legal question predominating the nine thousand
    cases was that they all involved allegations of violations of West Virginia Code § 46A-2-
    127(g). As a result of the circuit court’s application of Rezulin, its conclusions as to
    predominance are apparently conclusory and contain none of the requisite analysis outlined
    in Surnaik as separate and apart from, and more exacting than, a commonality analysis.
    Similarly, as to superiority, the order summarily concludes that class action
    is an efficient and superior method for resolution of the claims stemming from alleged
    violations of § 46A-2-127(g). Superiority is more than a mere conclusion that class action
    would suit as a general proposition:
    [u]nder the superiority test, a trial court must “compare [ ] the
    class action with other potential methods of litigation.”
    Cleckley, Davis, & Palmer, Jr., Litigation Handbook on West
    Virginia Rules of Civil Procedure § 23(b)(3)[2][b], at 554
    (footnote omitted). See also Nolan v. Reliant Equity Investors,
    LLC, No. 3:08-CV-62, 
    2009 WL 2461008
    , at *4 (N.D. W. Va.
    Aug. 10, 2009) (“Superiority requires that a class action be
    superior to other methods for the fair and efficient adjudication
    of the controversy.” (quotations and citations omitted)); In re
    West Virginia Rezulin Litig., 214 W. Va. at 75, 
    585 S.E.2d at 75
     (stating that superiority “requirement focuses upon a
    comparison of available alternatives”).
    36
    
    Id.
     at __, 852 S.E.2d at 761.
    17
    “Factors that have proven relevant in the superiority
    determination include the size of the class, anticipated
    recovery, fairness, efficiency, complexity of the issues and
    social concerns involved in the case.” Cleckley, Davis, &
    Palmer, Jr., Litigation Handbook on West Virginia Rules of
    Civil Procedure § 23(b)(3)[2][b], at 554 (footnote omitted). In
    addition, this Court has observed that consideration must be
    given to the purposes of Rule 23, “ ‘including: conserving time,
    effort and expense; providing a forum for small claimants; and
    deterring illegal activities.’ ” In re West Virginia Rezulin Litig.,
    214 W. Va. at 76, 
    585 S.E.2d at 76
     (quoting 2 Conte &
    Newberg, Newberg on Class Actions § 4:32, at 277-78).[37]
    The conclusions made in the circuit court’s order with respect to
    predominance and superiority cannot pass muster under the standards articulated in
    Surnaik, and, in fact, are more conclusory than the analysis conducted in that case. Because
    “[a] circuit court’s failure to conduct a thorough analysis of the requirements for class
    certification pursuant to West Virginia Rules of Civil Procedure 23(a) and/or 23(b)
    amounts to clear error[,]” 38 we must grant the writ of prohibition with respect to class
    certification. But we do not – as Dodrill requests – vacate the order and require denial of
    class certification upon remand by concluding that the class cannot meet the predominance
    and superiority requirements. We simply grant the writ of prohibition and direct the circuit
    Perrine v. E.I. du Pont de Nemours & Co., 
    225 W. Va. 482
    , 527, 
    694 S.E.2d 815
    ,
    37
    860 (2010).
    38
    Syl. Pt 8, Surnaik.
    18
    court to undertake a more thorough analysis of those two factors under Rule 23(b)(3) to
    ensure class resolution is the appropriate method to adjudicate these claims.
    IV.    CONCLUSION
    For the reasons set forth above, we deny Dodrill’s requested writ of
    prohibition seeking to dismiss the Whittingtons’ claims for lack of standing. However, we
    agree that the June 21, 2021 order of the Circuit Court of Kanawha County granting class
    certification requires more analysis under Rule 23(b)(3) of the West Virginia Rules of Civil
    Procedure and grant the writ of prohibition as moulded.
    Writ granted as moulded.
    19